Ponta Porã Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Mato Grosso do Sul, Brazil

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Ponta Porã in 2025? Explore comprehensive Airbnb analytics for Ponta Porã, Mato Grosso do Sul, Brazil to uncover income potential. This 2025 STR market report for Ponta Porã, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in Ponta Porã, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ponta Porã Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ponta Porã Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$32
The average rental revenue earned for an occupied room per day in Ponta Porã.
Occupancy Rate(?)
31.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$1,882
Typical annual income for an Airbnb listing in Ponta Porã. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
160.8%
Strong growth (160.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Ponta Porã.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Ponta Porã.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ponta Porã (2025)

Understanding the monthly revenue variations for Airbnb listings in Ponta Porã is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ponta Porã is typically August, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ponta Porã across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $555+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $417 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $225 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $123, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ponta Porã

Ponta Porã Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ponta Porã STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ponta Porã:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 27%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ponta Porã

Average Daily Rate (ADR) Airbnb Trends in Ponta Porã (2025)

Effective short term rental pricing strategy in Ponta Porã involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ponta Porã typically peaks in August and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $44+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $33 or more.
  • Typical properties (Median) charge around $27 per night.
  • Entry-level properties (Bottom 25%) earn around $23 per night.

Average Daily Rate (ADR) Trend by Month in Ponta Porã

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Airbnb Seasonality Analysis & Trends in Ponta Porã (2025)

Peak Season (August, February, December)
  • Revenue averages $426 per month
  • Occupancy rates average 39.2%
  • Daily rates average $32
Shoulder Season
  • Revenue averages $298 per month
  • Occupancy maintains around 32.1%
  • Daily rates hold near $32
Low Season (January, June, September)
  • Revenue drops to average $139 per month
  • Occupancy decreases to average 13.3%
  • Daily rates adjust to average $32

Seasonality Insights for Ponta Porã

  • The Airbnb seasonality in Ponta Porã shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ponta Porã's highest earning potential, with monthly revenues capable of climbing to $490, occupancy reaching a high of 50.7%, and ADRs peaking at $33.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $31.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ponta Porã.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ponta Porã seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ponta Porã (2025)

Exploring the top neighborhoods for short-term rentals in Ponta Porã? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The bustling downtown area of Ponta Porã, offering a blend of business and leisure activities. It attracts visitors due to its vibrant commerce and proximity to local attractions.
Municipal Market, Igreja Matriz de Ponta Porã, Catedral Nossa Senhora da Conceição, Cultural Center
Franco
A popular neighborhood known for its local businesses and proximity to the border with Paraguay, attracting cross-border tourists and trade.
Border with Pedro Juan Caballero, Shopping outlets, Local restaurants, Nightlife spots
Parque dos Ervais
A residential area with parks and outdoor spaces, ideal for families and tourists looking for a quieter stay while still close to the city center.
Parque dos Ervais, Local parks, Walking trails, Family-friendly venues
Vila Almeida
An emerging neighborhood with new developments and growing interest from travelers seeking affordable accommodations close to key areas.
Local eateries, Community events, Proximity to main roads
Aeroporto
Close to the airport, this area is essential for business travelers and those in transit, thus making it a strategic location for short-term rentals.
Aeroporto Internacional de Ponta Porã, Convenience stores, Transport links
Jardim Santa Marta
A residential area that is gaining attention for its affordability and tranquility while being easily accessible to the city center.
Local cafes, Small parks, Community markets
Ponta Porã Parque
A developing area known for its natural beauty, parks, and recreational opportunities, attracting nature lovers and families.
Natural parks, Camping sites, Walking trails
São João
Known for its cultural offerings and close-knit community vibe, it attracts travelers interested in local customs and traditions.
Local festivals, Cultural events, Unique dining experiences

Understanding Airbnb License Requirements & STR Laws in Ponta Porã (2025)

With 16% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Ponta Porã. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ponta Porã to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 16% licensed listings)

Top Performing Airbnb Properties in Ponta Porã (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ponta Porãbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Mansion in ponta porã

Mansion in ponta porã

Entire Place • 3 bedrooms

$7,675
Revenue
30.4%
Occupancy
$125.27
Daily Rate
Casa em Ponta Porã - MS

Casa em Ponta Porã - MS

Entire Place • 2 bedrooms

$4,775
Revenue
52.6%
Occupancy
$27.07
Daily Rate
House 2 bedrooms daily or season - house 1

House 2 bedrooms daily or season - house 1

Entire Place • 2 bedrooms

$3,565
Revenue
48.5%
Occupancy
$27.37
Daily Rate
House 3 bedrooms

House 3 bedrooms

Entire Place • 3 bedrooms

$3,107
Revenue
54.9%
Occupancy
$26.00
Daily Rate
Casa Prox Road/Shop China

Casa Prox Road/Shop China

Entire Place • 2 bedrooms

$3,027
Revenue
32.2%
Occupancy
$28.47
Daily Rate
Townhouse 3 bedrooms, 3 bathrooms

Townhouse 3 bedrooms, 3 bathrooms

Entire Place • 3 bedrooms

$2,990
Revenue
60.4%
Occupancy
$25.61
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ponta Porã (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ponta Porã based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Genifler Patricia4$10,036434.86/5.0
Franciello10$9,941245.00/5.0
Thamilly2$8,664104.44/5.0
Ricardo3$7,678234.97/5.0
Rodolfo4$6,657654.90/5.0
Wesley3$6,207184.89/5.0
Jones1$4,775205.00/5.0
Mariana1$3,02795.00/5.0
Host #1916126492$9490N/A/5.0
Host #4753858241$4160N/A/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ponta Porã.

Dive Deeper: Advanced Ponta Porã STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ponta Porã. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ponta Porã Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ponta Porã

  • The Ponta Porã Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 54.8% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 45.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Ponta Porã, House properties are the most common (48.4%), reflecting the local real estate landscape.
  • Houses represent a significant 48.4% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.2%) offer potential for unique stay experiences.

Ponta Porã Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ponta Porã

  • The dominant room capacity in Ponta Porã is 1 bedroom listings, making up 35.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 71.0% of the active Airbnb listings in Ponta Porã, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Ponta Porã.

Ponta Porã Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ponta Porã

  • The most common guest capacity trend in Ponta Porã vacation rentals is listings accommodating 8+ guests (22.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 3 guests dominate the Ponta Porã STR market, accounting for 38.7% of listings.
  • 29.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ponta Porã.
  • On average, properties in Ponta Porã are equipped to host 3.6 guests.

Ponta Porã Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ponta Porã

  • The most common availability pattern in Ponta Porã falls within the 271-366 days range, representing 74.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ponta Porã (41.9%), reflecting common guest stay durations or potential owner blocking patterns.

Ponta Porã Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (80.6%)

1 Night

25 listings

80.6% of total

2 Nights (6.5%)

2 Nights

2 listings

6.5% of total

30+ Nights (12.9%)

30+ Nights

4 listings

12.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Ponta Porã is 1 Night, adopted by 80.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (87.1%) of the Ponta Porã Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.9%) caters to monthly stays (30+ nights) in Ponta Porã, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 80.6% of Ponta Porã hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 12.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ponta Porã.

Ponta Porã Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (75%)

Flexible

21 listings

75% of total

Moderate (10.7%)

Moderate

3 listings

10.7% of total

Firm (14.3%)

Firm

4 listings

14.3% of total

Cancellation Policy Insights for Ponta Porã

  • The prevailing Airbnb cancellation policy trend in Ponta Porã is Flexible, used by 75% of listings.
  • The market strongly favors guest-friendly terms, with 85.7% of listings offering Flexible or Moderate policies. This suggests guests in Ponta Porã may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 75% market standard in Ponta Porã.
  • Given the high prevalence of Flexible policies (75%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ponta Porã.

Ponta Porã STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ponta Porã

  • The overall average booking lead time for vacation rentals in Ponta Porã is 10 days.
  • Guests book furthest in advance for stays during February (average 18 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (14 days avg.) sees the longest lead times, while Summer (4 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (10 days) as a baseline for your pricing and availability strategy in Ponta Porã.
  • During June, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 14 days) to capture early planners.
  • Monitor your own booking lead times against these Ponta Porã averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ponta Porã (2025)

Amenity Prevalence

Amenity Insights for Ponta Porã

  • Essential amenities in Ponta Porã that guests expect include: Free parking on premises, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, TV, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ponta Porã: Free parking on premises, Kitchen, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, Kitchen, Wifi.
  • Consider adding popular differentiators like Air conditioning or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ponta Porã to stay competitive.

Ponta Porã Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ponta Porã

  • The typical guest profile for Airbnb in Ponta Porã consists of primarily domestic travelers (93%), often arriving from nearby Campo Grande, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 93.2% of guests.
  • Key international markets include Brazil (93.2%) and Spain (2.3%).
  • Top languages spoken are Portuguese (56.6%) followed by English (20.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Campo Grande and Goiânia.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ponta Porã Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Bonito417$632$113.3528%
Dourados205$202$34.0133%
Maracaju15$72$37.3517%

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