Sankt Johann im Pongau Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Salzburg, Austria

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Sankt Johann im Pongau in 2025? Explore comprehensive Airbnb analytics for Sankt Johann im Pongau, Salzburg, Austria to uncover income potential. This 2025 STR market report for Sankt Johann im Pongau, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 65 active listings.

Whether you're considering an Airbnb investment in Sankt Johann im Pongau, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sankt Johann im Pongau Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sankt Johann im Pongau Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$282
The average rental revenue earned for an occupied room per day in Sankt Johann im Pongau.
Occupancy Rate(?)
38.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$25,317
Typical annual income for an Airbnb listing in Sankt Johann im Pongau. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
43.5%
Strong growth (43.5%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Sankt Johann im Pongau.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Sankt Johann im Pongau.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
65
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sankt Johann im Pongau (2025)

Understanding the monthly revenue variations for Airbnb listings in Sankt Johann im Pongau is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sankt Johann im Pongau is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sankt Johann im Pongau across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,195+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,614 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,342 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,214, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sankt Johann im Pongau

Sankt Johann im Pongau Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sankt Johann im Pongau STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sankt Johann im Pongau:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sankt Johann im Pongau

Average Daily Rate (ADR) Airbnb Trends in Sankt Johann im Pongau (2025)

Effective short term rental pricing strategy in Sankt Johann im Pongau involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sankt Johann im Pongau typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $454+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $321 or more.
  • Typical properties (Median) charge around $211 per night.
  • Entry-level properties (Bottom 25%) earn around $145 per night.

Average Daily Rate (ADR) Trend by Month in Sankt Johann im Pongau

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Airbnb Seasonality Analysis & Trends in Sankt Johann im Pongau (2025)

Peak Season (February, August, January)
  • Revenue averages $4,477 per month
  • Occupancy rates average 50.1%
  • Daily rates average $299
Shoulder Season
  • Revenue averages $3,213 per month
  • Occupancy maintains around 36.3%
  • Daily rates hold near $272
Low Season (September, October, November)
  • Revenue drops to average $2,260 per month
  • Occupancy decreases to average 33.5%
  • Daily rates adjust to average $232

Seasonality Insights for Sankt Johann im Pongau

  • The Airbnb seasonality in Sankt Johann im Pongau shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sankt Johann im Pongau's highest earning potential, with monthly revenues capable of climbing to $5,159, occupancy reaching a high of 54.2%, and ADRs peaking at $353.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,946, occupancy could drop to 29.8%, and ADRs may adjust down to $231.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sankt Johann im Pongau.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sankt Johann im Pongau seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sankt Johann im Pongau (2025)

Exploring the top neighborhoods for short-term rentals in Sankt Johann im Pongau? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
St. Johann Town Center
The vibrant heart of St. Johann, offering direct access to shops, restaurants, and local attractions. Ideal for tourists who want to experience the local culture and amenities.
St. Johann Church, Local shops and cafes, Pongauer Heimatmuseum, AlpenTherme Bad Hofgastein
Alpendorf
A picturesque village just outside Sankt Johann, famous for its ski resorts and mountain views. Attracts winter sports enthusiasts and hikers in the summer.
Alpendorf Ski Area, Hiking trails in the Tauern mountains, Ski schools and rentals, Alpen Ski Pass
Gastein Valley
Known for its thermal baths and wellness resorts, it's a destination for relaxation and skiing, appealing to health-conscious travelers year-round.
Felsentherme Bad Gastein, Gasteiner Waterfall, Ski resorts, Spa hotels
Schwarzach
A charming, quieter village near St. Johann, perfect for families and nature lovers. Offers a serene environment while still being close to attractions.
Scenic bike paths, Nearby hiking trails, Local farms and markets, Quiet parks
Wagrain
A family-friendly ski resort with numerous activities year-round, making it popular among families and winter sports enthusiasts.
Wagrainis Grafenberg, Water World, Hiking and skiing opportunities, Local events and festivals
Bischofshofen
Known for its ski jumping and winter sports, this town offers a unique experience for sports fans and is a convenient base for exploring the region.
Ski Jump Bischofshofen, Historic old town, Skiing and hiking trails, Yearly ski jumping events
Kleinarl
A small village nestled in a scenic valley known for its beautiful landscapes and outdoor activities, ideal for adventure travelers.
Hiking trails, Skiing areas, Natural scenery, Local wildlife
Flachau
A popular destination for skiing and summer activities, offering modern amenities and a wide range of outdoor sports, attracting a younger crowd.
Flachau Ski Resort, Ski schools, Mountain biking trails, Local bars and nightlife

Understanding Airbnb License Requirements & STR Laws in Sankt Johann im Pongau (2025)

While Sankt Johann im Pongau, Salzburg, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sankt Johann im Pongau to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sankt Johann im Pongau (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sankt Johann im Pongaubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Almhof Grub
-Vacation & Farm-

Almhof Grub -Vacation & Farm-

Entire Place • 6 bedrooms

$91,147
Revenue
40.3%
Occupancy
$676.30
Daily Rate
Nice chalet with sauna right by the ski lift

Nice chalet with sauna right by the ski lift

Entire Place • 4 bedrooms

$90,905
Revenue
63.4%
Occupancy
$499.64
Daily Rate
Amazing chalet with sauna right by the ski lift

Amazing chalet with sauna right by the ski lift

Entire Place • 4 bedrooms

$84,346
Revenue
72.8%
Occupancy
$449.92
Daily Rate
House Hintersteg

House Hintersteg

Entire Place • 5 bedrooms

$73,180
Revenue
47.9%
Occupancy
$357.30
Daily Rate
Haus Lindbichl

Haus Lindbichl

Entire Place • 5 bedrooms

$61,311
Revenue
39.2%
Occupancy
$409.22
Daily Rate
Haven Mountain Retreat

Haven Mountain Retreat

Entire Place • 1 bedroom

$60,410
Revenue
51.4%
Occupancy
$368.39
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sankt Johann im Pongau (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sankt Johann im Pongau based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sybrand4$280,308424.94/5.0
Martin3$183,6761994.86/5.0
Katrin3$105,4851854.99/5.0
Rosemarie1$91,147254.96/5.0
Hideaway Rezeption2$82,575154.96/5.0
Markus1$61,31135.00/5.0
Johann1$60,41065.00/5.0
Christian Reiter1$49,962135.00/5.0
Eva1$47,13894.89/5.0
Franz3$44,668144.84/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sankt Johann im Pongau.

Dive Deeper: Advanced Sankt Johann im Pongau STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sankt Johann im Pongau. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sankt Johann im Pongau Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sankt Johann im Pongau

  • The Sankt Johann im Pongau Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 65 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sankt Johann im Pongau, Apartment/Condo properties are the most common (53.8%), reflecting the local real estate landscape.
  • Houses represent a significant 33.8% portion, catering likely to families or larger groups.
  • The presence of 6.2% Hotel/Boutique listings indicates integration with traditional hospitality.

Sankt Johann im Pongau Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sankt Johann im Pongau

  • The dominant room capacity in Sankt Johann im Pongau is 2 bedrooms listings, making up 33.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 58.4% of the active Airbnb listings in Sankt Johann im Pongau, indicating a high concentration in these sizes.
  • A significant 38.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sankt Johann im Pongau.

Sankt Johann im Pongau Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sankt Johann im Pongau

  • The most common guest capacity trend in Sankt Johann im Pongau vacation rentals is listings accommodating 8+ guests (40%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Sankt Johann im Pongau STR market, accounting for 63.1% of listings.
  • 52.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sankt Johann im Pongau.
  • On average, properties in Sankt Johann im Pongau are equipped to host 5.7 guests.

Sankt Johann im Pongau Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sankt Johann im Pongau

  • The most common availability pattern in Sankt Johann im Pongau falls within the 271-366 days range, representing 56.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sankt Johann im Pongau (36.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sankt Johann im Pongau Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.6%)

1 Night

4 listings

6.6% of total

2 Nights (18%)

2 Nights

11 listings

18% of total

3 Nights (9.8%)

3 Nights

6 listings

9.8% of total

4-6 Nights (19.7%)

4-6 Nights

12 listings

19.7% of total

7-29 Nights (3.3%)

7-29 Nights

2 listings

3.3% of total

30+ Nights (42.6%)

30+ Nights

26 listings

42.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Sankt Johann im Pongau is 30+ Nights, adopted by 42.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (42.6%) caters to monthly stays (30+ nights) in Sankt Johann im Pongau, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 42.6% of Sankt Johann im Pongau hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 42.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sankt Johann im Pongau.

Sankt Johann im Pongau Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.6% of total

Super Strict 30 Days (19%)

Super Strict 30 Days

12 listings

19% of total

Flexible

2 listings

3.2% of total

Moderate (7.9%)

Moderate

5 listings

7.9% of total

Firm (38.1%)

Firm

24 listings

38.1% of total

Strict (30.2%)

Strict

19 listings

30.2% of total

Cancellation Policy Insights for Sankt Johann im Pongau

  • The prevailing Airbnb cancellation policy trend in Sankt Johann im Pongau is Firm, used by 38.1% of listings.
  • A majority (68.3%) of hosts in Sankt Johann im Pongau utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 38.1% market standard in Sankt Johann im Pongau.
  • With 30.2% using Strict terms, this is a viable option in Sankt Johann im Pongau, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sankt Johann im Pongau.

Sankt Johann im Pongau STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sankt Johann im Pongau

  • The overall average booking lead time for vacation rentals in Sankt Johann im Pongau is 82 days.
  • Guests book furthest in advance for stays during February (average 127 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 58 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (104 days avg.) sees the longest lead times, while Fall (64 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (82 days) as a baseline for your pricing and availability strategy in Sankt Johann im Pongau.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 127 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 104 days) to capture early planners.
  • Monitor your own booking lead times against these Sankt Johann im Pongau averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sankt Johann im Pongau (2025)

Amenity data is currently unavailable for Sankt Johann im Pongau.

Sankt Johann im Pongau Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sankt Johann im Pongau

  • The typical guest profile for Airbnb in Sankt Johann im Pongau consists of predominantly international visitors (94%), with top international origins including Netherlands, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 5.9% of guests.
  • Key international markets include Germany (41.4%) and Netherlands (9.7%).
  • Top languages spoken are English (41.9%) followed by German (21.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Netherlands.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sankt Johann im Pongau Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Scheffau am Wilden Kaiser11$7,636$913.6030%
Hallstatt33$4,679$302.0562%
Obertauern12$4,117$429.8948%
Going am Wilden Kaiser28$3,643$396.5438%
Annaberg-Lungötz37$3,631$351.3941%
Reith bei Kitzbühel46$3,620$343.8942%
Itter28$3,553$461.4841%
Cortina d'Ampezzo285$3,549$395.9443%
Molln14$3,233$182.2254%
Kitzbühel166$3,090$413.6536%

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