Sankt Margarethen im Lungau Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Salzburg, Austria
Is Airbnb profitable in Sankt Margarethen im Lungau in 2025? Explore comprehensive Airbnb analytics for Sankt Margarethen im Lungau, Salzburg, Austria to uncover income potential. This 2025 STR market report for Sankt Margarethen im Lungau, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Sankt Margarethen im Lungau, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sankt Margarethen im Lungau Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sankt Margarethen im Lungau Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sankt Margarethen im Lungau (2025)
Understanding the monthly revenue variations for Airbnb listings in Sankt Margarethen im Lungau is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sankt Margarethen im Lungau is typically February, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sankt Margarethen im Lungau across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,014+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,139 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,663 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $642, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sankt Margarethen im Lungau
Sankt Margarethen im Lungau Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sankt Margarethen im Lungau STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sankt Margarethen im Lungau:
- Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sankt Margarethen im Lungau
Average Daily Rate (ADR) Airbnb Trends in Sankt Margarethen im Lungau (2025)
Effective short term rental pricing strategy in Sankt Margarethen im Lungau involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sankt Margarethen im Lungau typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $403+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $235 or more.
- Typical properties (Median) charge around $167 per night.
- Entry-level properties (Bottom 25%) earn around $127 per night.
Average Daily Rate (ADR) Trend by Month in Sankt Margarethen im Lungau
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Airbnb Seasonality Analysis & Trends in Sankt Margarethen im Lungau (2025)
Peak Season (February, January, December)
- Revenue averages $4,315 per month
- Occupancy rates average 46.7%
- Daily rates average $267
Shoulder Season
- Revenue averages $1,899 per month
- Occupancy maintains around 31.4%
- Daily rates hold near $204
Low Season (April, May, September)
- Revenue drops to average $1,138 per month
- Occupancy decreases to average 26.4%
- Daily rates adjust to average $200
Seasonality Insights for Sankt Margarethen im Lungau
- The Airbnb seasonality in Sankt Margarethen im Lungau shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sankt Margarethen im Lungau's highest earning potential, with monthly revenues capable of climbing to $5,347, occupancy reaching a high of 58.0%, and ADRs peaking at $288.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $999, occupancy could drop to 20.8%, and ADRs may adjust down to $188.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sankt Margarethen im Lungau.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sankt Margarethen im Lungau seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sankt Margarethen im Lungau (2025)
Exploring the top neighborhoods for short-term rentals in Sankt Margarethen im Lungau? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Sankt Margarethen Ski Resort | A popular destination for winter sports enthusiasts, offering direct access to ski slopes and a variety of winter activities. Attracts tourists looking for skiing, snowboarding, and cozy alpine experiences. | Ski Resort St. Margarethen, Ski School, Nordic Skiing Trails, Local Restaurants, Après-ski Bars |
| Nassfeld Lake | A serene alpine lake surrounded by stunning scenery, ideal for summer activities like swimming, hiking, and picnicking. Perfect for families and nature lovers looking for a peaceful retreat. | Lake Nassfeld, Hiking Trails, Fishing Spots, Beautiful Picnic Areas, Biking Trails |
| Pilgersdorf | A picturesque village known for its beautiful landscapes and hiking opportunities. It attracts nature seekers and those looking for a quiet getaway. | Hiking and Biking Trails, Local Farms, Scenic Views, Nature Parks, Cultural Sites |
| Altenmarkt im Pongau | Nearby town with vibrant markets and cultural events throughout the year. Ideal for guests looking to explore local culture and history. | Altenmarkt Market Square, Historical Sites, Local Festivals, Shopping, Dining Venues |
| Obertauern | Famous ski area recognized for its snow reliability and extensive slopes, ideal for winter tourism and attracting ski lovers. | Obertauern Ski Area, Snowparks, Ski Schools, Mountain Restaurants, Winter Hiking |
| Katschberg | Known for its family-friendly skiing and summer hiking trails, this location attracts families and outdoor enthusiasts year-round. | Katschberg Ski Area, Adventure Park, Family Activities, Scenic Hiking Trails, Mountaineering |
| Lesachtal Valley | This idyllic valley offers stunning natural beauty and tranquility, perfect for guests looking to relax and unwind in nature. | Lesachtal Nature Park, Hiking Paths, Cultural Heritage Sites, Local Cuisine, Relaxing Environment |
| Radstadt | Historical town with a charming old center, popular with tourists for its beautiful architecture and access to skiing and hiking. | Radstadt Town Square, Historic Buildings, Nearby Ski Lifts, Festivals, Art and Craft Shops |
Understanding Airbnb License Requirements & STR Laws in Sankt Margarethen im Lungau (2025)
Yes, Sankt Margarethen im Lungau, Salzburg, Austria enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sankt Margarethen im Lungau to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 33% licensed listings)
Top Performing Airbnb Properties in Sankt Margarethen im Lungau (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sankt Margarethen im Lungaubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Pistenblick Chalet
Entire Place • 3 bedrooms
Pistenblick Lodge
Entire Place • 4 bedrooms
Pistenblick Alpin - Appartement Obertauern
Entire Place • 2 bedrooms
Chalet Fischerkogel on the ski slope
Entire Place • 4 bedrooms
Hoamat House I Boutique Appartement - #10
Entire Place • 2 bedrooms
Pistenblick 2 St Margarethen Katschberg Obertauern
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sankt Margarethen im Lungau (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sankt Margarethen im Lungau based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Judith | 7 | $253,000 | 208 | 4.25/5.0 |
| Host #360831279 | 2 | $50,966 | 0 | 0.00/5.0 |
| My Holiday Selection | 2 | $45,393 | 7 | 4.75/5.0 |
| Jörgen | 3 | $42,332 | 36 | 5.00/5.0 |
| Klaus - Interhome Group | 3 | $37,490 | 30 | 4.80/5.0 |
| Magdalena | 4 | $16,103 | 146 | 3.56/5.0 |
| Doris | 3 | $12,420 | 27 | 4.71/5.0 |
| Monika | 1 | $11,651 | 24 | 5.00/5.0 |
| Susan - BELVILLA | 2 | $8,517 | 22 | 4.75/5.0 |
| Patrick Und Kerstin | 1 | $7,052 | 24 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sankt Margarethen im Lungau.
Dive Deeper: Advanced Sankt Margarethen im Lungau STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sankt Margarethen im Lungau. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSankt Margarethen im Lungau Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sankt Margarethen im Lungau
- The Sankt Margarethen im Lungau Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.9% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sankt Margarethen im Lungau, Apartment/Condo properties are the most common (60.6%), reflecting the local real estate landscape.
- Houses represent a significant 33.3% portion, catering likely to families or larger groups.
Sankt Margarethen im Lungau Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sankt Margarethen im Lungau
- The dominant room capacity in Sankt Margarethen im Lungau is 2 bedrooms listings, making up 48.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 69.7% of the active Airbnb listings in Sankt Margarethen im Lungau, indicating a high concentration in these sizes.
- A significant 33.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sankt Margarethen im Lungau.
Sankt Margarethen im Lungau Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sankt Margarethen im Lungau
- The most common guest capacity trend in Sankt Margarethen im Lungau vacation rentals is listings accommodating 6 guests (36.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Sankt Margarethen im Lungau STR market, accounting for 60.6% of listings.
- 66.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sankt Margarethen im Lungau.
- On average, properties in Sankt Margarethen im Lungau are equipped to host 5.6 guests.
Sankt Margarethen im Lungau Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sankt Margarethen im Lungau
- The most common availability pattern in Sankt Margarethen im Lungau falls within the 271-366 days range, representing 63.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sankt Margarethen im Lungau (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sankt Margarethen im Lungau Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
37.5% of total
2 Nights
4 listings
12.5% of total
3 Nights
3 listings
9.4% of total
4-6 Nights
4 listings
12.5% of total
7-29 Nights
1 listings
3.1% of total
30+ Nights
8 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Sankt Margarethen im Lungau is 1 Night, adopted by 37.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (25%) caters to monthly stays (30+ nights) in Sankt Margarethen im Lungau, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 37.5% of Sankt Margarethen im Lungau hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sankt Margarethen im Lungau.
Sankt Margarethen im Lungau Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
3 listings
11.5% of total
Firm
11 listings
42.3% of total
Strict
12 listings
46.2% of total
Cancellation Policy Insights for Sankt Margarethen im Lungau
- The prevailing Airbnb cancellation policy trend in Sankt Margarethen im Lungau is Strict, used by 46.2% of listings.
- A majority (88.5%) of hosts in Sankt Margarethen im Lungau utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.2% market standard in Sankt Margarethen im Lungau.
- With 46.2% using Strict terms, this is a viable option in Sankt Margarethen im Lungau, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Sankt Margarethen im Lungau.
Sankt Margarethen im Lungau STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sankt Margarethen im Lungau
- The overall average booking lead time for vacation rentals in Sankt Margarethen im Lungau is 97 days.
- Guests book furthest in advance for stays during February (average 139 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 48 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (136 days avg.) sees the longest lead times, while Spring (79 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (97 days) as a baseline for your pricing and availability strategy in Sankt Margarethen im Lungau.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 139 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 136 days) to capture early planners.
- Monitor your own booking lead times against these Sankt Margarethen im Lungau averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sankt Margarethen im Lungau (2025)
Amenity Prevalence
Amenity Insights for Sankt Margarethen im Lungau
- Essential amenities in Sankt Margarethen im Lungau that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sankt Margarethen im Lungau: Wifi, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Heating or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sankt Margarethen im Lungau to stay competitive.
Sankt Margarethen im Lungau Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sankt Margarethen im Lungau
- The typical guest profile for Airbnb in Sankt Margarethen im Lungau consists of predominantly international visitors (95%), with top international origins including Czechia, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 4.6% of guests.
- Key international markets include Germany (41.5%) and Czechia (7.7%).
- Top languages spoken are English (41.3%) followed by German (23.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Czechia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sankt Margarethen im Lungau Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Hallstatt | 27 | $5,147 | $301.80 | 63% |
| Reith bei Kitzbühel | 44 | $3,766 | $308.69 | 45% |
| Sankt Martin am Tennengebirge | 13 | $3,674 | $240.00 | 51% |
| Cortina d'Ampezzo | 265 | $3,522 | $379.53 | 43% |
| Hof bei Salzburg | 16 | $3,251 | $219.18 | 51% |
| Going am Wilden Kaiser | 27 | $3,185 | $377.65 | 37% |
| Molln | 15 | $3,034 | $179.48 | 52% |
| Obertauern | 11 | $3,006 | $388.93 | 41% |
| Itter | 30 | $2,853 | $435.71 | 38% |
| Scheffau am Tennengebirge | 10 | $2,851 | $191.99 | 48% |