Leopoldina Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minas Gerais, Brazil
Is Airbnb profitable in Leopoldina in 2025? Explore comprehensive Airbnb analytics for Leopoldina, Minas Gerais, Brazil to uncover income potential. This 2025 STR market report for Leopoldina, based on AirROI data from May 2024 to April 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Leopoldina, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Leopoldina Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Leopoldina Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Leopoldina (2025)
Understanding the monthly revenue variations for Airbnb listings in Leopoldina is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Leopoldina is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Leopoldina across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,276+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,816 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $780 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $338, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Leopoldina
Leopoldina Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Leopoldina STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Leopoldina:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Leopoldina
Average Daily Rate (ADR) Airbnb Trends in Leopoldina (2025)
Effective short term rental pricing strategy in Leopoldina involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Leopoldina typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $219+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
- Typical properties (Median) charge around $79 per night.
- Entry-level properties (Bottom 25%) earn around $28 per night.
Average Daily Rate (ADR) Trend by Month in Leopoldina
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Airbnb Seasonality Analysis & Trends in Leopoldina (2025)
Peak Season (May, June, November)
- Revenue averages $2,088 per month
- Occupancy rates average 27.0%
- Daily rates average $111
Shoulder Season
- Revenue averages $1,108 per month
- Occupancy maintains around 31.1%
- Daily rates hold near $103
Low Season (January, February, April)
- Revenue drops to average $685 per month
- Occupancy decreases to average 33.3%
- Daily rates adjust to average $87
Seasonality Insights for Leopoldina
- The Airbnb seasonality in Leopoldina shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Leopoldina's highest earning potential, with monthly revenues capable of climbing to $2,709, occupancy reaching a high of 42.3%, and ADRs peaking at $111.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $677, occupancy could drop to 16.1%, and ADRs may adjust down to $86.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Leopoldina.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Leopoldina seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Leopoldina (2025)
Exploring the top neighborhoods for short-term rentals in Leopoldina? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Leopoldina, offering easy access to various amenities, shops, and restaurants. A lively area that attracts both tourists and business travelers due to its convenience. | Igreja Matriz de Leopoldina, Museu da História e da Cultura, Teatro José Francisco de Oliveira, Mercado Municipal, Praça da Bandeira |
| Caconde | A picturesque neighborhood known for its beautiful landscapes and nature trails. Ideal for guests looking for tranquility and outdoor activities. | Cascata do Salto, Parque Estadual da Serra do Brigadeiro, Trilhas e atividades de ecoturismo |
| São José | A residential area with a range of local eateries and markets. Suitable for longer stays, particularly for families or individuals seeking a homely environment. | Feiras livres, Parques locais, Comércio familiar |
| Avenida das Nações | A vibrant avenue lined with shops, restaurants, and cafes. Attracts visitors for its lively atmosphere and local culture. | Cafés locais, Restaurantes diversos, Eventos e festivais |
| Baixa do São Sebastião | This area offers a more rural experience close to nature. Perfect for guests seeking a peaceful retreat away from the city bustle. | Rios e cachoeiras locais, Trilhas e ecoturismo, Cultura rural |
| Alto da Boa Vista | Known for its elevated views and charming local houses, it's a nice spot for those wanting a scenic place to stay. | Mirante do Alto da Boa Vista, Trilhas na natureza, Lazer ao ar livre |
| Vila Marçola | A quiet neighborhood with a welcoming community atmosphere. Great for long-term stays and guests looking for a local experience. | Vida local, Feiras regionais, Cultura comunitária |
| Jardim Bela Vista | A suburban area known for its pleasant gardens and parks. Ideal for families and guests who prefer a more peaceful environment. | Praças e áreas verdes, Atividades familiares, Comércio local |
Understanding Airbnb License Requirements & STR Laws in Leopoldina (2025)
While Leopoldina, Minas Gerais, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Leopoldina to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Leopoldina (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Leopoldinabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sítio das Aroeiras
Entire Place • 4 bedrooms
Casa de Campo: O Rancho das Águas, Leopoldina MG
Entire Place • 5 bedrooms
Chácara Flor do Campo
Entire Place • 3 bedrooms
Sítio São José. Asfalto na porta
Private Room • 4 bedrooms
Comfortable house with garage and accepts Pets .
Entire Place • 2 bedrooms
fazenda próx a várias cachoeiras
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Leopoldina (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Leopoldina based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #227468480 | 1 | $34,811 | 0 | 0.00/5.0 |
| Host #298352766 | 1 | $17,136 | 0 | 0.00/5.0 |
| Host #375574192 | 4 | $15,336 | 6 | 1.25/5.0 |
| Host #300432673 | 1 | $14,474 | 0 | 0.00/5.0 |
| Host #425133525 | 1 | $12,270 | 0 | 0.00/5.0 |
| Gleicy | 1 | $9,940 | 35 | 4.86/5.0 |
| Patrícia | 1 | $8,711 | 24 | 5.00/5.0 |
| Host #370868279 | 1 | $7,462 | 0 | 0.00/5.0 |
| Tati | 1 | $7,254 | 24 | 4.92/5.0 |
| Host #283039596 | 1 | $6,382 | 1 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Leopoldina.
Dive Deeper: Advanced Leopoldina STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Leopoldina. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLeopoldina Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Leopoldina
- The Leopoldina Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.9% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 36.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Leopoldina, House properties are the most common (42.1%), reflecting the local real estate landscape.
- Houses represent a significant 42.1% portion, catering likely to families or larger groups.
- The presence of 21.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Leopoldina Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Leopoldina
- The dominant room capacity in Leopoldina is 1 bedroom listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 4 bedrooms properties represent 57.9% of the active Airbnb listings in Leopoldina, indicating a high concentration in these sizes.
- A significant 47.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Leopoldina.
Leopoldina Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Leopoldina
- The most common guest capacity trend in Leopoldina vacation rentals is listings accommodating 8+ guests (47.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Leopoldina STR market, accounting for 68.5% of listings.
- 57.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Leopoldina.
- On average, properties in Leopoldina are equipped to host 5.4 guests.
Leopoldina Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Leopoldina
- The most common availability pattern in Leopoldina falls within the 271-366 days range, representing 68.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Leopoldina (57.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Leopoldina Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
73.3% of total
2 Nights
3 listings
20% of total
30+ Nights
1 listings
6.7% of total
Key Insights
- The most prevalent minimum stay requirement in Leopoldina is 1 Night, adopted by 73.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (93.3%) of the Leopoldina Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 73.3% of Leopoldina hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Leopoldina.
Leopoldina Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
42.9% of total
Moderate
1 listings
14.3% of total
Firm
1 listings
14.3% of total
Strict
2 listings
28.6% of total
Cancellation Policy Insights for Leopoldina
- The prevailing Airbnb cancellation policy trend in Leopoldina is Flexible, used by 42.9% of listings.
- There's a relatively balanced mix between guest-friendly (57.2%) and stricter (42.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.9% market standard in Leopoldina.
- Regularly review your cancellation policy against competitors and market demand shifts in Leopoldina.
Leopoldina STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Leopoldina
- The overall average booking lead time for vacation rentals in Leopoldina is 23 days.
- Guests book furthest in advance for stays during December (average 53 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in June (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (44 days avg.) sees the longest lead times, while Summer (7 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Leopoldina.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
- During June, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Leopoldina averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Leopoldina (2025)
Amenity Prevalence
Amenity Insights for Leopoldina
- Essential amenities in Leopoldina that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Leopoldina: Kitchen, Wifi.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Leopoldina to stay competitive.
Leopoldina Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Leopoldina
- The typical guest profile for Airbnb in Leopoldina consists of primarily domestic travelers (98%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 98.3% of guests.
- Key international markets include Brazil (98.3%) and United States (1.7%).
- Top languages spoken are Portuguese (52.3%) followed by English (27.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rio de Janeiro and Belo Horizonte.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Leopoldina Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Armação dos Búzios | 4,122 | $1,512 | $174.51 | 34% |
| Areal | 71 | $1,441 | $187.29 | 29% |
| Além Paraíba | 11 | $1,290 | $184.93 | 18% |
| Seropédica | 12 | $1,267 | $119.75 | 34% |
| Paraíba do Sul | 35 | $1,266 | $173.43 | 31% |
| Rio de Janeiro | 24,288 | $1,176 | $108.55 | 42% |
| Petrópolis | 2,000 | $1,111 | $136.88 | 29% |
| Nova Lima | 157 | $1,108 | $105.27 | 37% |
| Rio Bonito | 10 | $1,010 | $123.50 | 25% |
| Guapimirim | 150 | $977 | $123.98 | 30% |