Brasília Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Distrito Federal, Brazil
Is Airbnb profitable in Brasília in 2025? Explore comprehensive Airbnb analytics for Brasília, Distrito Federal, Brazil to uncover income potential. This 2025 STR market report for Brasília, based on AirROI data from December 2024 to November 2025, reveals key trends in the market of 488 active listings.
Whether you're considering an Airbnb investment in Brasília, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Brasília Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Brasília Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Brasília (2025)
Understanding the monthly revenue variations for Airbnb listings in Brasília is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Brasília is typically April, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Brasília across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,424+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,143 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,917 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,755, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Brasília
Brasília Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Brasília STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Brasília:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Brasília
Average Daily Rate (ADR) Airbnb Trends in Brasília (2025)
Effective short term rental pricing strategy in Brasília involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Brasília typically peaks in November and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $87+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $57 or more.
- Typical properties (Median) charge around $41 per night.
- Entry-level properties (Bottom 25%) earn around $31 per night.
Average Daily Rate (ADR) Trend by Month in Brasília
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Airbnb Seasonality Analysis & Trends in Brasília (2025)
Peak Season (April, March, February)
- Revenue averages $5,527 per month
- Occupancy rates average 76.2%
- Daily rates average $53
Shoulder Season
- Revenue averages $831 per month
- Occupancy maintains around 39.7%
- Daily rates hold near $55
Low Season (May, July, December)
- Revenue drops to average $251 per month
- Occupancy decreases to average 16.3%
- Daily rates adjust to average $54
Seasonality Insights for Brasília
- The Airbnb seasonality in Brasília shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Brasília's highest earning potential, with monthly revenues capable of climbing to $7,126, occupancy reaching a high of 96.7%, and ADRs peaking at $59.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $51.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Brasília.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Brasília seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Brasília (2025)
Exploring the top neighborhoods for short-term rentals in Brasília? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Asa Sul | A prime residential area with a vibrant nightlife and a mix of culture, restaurants, and parks. Ideal for urban travelers looking for comfort and convenience in the city center. | Clube do Choro, Parque da Cidade, Igreja de São Bartolomeu, Shopping Pátio Brasil, Cultural Complex of the Republic |
| Asa Norte | Known for its modern architecture and proximity to key attractions, this area is popular among families and business travelers seeking a central location with local amenities. | Jardim Botânico de Brasília, National Museum of the Brazilian Republic, Palácio da Alvorada, Estádio Mané Garrincha, Shoppings Iguatemi Brasília |
| Lago Sul | An upscale residential area with luxurious homes and a scenic waterfront, appealing to guests looking for a more tranquil and elegant stay near the lake. | Lago Paranoá, Jardim Botânico de Brasília, Clubes de Iate, Pôr do Sol no Lago, Parque Olhos D'Água |
| Bloomington | A new and developing area close to Embassies and government offices, attracting business visitors and diplomats. Offers modern accommodations and services. | Catedral Metropolitana da Capital, Palácio do Buriti, Centro Cultural Banco do Brasil, Teatro Nacional Cláudio Santoro, Parque da Cidade Sarah Kubitschek |
| Sudoeste | A neighborhood combining residential life with commercial areas, attracting both locals and tourists, perfect for those who want a local experience in a growing area. | Parque da Ipanema, Shopping Brasília, Praça do Relógio, Mercado Sudoeste, Igreja Nossa Senhora da Saúde |
| Centro | The city's historic and business center, highly attractive for travelers wanting to explore cultural sites and enjoy a vibrant urban atmosphere. | Centro Cultural do Banco do Brasil, Teatro Nacional Cláudio Santoro, Feira da Torre de TV, Praça dos Três Poderes, Museu Nacional |
| Noroeste | A new and planned neighborhood characterized by modern constructions and green spaces, appealing to guests interested in contemporary urban living. | Parque Burle Marx, Praça do Lago, Shopping Centro Oeste, Escola Parque, Cicloria |
| Águas Claras | A rapid urbanizing area known for its affordable living options and proximity to Brasília, popular among families and young professionals looking for easy commutes. | Parque Mãe Bonifácia, Shopping Águas Claras, Feira do Rolo, Parque Ecológico de Águas Claras, Igreja Nossa Senhora da Esperança |
Understanding Airbnb License Requirements & STR Laws in Brasília (2025)
While Brasília, Distrito Federal, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Brasília to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Brasília (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Brasíliabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Mawê Falls Family Suite Natural Pool
Entire Place • 1 bedroom
Essential Prime North Lake House
Entire Place • 3 bedrooms
Brisa do Lago Pool View By Rei dos Flats
Entire Place • 1 bedroom
João de Barro Playground
Entire Place • 4 bedrooms
Life Resort Hotel in Brasilia 68776
Entire Place • 1 bedroom
Flat with a Beautiful View in the North Hotel Sector
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Brasília (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Brasília based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Luciano | 26 | $159,262 | 220 | 4.87/5.0 |
| Diária Brasil | 20 | $134,268 | 405 | 4.72/5.0 |
| Pedro | 10 | $100,333 | 121 | 4.73/5.0 |
| Rei Dos Flats | 10 | $84,678 | 66 | 4.09/5.0 |
| Cyntia Moura | 5 | $67,110 | 59 | 4.89/5.0 |
| Ana Maria | 1 | $62,576 | 13 | 4.92/5.0 |
| Pedro Henrique | 12 | $48,186 | 104 | 4.91/5.0 |
| Alugueasy | 5 | $32,988 | 52 | 4.17/5.0 |
| Alana | 5 | $28,086 | 65 | 4.74/5.0 |
| Prime Hospedagens | 8 | $27,445 | 186 | 4.59/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Brasília.
Dive Deeper: Advanced Brasília STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Brasília. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBrasília Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Brasília
- The Brasília Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.2% of the 488 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Brasília, Apartment/Condo properties are the most common (81.1%), reflecting the local real estate landscape.
- The presence of 8.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, outdoor/unique, others (combined 2.0%) offer potential for unique stay experiences.
Brasília Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Brasília
- The dominant room capacity in Brasília is 1 bedroom listings, making up 71.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 81.9% of the active Airbnb listings in Brasília, indicating a high concentration in these sizes.
- With over half the market (71.7%) consisting of studios or 1-bedroom units, Brasília is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (4.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Brasília.
Brasília Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Brasília
- The most common guest capacity trend in Brasília vacation rentals is listings accommodating 2 guests (38.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Brasília STR market, accounting for 59.8% of listings.
- On average, properties in Brasília are equipped to host 2.9 guests.
Brasília Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Brasília
- The most common availability pattern in Brasília falls within the 271-366 days range, representing 69.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 99.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Brasília (44.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 0.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Brasília Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
189 listings
38.7% of total
2 Nights
112 listings
23% of total
3 Nights
31 listings
6.4% of total
4-6 Nights
13 listings
2.7% of total
7-29 Nights
5 listings
1% of total
30+ Nights
138 listings
28.3% of total
Key Insights
- The most prevalent minimum stay requirement in Brasília is 1 Night, adopted by 38.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.7%) of the Brasília Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (28.3%) caters to monthly stays (30+ nights) in Brasília, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 38.7% of Brasília hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 28.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Brasília.
Brasília Airbnb Cancellation Policy Trends Analysis (2025)
Limited
3 listings
0.6% of total
Super Strict 30 Days
2 listings
0.4% of total
Flexible
152 listings
31.1% of total
Moderate
195 listings
40% of total
Firm
97 listings
19.9% of total
Strict
39 listings
8% of total
Cancellation Policy Insights for Brasília
- The prevailing Airbnb cancellation policy trend in Brasília is Moderate, used by 40% of listings.
- The market strongly favors guest-friendly terms, with 71.1% of listings offering Flexible or Moderate policies. This suggests guests in Brasília may expect booking flexibility.
- Strict cancellation policies are quite rare (8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40% market standard in Brasília.
- Using a Strict policy might deter some guests, as only 8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Brasília.
Brasília STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Brasília
- The overall average booking lead time for vacation rentals in Brasília is 13 days.
- Guests book furthest in advance for stays during April (average 34 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (20 days avg.) sees the longest lead times, while Winter (5 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (13 days) as a baseline for your pricing and availability strategy in Brasília.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 34 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 20 days) to capture early planners.
- Monitor your own booking lead times against these Brasília averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Brasília (2025)
Amenity Prevalence
Amenity Insights for Brasília
- Essential amenities in Brasília that guests expect include: Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Air conditioning, Dedicated workspace are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Brasília: Wifi, TV.
- Prioritize adding missing essentials: Wifi, TV.
- Consider adding popular differentiators like Kitchen or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Brasília to stay competitive.
Brasília Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Brasília
- The typical guest profile for Airbnb in Brasília consists of primarily domestic travelers (95%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 95.3% of guests.
- Key international markets include Brazil (95.3%) and United States (1.6%).
- Top languages spoken are Portuguese (45.4%) followed by English (29%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Goiânia.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Brasília Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Paranoá | 40 | $1,276 | $120.96 | 38% |
| Jardim Botânico | 63 | $993 | $112.42 | 38% |
| Santa Maria | 15 | $915 | $136.76 | 26% |
| Pirenópolis | 1,569 | $893 | $122.34 | 29% |
| Alexânia | 125 | $807 | $154.15 | 23% |
| Ceilândia | 22 | $788 | $86.91 | 46% |
| Lago Sul | 56 | $737 | $87.35 | 31% |
| Planaltina | 18 | $688 | $117.22 | 34% |
| Park Way | 29 | $687 | $88.03 | 28% |
| Plano Piloto | 2,558 | $670 | $62.06 | 46% |