Sankt Johann im Pongau Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Salzburg, Austria
Is Airbnb profitable in Sankt Johann im Pongau in 2025? Explore comprehensive Airbnb analytics for Sankt Johann im Pongau, Salzburg, Austria to uncover income potential. This 2025 STR market report for Sankt Johann im Pongau, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 68 active listings.
Whether you're considering an Airbnb investment in Sankt Johann im Pongau, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sankt Johann im Pongau Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sankt Johann im Pongau Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sankt Johann im Pongau (2025)
Understanding the monthly revenue variations for Airbnb listings in Sankt Johann im Pongau is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sankt Johann im Pongau is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sankt Johann im Pongau across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,828+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,335 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,335 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,283, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sankt Johann im Pongau
Sankt Johann im Pongau Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sankt Johann im Pongau STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sankt Johann im Pongau:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sankt Johann im Pongau
Average Daily Rate (ADR) Airbnb Trends in Sankt Johann im Pongau (2025)
Effective short term rental pricing strategy in Sankt Johann im Pongau involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sankt Johann im Pongau typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $477+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $333 or more.
- Typical properties (Median) charge around $213 per night.
- Entry-level properties (Bottom 25%) earn around $146 per night.
Average Daily Rate (ADR) Trend by Month in Sankt Johann im Pongau
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Airbnb Seasonality Analysis & Trends in Sankt Johann im Pongau (2025)
Peak Season (February, August, July)
- Revenue averages $4,406 per month
- Occupancy rates average 52.4%
- Daily rates average $316
Shoulder Season
- Revenue averages $3,230 per month
- Occupancy maintains around 36.1%
- Daily rates hold near $273
Low Season (September, October, November)
- Revenue drops to average $2,017 per month
- Occupancy decreases to average 29.0%
- Daily rates adjust to average $256
Seasonality Insights for Sankt Johann im Pongau
- The Airbnb seasonality in Sankt Johann im Pongau shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sankt Johann im Pongau's highest earning potential, with monthly revenues capable of climbing to $4,677, occupancy reaching a high of 56.8%, and ADRs peaking at $321.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,792, occupancy could drop to 25.7%, and ADRs may adjust down to $243.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sankt Johann im Pongau.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sankt Johann im Pongau seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sankt Johann im Pongau (2025)
Exploring the top neighborhoods for short-term rentals in Sankt Johann im Pongau? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| St. Johann Town Center | The vibrant heart of St. Johann, offering direct access to shops, restaurants, and local attractions. Ideal for tourists who want to experience the local culture and amenities. | St. Johann Church, Local shops and cafes, Pongauer Heimatmuseum, AlpenTherme Bad Hofgastein |
| Alpendorf | A picturesque village just outside Sankt Johann, famous for its ski resorts and mountain views. Attracts winter sports enthusiasts and hikers in the summer. | Alpendorf Ski Area, Hiking trails in the Tauern mountains, Ski schools and rentals, Alpen Ski Pass |
| Gastein Valley | Known for its thermal baths and wellness resorts, it's a destination for relaxation and skiing, appealing to health-conscious travelers year-round. | Felsentherme Bad Gastein, Gasteiner Waterfall, Ski resorts, Spa hotels |
| Schwarzach | A charming, quieter village near St. Johann, perfect for families and nature lovers. Offers a serene environment while still being close to attractions. | Scenic bike paths, Nearby hiking trails, Local farms and markets, Quiet parks |
| Wagrain | A family-friendly ski resort with numerous activities year-round, making it popular among families and winter sports enthusiasts. | Wagrainis Grafenberg, Water World, Hiking and skiing opportunities, Local events and festivals |
| Bischofshofen | Known for its ski jumping and winter sports, this town offers a unique experience for sports fans and is a convenient base for exploring the region. | Ski Jump Bischofshofen, Historic old town, Skiing and hiking trails, Yearly ski jumping events |
| Kleinarl | A small village nestled in a scenic valley known for its beautiful landscapes and outdoor activities, ideal for adventure travelers. | Hiking trails, Skiing areas, Natural scenery, Local wildlife |
| Flachau | A popular destination for skiing and summer activities, offering modern amenities and a wide range of outdoor sports, attracting a younger crowd. | Flachau Ski Resort, Ski schools, Mountain biking trails, Local bars and nightlife |
Understanding Airbnb License Requirements & STR Laws in Sankt Johann im Pongau (2025)
With 16% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Sankt Johann im Pongau. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sankt Johann im Pongau to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 16% licensed listings)
Top Performing Airbnb Properties in Sankt Johann im Pongau (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sankt Johann im Pongaubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Almhof Grub -Vacation & Farm-
Entire Place • 6 bedrooms
Nice chalet with sauna right by the ski lift
Entire Place • 4 bedrooms
House Hintersteg
Entire Place • 5 bedrooms
Haus Lindbichl
Entire Place • 5 bedrooms
Apartment "Herz'Gfühl"
Entire Place • 2 bedrooms
House Grünreit
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sankt Johann im Pongau (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sankt Johann im Pongau based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sybrand | 4 | $197,111 | 46 | 4.94/5.0 |
| Martin | 3 | $186,307 | 218 | 4.87/5.0 |
| Katrin | 3 | $91,164 | 194 | 4.99/5.0 |
| Rosemarie | 1 | $88,580 | 28 | 4.96/5.0 |
| Christina | 2 | $76,066 | 20 | 4.87/5.0 |
| Markus | 1 | $69,395 | 3 | 5.00/5.0 |
| Christian Reiter | 1 | $49,477 | 16 | 5.00/5.0 |
| Eva | 1 | $48,272 | 11 | 4.91/5.0 |
| Holidu | 1 | $43,308 | 11 | 4.82/5.0 |
| Fabbrizio | 1 | $39,588 | 18 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sankt Johann im Pongau.
Dive Deeper: Advanced Sankt Johann im Pongau STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sankt Johann im Pongau. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSankt Johann im Pongau Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sankt Johann im Pongau
- The Sankt Johann im Pongau Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.6% of the 68 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sankt Johann im Pongau, Apartment/Condo properties are the most common (55.9%), reflecting the local real estate landscape.
- Houses represent a significant 33.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.4%) offer potential for unique stay experiences.
Sankt Johann im Pongau Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sankt Johann im Pongau
- The dominant room capacity in Sankt Johann im Pongau is 2 bedrooms listings, making up 32.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 55.9% of the active Airbnb listings in Sankt Johann im Pongau, indicating a high concentration in these sizes.
- A significant 41.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sankt Johann im Pongau.
Sankt Johann im Pongau Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sankt Johann im Pongau
- The most common guest capacity trend in Sankt Johann im Pongau vacation rentals is listings accommodating 8+ guests (39.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Sankt Johann im Pongau STR market, accounting for 61.8% of listings.
- 54.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sankt Johann im Pongau.
- On average, properties in Sankt Johann im Pongau are equipped to host 5.8 guests.
Sankt Johann im Pongau Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sankt Johann im Pongau
- The most common availability pattern in Sankt Johann im Pongau falls within the 271-366 days range, representing 61.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sankt Johann im Pongau (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sankt Johann im Pongau Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
7.5% of total
2 Nights
10 listings
14.9% of total
3 Nights
5 listings
7.5% of total
4-6 Nights
15 listings
22.4% of total
7-29 Nights
2 listings
3% of total
30+ Nights
30 listings
44.8% of total
Key Insights
- The most prevalent minimum stay requirement in Sankt Johann im Pongau is 30+ Nights, adopted by 44.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (44.8%) caters to monthly stays (30+ nights) in Sankt Johann im Pongau, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 44.8% of Sankt Johann im Pongau hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 44.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sankt Johann im Pongau.
Sankt Johann im Pongau Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
8 listings
11.9% of total
Super Strict 60 Days
1 listings
1.5% of total
Flexible
2 listings
3% of total
Moderate
5 listings
7.5% of total
Firm
31 listings
46.3% of total
Strict
20 listings
29.9% of total
Cancellation Policy Insights for Sankt Johann im Pongau
- The prevailing Airbnb cancellation policy trend in Sankt Johann im Pongau is Firm, used by 46.3% of listings.
- A majority (76.2%) of hosts in Sankt Johann im Pongau utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 46.3% market standard in Sankt Johann im Pongau.
- Regularly review your cancellation policy against competitors and market demand shifts in Sankt Johann im Pongau.
Sankt Johann im Pongau STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sankt Johann im Pongau
- The overall average booking lead time for vacation rentals in Sankt Johann im Pongau is 80 days.
- Guests book furthest in advance for stays during February (average 123 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 59 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (102 days avg.) sees the longest lead times, while Fall (61 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Sankt Johann im Pongau.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 123 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 102 days) to capture early planners.
- Monitor your own booking lead times against these Sankt Johann im Pongau averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sankt Johann im Pongau (2025)
Amenity Prevalence
Amenity Insights for Sankt Johann im Pongau
- Essential amenities in Sankt Johann im Pongau that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sankt Johann im Pongau: Kitchen, TV.
- Prioritize adding missing essentials: Kitchen, TV.
- Consider adding popular differentiators like Heating or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sankt Johann im Pongau to stay competitive.
Sankt Johann im Pongau Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sankt Johann im Pongau
- The typical guest profile for Airbnb in Sankt Johann im Pongau consists of predominantly international visitors (94%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 5.6% of guests.
- Key international markets include Germany (46.9%) and Netherlands (10.6%).
- Top languages spoken are English (41.1%) followed by German (22.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Netherlands.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sankt Johann im Pongau Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Scheffau am Wilden Kaiser | 12 | $6,459 | $869.43 | 30% |
| Hallstatt | 31 | $4,818 | $292.95 | 62% |
| Krimml | 52 | $3,834 | $357.13 | 43% |
| Going am Wilden Kaiser | 26 | $3,819 | $423.43 | 37% |
| Cortina d'Ampezzo | 288 | $3,740 | $416.88 | 41% |
| Reith bei Kitzbühel | 46 | $3,698 | $365.04 | 40% |
| Itter | 30 | $3,398 | $440.67 | 40% |
| Colle Santa Lucia | 19 | $3,367 | $227.64 | 46% |
| Hof bei Salzburg | 21 | $3,330 | $297.01 | 51% |
| Kitzbühel | 158 | $3,250 | $420.70 | 35% |