Sapucaí-Mirim Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Minas Gerais, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sapucaí-Mirim in 2025? Explore comprehensive Airbnb analytics for Sapucaí-Mirim, Minas Gerais, Brazil to uncover income potential. This 2025 STR market report for Sapucaí-Mirim, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 166 active listings.

Whether you're considering an Airbnb investment in Sapucaí-Mirim, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sapucaí-Mirim Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sapucaí-Mirim Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$92
The average rental revenue earned for an occupied room per day in Sapucaí-Mirim.
Occupancy Rate(?)
31.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,342
Typical annual income for an Airbnb listing in Sapucaí-Mirim. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
27.7%
Strong growth (27.7%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Sapucaí-Mirim.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Sapucaí-Mirim.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
166
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sapucaí-Mirim (2025)

Understanding the monthly revenue variations for Airbnb listings in Sapucaí-Mirim is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sapucaí-Mirim is typically April, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sapucaí-Mirim across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,011+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,725 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $862 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $329, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sapucaí-Mirim

Sapucaí-Mirim Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sapucaí-Mirim STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sapucaí-Mirim:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sapucaí-Mirim

Average Daily Rate (ADR) Airbnb Trends in Sapucaí-Mirim (2025)

Effective short term rental pricing strategy in Sapucaí-Mirim involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sapucaí-Mirim typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $160+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $121 or more.
  • Typical properties (Median) charge around $79 per night.
  • Entry-level properties (Bottom 25%) earn around $51 per night.

Average Daily Rate (ADR) Trend by Month in Sapucaí-Mirim

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Airbnb Seasonality Analysis & Trends in Sapucaí-Mirim (2025)

Peak Season (April, June, May)
  • Revenue averages $1,689 per month
  • Occupancy rates average 32.0%
  • Daily rates average $94
Shoulder Season
  • Revenue averages $1,155 per month
  • Occupancy maintains around 35.9%
  • Daily rates hold near $94
Low Season (February, September, October)
  • Revenue drops to average $911 per month
  • Occupancy decreases to average 30.7%
  • Daily rates adjust to average $90

Seasonality Insights for Sapucaí-Mirim

  • The Airbnb seasonality in Sapucaí-Mirim shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sapucaí-Mirim's highest earning potential, with monthly revenues capable of climbing to $1,721, occupancy reaching a high of 44.6%, and ADRs peaking at $99.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $825, occupancy could drop to 29.8%, and ADRs may adjust down to $88.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sapucaí-Mirim.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sapucaí-Mirim seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sapucaí-Mirim (2025)

Exploring the top neighborhoods for short-term rentals in Sapucaí-Mirim? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro
The historic center of Sapucaí-Mirim, known for its charming architecture and local culture. Ideal for travelers looking to experience the town's traditions and local cuisine.
Centro Histórico, Igreja Matriz de São Sebastião, Mercado Municipal, Praça Dom Pedro II, Feira das Artesanato
Bairros Alto
This neighborhood is known for its scenic views and access to nature. Perfect for those who want a peaceful retreat while being close to outdoor activities.
Mirante do Alto, Parque Natural Municipal, Caminhadas, Cascata do Lobo, Áreas para piquenique
Lagoa do Sumidouro
A beautiful natural area ideal for tourists seeking relaxation and outdoor recreation, such as fishing and hiking. Attracts nature lovers and families.
Lagoa do Sumidouro, Trilhas, Pesca, Área para camping, Observação de aves
Zona Rural
The rural zone offers a rustic experience with farms and local produce. Visitors can enjoy agritourism and a taste of local life.
Fazendas locais, Caminhadas rurais, Sítios históricos, Produtos caseiros, Vida na roça
Mirador
Known for its stunning viewpoints and hiking trails. Attracts adventure seekers and nature explorers looking for outdoor experiences.
Trilhas de Montanha, Miradores, Parques estaduais, Atividades ao ar livre, Escalada
Garganta do Registro
An area famous for its natural beauty and waterfalls. Great for tourists looking for adventure and scenic landscapes.
Cachoeiras, Trilhas, Banho em quedas d'água, Passeios de Jeep, Belas paisagens
Recanto Verde
A peaceful getaway with green spaces, perfect for relaxation and rejuvenation. Attracts visitors looking to disconnect from the city bustle.
Parque Verde, Áreas de piquenique, Passeios a cavalo, Atividades para crianças, Visitas guiadas
Estância São Pedro
A popular tourist spot with leisure facilities and natural attractions. Great for families and those seeking a fun day out.
Parque de Diversões, Atividades aquáticas, Restaurantes familiares, Anfiteatro, Eventos culturais

Understanding Airbnb License Requirements & STR Laws in Sapucaí-Mirim (2025)

While Sapucaí-Mirim, Minas Gerais, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sapucaí-Mirim to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sapucaí-Mirim (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sapucaí-Mirimbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cabana Mantix | Vista Pedra do Baú | 2hr30 from SP

Cabana Mantix | Vista Pedra do Baú | 2hr30 from SP

Entire Place • 1 bedroom

$57,215
Revenue
74.2%
Occupancy
$192.82
Daily Rate
Chalé Aurora da Mantiqueira, with breakfast

Chalé Aurora da Mantiqueira, with breakfast

Entire Place • 1 bedroom

$51,595
Revenue
92.7%
Occupancy
$149.17
Daily Rate
Chalés Mirante do Sapucaí - Beija Flor

Chalés Mirante do Sapucaí - Beija Flor

Private Room • N/A

$46,825
Revenue
81.0%
Occupancy
$146.37
Daily Rate
Chalés Mirante do Sapucaí - Canto da Siriema

Chalés Mirante do Sapucaí - Canto da Siriema

Private Room • 1 bedroom

$42,510
Revenue
74.6%
Occupancy
$143.16
Daily Rate
Chalés Mirante do Sapucaí - Som da Maritaca

Chalés Mirante do Sapucaí - Som da Maritaca

Private Room • 1 bedroom

$42,218
Revenue
74.3%
Occupancy
$145.74
Daily Rate
Cabana Lobo| Fireplace, jacuzzi, 1h Campos do Jordão

Cabana Lobo| Fireplace, jacuzzi, 1h Campos do Jordão

Entire Place • 1 bedroom

$41,288
Revenue
45.7%
Occupancy
$182.96
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sapucaí-Mirim (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sapucaí-Mirim based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Julia3$131,5531065.00/5.0
Alexandre2$76,969655.00/5.0
Allan2$75,0471024.99/5.0
Jeane1$57,2151104.99/5.0
Aurora1$51,595445.00/5.0
Gabrielly Carvalho2$47,563444.99/5.0
Ana4$47,2481584.99/5.0
José Augusto2$47,098625.00/5.0
Paula2$43,047275.00/5.0
Almir4$40,157542.44/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sapucaí-Mirim.

Dive Deeper: Advanced Sapucaí-Mirim STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sapucaí-Mirim. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sapucaí-Mirim Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sapucaí-Mirim

  • The Sapucaí-Mirim Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.1% of the 166 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sapucaí-Mirim, House properties are the most common (59.6%), reflecting the local real estate landscape.
  • Houses represent a significant 59.6% portion, catering likely to families or larger groups.
  • The presence of 18.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays, apartment/condo (combined 7.2%) offer potential for unique stay experiences.

Sapucaí-Mirim Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sapucaí-Mirim

  • The dominant room capacity in Sapucaí-Mirim is 1 bedroom listings, making up 61.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.9% of the active Airbnb listings in Sapucaí-Mirim, indicating a high concentration in these sizes.
  • With over half the market (61.4%) consisting of studios or 1-bedroom units, Sapucaí-Mirim is particularly well-suited for individuals or couples.

Sapucaí-Mirim Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sapucaí-Mirim

  • The most common guest capacity trend in Sapucaí-Mirim vacation rentals is listings accommodating 2 guests (44%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Sapucaí-Mirim STR market, accounting for 60.9% of listings.
  • A significant 44.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Sapucaí-Mirim.
  • 18.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sapucaí-Mirim.
  • On average, properties in Sapucaí-Mirim are equipped to host 3.4 guests.

Sapucaí-Mirim Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sapucaí-Mirim

  • The most common availability pattern in Sapucaí-Mirim falls within the 271-366 days range, representing 53.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sapucaí-Mirim (30.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sapucaí-Mirim Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.8%)

1 Night

49 listings

30.8% of total

2 Nights (45.9%)

2 Nights

73 listings

45.9% of total

3 Nights (1.3%)

3 Nights

2 listings

1.3% of total

30+ Nights (22%)

30+ Nights

35 listings

22% of total

Key Insights

  • The most prevalent minimum stay requirement in Sapucaí-Mirim is 2 Nights, adopted by 45.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (76.7%) of the Sapucaí-Mirim Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (22%) caters to monthly stays (30+ nights) in Sapucaí-Mirim, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.9% of Sapucaí-Mirim hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sapucaí-Mirim.

Sapucaí-Mirim Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (42%)

Flexible

55 listings

42% of total

Moderate (22.9%)

Moderate

30 listings

22.9% of total

Firm (17.6%)

Firm

23 listings

17.6% of total

Strict (17.6%)

Strict

23 listings

17.6% of total

Cancellation Policy Insights for Sapucaí-Mirim

  • The prevailing Airbnb cancellation policy trend in Sapucaí-Mirim is Flexible, used by 42% of listings.
  • There's a relatively balanced mix between guest-friendly (64.9%) and stricter (35.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 42% market standard in Sapucaí-Mirim.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sapucaí-Mirim.

Sapucaí-Mirim STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sapucaí-Mirim

  • The overall average booking lead time for vacation rentals in Sapucaí-Mirim is 31 days.
  • Guests book furthest in advance for stays during February (average 38 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (36 days avg.) sees the longest lead times, while Fall (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Sapucaí-Mirim.
  • Target marketing efforts for the Winter season well in advance (at least 36 days) to capture early planners.
  • Monitor your own booking lead times against these Sapucaí-Mirim averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sapucaí-Mirim (2025)

Amenity Prevalence

Amenity Insights for Sapucaí-Mirim

  • Essential amenities in Sapucaí-Mirim that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sapucaí-Mirim: Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Free parking on premises.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sapucaí-Mirim to stay competitive.

Sapucaí-Mirim Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sapucaí-Mirim

  • The typical guest profile for Airbnb in Sapucaí-Mirim consists of primarily domestic travelers (98%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 98.4% of guests.
  • Key international markets include Brazil (98.4%) and United States (0.5%).
  • Top languages spoken are Portuguese (52.1%) followed by English (28.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Campinas.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sapucaí-Mirim Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Vargem39$1,700$162.4533%
Morungaba30$1,595$298.2331%
Valinhos49$1,569$172.7137%
Ilha Grande10$1,509$158.5037%
Tuiuti18$1,470$147.4733%
Igaratá131$1,439$191.8929%
Ribeirão Pires17$1,376$145.1931%
Brazópolis16$1,366$150.7433%
Itatiba171$1,352$183.5734%
Jambeiro14$1,324$140.7933%

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