Diamantina Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minas Gerais, Brazil
Is Airbnb profitable in Diamantina in 2025? Explore comprehensive Airbnb analytics for Diamantina, Minas Gerais, Brazil to uncover income potential. This 2025 STR market report for Diamantina, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 249 active listings.
Whether you're considering an Airbnb investment in Diamantina, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Diamantina Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Diamantina Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Diamantina (2025)
Understanding the monthly revenue variations for Airbnb listings in Diamantina is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Diamantina is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Diamantina across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,087+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $609 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $315 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $141, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Diamantina
Diamantina Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Diamantina STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Diamantina:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Diamantina
Average Daily Rate (ADR) Airbnb Trends in Diamantina (2025)
Effective short term rental pricing strategy in Diamantina involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Diamantina typically peaks in April and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $105+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $58 or more.
- Typical properties (Median) charge around $34 per night.
- Entry-level properties (Bottom 25%) earn around $21 per night.
Average Daily Rate (ADR) Trend by Month in Diamantina
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Airbnb Seasonality Analysis & Trends in Diamantina (2025)
Peak Season (April, May, June)
- Revenue averages $806 per month
- Occupancy rates average 31.8%
- Daily rates average $53
Shoulder Season
- Revenue averages $438 per month
- Occupancy maintains around 29.3%
- Daily rates hold near $51
Low Season (February, March, November)
- Revenue drops to average $305 per month
- Occupancy decreases to average 21.8%
- Daily rates adjust to average $50
Seasonality Insights for Diamantina
- The Airbnb seasonality in Diamantina shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Diamantina's highest earning potential, with monthly revenues capable of climbing to $826, occupancy reaching a high of 38.8%, and ADRs peaking at $53.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $244, occupancy could drop to 18.6%, and ADRs may adjust down to $49.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Diamantina.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Diamantina seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Diamantina (2025)
Exploring the top neighborhoods for short-term rentals in Diamantina? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Centre | A UNESCO World Heritage site, the Historic Centre showcases colonial architecture, with charming streets and a rich cultural history. It's a must-visit for tourists wanting to experience the historical essence of Diamantina. | Catedral Metropolitana de Diamantina, Casa de Juscelino Kubitschek, Chapel of Senhora do Rosário, Casa da Glória, Pico do Itambé |
| Gaucha's House | Known for its vibrant atmosphere and local food, Gaucha's House attracts visitors who wish to sample Minas Gerais cuisine and enjoy local festivities throughout the year. | Federal University of Diamantina, Gaucha's Food Festival, Crafts Market, Diamond Museum, São Francisco Church |
| Pico do Itambé | This mountain area is great for outdoor enthusiasts, providing stunning views and opportunities for hiking. Attracts adventure seekers and nature lovers looking for a breath of fresh air away from city life. | Pico do Itambé National Park, Hiking Trails, Scenic Views, Nature Photography, Flora and Fauna |
| Igreja de São Francisco | A beautiful baroque church that draws visitors due to its stunning architecture and peaceful atmosphere. Great for cultural tourists and those interested in religious heritage. | Holy Cross Museum, Baroque Art Tours, Religious Festivals, Cultural Events, Art Exhibitions |
| Conselheiro Mata | A charming neighborhood popular with families and those seeking a quieter atmosphere. It's near parks and provides a relaxing environment for visitors. | Local Parks, Matoso Coffee Farm, Cultural Workshops, Outdoor Activities, Picnic Areas |
| Cultural Space | This area hosts various cultural events and art exhibitions throughout the year. Perfect for culture enthusiasts looking to engage with local artists and performers. | Art Exhibitions, Live Music Events, Local Artists' Market, Cultural Workshops, Theater |
| Praça do Rosário | A lively square surrounded by cafes and shops, perfect for people-watching. Often features local musicians and artisan markets, appealing to both tourists and locals. | Local Artisan Markets, Street Performances, Café Culture, Shopping Opportunities, Relaxation Spots |
| São Gonçalo do Amarante | A nearby location known for its natural beauty and historical significance. A great day trip destination for those looking to explore more than just the city. | Historical Sites, Natural Reserves, Hiking Opportunities, Cultural Heritage, Local Cuisine |
Understanding Airbnb License Requirements & STR Laws in Diamantina (2025)
While Diamantina, Minas Gerais, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Diamantina to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Diamantina (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Diamantinabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Águas De Tromba Danta
Entire Place • 4 bedrooms
Great Casa com Vista Maravilhosa
Entire Place • 4 bedrooms
Sunset Residential
Entire Place • 4 bedrooms
House
Entire Place • 7 bedrooms
Mandassaia Refuge, your place of quiet
Entire Place • 4 bedrooms
Comfortable house close to the Old Town
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Diamantina (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Diamantina based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Quele Fernanda | 1 | $44,122 | 5 | 5.00/5.0 |
| Paulo Emerson | 1 | $32,298 | 25 | 4.92/5.0 |
| Maria Eduarda | 1 | $30,238 | 7 | 5.00/5.0 |
| Lorena | 2 | $30,009 | 16 | 4.78/5.0 |
| Nathalia E Marcos | 6 | $24,663 | 199 | 3.32/5.0 |
| Luciana | 1 | $21,126 | 19 | 4.95/5.0 |
| Felipe | 1 | $18,360 | 21 | 5.00/5.0 |
| Lilian E | 3 | $17,943 | 98 | 4.92/5.0 |
| Host #452673179 | 7 | $17,929 | 1 | 0.00/5.0 |
| Guilherme | 1 | $17,718 | 34 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Diamantina.
Dive Deeper: Advanced Diamantina STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Diamantina. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDiamantina Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Diamantina
- The Diamantina Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.5% of the 249 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 36.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Diamantina, House properties are the most common (63.9%), reflecting the local real estate landscape.
- Houses represent a significant 63.9% portion, catering likely to families or larger groups.
- The presence of 8.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 7.2%) offer potential for unique stay experiences.
Diamantina Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Diamantina
- The dominant room capacity in Diamantina is 1 bedroom listings, making up 28.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.0% of the active Airbnb listings in Diamantina, indicating a high concentration in these sizes.
- A significant 31.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Diamantina.
Diamantina Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Diamantina
- The most common guest capacity trend in Diamantina vacation rentals is listings accommodating 8+ guests (18.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Diamantina STR market, accounting for 34.6% of listings.
- 30.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Diamantina.
- On average, properties in Diamantina are equipped to host 3.9 guests.
Diamantina Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Diamantina
- The most common availability pattern in Diamantina falls within the 271-366 days range, representing 67.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Diamantina (39%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Diamantina Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
142 listings
60.4% of total
2 Nights
72 listings
30.6% of total
3 Nights
1 listings
0.4% of total
7-29 Nights
1 listings
0.4% of total
30+ Nights
19 listings
8.1% of total
Key Insights
- The most prevalent minimum stay requirement in Diamantina is 1 Night, adopted by 60.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (91.0%) of the Diamantina Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 60.4% of Diamantina hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Diamantina.
Diamantina Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
65 listings
35.1% of total
Moderate
61 listings
33% of total
Firm
20 listings
10.8% of total
Strict
39 listings
21.1% of total
Cancellation Policy Insights for Diamantina
- The prevailing Airbnb cancellation policy trend in Diamantina is Flexible, used by 35.1% of listings.
- There's a relatively balanced mix between guest-friendly (68.1%) and stricter (31.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 35.1% market standard in Diamantina.
- Regularly review your cancellation policy against competitors and market demand shifts in Diamantina.
Diamantina STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Diamantina
- The overall average booking lead time for vacation rentals in Diamantina is 30 days.
- Guests book furthest in advance for stays during July (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (45 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Diamantina.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 45 days) to capture early planners.
- Monitor your own booking lead times against these Diamantina averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Diamantina (2025)
Amenity Prevalence
Amenity Insights for Diamantina
- Essential amenities in Diamantina that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Diamantina: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Diamantina to stay competitive.
Diamantina Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Diamantina
- The typical guest profile for Airbnb in Diamantina consists of primarily domestic travelers (98%), often arriving from nearby Belo Horizonte, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 97.7% of guests.
- Key international markets include Brazil (97.7%) and United States (1.2%).
- Top languages spoken are Portuguese (54.1%) followed by English (26.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Belo Horizonte and Minas Gerais.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Diamantina Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Taquaraçu de Minas | 15 | $1,120 | $138.56 | 31% |
| Confins | 11 | $1,055 | $138.00 | 35% |
| Esmeraldas | 63 | $1,016 | $152.73 | 29% |
| Jaboticatubas | 161 | $917 | $126.77 | 29% |
| Ribeirão das Neves | 20 | $799 | $99.69 | 36% |
| Pedro Leopoldo | 31 | $776 | $107.37 | 33% |
| São José da Lapa | 20 | $749 | $173.10 | 28% |
| Lagoa Santa | 144 | $742 | $117.60 | 32% |
| Juatuba | 22 | $694 | $115.60 | 32% |
| Santa Luzia | 31 | $692 | $90.14 | 29% |