Linz Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Upper Austria, Austria

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Linz in 2025? Explore comprehensive Airbnb analytics for Linz, Upper Austria, Austria to uncover income potential. This 2025 STR market report for Linz, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 184 active listings.

Whether you're considering an Airbnb investment in Linz, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Linz Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Linz Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$97
The average rental revenue earned for an occupied room per day in Linz.
Occupancy Rate(?)
49.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,849
Typical annual income for an Airbnb listing in Linz. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.1%
Strong growth (13.1%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Linz.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Linz.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
184
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Linz (2025)

Understanding the monthly revenue variations for Airbnb listings in Linz is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Linz is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Linz across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,838+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,021 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,319 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $743, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Linz

Linz Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Linz STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Linz:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Linz

Average Daily Rate (ADR) Airbnb Trends in Linz (2025)

Effective short term rental pricing strategy in Linz involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Linz typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $160+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $112 or more.
  • Typical properties (Median) charge around $79 per night.
  • Entry-level properties (Bottom 25%) earn around $55 per night.

Average Daily Rate (ADR) Trend by Month in Linz

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Airbnb Seasonality Analysis & Trends in Linz (2025)

Peak Season (May, June, September)
  • Revenue averages $1,924 per month
  • Occupancy rates average 53.4%
  • Daily rates average $95
Shoulder Season
  • Revenue averages $1,608 per month
  • Occupancy maintains around 52.6%
  • Daily rates hold near $96
Low Season (January, February, March)
  • Revenue drops to average $1,110 per month
  • Occupancy decreases to average 40.0%
  • Daily rates adjust to average $96

Seasonality Insights for Linz

  • The Airbnb seasonality in Linz shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Linz's highest earning potential, with monthly revenues capable of climbing to $2,067, occupancy reaching a high of 62.5%, and ADRs peaking at $101.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,029, occupancy could drop to 37.3%, and ADRs may adjust down to $93.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Linz.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Linz seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Linz (2025)

Exploring the top neighborhoods for short-term rentals in Linz? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town (Altstadt)
Historic center with stunning architecture, charming streets, and plenty of restaurants and shops. A cultural hub for tourists exploring Linz's heritage and attractions.
Linz Castle, St. Mary's Cathedral, Landstraße, Brucknerhaus, Lentos Art Museum, The Ars Electronica Center
Dornach
A residential area that provides a quieter atmosphere while being close to the city center. Ideal for families and business travelers looking for a peaceful retreat.
Dornach Park, Linz Botanical Garden, Nearby shopping areas, Local cafes, Public transportation access
Plesching
A suburban area with access to the Danube River, perfect for nature lovers and outdoor enthusiasts. Offers a variety of recreational activities.
Danube Park, Cycling paths along the river, Local restaurants, Nearby vineyards
Urfahr
Located across the river from Linz, offers great views and is connected by the Nibelungen Bridge. Attracts visitors looking for a mix of urban and nature experiences.
Urfahr Farmers Market, Pöstlingberg Mountain, Cultural events in Urfahr, Public parks
Ebelsberg
A quiet area with green spaces and residential feel. Attractive for long-term stays and families with easy access to the city.
Scenic walks, Community parks, Local eateries
Linz North (Linz Nord)
An up-and-coming area with new developments and business hubs, ideal for professionals and travelers who need proximity to industrial facilities.
Business centers, Public transport hubs
Grünaustrasse
Residential neighborhood with a vibrant community feel. Close to parks and local shops, appealing for those seeking a local experience.
Grünau Park, Family-friendly activities, Local markets
Danube Promenade
Scenic riverside location popular with tourists for leisure activities. Great for visitors looking to relax by the river and enjoy Linz's cultural events.
Danube River views, Walking and cycling paths, Outdoor cafes, Event spaces

Understanding Airbnb License Requirements & STR Laws in Linz (2025)

While Linz, Upper Austria, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Linz to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Linz (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Linzbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

THE SKYSUiTE MEGA 5 - “PENTHOUSE”WHiRLPOOL

THE SKYSUiTE MEGA 5 - “PENTHOUSE”WHiRLPOOL

Entire Place • 3 bedrooms

$84,789
Revenue
44.1%
Occupancy
$473.67
Daily Rate
Mountains & Lakes - Linz - Villa Gaumberg

Mountains & Lakes - Linz - Villa Gaumberg

Entire Place • 4 bedrooms

$74,107
Revenue
36.1%
Occupancy
$561.81
Daily Rate
Maisonette apartment 220 sqm in Linz.

Maisonette apartment 220 sqm in Linz.

Entire Place • 4 bedrooms

$56,856
Revenue
33.0%
Occupancy
$316.11
Daily Rate
limehome Linz Schillerstr | One-bedroom Suite XL

limehome Linz Schillerstr | One-bedroom Suite XL

Entire Place • 1 bedroom

$50,817
Revenue
48.0%
Occupancy
$221.26
Daily Rate
limehome Linz Schillerstr | One-bedroom Suite M

limehome Linz Schillerstr | One-bedroom Suite M

Entire Place • 1 bedroom

$47,129
Revenue
50.9%
Occupancy
$201.06
Daily Rate
Mizzi - 100m2 sleeping & free parking  in the center

Mizzi - 100m2 sleeping & free parking in the center

Entire Place • 2 bedrooms

$37,231
Revenue
85.4%
Occupancy
$112.46
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Linz (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Linz based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Walter7$184,0134374.96/5.0
Limehome9$176,9052183.95/5.0
Peter5$134,1842004.91/5.0
Sandra5$108,32714224.76/5.0
Josip2$85,404614.99/5.0
Gunar3$85,0063724.74/5.0
Immo4$76,2501714.98/5.0
Markus Große7$75,732834.74/5.0
David1$74,10754.80/5.0
Evelyn5$72,4177734.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Linz.

Dive Deeper: Advanced Linz STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Linz. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Linz Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Linz

  • The Linz Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.5% of the 184 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Linz, Apartment/Condo properties are the most common (92.4%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 2.2%) offer potential for unique stay experiences.

Linz Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Linz

  • The dominant room capacity in Linz is 1 bedroom listings, making up 62.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.8% of the active Airbnb listings in Linz, indicating a high concentration in these sizes.
  • With over half the market (62.5%) consisting of studios or 1-bedroom units, Linz is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (7.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Linz.

Linz Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Linz

  • The most common guest capacity trend in Linz vacation rentals is listings accommodating 2 guests (32.6%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Linz STR market, accounting for 57.1% of listings.
  • 13.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Linz.
  • On average, properties in Linz are equipped to host 3.1 guests.

Linz Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Linz

  • The most common availability pattern in Linz falls within the 181-270 days range, representing 34.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 59.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Linz (34.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 42.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Linz Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.4%)

1 Night

52 listings

30.4% of total

2 Nights (26.3%)

2 Nights

45 listings

26.3% of total

3 Nights (10.5%)

3 Nights

18 listings

10.5% of total

4-6 Nights (14.6%)

4-6 Nights

25 listings

14.6% of total

7-29 Nights (6.4%)

7-29 Nights

11 listings

6.4% of total

30+ Nights (11.7%)

30+ Nights

20 listings

11.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Linz is 1 Night, adopted by 30.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.7%) caters to monthly stays (30+ nights) in Linz, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 30.4% of Linz hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Linz.

Linz Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (17.9%)

Flexible

29 listings

17.9% of total

Moderate (50.6%)

Moderate

82 listings

50.6% of total

Firm (10.5%)

Firm

17 listings

10.5% of total

Strict (21%)

Strict

34 listings

21% of total

Cancellation Policy Insights for Linz

  • The prevailing Airbnb cancellation policy trend in Linz is Moderate, used by 50.6% of listings.
  • There's a relatively balanced mix between guest-friendly (68.5%) and stricter (31.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 50.6% market standard in Linz.
  • Regularly review your cancellation policy against competitors and market demand shifts in Linz.

Linz STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Linz

  • The overall average booking lead time for vacation rentals in Linz is 44 days.
  • Guests book furthest in advance for stays during June (average 95 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 35 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Linz.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
  • Monitor your own booking lead times against these Linz averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Linz (2025)

Amenity Prevalence

Amenity Insights for Linz

  • Essential amenities in Linz that guests expect include: Heating, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Essentials, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Linz: Heating, Kitchen, Wifi.
  • Prioritize adding missing essentials: Heating, Kitchen, Wifi.
  • Consider adding popular differentiators like Hot water or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Linz to stay competitive.

Linz Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Linz

  • The typical guest profile for Airbnb in Linz consists of predominantly international visitors (79%), with top international origins including Austria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 21.1% of guests.
  • Key international markets include Germany (29.6%) and Austria (21.1%).
  • Top languages spoken are English (38.1%) followed by German (24.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Austria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Linz Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Hallstatt27$5,147$301.8063%
Sankt Martin am Tennengebirge13$3,674$240.0051%
Hof bei Salzburg16$3,251$219.1851%
Molln15$3,034$179.4852%
Obertauern11$3,006$388.9341%
Scheffau am Tennengebirge10$2,851$191.9948%
Annaberg-Lungötz43$2,824$307.6039%
Drachselsried13$2,703$272.8038%
Sankt Gilgen25$2,649$205.3544%
Aich12$2,628$243.8441%

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