Rauris Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Salzburg, Austria
Is Airbnb profitable in Rauris in 2025? Explore comprehensive Airbnb analytics for Rauris, Salzburg, Austria to uncover income potential. This 2025 STR market report for Rauris, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.
Whether you're considering an Airbnb investment in Rauris, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rauris Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rauris Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rauris (2025)
Understanding the monthly revenue variations for Airbnb listings in Rauris is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rauris is typically February, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rauris across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,365+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,839 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,735 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $787, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rauris
Rauris Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rauris STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rauris:
- Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rauris
Average Daily Rate (ADR) Airbnb Trends in Rauris (2025)
Effective short term rental pricing strategy in Rauris involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rauris typically peaks in February and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $377+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $270 or more.
- Typical properties (Median) charge around $218 per night.
- Entry-level properties (Bottom 25%) earn around $156 per night.
Average Daily Rate (ADR) Trend by Month in Rauris
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Airbnb Seasonality Analysis & Trends in Rauris (2025)
Peak Season (February, January, August)
- Revenue averages $3,198 per month
- Occupancy rates average 40.3%
- Daily rates average $261
Shoulder Season
- Revenue averages $2,083 per month
- Occupancy maintains around 30.4%
- Daily rates hold near $230
Low Season (March, May, June)
- Revenue drops to average $1,252 per month
- Occupancy decreases to average 19.4%
- Daily rates adjust to average $239
Seasonality Insights for Rauris
- The Airbnb seasonality in Rauris shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rauris's highest earning potential, with monthly revenues capable of climbing to $4,015, occupancy reaching a high of 49.8%, and ADRs peaking at $280.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,057, occupancy could drop to 17.0%, and ADRs may adjust down to $183.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rauris.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rauris seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rauris (2025)
Exploring the top neighborhoods for short-term rentals in Rauris? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rauris Valley | A picturesque valley offering stunning mountain views, perfect for outdoor enthusiasts and families looking for a peaceful retreat. Known for its natural beauty and proximity to hiking trails and skiing resorts. | National Park Hohe Tauern, Schönbichlbahn, Rauris Gold Mine, Hochalm, Rauris Ski Resort |
| Zauchensee | A popular skiing destination during the winter, Zauchensee attracts snow sports lovers and offers beautiful landscapes in the summer, making it a year-round destination. | Zauchensee Ski Resort, Hiking trails, Lake Zauchensee, Alpenarena Flachauwinkl, Panorinische Aussicht |
| Kaprun | Being close to the Kitzsteinhorn glacier makes Kaprun a fantastic location for both skiing and summer activities, appealing to adventure seekers. | Kitzsteinhorn Glacier Cable Car, Kaprun Castle, Zeller See, Maiskogel Family Mountain, Alpenwelt |
| Bad Gastein | Known for its historic spa buildings and picturesque waterfalls, Bad Gastein is charming year-round and famous for its spa tourism. | Bad Gastein Waterfall, Felsentherme Spa, Stubnerkogel Suspension Bridge, Gastein Museum, AlpenTherme |
| Hochalm | A serene hiking destination with beautiful alpine scenery, Hochalm attracts nature lovers, hikers, and anyone seeking tranquility in the mountains. | Hochalm Circuit, Various Hiking Trails, Alm hut eateries, Mountain goat spotting |
| Waging am See | A tranquil lakeside town ideal for summer leisure activities, favored by families and those wanting to relax by the water. | Waginger See, Beach Clubs, Boat Rentals, Walking and Cycling Paths, Local Festivals |
| Taxenbach | A charming small town offering a rustic Austrian experience combined with proximity to larger tourist areas; great for a more laid-back stay. | Church of Taxenbach, Taxenbach Museum, Local Hiking Trails, Nearby Ski Areas |
| Saalfelden | A vibrant cultural town with numerous events and festivals, popular with both tourists and locals, offering access to outdoor sports and arts. | Leoganger Steinberge, Saalfelden Art Festival, Shopping Streets, Hiking Trails |
Understanding Airbnb License Requirements & STR Laws in Rauris (2025)
While Rauris, Salzburg, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rauris to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 6% licensed listings)
Top Performing Airbnb Properties in Rauris (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Raurisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Penthouse with 4 bedrooms & sauna
Entire Place • 4 bedrooms
Apartment with 4 bedrooms
Entire Place • 4 bedrooms
Superior apartment with 2 bedrooms
Entire Place • 2 bedrooms
Penthouse with 3 bedrooms & sauna
Entire Place • 3 bedrooms
Modern Mountain Penthouse - at the ski slope
Entire Place • 2 bedrooms
Apartment with 3 bedrooms
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rauris (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rauris based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Carpe Solem Rauris | 7 | $282,065 | 158 | 4.90/5.0 |
| Host #111784751 | 19 | $257,899 | 5 | 0.00/5.0 |
| Pam-Villas. | 5 | $86,902 | 38 | 3.81/5.0 |
| Renate | 8 | $63,568 | 49 | 4.91/5.0 |
| Wolfgang | 2 | $42,285 | 28 | 2.50/5.0 |
| Sybrand | 2 | $38,882 | 4 | 2.50/5.0 |
| Stefan J. | 6 | $33,997 | 11 | 1.67/5.0 |
| Sarah | 1 | $30,129 | 5 | 5.00/5.0 |
| Thomas Wolfgang | 2 | $27,933 | 6 | 4.50/5.0 |
| Daniel | 1 | $24,717 | 16 | 4.25/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rauris.
Dive Deeper: Advanced Rauris STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rauris. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRauris Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rauris
- The Rauris Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.2% of the 62 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rauris, Apartment/Condo properties are the most common (93.5%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, outdoor/unique (combined 6.4%) offer potential for unique stay experiences.
Rauris Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rauris
- The dominant room capacity in Rauris is 2 bedrooms listings, making up 38.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 67.7% of the active Airbnb listings in Rauris, indicating a high concentration in these sizes.
- A significant 37.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rauris.
Rauris Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rauris
- The most common guest capacity trend in Rauris vacation rentals is listings accommodating 6 guests (27.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Rauris STR market, accounting for 48.4% of listings.
- 48.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rauris.
- On average, properties in Rauris are equipped to host 5.2 guests.
Rauris Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rauris
- The most common availability pattern in Rauris falls within the 271-366 days range, representing 72.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Rauris (46.8%), reflecting common guest stay durations or potential owner blocking patterns.
Rauris Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
19% of total
2 Nights
7 listings
12.1% of total
3 Nights
2 listings
3.4% of total
4-6 Nights
27 listings
46.6% of total
30+ Nights
11 listings
19% of total
Key Insights
- The most prevalent minimum stay requirement in Rauris is 4-6 Nights, adopted by 46.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (19%) caters to monthly stays (30+ nights) in Rauris, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 46.6% of Rauris hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 19% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rauris.
Rauris Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
8 listings
23.5% of total
Flexible
9 listings
26.5% of total
Moderate
4 listings
11.8% of total
Firm
9 listings
26.5% of total
Strict
4 listings
11.8% of total
Cancellation Policy Insights for Rauris
- The prevailing Airbnb cancellation policy trend in Rauris is Flexible, used by 26.5% of listings.
- There's a relatively balanced mix between guest-friendly (38.3%) and stricter (38.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 26.5% market standard in Rauris.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Rauris.
Rauris STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rauris
- The overall average booking lead time for vacation rentals in Rauris is 77 days.
- Guests book furthest in advance for stays during June (average 140 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 56 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (129 days avg.) sees the longest lead times, while Fall (84 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (77 days) as a baseline for your pricing and availability strategy in Rauris.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 140 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 129 days) to capture early planners.
- Monitor your own booking lead times against these Rauris averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rauris (2025)
Amenity Prevalence
Amenity Insights for Rauris
- Essential amenities in Rauris that guests expect include: TV, Wifi, Essentials, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rauris: TV, Wifi, Essentials, Heating.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rauris to stay competitive.
Rauris Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rauris
- The typical guest profile for Airbnb in Rauris consists of predominantly international visitors (90%), with top international origins including Austria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 10.4% of guests.
- Key international markets include Germany (36.8%) and Austria (10.4%).
- Top languages spoken are English (41.5%) followed by German (25%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Austria.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rauris Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hallstatt | 27 | $5,147 | $301.80 | 63% |
| Bayrischzell | 30 | $4,718 | $392.87 | 42% |
| Urtijëi - St. Ulrich in Gröden - Ortisei | 163 | $4,698 | $630.45 | 40% |
| Moos in Passeier - Moso in Passiria | 17 | $4,619 | $547.60 | 27% |
| Steinberg am Rofan | 11 | $4,394 | $311.71 | 40% |
| Reith bei Kitzbühel | 44 | $3,766 | $308.69 | 45% |
| Sankt Martin am Tennengebirge | 13 | $3,674 | $240.00 | 51% |
| Cortina d'Ampezzo | 265 | $3,522 | $379.53 | 43% |
| Hof bei Salzburg | 16 | $3,251 | $219.18 | 51% |
| Wiesing | 16 | $3,222 | $208.10 | 52% |