Muriaé Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minas Gerais, Brazil
Is Airbnb profitable in Muriaé in 2025? Explore comprehensive Airbnb analytics for Muriaé, Minas Gerais, Brazil to uncover income potential. This 2025 STR market report for Muriaé, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 36 active listings.
Whether you're considering an Airbnb investment in Muriaé, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Muriaé Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Muriaé Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Muriaé (2025)
Understanding the monthly revenue variations for Airbnb listings in Muriaé is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Muriaé is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Muriaé across different performance tiers:
- Best-in-class properties (Top 10%) achieve $979+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $558 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $242 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $79, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Muriaé
Muriaé Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Muriaé STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Muriaé:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Muriaé
Average Daily Rate (ADR) Airbnb Trends in Muriaé (2025)
Effective short term rental pricing strategy in Muriaé involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Muriaé typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $106+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $39 or more.
- Typical properties (Median) charge around $29 per night.
- Entry-level properties (Bottom 25%) earn around $15 per night.
Average Daily Rate (ADR) Trend by Month in Muriaé
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Airbnb Seasonality Analysis & Trends in Muriaé (2025)
Peak Season (December, August, October)
- Revenue averages $651 per month
- Occupancy rates average 32.1%
- Daily rates average $45
Shoulder Season
- Revenue averages $496 per month
- Occupancy maintains around 29.1%
- Daily rates hold near $45
Low Season (February, May, June)
- Revenue drops to average $343 per month
- Occupancy decreases to average 26.2%
- Daily rates adjust to average $49
Seasonality Insights for Muriaé
- The Airbnb seasonality in Muriaé shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Muriaé's highest earning potential, with monthly revenues capable of climbing to $757, occupancy reaching a high of 40.4%, and ADRs peaking at $51.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $248, occupancy could drop to 19.2%, and ADRs may adjust down to $43.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Muriaé.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Muriaé seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Muriaé (2025)
Exploring the top neighborhoods for short-term rentals in Muriaé? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Centro | The heart of Muriaé, featuring a vibrant mix of shops, restaurants, and cultural landmarks. Ideal for visitors seeking convenience and access to local attractions. | Igreja São Paulo, Praça João Pinheiro, Matriz de Nossa Senhora da Conceição, Museu Museu Paleontológico de Muriaé |
Bairro Safira | A residential area that is becoming increasingly popular with visitors due to its local charm and proximity to nature. Great for families and those looking for a quiet stay. | Parque Municipal de Muriaé, Cachoeira do Dourado, Cascata do Itapecerica |
Morro Grande | Offers stunning views and is popular among nature lovers. Ideal for those who appreciate outdoor activities and nature trails. | Parque do Cristo, Trilhas do Morro Grande, Mirante do Morro |
Muriaé Shopping | A commercial hub that attracts visitors looking for shopping and entertainment. Perfect for travelers who enjoy a mix of leisure and urban convenience. | Muriaé Shopping Center, Restaurantes e Cinema |
Jardim do Lago | Known for its beautiful lake and park, this area attracts those seeking relaxation and scenic views. Ideal for romantic getaways. | Lago do Jardim do Lago, Praça do Lago, Caminhada em volta do Lago |
Vila Barão | A charming neighborhood with a local vibe, known for its cultural events and proximity to local artisans. Great for culture enthusiasts. | Feira de Artesanato, Igreja de São Sebastião |
Praça do Trabalhador | A lively area that hosts events and local festivities, perfect for those who want to experience the local culture of Muriaé. | Praça do Trabalhador, Eventos Culturais |
Bairro São Francisco | A residential zone with a strong community feel, offering visitors a glimpse into everyday life in Muriaé. | Cultural Centro São Francisco, Parque Três Irmãos |
Understanding Airbnb License Requirements & STR Laws in Muriaé (2025)
While Muriaé, Minas Gerais, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Muriaé to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Muriaé (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Muriaébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Embrace Casa do Lago. Pool/ Beach tennis/ Tennis
Entire Place • 3 bedrooms

House with Swimming Pool in the João VI neighborhood, Muriaé-MG
Entire Place • 3 bedrooms

Country house with private waterfall
Entire Place • 2 bedrooms

Farmhouse for the season and weekends.
Entire Place • 3 bedrooms

Spacious apartment in the João VI neighborhood
Entire Place • 3 bedrooms

Downtown apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Muriaé (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Muriaé based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Luigi | 1 | $48,830 | 5 | 5.00/5.0 |
Bruno | 1 | $17,037 | 41 | 4.93/5.0 |
Maria Fernanda | 2 | $14,176 | 7 | 4.88/5.0 |
Apê 01 E 02 | 2 | $10,456 | 45 | 4.86/5.0 |
Luiz | 1 | $8,813 | 1 | Not Rated |
Magda Myrian | 1 | $8,497 | 47 | 4.96/5.0 |
Marcus | 2 | $7,949 | 205 | 4.79/5.0 |
Lorrane | 1 | $5,763 | 33 | 4.73/5.0 |
Rayana | 1 | $5,642 | 9 | 5.00/5.0 |
Renato | 1 | $5,600 | 95 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Muriaé.
Dive Deeper: Advanced Muriaé STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Muriaé. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMuriaé Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Muriaé
- The Muriaé Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.4% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 30.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Muriaé, Apartment/Condo properties are the most common (61.1%), reflecting the local real estate landscape.
- Houses represent a significant 36.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.8%) offer potential for unique stay experiences.
Muriaé Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Muriaé
- The dominant room capacity in Muriaé is 2 bedrooms listings, making up 52.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 69.5% of the active Airbnb listings in Muriaé, indicating a high concentration in these sizes.
Muriaé Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Muriaé
- The most common guest capacity trend in Muriaé vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Muriaé STR market, accounting for 41.7% of listings.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Muriaé.
- On average, properties in Muriaé are equipped to host 3.5 guests.
Muriaé Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Muriaé
- The most common availability pattern in Muriaé falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Muriaé (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Muriaé Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
54.3% of total
2 Nights
8 listings
22.9% of total
3 Nights
5 listings
14.3% of total
30+ Nights
3 listings
8.6% of total
Key Insights
- The most prevalent minimum stay requirement in Muriaé is 1 Night, adopted by 54.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (77.2%) of the Muriaé Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 54.3% of Muriaé hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Muriaé.
Muriaé Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
27.8% of total
Moderate
10 listings
27.8% of total
Firm
3 listings
8.3% of total
Strict
13 listings
36.1% of total
Cancellation Policy Insights for Muriaé
- The prevailing Airbnb cancellation policy trend in Muriaé is Strict, used by 36.1% of listings.
- There's a relatively balanced mix between guest-friendly (55.6%) and stricter (44.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 36.1% market standard in Muriaé.
- With 36.1% using Strict terms, this is a viable option in Muriaé, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Muriaé.
Muriaé STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Muriaé
- The overall average booking lead time for vacation rentals in Muriaé is 23 days.
- Guests book furthest in advance for stays during December (average 58 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (25 days avg.) sees the longest lead times, while Summer (11 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Muriaé.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
- During October, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 25 days) to capture early planners.
- Monitor your own booking lead times against these Muriaé averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Muriaé (2025)
Amenity data is currently unavailable for Muriaé.
Muriaé Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Muriaé
- The typical guest profile for Airbnb in Muriaé consists of primarily domestic travelers (94%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 94.1% of guests.
- Key international markets include Brazil (94.1%) and United States (1.7%).
- Top languages spoken are Portuguese (52.6%) followed by English (30.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rio de Janeiro and Minas Gerais.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Muriaé Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Areal | 74 | $1,368 | $201.24 | 31% |
Armação dos Búzios | 4,009 | $1,344 | $168.99 | 37% |
Rio de Janeiro | 25,578 | $1,092 | $104.50 | 44% |
Paraíba do Sul | 36 | $1,082 | $169.66 | 29% |
Nova Lima | 162 | $975 | $103.91 | 39% |
Petrópolis | 2,052 | $953 | $136.83 | 29% |
Moeda | 35 | $948 | $116.08 | 30% |
Guapimirim | 130 | $895 | $119.20 | 31% |
Seropédica | 16 | $871 | $89.98 | 30% |
Niterói | 887 | $714 | $78.30 | 41% |