Zele Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in East Flanders, Belgium
Is Airbnb profitable in Zele in 2025? Explore comprehensive Airbnb analytics for Zele, East Flanders, Belgium to uncover income potential. This 2025 STR market report for Zele, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Zele, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Zele Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Zele Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Zele (2025)
Understanding the monthly revenue variations for Airbnb listings in Zele is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Zele is typically April, while July often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Zele across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,276+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,483 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,490 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $640, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Zele
Zele Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Zele STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Zele:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Zele
Average Daily Rate (ADR) Airbnb Trends in Zele (2025)
Effective short term rental pricing strategy in Zele involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Zele typically peaks in November and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $604+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $179 or more.
- Typical properties (Median) charge around $106 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Zele
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Airbnb Seasonality Analysis & Trends in Zele (2025)
Peak Season (April, October, February)
- Revenue averages $3,974 per month
- Occupancy rates average 48.3%
- Daily rates average $207
Shoulder Season
- Revenue averages $2,764 per month
- Occupancy maintains around 38.8%
- Daily rates hold near $206
Low Season (May, June, July)
- Revenue drops to average $1,848 per month
- Occupancy decreases to average 40.0%
- Daily rates adjust to average $213
Seasonality Insights for Zele
- The Airbnb seasonality in Zele shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Zele's highest earning potential, with monthly revenues capable of climbing to $4,850, occupancy reaching a high of 53.0%, and ADRs peaking at $214.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,792, occupancy could drop to 28.8%, and ADRs may adjust down to $196.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Zele.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Zele seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Zele (2025)
Exploring the top neighborhoods for short-term rentals in Zele? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Zele City Center | The vibrant heart of Zele with shops, restaurants, and cultural sites. Ideal for tourists looking to explore local Belgian life. | Zele Town Hall, St. Agnes Church, Local boutiques, Restaurants and cafes, Nearby parks |
| Laarne | A charming nearby town with a famous castle. Attracts visitors interested in history and beautiful architecture. | Laarne Castle, Park of Laarne, Local historical sites, Walking trails, Cafes |
| Waasmunster | A quiet, picturesque village close to Zele that offers a peaceful retreat for visitors. Great for families and nature lovers. | Nature walks, Local market, Historic farmhouses, Family-friendly parks, Nearby water bodies |
| Zele-Borgerhout | A residential area with easy access to Zele, perfect for long-term stays or visitors preferring a local experience. | Community parks, Local dining options, Cultural activities, Shops, Transport connections |
| Lokeren | A nearby town with a train station, making it convenient for travelers. Offers a mix of urban and countryside experiences. | Lokeren city center, Local festivals, Parks and nature reserves, Historical sites, Shopping centers |
| Aalst | A larger city nearby with rich history and cultural offerings. Great for tourists wanting to explore more of East Flanders. | Aalst town center, Historical buildings, Annual carnival, Restaurants and bars, Parks |
| Sint-Niklaas | Known for its big market square and vibrant atmosphere, it's an attractive place for visitors looking for urban amenities. | Sint-Niklaas market square, Cultural events, Shopping streets, Dining options, Art exhibitions |
| Dendermonde | A historic city with beautiful architecture and a lively atmosphere, ideal for those interested in Belgian culture. | Dendermonde Town Hall, Battle of the Golden Spurs monument, Historical walking routes, Cafes and restaurants, Annual events |
Understanding Airbnb License Requirements & STR Laws in Zele (2025)
While Zele, East Flanders, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Zele to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Zele (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Zelebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Holiday Stay Element
Entire Place • 6 bedrooms
Pañ - boutique vacation home
Entire Place • 3 bedrooms
Lovely House in triangle Ghent Antwerp & Brussels
Entire Place • 3 bedrooms
Appartement (1 tot 6p) incl garage - Red Rabbit I
Entire Place • 3 bedrooms
Appartement (1 tot 5p) incl. garage Red Rabbit II
Entire Place • 3 bedrooms
Apartment with a top location
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Zele (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Zele based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kim | 1 | $165,704 | 12 | 4.50/5.0 |
| Lara | 2 | $98,154 | 52 | 4.92/5.0 |
| Frank | 3 | $60,227 | 371 | 4.93/5.0 |
| Steven & Natalie | 1 | $33,375 | 486 | 4.93/5.0 |
| Wim | 1 | $17,341 | 32 | 4.63/5.0 |
| Sarah | 1 | $16,402 | 139 | 4.82/5.0 |
| Johan | 2 | $14,854 | 46 | 4.78/5.0 |
| Veronika | 2 | $9,213 | 98 | 4.82/5.0 |
| Peggy & Tony | 1 | $6,623 | 80 | 4.93/5.0 |
| Anouk - BELVILLA | 1 | $5,909 | 35 | 4.37/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Zele.
Dive Deeper: Advanced Zele STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Zele. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsZele Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Zele
- The Zele Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.7% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 35.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Zele, House properties are the most common (52.9%), reflecting the local real estate landscape.
- Houses represent a significant 52.9% portion, catering likely to families or larger groups.
- The presence of 23.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Zele Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Zele
- The dominant room capacity in Zele is 1 bedroom listings, making up 29.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 52.9% of the active Airbnb listings in Zele, indicating a high concentration in these sizes.
- A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Zele.
Zele Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Zele
- The most common guest capacity trend in Zele vacation rentals is listings accommodating 8+ guests (23.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Zele STR market, accounting for 41.1% of listings.
- 35.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Zele.
- On average, properties in Zele are equipped to host 3.8 guests.
Zele Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Zele
- The most common availability pattern in Zele falls within the 271-366 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Zele (35.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Zele Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
58.8% of total
2 Nights
5 listings
29.4% of total
7-29 Nights
1 listings
5.9% of total
30+ Nights
1 listings
5.9% of total
Key Insights
- The most prevalent minimum stay requirement in Zele is 1 Night, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.2%) of the Zele Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 58.8% of Zele hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Zele.
Zele Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
56.3% of total
Moderate
4 listings
25% of total
Firm
2 listings
12.5% of total
Strict
1 listings
6.3% of total
Cancellation Policy Insights for Zele
- The prevailing Airbnb cancellation policy trend in Zele is Flexible, used by 56.3% of listings.
- The market strongly favors guest-friendly terms, with 81.3% of listings offering Flexible or Moderate policies. This suggests guests in Zele may expect booking flexibility.
- Strict cancellation policies are quite rare (6.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 56.3% market standard in Zele.
- Given the high prevalence of Flexible policies (56.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 6.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Zele.
Zele STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Zele
- The overall average booking lead time for vacation rentals in Zele is 55 days.
- Guests book furthest in advance for stays during May (average 90 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (62 days avg.) sees the longest lead times, while Fall (56 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Zele.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Zele averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Zele (2025)
Amenity Prevalence
Amenity Insights for Zele
- Essential amenities in Zele that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Zele: Wifi, Heating.
- Consider adding popular differentiators like Coffee maker or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Zele to stay competitive.
Zele Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Zele
- The typical guest profile for Airbnb in Zele consists of predominantly international visitors (79%), with top international origins including Belgium, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Dutch.
- Domestic travelers account for 20.7% of guests.
- Key international markets include Netherlands (24%) and Belgium (20.7%).
- Top languages spoken are English (38.8%) followed by Dutch (14.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Belgium.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Zele Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Kockengen | 11 | $6,769 | $434.39 | 63% |
| Mont-de-l'Enclus | 10 | $5,344 | $367.99 | 44% |
| Bentveld | 13 | $4,833 | $446.35 | 54% |
| Dion | 13 | $4,334 | $258.00 | 58% |
| Aerdenhout | 19 | $3,957 | $654.72 | 49% |
| Halfweg | 17 | $3,801 | $231.77 | 54% |
| Kluisbergen | 16 | $3,700 | $389.97 | 45% |
| Brecht | 10 | $3,697 | $250.45 | 54% |
| Oud Ade | 17 | $3,643 | $278.47 | 54% |
| Zwanenburg | 23 | $3,582 | $232.49 | 64% |