Oberwölz Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Styria, Austria

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Oberwölz in 2025? Explore comprehensive Airbnb analytics for Oberwölz, Styria, Austria to uncover income potential. This 2025 STR market report for Oberwölz, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 40 active listings.

Whether you're considering an Airbnb investment in Oberwölz, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Oberwölz Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Oberwölz Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$315
The average rental revenue earned for an occupied room per day in Oberwölz.
Occupancy Rate(?)
29.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$22,328
Typical annual income for an Airbnb listing in Oberwölz. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-23.1%
Significant decrease (-23.1%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Oberwölz.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Oberwölz.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
40
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Oberwölz (2025)

Understanding the monthly revenue variations for Airbnb listings in Oberwölz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oberwölz is typically February, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oberwölz across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,714+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,265 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,162 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $995, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Oberwölz

Oberwölz Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Oberwölz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oberwölz:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Oberwölz

Average Daily Rate (ADR) Airbnb Trends in Oberwölz (2025)

Effective short term rental pricing strategy in Oberwölz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oberwölz typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $534+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $412 or more.
  • Typical properties (Median) charge around $270 per night.
  • Entry-level properties (Bottom 25%) earn around $155 per night.

Average Daily Rate (ADR) Trend by Month in Oberwölz

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Airbnb Seasonality Analysis & Trends in Oberwölz (2025)

Peak Season (February, January, December)
  • Revenue averages $5,581 per month
  • Occupancy rates average 47.8%
  • Daily rates average $349
Shoulder Season
  • Revenue averages $2,518 per month
  • Occupancy maintains around 30.7%
  • Daily rates hold near $290
Low Season (May, June, October)
  • Revenue drops to average $1,932 per month
  • Occupancy decreases to average 21.6%
  • Daily rates adjust to average $283

Seasonality Insights for Oberwölz

  • The Airbnb seasonality in Oberwölz shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Oberwölz's highest earning potential, with monthly revenues capable of climbing to $7,376, occupancy reaching a high of 63.1%, and ADRs peaking at $384.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,782, occupancy could drop to 19.0%, and ADRs may adjust down to $266.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oberwölz.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Oberwölz seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Oberwölz (2025)

Exploring the top neighborhoods for short-term rentals in Oberwölz? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Oberwölz Stadt
A charming small town known for its historical architecture and picturesque scenery. It draws visitors looking for a relaxing getaway with easy access to nature and local culture.
St. Georgskirche, Schloss Oberwölz, Local artisan shops, Mountain hiking trails
Oberwölz Land
This rural area surrounds the town and offers a tranquil setting with beautiful landscapes. It's perfect for guests seeking adventure in the outdoors, including skiing in winter and hiking in summer.
Hiking paths, Ski slopes, Wild rivers, Cycling routes
Kreischberg
A renowned ski resort close to Oberwölz, ideal for winter sports enthusiasts and families. The area transforms into a summer retreat with mountain biking and hiking activities.
Kreischberg Ski Resort, Summer toboggan run, Golf course, Mountain bike park
Murau
Nearby Murau is known for its medieval town center and vibrant cultural scene. It's an attractive destination for those interested in history, culture, and local festivals.
Murau Castle, Local breweries, Historic town center, Outdoor events
Schöder
This scenic area is favored for its unspoiled nature and serenity. Hosts guests looking for peace while being close to hiking and exploring the mountains.
Nature parks, Quiet trails, Local wildlife, Fishing spots
Pöls
A small village that offers a charming escape, popular with visitors seeking an authentic Austrian experience and close-knit community atmosphere.
Pöls Castle, Local farmer markets, Historical buildings
St. Lambrecht
A picturesque village with a famous monastery, attracting both history buffs and those looking to relax in a serene setting with access to nature.
St. Lambrecht Abbey, Nature trails, Winter sports
Tiengen
A lesser-known gem with beautiful landscapes, perfect for those who prefer staying off the beaten path while enjoying local outdoor activities.
Scenic viewpoints, Hiking trails, Authentic Austrian cuisine

Understanding Airbnb License Requirements & STR Laws in Oberwölz (2025)

With 20% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Oberwölz. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Oberwölz to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 20% licensed listings)

Top Performing Airbnb Properties in Oberwölz (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Oberwölzbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxurious 200 m² chalet with hot tub & sauna

Luxurious 200 m² chalet with hot tub & sauna

Entire Place • 4 bedrooms

$123,636
Revenue
54.1%
Occupancy
$602.59
Daily Rate
Dream Chalet Ski In/Out with Sauna and Whirlpool

Dream Chalet Ski In/Out with Sauna and Whirlpool

Entire Place • 4 bedrooms

$122,522
Revenue
47.3%
Occupancy
$678.68
Daily Rate
Active Chalet

Active Chalet

Entire Place • 4 bedrooms

$58,210
Revenue
31.6%
Occupancy
$485.83
Daily Rate
NaturChalet

NaturChalet

Entire Place • 2 bedrooms

$54,563
Revenue
57.7%
Occupancy
$257.02
Daily Rate
Chalet Almhütte Lachtal

Chalet Almhütte Lachtal

Entire Place • 5 bedrooms

$47,411
Revenue
18.6%
Occupancy
$862.40
Daily Rate
Almrauschhütte Markus

Almrauschhütte Markus

Entire Place • 5 bedrooms

$47,253
Revenue
29.9%
Occupancy
$491.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Oberwölz (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Oberwölz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Caro3$159,1991124.91/5.0
Nicole1$123,636384.97/5.0
Bernd1$122,522804.93/5.0
Host #5427042097$76,7480N/A/5.0
Mark1$47,411224.91/5.0
Markus1$47,25335.00/5.0
Novasol1$43,021105.00/5.0
Novasol1$36,98465.00/5.0
Julia + Jürgen1$28,20935.00/5.0
Gabriele1$19,38295.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oberwölz.

Dive Deeper: Advanced Oberwölz STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oberwölz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Oberwölz Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Oberwölz

  • The Oberwölz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.5% of the 40 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Oberwölz, House properties are the most common (65%), reflecting the local real estate landscape.
  • Houses represent a significant 65% portion, catering likely to families or larger groups.
  • Smaller segments like unique stays (combined 2.5%) offer potential for unique stay experiences.

Oberwölz Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Oberwölz

  • The dominant room capacity in Oberwölz is 2 bedrooms listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 4 bedrooms properties represent 55.0% of the active Airbnb listings in Oberwölz, indicating a high concentration in these sizes.
  • A significant 47.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Oberwölz.

Oberwölz Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Oberwölz

  • The most common guest capacity trend in Oberwölz vacation rentals is listings accommodating 8+ guests (37.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Oberwölz STR market, accounting for 62.5% of listings.
  • 62.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oberwölz.
  • On average, properties in Oberwölz are equipped to host 5.8 guests.

Oberwölz Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Oberwölz

  • The most common availability pattern in Oberwölz falls within the 271-366 days range, representing 72.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 92.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Oberwölz (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Oberwölz Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (7.5%)

1 Night

3 listings

7.5% of total

2 Nights (30%)

2 Nights

12 listings

30% of total

3 Nights (7.5%)

3 Nights

3 listings

7.5% of total

4-6 Nights (22.5%)

4-6 Nights

9 listings

22.5% of total

30+ Nights (32.5%)

30+ Nights

13 listings

32.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Oberwölz is 30+ Nights, adopted by 32.5% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (32.5%) caters to monthly stays (30+ nights) in Oberwölz, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 32.5% of Oberwölz hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 32.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oberwölz.

Oberwölz Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (12.8%)

Super Strict 60 Days

5 listings

12.8% of total

Flexible (7.7%)

Flexible

3 listings

7.7% of total

Moderate (15.4%)

Moderate

6 listings

15.4% of total

Firm (41%)

Firm

16 listings

41% of total

Strict (23.1%)

Strict

9 listings

23.1% of total

Cancellation Policy Insights for Oberwölz

  • The prevailing Airbnb cancellation policy trend in Oberwölz is Firm, used by 41% of listings.
  • A majority (64.1%) of hosts in Oberwölz utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 41% market standard in Oberwölz.
  • Regularly review your cancellation policy against competitors and market demand shifts in Oberwölz.

Oberwölz STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Oberwölz

  • The overall average booking lead time for vacation rentals in Oberwölz is 81 days.
  • Guests book furthest in advance for stays during June (average 161 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (107 days avg.) sees the longest lead times, while Fall (61 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Oberwölz.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 161 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 107 days) to capture early planners.
  • Monitor your own booking lead times against these Oberwölz averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Oberwölz (2025)

Amenity Prevalence

Amenity Insights for Oberwölz

  • Essential amenities in Oberwölz that guests expect include: Kitchen, Hangers, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Coffee maker, Wifi, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Oberwölz: Kitchen, Hangers, Heating, Free parking on premises.
  • Prioritize adding missing essentials: Hangers, Heating, Free parking on premises.
  • Consider adding popular differentiators like Coffee maker or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Oberwölz to stay competitive.

Oberwölz Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Oberwölz

  • The typical guest profile for Airbnb in Oberwölz consists of predominantly international visitors (74%), with top international origins including Austria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 26.2% of guests.
  • Key international markets include Germany (35%) and Austria (26.2%).
  • Top languages spoken are English (39.8%) followed by German (30.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Austria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Oberwölz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hallstatt29$5,000$302.9262%
Obertauern12$3,601$497.4645%
Annaberg-Lungötz40$3,146$326.6940%
Molln15$3,043$179.5252%
Sankt Martin am Tennengebirge13$3,029$239.3547%
Bad Sankt Leonhard im Lavanttal27$2,855$267.5440%
Hof bei Salzburg19$2,752$212.5246%
Neuberg10$2,622$249.7943%
Mühlbach am Hochkönig89$2,615$307.3536%
Gosau53$2,558$224.4745%

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