Morro do Chapéu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bahia, Brazil

Source: AirROI
Last updated: 2025-04-30

Is Airbnb profitable in Morro do Chapéu in 2025? Explore comprehensive Airbnb analytics for Morro do Chapéu, Bahia, Brazil to uncover income potential. This 2025 STR market report for Morro do Chapéu, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Morro do Chapéu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Morro do Chapéu Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Morro do Chapéu Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$47
The average rental revenue earned for an occupied room per day in Morro do Chapéu.
Occupancy Rate(?)
20.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,774
Typical annual income for an Airbnb listing in Morro do Chapéu. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
8.5%
Positive growth (8.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Morro do Chapéu.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Morro do Chapéu.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Morro do Chapéu (2025)

Understanding the monthly revenue variations for Airbnb listings in Morro do Chapéu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Morro do Chapéu is typically May, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Morro do Chapéu across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,385+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,189 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $490 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $195, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Morro do Chapéu

Morro do Chapéu Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Morro do Chapéu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Morro do Chapéu:

  • Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 19%.
  • Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Morro do Chapéu

Average Daily Rate (ADR) Airbnb Trends in Morro do Chapéu (2025)

Effective short term rental pricing strategy in Morro do Chapéu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Morro do Chapéu typically peaks in August and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $119+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $88 or more.
  • Typical properties (Median) charge around $45 per night.
  • Entry-level properties (Bottom 25%) earn around $23 per night.

Average Daily Rate (ADR) Trend by Month in Morro do Chapéu

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Airbnb Seasonality Analysis & Trends in Morro do Chapéu (2025)

Peak Season (May, June, March)
  • Revenue averages $1,241 per month
  • Occupancy rates average 19.0%
  • Daily rates average $63
Shoulder Season
  • Revenue averages $909 per month
  • Occupancy maintains around 23.9%
  • Daily rates hold near $59
Low Season (August, September, December)
  • Revenue drops to average $515 per month
  • Occupancy decreases to average 27.1%
  • Daily rates adjust to average $62

Seasonality Insights for Morro do Chapéu

  • The Airbnb seasonality in Morro do Chapéu shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Morro do Chapéu's highest earning potential, with monthly revenues capable of climbing to $1,405, occupancy reaching a high of 35.1%, and ADRs peaking at $71.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $356, occupancy could drop to 11.9%, and ADRs may adjust down to $46.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Morro do Chapéu.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Morro do Chapéu seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Morro do Chapéu (2025)

Exploring the top neighborhoods for short-term rentals in Morro do Chapéu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The heart of Morro do Chapéu, offering a mix of local culture, commerce, and accessibility. Ideal for attracting tourists interested in exploring the local lifestyle and amenities.
Main Square, Local Markets, Historic Churches, Cultural Events, Artisan Shops
Praça da Alfândega
A vibrant square with restaurants, cafes, and shops, perfect for social gatherings. It draws both locals and tourists, making it a lively area for short-term rentals.
Cafés and Restaurants, Art Performances, Community Events, Shopping Opportunities
Cascata do Rio de Contas
A beautiful natural attraction near Morro do Chapéu known for its stunning waterfalls and hiking opportunities. Great for nature enthusiasts and adventure tourists.
Cascata Waterfalls, Hiking Trails, Picnic Areas, Wildlife Watching
Parque Nacional da Chapada Diamantina
A major natural park close by, renowned for its breathtaking landscapes and hiking experiences. Ideal for outdoor lovers and adventure travelers.
Hiking Trails, Natural Pools, Scenic Overlooks, Biodiversity, Camping
Mirante da Serra
A viewpoint offering breathtaking scenery of the surrounding mountains and valleys. It's a popular spot for tourists and a picturesque location to stay.
Scenic Views, Photography Opportunities, Sunset Watching, Local Flora
Lagoa do Oliveira
A serene lagoon that attracts visitors for relaxation and recreational activities. Perfect for those seeking a tranquil escape in nature.
Swimming, Canoeing, Fishing, Relaxation Spots
Serra do Candombá
A mountain area known for its unique rock formations and trails, appealing to hikers and nature lovers looking for adventure close to Morro do Chapéu.
Hiking Paths, Breathtaking Views, Vantage Points, Cultural Significance
Festa de São João
The local festival celebrated in June attracting visitors from all around. It offers a unique opportunity for hosting short-term rentals during festive times.
Traditional Music, Local Food Stalls, Cultural Events, Community Festivities

Understanding Airbnb License Requirements & STR Laws in Morro do Chapéu (2025)

While Morro do Chapéu, Bahia, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Morro do Chapéu to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Morro do Chapéu (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Morro do Chapéubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Lagoa dos Patos

Casa Lagoa dos Patos

Entire Place • 5 bedrooms

$17,436
Revenue
30.3%
Occupancy
$114.79
Daily Rate
Henri Salvador Chalet at Reconvexo Winery

Henri Salvador Chalet at Reconvexo Winery

Entire Place • 1 bedroom

$8,284
Revenue
37.6%
Occupancy
$45.86
Daily Rate
Aluguel para Festival de Inverno

Aluguel para Festival de Inverno

Entire Place • 1 bedroom

$7,152
Revenue
22.6%
Occupancy
$105.68
Daily Rate
Casa em M. do Chapéu para o festival de Inverno.

Casa em M. do Chapéu para o festival de Inverno.

Entire Place • 3 bedrooms

$6,126
Revenue
22.6%
Occupancy
$86.60
Daily Rate
Roma Negra Chalet at Reconvexo Winery

Roma Negra Chalet at Reconvexo Winery

Entire Place • 1 bedroom

$5,677
Revenue
32.4%
Occupancy
$46.81
Daily Rate
Aluga-se p/ festival de inverno

Aluga-se p/ festival de inverno

Entire Place • 1 bedroom

$4,253
Revenue
12.9%
Occupancy
$55.27
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Morro do Chapéu (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Morro do Chapéu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Beatriz1$17,43655.00/5.0
Rafael2$13,961794.79/5.0
Host #3781479191$7,15200.00/5.0
Host #4704552891$6,12600.00/5.0
Catherine3$4,523113.33/5.0
Host #4540746451$4,25300.00/5.0
Alfredo2$4,13752.00/5.0
Host #2580754721$3,31300.00/5.0
Clarissa1$2,759444.68/5.0
Laís1$1,493154.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Morro do Chapéu.

Dive Deeper: Advanced Morro do Chapéu STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Morro do Chapéu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Morro do Chapéu Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Morro do Chapéu

  • The Morro do Chapéu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Morro do Chapéu, House properties are the most common (55.6%), reflecting the local real estate landscape.
  • Houses represent a significant 55.6% portion, catering likely to families or larger groups.
  • The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.

Morro do Chapéu Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Morro do Chapéu

  • The dominant room capacity in Morro do Chapéu is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Morro do Chapéu, indicating a high concentration in these sizes.
  • A significant 22.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Morro do Chapéu.

Morro do Chapéu Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Morro do Chapéu

  • The most common guest capacity trend in Morro do Chapéu vacation rentals is listings accommodating 4 guests (61.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Morro do Chapéu STR market, accounting for 77.8% of listings.
  • 27.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Morro do Chapéu.
  • On average, properties in Morro do Chapéu are equipped to host 4.8 guests.

Morro do Chapéu Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Morro do Chapéu

  • The most common availability pattern in Morro do Chapéu falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Morro do Chapéu (38.9%), reflecting common guest stay durations or potential owner blocking patterns.

Morro do Chapéu Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.1%)

1 Night

8 listings

47.1% of total

2 Nights (47.1%)

2 Nights

8 listings

47.1% of total

30+ Nights (5.9%)

30+ Nights

1 listings

5.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Morro do Chapéu is 1 Night, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.2%) of the Morro do Chapéu Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.1% of Morro do Chapéu hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 5.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Morro do Chapéu.

Morro do Chapéu Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (63.6%)

Flexible

7 listings

63.6% of total

Moderate (9.1%)

Moderate

1 listings

9.1% of total

Firm (27.3%)

Firm

3 listings

27.3% of total

Cancellation Policy Insights for Morro do Chapéu

  • The prevailing Airbnb cancellation policy trend in Morro do Chapéu is Flexible, used by 63.6% of listings.
  • The market strongly favors guest-friendly terms, with 72.7% of listings offering Flexible or Moderate policies. This suggests guests in Morro do Chapéu may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 63.6% market standard in Morro do Chapéu.
  • Given the high prevalence of Flexible policies (63.6%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Morro do Chapéu.

Morro do Chapéu STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Morro do Chapéu

  • The overall average booking lead time for vacation rentals in Morro do Chapéu is 19 days.
  • Guests book furthest in advance for stays during December (average 47 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 7 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (33 days avg.) sees the longest lead times, while Summer (16 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Morro do Chapéu.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
  • During July, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 33 days) to capture early planners.
  • Monitor your own booking lead times against these Morro do Chapéu averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Morro do Chapéu (2025)

Amenity Prevalence

Amenity Insights for Morro do Chapéu

  • Essential amenities in Morro do Chapéu that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Morro do Chapéu: Kitchen.
  • Consider adding popular differentiators like Wifi or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Morro do Chapéu to stay competitive.

Morro do Chapéu Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Morro do Chapéu

  • The typical guest profile for Airbnb in Morro do Chapéu consists of primarily domestic travelers (97%), often arriving from nearby Salvador, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 96.7% of guests.
  • Key international markets include Brazil (96.7%) and Portugal (1.6%).
  • Top languages spoken are Portuguese (45.7%) followed by English (27.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Salvador and Bahia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Morro do Chapéu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Região Geográfica Imediata de Irecê10$622$98.0125%
Mucugê109$608$94.8023%
Lençóis354$392$56.3725%
Andaraí43$387$71.9420%
Jacobina25$365$75.3318%
Palmeiras359$355$53.6924%
Irecê10$320$41.7035%

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