Eupen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Liège, Belgium
Is Airbnb profitable in Eupen in 2025? Explore comprehensive Airbnb analytics for Eupen, Liège, Belgium to uncover income potential. This 2025 STR market report for Eupen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Eupen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Eupen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Eupen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Eupen (2025)
Understanding the monthly revenue variations for Airbnb listings in Eupen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Eupen is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Eupen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,473+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,219 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,582 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $787, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Eupen
Eupen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Eupen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Eupen:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Eupen
Average Daily Rate (ADR) Airbnb Trends in Eupen (2025)
Effective short term rental pricing strategy in Eupen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Eupen typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $159 or more.
- Typical properties (Median) charge around $111 per night.
- Entry-level properties (Bottom 25%) earn around $74 per night.
Average Daily Rate (ADR) Trend by Month in Eupen
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Airbnb Seasonality Analysis & Trends in Eupen (2025)
Peak Season (June, August, July)
- Revenue averages $2,393 per month
- Occupancy rates average 55.2%
- Daily rates average $132
Shoulder Season
- Revenue averages $1,756 per month
- Occupancy maintains around 42.3%
- Daily rates hold near $130
Low Season (January, February, March)
- Revenue drops to average $1,036 per month
- Occupancy decreases to average 33.1%
- Daily rates adjust to average $122
Seasonality Insights for Eupen
- The Airbnb seasonality in Eupen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Eupen's highest earning potential, with monthly revenues capable of climbing to $2,518, occupancy reaching a high of 64.1%, and ADRs peaking at $134.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $888, occupancy could drop to 24.7%, and ADRs may adjust down to $119.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Eupen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Eupen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Eupen (2025)
Exploring the top neighborhoods for short-term rentals in Eupen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center Eupen | The heart of Eupen with easy access to shops, restaurants, and local attractions. Ideal for tourists wanting to experience the local culture and amenities. | St. Nikolaus Church, Eupen's Town Hall, Museum of Contemporary Art, Basilica of St. Martin, Cafes and restaurants |
| Bütgenbach Lake | A serene location perfect for nature lovers and water sports enthusiasts. Popular for family vacations and outdoor activities year-round. | Bütgenbach Lake, Nature Park High Fens-Eifel, Walking and cycling trails, Water sports activities, Camping facilities |
| Montzen | A quiet and picturesque village nearby, offering a peaceful retreat for travelers looking to escape the hustle and bustle of city life. | Local hiking trails, Natural landscapes, Cultural heritage sites, Small local eateries |
| Lontzen | A charming village known for its beautiful countryside and proximity to the German border, suitable for those seeking rural experiences and tranquility. | Countryside views, Hiking trails, Local farms, Village charm |
| Kelmis (La Calamine) | Rich in history and culture from the mining era, this area attracts those interested in heritage and local craftsmanship. | Eisenbahn-Museum, Historic mining sites, Local artisan shops, Cafés with regional specialties |
| Eupen Spa | Famous for its wellness and spa facilities, appealing to tourists looking for relaxation and rejuvenation. | Spa facilities, Wellness retreats, Walking paths, Natural landscape |
| Gerolstein | A neighboring area known for its scenic beauty and outdoor activities, appealing to adventurous tourists and nature enthusiasts. | Natural parks, Cycling routes, Local breweries, Scenic viewpoints |
| Robertville | Close to a tranquil lake, perfect for leisure activities like fishing and hiking, making it a perfect getaway. | Lake Robertville, Kayaking and fishing, Campsites, Walking trails |
Understanding Airbnb License Requirements & STR Laws in Eupen (2025)
While Eupen, Liège, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Eupen to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Eupen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Eupenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Belle 80
Entire Place • 3 bedrooms
Petit Chateau Historic
Entire Place • 1 bedroom
Renovated farm terrace near city & nature
Entire Place • 2 bedrooms
Aparthotel' Nicolas
Entire Place • 1 bedroom
Louisappart - Eupen Zentrum
Entire Place • 1 bedroom
Haus Lafleur zu Kettenis
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Eupen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Eupen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lucas | 3 | $67,355 | 73 | 4.92/5.0 |
| Andy | 1 | $52,529 | 40 | 4.93/5.0 |
| Sylke | 1 | $40,472 | 35 | 4.89/5.0 |
| Michel | 4 | $38,735 | 9 | 2.27/5.0 |
| Johanna | 2 | $31,115 | 164 | 4.87/5.0 |
| Robert | 1 | $29,015 | 145 | 4.89/5.0 |
| Valere | 2 | $25,594 | 23 | 4.58/5.0 |
| Laurent | 1 | $22,684 | 118 | 4.88/5.0 |
| Ursula | 2 | $21,810 | 65 | 4.97/5.0 |
| Patrick | 1 | $20,784 | 285 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Eupen.
Dive Deeper: Advanced Eupen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Eupen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEupen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Eupen
- The Eupen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Eupen, Apartment/Condo properties are the most common (54.2%), reflecting the local real estate landscape.
- Houses represent a significant 29.2% portion, catering likely to families or larger groups.
- The presence of 8.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Eupen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Eupen
- The dominant room capacity in Eupen is 1 bedroom listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.8% of the active Airbnb listings in Eupen, indicating a high concentration in these sizes.
Eupen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Eupen
- The most common guest capacity trend in Eupen vacation rentals is listings accommodating 4 guests (45.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Eupen STR market, accounting for 58.3% of listings.
- 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Eupen.
- On average, properties in Eupen are equipped to host 3.3 guests.
Eupen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Eupen
- The most common availability pattern in Eupen falls within the 91-180 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Eupen (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 41.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Eupen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
17.4% of total
2 Nights
11 listings
47.8% of total
3 Nights
6 listings
26.1% of total
30+ Nights
2 listings
8.7% of total
Key Insights
- The most prevalent minimum stay requirement in Eupen is 2 Nights, adopted by 47.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.2%) of the Eupen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.8% of Eupen hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.4% currently do.
- A 2-night minimum appears standard (47.8%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Eupen.
Eupen Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
57.1% of total
Moderate
7 listings
33.3% of total
Firm
2 listings
9.5% of total
Cancellation Policy Insights for Eupen
- The prevailing Airbnb cancellation policy trend in Eupen is Flexible, used by 57.1% of listings.
- The market strongly favors guest-friendly terms, with 90.4% of listings offering Flexible or Moderate policies. This suggests guests in Eupen may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 57.1% market standard in Eupen.
- Given the high prevalence of Flexible policies (57.1%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Eupen.
Eupen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Eupen
- The overall average booking lead time for vacation rentals in Eupen is 45 days.
- Guests book furthest in advance for stays during July (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (73 days avg.) sees the longest lead times, while Fall (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Eupen.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
- Monitor your own booking lead times against these Eupen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Eupen (2025)
Amenity Prevalence
Amenity Insights for Eupen
- Essential amenities in Eupen that guests expect include: Smoke alarm, Heating, Kitchen, Fire extinguisher. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Cooking basics, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Eupen: Smoke alarm, Heating, Kitchen, Fire extinguisher.
- Prioritize adding missing essentials: Heating, Kitchen, Fire extinguisher.
- Consider adding popular differentiators like Hair dryer or Cooking basics to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Eupen to stay competitive.
Eupen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Eupen
- The typical guest profile for Airbnb in Eupen consists of predominantly international visitors (73%), with top international origins including Belgium, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 27.3% of guests.
- Key international markets include Netherlands (29.2%) and Belgium (27.3%).
- Top languages spoken are English (38.2%) followed by German (17.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Belgium.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Eupen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baarlo | 18 | $5,602 | $313.73 | 60% |
| Kerkdriel | 25 | $3,607 | $323.16 | 40% |
| Ondenval | 10 | $3,432 | $235.00 | 45% |
| Aubel | 33 | $3,418 | $244.77 | 44% |
| Saint-Hubert | 28 | $3,414 | $294.66 | 41% |
| Heusden-Zolder | 14 | $3,392 | $290.06 | 44% |
| Samrée | 16 | $3,330 | $366.11 | 30% |
| Bertogne | 30 | $3,297 | $296.96 | 38% |
| Haaren | 11 | $3,125 | $266.89 | 49% |
| Wellin | 12 | $3,084 | $202.34 | 42% |