Soignies Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hainaut, Belgium
Is Airbnb profitable in Soignies in 2025? Explore comprehensive Airbnb analytics for Soignies, Hainaut, Belgium to uncover income potential. This 2025 STR market report for Soignies, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Soignies, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Soignies Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Soignies Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Soignies (2025)
Understanding the monthly revenue variations for Airbnb listings in Soignies is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Soignies is typically August, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Soignies across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,281+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,197 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,312 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $564, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Soignies
Soignies Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Soignies STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Soignies:
- Best-in-class properties (Top 10%) achieve 91%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Soignies
Average Daily Rate (ADR) Airbnb Trends in Soignies (2025)
Effective short term rental pricing strategy in Soignies involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Soignies typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $181+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $118 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $49 per night.
Average Daily Rate (ADR) Trend by Month in Soignies
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Airbnb Seasonality Analysis & Trends in Soignies (2025)
Peak Season (August, July, April)
- Revenue averages $2,017 per month
- Occupancy rates average 62.9%
- Daily rates average $106
Shoulder Season
- Revenue averages $1,587 per month
- Occupancy maintains around 52.8%
- Daily rates hold near $103
Low Season (February, June, November)
- Revenue drops to average $1,247 per month
- Occupancy decreases to average 43.1%
- Daily rates adjust to average $105
Seasonality Insights for Soignies
- The Airbnb seasonality in Soignies shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Soignies's highest earning potential, with monthly revenues capable of climbing to $2,188, occupancy reaching a high of 69.5%, and ADRs peaking at $111.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,128, occupancy could drop to 39.6%, and ADRs may adjust down to $92.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Soignies.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Soignies seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Soignies (2025)
Exploring the top neighborhoods for short-term rentals in Soignies? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Soignies Center | Historical town center featuring beautiful architecture and a vibrant atmosphere. Attracts tourists interested in history and local culture, with charming shops and restaurants. | Collegiate Church of Saint Vincent, Grand Place, Maison du Cellerier, Beffroi de Soignies, La Potale |
| Leschères | Quiet residential area near Soignies, offering peace and proximity to the countryside. Ideal for travelers looking for a relaxing stay while being near the city. | Parc de la Dodaine, Nearby hiking trails, Local farms, Community parks |
| Leuze-en-Hainaut | A lovely town with strong community ties and scenic surroundings. Attracts visitors who want a more local experience away from tourist hotspots. | Leuze-en-Hainaut Town Hall, Cultural events, Nature walks, Local eateries |
| Braine-le-Comte | Nearby town with rich history and cultural sites, great for day trips. Popular among visitors looking to explore the broader Hainaut region. | Braine-le-Comte Church, Aquascope, Local markets, Historical sites |
| La Louvière | Larger city near Soignies, known for its industrial heritage and vibrant cultural scene. Attracts visitors interested in Belgian history and culture. | Museum of Photography, Theatre Le Parc, La Louvière's canal, Local cuisine |
| Hainaut Province | Broad region with various attractions, including outdoor activities and cultural events. Perfect for tourists who wish to explore all that Hainaut has to offer. | Nature reserves, Historical sites, Festivals, Gastronomy tours |
| Rocboro | Suburban area with family-friendly atmosphere and parks. Ideal for family travelers who want to enjoy local amenities while being close to city attractions. | Parks and playgrounds, Community events, Local shops |
| Nimy | Charming neighborhood with local culture and easy access to outdoor activities. Suitable for nature lovers and those seeking a quieter stay. | Green spaces, Hiking trails, Local cafés |
Understanding Airbnb License Requirements & STR Laws in Soignies (2025)
While Soignies, Hainaut, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Soignies to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Soignies (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Soigniesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Tour du Château
Entire Place • 1 bedroom
Country house with garden, close to P-Daiza.
Entire Place • 3 bedrooms
The dovecote
Entire Place • 1 bedroom
Le Cellier
Entire Place • 1 bedroom
Countryside villa and hot tub.
Entire Place • 2 bedrooms
Charming suite in historical centre of Soignies
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Soignies (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Soignies based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicolas Grumiau | 3 | $62,746 | 70 | 4.88/5.0 |
| Laurence | 1 | $59,620 | 357 | 4.96/5.0 |
| Frédéric - Henri | 1 | $35,539 | 87 | 4.91/5.0 |
| Patrick | 1 | $21,432 | 143 | 4.90/5.0 |
| Béatrice | 1 | $20,533 | 31 | 5.00/5.0 |
| Bernard | 1 | $16,760 | 137 | 4.91/5.0 |
| Antoine | 1 | $16,548 | 97 | 4.98/5.0 |
| Gilles | 1 | $11,639 | 205 | 4.89/5.0 |
| Michel-Françoise | 1 | $11,059 | 12 | 4.83/5.0 |
| Marie | 1 | $10,919 | 28 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Soignies.
Dive Deeper: Advanced Soignies STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Soignies. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSoignies Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Soignies
- The Soignies Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.3% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Soignies, House properties are the most common (47.8%), reflecting the local real estate landscape.
- Houses represent a significant 47.8% portion, catering likely to families or larger groups.
- The presence of 13% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 4.3%) offer potential for unique stay experiences.
Soignies Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Soignies
- The dominant room capacity in Soignies is 1 bedroom listings, making up 34.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 65.2% of the active Airbnb listings in Soignies, indicating a high concentration in these sizes.
- A significant 30.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Soignies.
Soignies Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Soignies
- The most common guest capacity trend in Soignies vacation rentals is listings accommodating 5 guests (26.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 5 guests and 4 guests dominate the Soignies STR market, accounting for 52.2% of listings.
- On average, properties in Soignies are equipped to host 3.3 guests.
Soignies Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Soignies
- The most common availability pattern in Soignies falls within the 271-366 days range, representing 34.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 56.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Soignies (30.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 43.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Soignies Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
69.6% of total
2 Nights
3 listings
13% of total
7-29 Nights
2 listings
8.7% of total
30+ Nights
2 listings
8.7% of total
Key Insights
- The most prevalent minimum stay requirement in Soignies is 1 Night, adopted by 69.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.6%) of the Soignies Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 69.6% of Soignies hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Soignies.
Soignies Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
21.7% of total
Moderate
5 listings
21.7% of total
Firm
4 listings
17.4% of total
Strict
9 listings
39.1% of total
Cancellation Policy Insights for Soignies
- The prevailing Airbnb cancellation policy trend in Soignies is Strict, used by 39.1% of listings.
- A majority (56.5%) of hosts in Soignies utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 39.1% market standard in Soignies.
- With 39.1% using Strict terms, this is a viable option in Soignies, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Soignies.
Soignies STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Soignies
- The overall average booking lead time for vacation rentals in Soignies is 53 days.
- Guests book furthest in advance for stays during June (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Soignies.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Soignies averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Soignies (2025)
Amenity Prevalence
Amenity Insights for Soignies
- Essential amenities in Soignies that guests expect include: Hangers, Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Soignies: Hangers, Wifi, Smoke alarm, Heating.
- Prioritize adding missing essentials: Hangers, Wifi, Smoke alarm, Heating.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Soignies to stay competitive.
Soignies Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Soignies
- The typical guest profile for Airbnb in Soignies consists of predominantly international visitors (77%), with top international origins including Belgium, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 23.2% of guests.
- Key international markets include France (49.4%) and Belgium (23.2%).
- Top languages spoken are French (34.7%) followed by English (34%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Belgium.
- Offer listing details and communication support in French.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Soignies Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mont-de-l'Enclus | 10 | $5,756 | $378.03 | 42% |
| Merksplas | 13 | $4,776 | $309.15 | 41% |
| Dion | 12 | $4,720 | $274.00 | 58% |
| Jemeppe-sur-Sambre | 10 | $4,334 | $483.43 | 45% |
| Raamsdonksveer | 15 | $3,962 | $497.14 | 40% |
| Incourt | 12 | $3,586 | $318.60 | 40% |
| Mettet | 20 | $3,565 | $294.89 | 42% |
| Kluisbergen | 17 | $3,444 | $378.89 | 42% |
| Aubel | 33 | $3,374 | $255.73 | 43% |
| Bertogne | 28 | $3,364 | $311.80 | 40% |