Heure Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Namur, Belgium

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Heure in 2025? Explore comprehensive Airbnb analytics for Heure, Namur, Belgium to uncover income potential. This 2025 STR market report for Heure, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.

Whether you're considering an Airbnb investment in Heure, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Heure Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Heure Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$248
The average rental revenue earned for an occupied room per day in Heure.
Occupancy Rate(?)
38.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$31,869
Typical annual income for an Airbnb listing in Heure. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
97.4%
Strong growth (97.4%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Heure.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Heure.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
26
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Heure (2025)

Understanding the monthly revenue variations for Airbnb listings in Heure is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Heure is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Heure across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,602+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,071 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,881 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,225, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Heure

Heure Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Heure STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Heure:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Heure

Average Daily Rate (ADR) Airbnb Trends in Heure (2025)

Effective short term rental pricing strategy in Heure involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Heure typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $277 or more.
  • Typical properties (Median) charge around $187 per night.
  • Entry-level properties (Bottom 25%) earn around $111 per night.

Average Daily Rate (ADR) Trend by Month in Heure

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Airbnb Seasonality Analysis & Trends in Heure (2025)

Peak Season (June, May, July)
  • Revenue averages $5,246 per month
  • Occupancy rates average 46.1%
  • Daily rates average $219
Shoulder Season
  • Revenue averages $3,385 per month
  • Occupancy maintains around 43.9%
  • Daily rates hold near $224
Low Season (February, March, November)
  • Revenue drops to average $2,132 per month
  • Occupancy decreases to average 35.6%
  • Daily rates adjust to average $233

Seasonality Insights for Heure

  • The Airbnb seasonality in Heure shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Heure's highest earning potential, with monthly revenues capable of climbing to $5,710, occupancy reaching a high of 65.4%, and ADRs peaking at $246.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,000, occupancy could drop to 23.0%, and ADRs may adjust down to $211.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Heure.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Heure seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Heure (2025)

Exploring the top neighborhoods for short-term rentals in Heure? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre of Namur
The historical centre of Namur is vibrant with shops, restaurants, and cultural landmarks. It's an ideal spot for tourists wanting to experience the rich history and architecture of the city.
Citadel of Namur, Confluence of the Sambre and Meuse Rivers, Namur Chamber of Commerce, Saint Aubin's Cathedral, Namur's Old Town
Jambes
Jambes is a suburb of Namur located across the Meuse River, offering a charming atmosphere with parks, along with easy access to the city center. It is popular among families and tourists seeking a quieter stay.
Parc des Expositions, Meuse River views, local cafes and bakeries, the Church of Jambes
Malonne
A peaceful residential area that boasts beautiful nature and parks, ideal for guests looking for a tranquil experience while still being close to the city.
Malonne Abbey, nature trails, local vineyards, Parc de la Plante
Saint-Servais
Known for its cultural diversity and local events, Saint-Servais attracts visitors interested in experiencing everyday life in Namur, along with its local shops and cafes.
Cultural centers, local markets, festivals, restaurants with traditional cuisine
Flawinne
This area is near the Royal Golf Club of Namur and is suitable for golf enthusiasts and those who enjoy outdoor activities in a serene environment.
Royal Golf Club, natural parks, walking trails, local wildlife reserves
Basse-Wavre
Basse-Wavre is in close proximity to Namur and offers a suburban feel with modern amenities, making it ideal for families and business travelers alike.
modern shopping centers, parks with recreational activities, local dining options
Salzinnes
Close to the heart of Namur, Salzinnes is an attractive neighborhood with a blend of residential and commercial spaces, appealing to both tourists and local visitors.
local markets, cultural festivals, proximity to the citadel, small art galleries
Gembloux
Just a short drive from Namur, Gembloux is perfect for guests who want a rural escape while enjoying the nearby urban attractions of Namur.
Gembloux Abbey, local farms, nature parks, quaint village ambiance

Understanding Airbnb License Requirements & STR Laws in Heure (2025)

While Heure, Namur, Belgium currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Heure to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Heure (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Heurebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Presbytery 15 min from Durbuy

Presbytery 15 min from Durbuy

Entire Place • 5 bedrooms

$114,585
Revenue
64.7%
Occupancy
$471.01
Daily Rate
Lush holiday home with bubble bath and sauna

Lush holiday home with bubble bath and sauna

Entire Place • 5 bedrooms

$89,047
Revenue
25.2%
Occupancy
$836.49
Daily Rate
Oliso House: Old half-timbered barn

Oliso House: Old half-timbered barn

Entire Place • 2 bedrooms

$64,065
Revenue
67.5%
Occupancy
$228.68
Daily Rate
Maison Éliacé: Loft with character

Maison Éliacé: Loft with character

Entire Place • 2 bedrooms

$63,223
Revenue
64.8%
Occupancy
$232.29
Daily Rate
The Bon 'Heure Bulle

The Bon 'Heure Bulle

Entire Place • 1 bedroom

$59,523
Revenue
79.2%
Occupancy
$178.25
Daily Rate
Vacation home Maison La Bohème near Durbuy

Vacation home Maison La Bohème near Durbuy

Entire Place • 3 bedrooms

$58,128
Revenue
69.4%
Occupancy
$205.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Heure (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Heure based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anouk - BELVILLA9$184,832594.48/5.0
Olivier2$127,288544.94/5.0
Séverine1$114,585114.91/5.0
Nathalie1$59,5231094.87/5.0
Peter1$58,128224.95/5.0
Jenny1$56,914264.58/5.0
Lies1$45,951334.73/5.0
Emmi1$41,498224.91/5.0
Dominique3$41,320684.79/5.0
Marlene1$22,532344.79/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Heure.

Dive Deeper: Advanced Heure STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Heure. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Heure Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Heure

  • The Heure Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 26 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Heure, House properties are the most common (92.3%), reflecting the local real estate landscape.
  • Houses represent a significant 92.3% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, unique stays (combined 7.6%) offer potential for unique stay experiences.

Heure Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Heure

  • The dominant room capacity in Heure is 3 bedrooms listings, making up 38.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 73.1% of the active Airbnb listings in Heure, indicating a high concentration in these sizes.
  • A significant 61.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Heure.

Heure Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Heure

  • The most common guest capacity trend in Heure vacation rentals is listings accommodating 8+ guests (34.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Heure STR market, accounting for 57.7% of listings.
  • 61.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Heure.
  • On average, properties in Heure are equipped to host 6.0 guests.

Heure Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Heure

  • The most common availability pattern in Heure falls within the 271-366 days range, representing 34.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Heure (26.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 38.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Heure Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36%)

1 Night

9 listings

36% of total

2 Nights (52%)

2 Nights

13 listings

52% of total

3 Nights (4%)

3 Nights

1 listings

4% of total

30+ Nights (8%)

30+ Nights

2 listings

8% of total

Key Insights

  • The most prevalent minimum stay requirement in Heure is 2 Nights, adopted by 52% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.0%) of the Heure Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 52% of Heure hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Heure.

Heure Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.6%)

Flexible

3 listings

13.6% of total

Moderate (22.7%)

Moderate

5 listings

22.7% of total

Firm (13.6%)

Firm

3 listings

13.6% of total

Strict (50%)

Strict

11 listings

50% of total

Cancellation Policy Insights for Heure

  • The prevailing Airbnb cancellation policy trend in Heure is Strict, used by 50% of listings.
  • A majority (63.6%) of hosts in Heure utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 50% market standard in Heure.
  • With 50% using Strict terms, this is a viable option in Heure, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Heure.

Heure STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Heure

  • The overall average booking lead time for vacation rentals in Heure is 46 days.
  • Guests book furthest in advance for stays during July (average 101 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (78 days avg.) sees the longest lead times, while Fall (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Heure.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Heure averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Heure (2025)

Amenity Prevalence

Amenity Insights for Heure

  • Essential amenities in Heure that guests expect include: Heating, Kitchen, Hangers. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishwasher, Coffee maker, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Heure: Heating, Kitchen, Hangers.
  • Prioritize adding missing essentials: Heating, Kitchen, Hangers.
  • Consider adding popular differentiators like Dishwasher or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Heure to stay competitive.

Heure Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Heure

  • The typical guest profile for Airbnb in Heure consists of a mix of domestic (51%) and international guests, often arriving from nearby Brussels, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 50.5% of guests.
  • Key international markets include Belgium (50.5%) and Netherlands (20.9%).
  • Top languages spoken are English (31.7%) followed by French (25.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Heure Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Baarlo18$5,602$313.7360%
Dion13$4,589$265.4158%
Incourt11$4,281$293.3143%
Merksplas10$3,885$256.5944%
Kerkdriel25$3,607$323.1640%
Brecht10$3,531$251.7054%
Ondenval10$3,432$235.0045%
Aubel33$3,418$244.7744%
Saint-Hubert28$3,414$294.6641%
Heusden-Zolder14$3,392$290.0644%

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