Marechal Deodoro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alagoas, Brazil

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Marechal Deodoro in 2025? Explore comprehensive Airbnb analytics for Marechal Deodoro, Alagoas, Brazil to uncover income potential. This 2025 STR market report for Marechal Deodoro, based on AirROI data from June 2024 to May 2025, reveals key trends in the market of 312 active listings.

Whether you're considering an Airbnb investment in Marechal Deodoro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marechal Deodoro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Marechal Deodoro Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$123
The average rental revenue earned for an occupied room per day in Marechal Deodoro.
Occupancy Rate(?)
27.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,054
Typical annual income for an Airbnb listing in Marechal Deodoro. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
33.0%
Strong growth (33.0%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Marechal Deodoro.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Marechal Deodoro.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
312
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Marechal Deodoro (2025)

Understanding the monthly revenue variations for Airbnb listings in Marechal Deodoro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marechal Deodoro is typically January, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marechal Deodoro across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,769+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $874 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $466 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $204, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Marechal Deodoro

Marechal Deodoro Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Marechal Deodoro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marechal Deodoro:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Marechal Deodoro

Average Daily Rate (ADR) Airbnb Trends in Marechal Deodoro (2025)

Effective short term rental pricing strategy in Marechal Deodoro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marechal Deodoro typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $215+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $104 or more.
  • Typical properties (Median) charge around $62 per night.
  • Entry-level properties (Bottom 25%) earn around $43 per night.

Average Daily Rate (ADR) Trend by Month in Marechal Deodoro

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Airbnb Seasonality Analysis & Trends in Marechal Deodoro (2025)

Peak Season (January, March, July)
  • Revenue averages $1,275 per month
  • Occupancy rates average 34.4%
  • Daily rates average $138
Shoulder Season
  • Revenue averages $774 per month
  • Occupancy maintains around 30.4%
  • Daily rates hold near $128
Low Season (May, June, September)
  • Revenue drops to average $549 per month
  • Occupancy decreases to average 22.9%
  • Daily rates adjust to average $127

Seasonality Insights for Marechal Deodoro

  • The Airbnb seasonality in Marechal Deodoro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Marechal Deodoro's highest earning potential, with monthly revenues capable of climbing to $1,522, occupancy reaching a high of 45.7%, and ADRs peaking at $150.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $492, occupancy could drop to 17.0%, and ADRs may adjust down to $122.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marechal Deodoro.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Marechal Deodoro seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Marechal Deodoro (2025)

Exploring the top neighborhoods for short-term rentals in Marechal Deodoro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Praia do Francês
One of the most famous beaches in Alagoas, known for its stunning natural beauty and clear waters. Popular among tourists for water sports and relaxation.
Francês Beach, Maceió's nearby attractions, water sports activities, local restaurants, beach bars
Barra de São Miguel
A beautiful coastal village located close to Maceió, famous for its calm waters and beautiful coral reefs. Attracts families and beach lovers seeking tranquility.
Barra de São Miguel Beach, natural pools, water activities, local artisan shops, restaurants with local cuisine
Jatiúca
A lively neighborhood in Maceió known for its vibrant nightlife and numerous restaurants, bars, and shops. Great for travelers looking for both beach and urban experience.
Jatiúca Beach, nightlife spots, restaurants and cafes, shops and boutiques, cultural events
Pajuçara
Known for its beautiful beach and natural pools, Pajuçara is a prime location for tourists, with many amenities and activities available.
Pajuçara Beach, natural pools, craft fairs, local eateries, tour boats
Ipioca
A quieter beach area that offers stunning landscapes and a more relaxed environment. Ideal for those looking to escape the hustle and bustle.
Ipioca Beach, natural scenery, tranquil retreats, local beach bars, cultural experiences
Coruripe
A lesser-known gem in Alagoas, Coruripe offers beautiful beaches and a more authentic experience away from the crowded tourist spots.
Coruripe Beach, cultural heritage sites, local markets, fishing community experiences, natural beauty
Maragogi
Famous for its incredible beaches and natural pools, perfect for snorkeling and diving. A top destination for tourists seeking adventure and natural beauty.
Maragogi Beach, natural swimming pools, snorkeling tours, beachfront restaurants, local artisanal crafts
São Miguel dos Milagres
Known for its stunning beaches and eco-tourism, this area is perfect for those wanting to experience the natural beauty of Alagoas.
Milagres Beach, eco-tours, tranquil atmosphere, beachfront accommodations, local dining experiences

Understanding Airbnb License Requirements & STR Laws in Marechal Deodoro (2025)

While Marechal Deodoro, Alagoas, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marechal Deodoro to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 10% licensed listings)

Top Performing Airbnb Properties in Marechal Deodoro (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Marechal Deodorobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Duplex na Praia do Francês - Casa 7

Casa Duplex na Praia do Francês - Casa 7

Entire Place • 3 bedrooms

$96,127
Revenue
25.9%
Occupancy
$3838.27
Daily Rate
Casa Proa | Stand ON the SAND with sauna, jacuzzi, deck and

Casa Proa | Stand ON the SAND with sauna, jacuzzi, deck and

Entire Place • 5 bedrooms

$87,996
Revenue
44.1%
Occupancy
$536.67
Daily Rate
Casa Duplex na Praia do Francês

Casa Duplex na Praia do Francês

Entire Place • 2 bedrooms

$62,855
Revenue
16.3%
Occupancy
$3834.42
Daily Rate
Casa Duplex na Praia do Francês

Casa Duplex na Praia do Francês

Entire Place • 2 bedrooms

$58,866
Revenue
45.2%
Occupancy
$4186.32
Daily Rate
French Beach Mansion - 6 bedrooms (20km Maceió)

French Beach Mansion - 6 bedrooms (20km Maceió)

Entire Place • 6 bedrooms

$49,294
Revenue
46.2%
Occupancy
$270.96
Daily Rate
Casa Ilha | BEACHFRONT with heated pool

Casa Ilha | BEACHFRONT with heated pool

Entire Place • 4 bedrooms

$48,202
Revenue
35.4%
Occupancy
$365.78
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Marechal Deodoro (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Marechal Deodoro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #4150425513$217,8480N/A/5.0
Fernando2$136,198964.96/5.0
Artur & Renata1$49,294274.67/5.0
Joaquim1$36,30475.00/5.0
Rodolfo1$32,84584.88/5.0
Lara1$32,147154.93/5.0
Host #122445591$26,8320N/A/5.0
Ramires1$25,11885.00/5.0
Cecilia1$23,97654.60/5.0
Brígida2$23,965604.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marechal Deodoro.

Dive Deeper: Advanced Marechal Deodoro STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marechal Deodoro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Marechal Deodoro Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Marechal Deodoro

  • The Marechal Deodoro Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.4% of the 312 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Marechal Deodoro, House properties are the most common (53.8%), reflecting the local real estate landscape.
  • Houses represent a significant 53.8% portion, catering likely to families or larger groups.
  • The presence of 7.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Marechal Deodoro Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Marechal Deodoro

  • The dominant room capacity in Marechal Deodoro is 2 bedrooms listings, making up 29.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 58.3% of the active Airbnb listings in Marechal Deodoro, indicating a high concentration in these sizes.
  • A significant 35.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Marechal Deodoro.

Marechal Deodoro Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Marechal Deodoro

  • The most common guest capacity trend in Marechal Deodoro vacation rentals is listings accommodating 8+ guests (32.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Marechal Deodoro STR market, accounting for 52.9% of listings.
  • 51.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marechal Deodoro.
  • On average, properties in Marechal Deodoro are equipped to host 5.5 guests.

Marechal Deodoro Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Marechal Deodoro

  • The most common availability pattern in Marechal Deodoro falls within the 271-366 days range, representing 74.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Marechal Deodoro (38.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Marechal Deodoro Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (17.7%)

1 Night

53 listings

17.7% of total

2 Nights (43.5%)

2 Nights

130 listings

43.5% of total

3 Nights (9.7%)

3 Nights

29 listings

9.7% of total

4-6 Nights (2.7%)

4-6 Nights

8 listings

2.7% of total

7-29 Nights (1%)

7-29 Nights

3 listings

1% of total

30+ Nights (25.4%)

30+ Nights

76 listings

25.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Marechal Deodoro is 2 Nights, adopted by 43.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.2%) of the Marechal Deodoro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (25.4%) caters to monthly stays (30+ nights) in Marechal Deodoro, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 43.5% of Marechal Deodoro hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.7% currently do.
  • A 2-night minimum appears standard (43.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 25.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marechal Deodoro.

Marechal Deodoro Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

0.4% of total

Flexible (30.5%)

Flexible

74 listings

30.5% of total

Moderate (23.9%)

Moderate

58 listings

23.9% of total

Firm (21.8%)

Firm

53 listings

21.8% of total

Strict (23.5%)

Strict

57 listings

23.5% of total

Cancellation Policy Insights for Marechal Deodoro

  • The prevailing Airbnb cancellation policy trend in Marechal Deodoro is Flexible, used by 30.5% of listings.
  • There's a relatively balanced mix between guest-friendly (54.4%) and stricter (45.3%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 30.5% market standard in Marechal Deodoro.
  • Regularly review your cancellation policy against competitors and market demand shifts in Marechal Deodoro.

Marechal Deodoro STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Marechal Deodoro

  • The overall average booking lead time for vacation rentals in Marechal Deodoro is 37 days.
  • Guests book furthest in advance for stays during December (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (51 days avg.) sees the longest lead times, while Summer (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Marechal Deodoro.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 51 days) to capture early planners.
  • Monitor your own booking lead times against these Marechal Deodoro averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Marechal Deodoro (2025)

Amenity Prevalence

Amenity Insights for Marechal Deodoro

  • Essential amenities in Marechal Deodoro that guests expect include: Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Air conditioning, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Marechal Deodoro.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Marechal Deodoro: Wifi, TV, Kitchen.
  • Prioritize adding missing essentials: Wifi, TV, Kitchen.
  • Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Marechal Deodoro to stay competitive.

Marechal Deodoro Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Marechal Deodoro

  • The typical guest profile for Airbnb in Marechal Deodoro consists of primarily domestic travelers (93%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 92.9% of guests.
  • Key international markets include Brazil (92.9%) and Germany (1.8%).
  • Top languages spoken are Portuguese (51.4%) followed by English (23.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Maceió.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Marechal Deodoro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Passo de Camaragibe146$2,269$493.7128%
Sirinhaém41$1,282$199.7631%
Porto de Pedras430$1,209$183.5132%
São Miguel dos Milagres512$910$153.1230%
Tamandaré1,237$863$154.0828%
Ipojuca3,889$860$127.4935%
Barra de São Miguel450$856$163.8627%
Japaratinga167$806$146.8927%
Paripueira161$755$149.8127%
Maragogi818$715$113.6330%

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