Santa Rita do Sapucaí Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minas Gerais, Brazil
Is Airbnb profitable in Santa Rita do Sapucaí in 2025? Explore comprehensive Airbnb analytics for Santa Rita do Sapucaí, Minas Gerais, Brazil to uncover income potential. This 2025 STR market report for Santa Rita do Sapucaí, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 86 active listings.
Whether you're considering an Airbnb investment in Santa Rita do Sapucaí, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santa Rita do Sapucaí Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santa Rita do Sapucaí Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santa Rita do Sapucaí (2025)
Understanding the monthly revenue variations for Airbnb listings in Santa Rita do Sapucaí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santa Rita do Sapucaí is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santa Rita do Sapucaí across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,440+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $826 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $419 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $188, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santa Rita do Sapucaí
Santa Rita do Sapucaí Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santa Rita do Sapucaí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santa Rita do Sapucaí:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santa Rita do Sapucaí
Average Daily Rate (ADR) Airbnb Trends in Santa Rita do Sapucaí (2025)
Effective short term rental pricing strategy in Santa Rita do Sapucaí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santa Rita do Sapucaí typically peaks in March and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $173+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $98 or more.
- Typical properties (Median) charge around $48 per night.
- Entry-level properties (Bottom 25%) earn around $31 per night.
Average Daily Rate (ADR) Trend by Month in Santa Rita do Sapucaí
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Airbnb Seasonality Analysis & Trends in Santa Rita do Sapucaí (2025)
Peak Season (July, May, June)
- Revenue averages $843 per month
- Occupancy rates average 35.1%
- Daily rates average $74
Shoulder Season
- Revenue averages $615 per month
- Occupancy maintains around 25.0%
- Daily rates hold near $75
Low Season (September, October, November)
- Revenue drops to average $522 per month
- Occupancy decreases to average 26.5%
- Daily rates adjust to average $72
Seasonality Insights for Santa Rita do Sapucaí
- The Airbnb seasonality in Santa Rita do Sapucaí shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santa Rita do Sapucaí's highest earning potential, with monthly revenues capable of climbing to $847, occupancy reaching a high of 41.3%, and ADRs peaking at $80.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $521, occupancy could drop to 20.3%, and ADRs may adjust down to $71.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santa Rita do Sapucaí.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santa Rita do Sapucaí seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santa Rita do Sapucaí (2025)
Exploring the top neighborhoods for short-term rentals in Santa Rita do Sapucaí? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Santa Rita do Sapucaí, filled with shops, cafes, and cultural attractions. Ideal for travelers who want to be in the midst of city life, with easy access to public transport. | Praça Dona Piedade, Igreja Matriz de Santa Rita, Museu Histórico de Santa Rita, Café e Mercado Central, Feira Livre |
| Jardim Santa Rita | A residential area that offers a calm atmosphere, ideal for families and longer stays. It is close to parks and local markets, providing a taste of local life. | Parque Municipal, Mercado Municipal, Feira de Artesanato, Praça da Bíblia, Parque das Águas |
| Bairro Santa Rita | A neighborhood known for its local vibe and nearby artisanal shops. Great for guests looking to explore local Brazilian culture and cuisine. | Cafés e Bistrôs locais, Praça do Bairro, Igreja de São Sebastião, Centro Cultural, Eventos culturais locais |
| Alto da Cruz | This area offers stunning views of the city and is great for those looking to enjoy nature and hiking. Perfect for adventure seekers and nature lovers. | Trilhas na Serra, Mirante do Alto da Cruz, Cascata do Rio Sapucaí, Pontos de observação, Bicicleta de montanha |
| Bairro Bela Vista | A tranquil neighborhood known for its scenic views and local parks. It attracts families and retired couples seeking a peaceful stay. | Parque da Cidade, Praça Bela Vista, Igreja do Bairro, Eventos comunitários, Caminhadas e passeios |
| Zona Rural | The rural area surrounding Santa Rita offers a unique experience for those interested in agritourism, traditional farms, and local food. Ideal for couples and families. | Fazendas locais, Caminhadas no campo, Visitas a vinícolas locais, Mercados de produtos orgânicos, Piquenique no campo |
| Bairro São José | A neighborhood that is quickly becoming popular with young professionals and students due to its proximity to educational institutions and nightlife options. | Universidade Federal de Lavras, Bares e Restaurantes, Praça São José, Eventos estudantis, Cafés descolados |
| Praça José Bonifácio | A bustling area known for its markets and street vendors, perfect for visitors who want to experience the local culture and food scene. | Feira de Artesanato, Cafés na praça, Comida de rua, Eventos culturais, Shows ao ar livre |
Understanding Airbnb License Requirements & STR Laws in Santa Rita do Sapucaí (2025)
While Santa Rita do Sapucaí, Minas Gerais, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santa Rita do Sapucaí to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Santa Rita do Sapucaí (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santa Rita do Sapucaíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fazenda Pinhal
Entire Place • 8 bedrooms
Espaço para eventos e hospedagem no centro
Entire Place • 7 bedrooms
Linda Fazenda Centenária - Comfort and charm
Entire Place • 6 bedrooms
Casa Aconchegante no Hacktown 2023
Entire Place • 3 bedrooms
Cantinho dos Sonhos
Entire Place • 4 bedrooms
Casa Gaia
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santa Rita do Sapucaí (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santa Rita do Sapucaí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rafael | 7 | $44,924 | 32 | 2.83/5.0 |
| Lucas | 1 | $34,700 | 22 | 4.91/5.0 |
| Família Costa | 8 | $33,956 | 112 | 3.63/5.0 |
| Maria (Lúcia) | 2 | $21,154 | 6 | 2.50/5.0 |
| Fernanda | 4 | $14,603 | 4 | 1.25/5.0 |
| Bernardo | 1 | $13,486 | 15 | 5.00/5.0 |
| Iramaia | 2 | $13,156 | 18 | 5.00/5.0 |
| Heitor | 2 | $12,413 | 7 | 5.00/5.0 |
| Ana Paula | 3 | $12,195 | 40 | 4.98/5.0 |
| Host #67173196 | 1 | $11,861 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santa Rita do Sapucaí.
Dive Deeper: Advanced Santa Rita do Sapucaí STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santa Rita do Sapucaí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSanta Rita do Sapucaí Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santa Rita do Sapucaí
- The Santa Rita do Sapucaí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 67.4% of the 86 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 31.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Santa Rita do Sapucaí, House properties are the most common (66.3%), reflecting the local real estate landscape.
- Houses represent a significant 66.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.9%) offer potential for unique stay experiences.
Santa Rita do Sapucaí Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santa Rita do Sapucaí
- The dominant room capacity in Santa Rita do Sapucaí is 1 bedroom listings, making up 43% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 62.8% of the active Airbnb listings in Santa Rita do Sapucaí, indicating a high concentration in these sizes.
- A significant 32.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santa Rita do Sapucaí.
Santa Rita do Sapucaí Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santa Rita do Sapucaí
- The most common guest capacity trend in Santa Rita do Sapucaí vacation rentals is listings accommodating 8+ guests (27.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Santa Rita do Sapucaí STR market, accounting for 45.3% of listings.
- 44.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santa Rita do Sapucaí.
- On average, properties in Santa Rita do Sapucaí are equipped to host 4.6 guests.
Santa Rita do Sapucaí Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santa Rita do Sapucaí
- The most common availability pattern in Santa Rita do Sapucaí falls within the 271-366 days range, representing 82.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Santa Rita do Sapucaí (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santa Rita do Sapucaí Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
50 listings
61.7% of total
2 Nights
21 listings
25.9% of total
3 Nights
7 listings
8.6% of total
30+ Nights
3 listings
3.7% of total
Key Insights
- The most prevalent minimum stay requirement in Santa Rita do Sapucaí is 1 Night, adopted by 61.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.6%) of the Santa Rita do Sapucaí Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 61.7% of Santa Rita do Sapucaí hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santa Rita do Sapucaí.
Santa Rita do Sapucaí Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
18 listings
36.7% of total
Moderate
14 listings
28.6% of total
Firm
9 listings
18.4% of total
Strict
8 listings
16.3% of total
Cancellation Policy Insights for Santa Rita do Sapucaí
- The prevailing Airbnb cancellation policy trend in Santa Rita do Sapucaí is Flexible, used by 36.7% of listings.
- There's a relatively balanced mix between guest-friendly (65.3%) and stricter (34.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 36.7% market standard in Santa Rita do Sapucaí.
- Regularly review your cancellation policy against competitors and market demand shifts in Santa Rita do Sapucaí.
Santa Rita do Sapucaí STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santa Rita do Sapucaí
- The overall average booking lead time for vacation rentals in Santa Rita do Sapucaí is 44 days.
- Guests book furthest in advance for stays during August (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Fall (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Santa Rita do Sapucaí.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Santa Rita do Sapucaí averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santa Rita do Sapucaí (2025)
Amenity Prevalence
Amenity Insights for Santa Rita do Sapucaí
- Essential amenities in Santa Rita do Sapucaí that guests expect include: Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santa Rita do Sapucaí: Wifi, Kitchen.
- Prioritize adding missing essentials: Wifi, Kitchen.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santa Rita do Sapucaí to stay competitive.
Santa Rita do Sapucaí Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santa Rita do Sapucaí
- The typical guest profile for Airbnb in Santa Rita do Sapucaí consists of primarily domestic travelers (97%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 97.0% of guests.
- Key international markets include Brazil (97%) and United States (1.2%).
- Top languages spoken are Portuguese (49.7%) followed by English (32.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Rio de Janeiro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santa Rita do Sapucaí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Vargem | 39 | $1,700 | $162.45 | 33% |
| Morungaba | 30 | $1,595 | $298.23 | 31% |
| Valinhos | 49 | $1,569 | $172.71 | 37% |
| Ilha Grande | 10 | $1,509 | $158.50 | 37% |
| Tuiuti | 18 | $1,470 | $147.47 | 33% |
| Igaratá | 131 | $1,439 | $191.89 | 29% |
| Ribeirão Pires | 17 | $1,376 | $145.19 | 31% |
| Brazópolis | 16 | $1,366 | $150.74 | 33% |
| Itatiba | 171 | $1,352 | $183.57 | 34% |
| Jambeiro | 14 | $1,324 | $140.79 | 33% |