Mellau Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vorarlberg, Austria
Is Airbnb profitable in Mellau in 2025? Explore comprehensive Airbnb analytics for Mellau, Vorarlberg, Austria to uncover income potential. This 2025 STR market report for Mellau, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Mellau, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mellau Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mellau Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mellau (2025)
Understanding the monthly revenue variations for Airbnb listings in Mellau is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mellau is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mellau across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,984+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,346 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,399 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $715, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mellau
Mellau Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mellau STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mellau:
- Best-in-class properties (Top 10%) achieve 55%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mellau
Average Daily Rate (ADR) Airbnb Trends in Mellau (2025)
Effective short term rental pricing strategy in Mellau involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mellau typically peaks in February and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $444+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $287 or more.
- Typical properties (Median) charge around $173 per night.
- Entry-level properties (Bottom 25%) earn around $141 per night.
Average Daily Rate (ADR) Trend by Month in Mellau
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Airbnb Seasonality Analysis & Trends in Mellau (2025)
Peak Season (August, February, January)
- Revenue averages $2,705 per month
- Occupancy rates average 42.0%
- Daily rates average $251
Shoulder Season
- Revenue averages $1,850 per month
- Occupancy maintains around 28.1%
- Daily rates hold near $237
Low Season (April, June, November)
- Revenue drops to average $1,135 per month
- Occupancy decreases to average 16.8%
- Daily rates adjust to average $239
Seasonality Insights for Mellau
- The Airbnb seasonality in Mellau shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mellau's highest earning potential, with monthly revenues capable of climbing to $3,013, occupancy reaching a high of 44.4%, and ADRs peaking at $270.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $988, occupancy could drop to 14.6%, and ADRs may adjust down to $228.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mellau.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mellau seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mellau (2025)
Exploring the top neighborhoods for short-term rentals in Mellau? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mellau Village Center | The heart of Mellau with quaint shops, cafes, and essential services. A great base for visitors exploring the region's natural beauty and ski resorts. | Mellau-Damüls Ski Area, Mellau’s cable cars, Local restaurants, Mellau river walks, Nature parks nearby |
| Bregenzerwald | A stunning alpine area known for its traditional wooden architecture and rich cultural heritage. It's a favorite for outdoor enthusiasts and those seeking tranquility. | Bregenzerwald Cheese Road, Hiking trails, Local festivals, Mountain biking, Cultural events |
| Mellau Swimming Lake | A beautiful spot for summer relaxation and recreation, ideal for families and sun-seekers. Swimming, sunbathing, and picnicking are popular here. | Relaxation areas, Child-friendly amenities, Beach volleyball, Picnic spots, Scenic nature |
| Mount Kanisfluh | An iconic mountain offering hiking enthusiasts breathtaking views and adventure. It's perfect for nature lovers looking for outdoor experiences. | Hiking trails, Scenic viewpoints, Wildlife watching, Photography, Winter sports |
| Damüls Village | Close to Mellau, Damüls is famous for its snow-sure ski area and charming village atmosphere. Attracts both skiers and summer visitors. | Damüls-Mellau Ski Area, Historic village center, Alpine views, Mountain hikes, Culinary specialties |
| Ski Arlberg | A bit further afield, this world-famous ski area attracts winter sports lovers globally. Perfect for those wanting a mix of luxury and adventure. | St. Anton am Arlberg, Lech and Zürs ski areas, Après-ski bars, High-end restaurants, Ski schools |
| Bregenz Festival | A cultural highlight held in nearby Bregenz, known for its stunning lakeside setting and unique opera performances. Great for culture enthusiasts. | Bregenz Lake Constance, Open-air opera, Art exhibitions, Culinary events, Beautiful parks |
| Nature and Hiking Trails | The surrounding area offers countless hiking and cycling routes, making it attractive to active travelers looking to explore the natural beauty of Vorarlberg. | Hiking paths, Cycling routes, Wildflower fields, Alpine lakes, Year-round outdoor activities |
Understanding Airbnb License Requirements & STR Laws in Mellau (2025)
While Mellau, Vorarlberg, Austria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mellau to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mellau (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mellaubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Two apartments with 250m2 of living space for 14 people
Entire Place • 6 bedrooms
Panoramahof Bergglück Sunnseitn
Private Room • 1 bedroom
WATERFALL APARTMENT MELLAU - Apartment Weitblick
Entire Place • 4 bedrooms
Alps Hoamat (Heimat) Vacation home with plenty of space
Entire Place • 5 bedrooms
Boutique Apartment Mellau
Entire Place • 1 bedroom
SMART Apartments Mellau - Apartment Alpenliebe
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mellau (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mellau based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Thomas | 5 | $76,901 | 72 | 4.68/5.0 |
| Marisa | 3 | $65,233 | 100 | 4.82/5.0 |
| Verena | 2 | $52,772 | 10 | 2.45/5.0 |
| Martin | 2 | $46,970 | 11 | 2.50/5.0 |
| Maximilian | 2 | $45,978 | 39 | 5.00/5.0 |
| Manfred | 2 | $36,845 | 15 | 4.87/5.0 |
| Marco | 1 | $18,741 | 12 | 4.83/5.0 |
| Host #63882969 | 1 | $14,990 | 0 | 0.00/5.0 |
| Dirk | 1 | $13,217 | 7 | 4.86/5.0 |
| Barbara | 1 | $11,326 | 13 | 4.54/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mellau.
Dive Deeper: Advanced Mellau STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mellau. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMellau Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mellau
- The Mellau Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.5% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mellau, Apartment/Condo properties are the most common (76.9%), reflecting the local real estate landscape.
- Houses represent a significant 23.1% portion, catering likely to families or larger groups.
Mellau Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mellau
- The dominant room capacity in Mellau is 1 bedroom listings, making up 42.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.4% of the active Airbnb listings in Mellau, indicating a high concentration in these sizes.
- A significant 23.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mellau.
Mellau Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mellau
- The most common guest capacity trend in Mellau vacation rentals is listings accommodating 8+ guests (26.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 3 guests dominate the Mellau STR market, accounting for 53.8% of listings.
- 34.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mellau.
- On average, properties in Mellau are equipped to host 4.6 guests.
Mellau Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mellau
- The most common availability pattern in Mellau falls within the 271-366 days range, representing 76.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mellau (53.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mellau Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
1 listings
3.8% of total
2 Nights
1 listings
3.8% of total
3 Nights
3 listings
11.5% of total
4-6 Nights
8 listings
30.8% of total
7-29 Nights
1 listings
3.8% of total
30+ Nights
12 listings
46.2% of total
Key Insights
- The most prevalent minimum stay requirement in Mellau is 30+ Nights, adopted by 46.2% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (7.6%), suggesting hosts prefer slightly longer bookings to optimize turnover.
- A significant segment (46.2%) caters to monthly stays (30+ nights) in Mellau, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 46.2% of Mellau hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 3.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 46.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mellau.
Mellau Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
9.1% of total
Flexible
2 listings
9.1% of total
Moderate
4 listings
18.2% of total
Firm
3 listings
13.6% of total
Strict
11 listings
50% of total
Cancellation Policy Insights for Mellau
- The prevailing Airbnb cancellation policy trend in Mellau is Strict, used by 50% of listings.
- A majority (63.6%) of hosts in Mellau utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 50% market standard in Mellau.
- With 50% using Strict terms, this is a viable option in Mellau, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Mellau.
Mellau STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mellau
- The overall average booking lead time for vacation rentals in Mellau is 87 days.
- Guests book furthest in advance for stays during December (average 119 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (89 days avg.) sees the longest lead times, while Fall (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in Mellau.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Mellau averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mellau (2025)
Amenity Prevalence
Amenity Insights for Mellau
- Essential amenities in Mellau that guests expect include: Free parking on premises, Wifi, Smoke alarm, Hair dryer, Essentials. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mellau: Free parking on premises, Wifi, Smoke alarm, Hair dryer, Essentials.
- Prioritize adding missing essentials: Hair dryer, Essentials.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mellau to stay competitive.
Mellau Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mellau
- The typical guest profile for Airbnb in Mellau consists of predominantly international visitors (96%), with top international origins including Switzerland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 4.5% of guests.
- Key international markets include Germany (66.7%) and Switzerland (13.6%).
- Top languages spoken are English (38.9%) followed by German (34.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Switzerland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mellau Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grindelwald | 489 | $4,921 | $345.40 | 57% |
| Brienz (BE) | 141 | $4,353 | $294.17 | 55% |
| Alpnach | 11 | $4,227 | $234.19 | 49% |
| Vitznau | 29 | $4,171 | $333.53 | 51% |
| Bürserberg | 40 | $3,978 | $342.57 | 41% |
| Lucerne | 371 | $3,870 | $260.48 | 54% |
| Sachseln | 15 | $3,742 | $262.18 | 56% |
| Brand | 56 | $3,597 | $486.13 | 33% |
| Pfafflar | 10 | $3,559 | $263.32 | 58% |
| Meiringen | 61 | $3,550 | $256.12 | 52% |