Piraí Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Rio de Janeiro, Brazil
Is Airbnb profitable in Piraí in 2025? Explore comprehensive Airbnb analytics for Piraí, Rio de Janeiro, Brazil to uncover income potential. This 2025 STR market report for Piraí, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Piraí, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Piraí Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Piraí Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Piraí (2025)
Understanding the monthly revenue variations for Airbnb listings in Piraí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Piraí is typically June, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Piraí across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,326+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,250 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $518 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $278, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Piraí
Piraí Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Piraí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Piraí:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Piraí
Average Daily Rate (ADR) Airbnb Trends in Piraí (2025)
Effective short term rental pricing strategy in Piraí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Piraí typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $215+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $115 or more.
- Typical properties (Median) charge around $70 per night.
- Entry-level properties (Bottom 25%) earn around $43 per night.
Average Daily Rate (ADR) Trend by Month in Piraí
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Airbnb Seasonality Analysis & Trends in Piraí (2025)
Peak Season (June, December, January)
- Revenue averages $1,179 per month
- Occupancy rates average 33.9%
- Daily rates average $99
Shoulder Season
- Revenue averages $892 per month
- Occupancy maintains around 27.8%
- Daily rates hold near $98
Low Season (March, September, October)
- Revenue drops to average $761 per month
- Occupancy decreases to average 28.2%
- Daily rates adjust to average $98
Seasonality Insights for Piraí
- The Airbnb seasonality in Piraí shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Piraí's highest earning potential, with monthly revenues capable of climbing to $1,377, occupancy reaching a high of 40.0%, and ADRs peaking at $105.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $680, occupancy could drop to 21.4%, and ADRs may adjust down to $87.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Piraí.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Piraí seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Piraí (2025)
Exploring the top neighborhoods for short-term rentals in Piraí? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The historic downtown area of Piraí, featuring colonial architecture and proximity to local shops and restaurants. Ideal for travelers wanting to experience the cultural heart of the city. | Museu de Piraí, Teatro Municipal, Cascata de Piraí, Parque Natural, Igreja de São Sebastião |
| Parque Natural | A beautiful area surrounding the natural park, perfect for nature lovers and those seeking outdoor activities. It attracts visitors looking for tranquility and adventure. | Hiking Trails, Picnic Areas, Waterfalls, Biodiversity, Nature Observation |
| Prainha | A picturesque small beach area in Piraí that attracts visitors for relaxation and local cuisine. Great for families and weekend getaways. | Local Beaches, Fishing Tours, Water Sports, Beachfront Restaurants |
| Bairros de Piraí | The residential neighborhoods of Piraí are gaining popularity for their local vibe and accessibility. Visitors can experience the true lifestyle of Piraí away from tourist spots. | Local Markets, Community Events, Cultural Festivals |
| Horto Florestal | A green area known for its vast gardens and plant nurseries. Ideal for eco-tourism and those interested in gardening and nature. | Botanical Gardens, Eco Tours, Workshops, Plant Sales |
| Ribeirão | Located near the river, this area is perfect for those seeking active adventures such as fishing, kayaking and river sports. | Water Activities, River Walks, Fishing Spots, Camping Sites |
| Cascata do Piraí | A natural attraction featuring a beautiful waterfall. It’s a refreshing destination for day trips and eco-tourism enthusiasts. | Waterfall Trails, Nature Photography, Swimming Areas |
| Cultura Local | Areas that host local cultural events, artisan markets, and festivals. Attracts visitors interested in cultural immersion and local traditions. | Artisan Fairs, Cultural Festivals, Local Cuisine |
Understanding Airbnb License Requirements & STR Laws in Piraí (2025)
With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Piraí. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Piraí to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 13% licensed listings)
Top Performing Airbnb Properties in Piraí (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Piraíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cabin w/ Jacuzzi, Swimming pool, Fireplace, Standup, AR
Entire Place • 1 bedroom
Mountain house with pool near Rio de Janeiro
Entire Place • 4 bedrooms
Villa Ipê - Rustic & Charming Rural Property
Entire Place • 6 bedrooms
Pool site area for BBQ
Entire Place • 4 bedrooms
Studio-House in Serra das Araras
Entire Place • 3 bedrooms
Quinta do lago!
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Piraí (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Piraí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Viviane | 1 | $34,622 | 41 | 4.98/5.0 |
| Marcelo E Ana | 1 | $14,901 | 90 | 4.99/5.0 |
| Gui | 1 | $14,777 | 27 | 4.96/5.0 |
| Ciderley | 1 | $14,575 | 3 | 5.00/5.0 |
| Marcos | 3 | $13,151 | 21 | 4.83/5.0 |
| Host #81839110 | 1 | $9,223 | 0 | N/A/5.0 |
| Michel | 1 | $5,421 | 13 | 4.85/5.0 |
| Lane Santos | 1 | $4,848 | 7 | 4.14/5.0 |
| Rocha | 3 | $4,821 | 45 | 4.95/5.0 |
| Host #495452639 | 1 | $4,800 | 0 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Piraí.
Dive Deeper: Advanced Piraí STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Piraí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPiraí Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Piraí
- The Piraí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Piraí, House properties are the most common (79.2%), reflecting the local real estate landscape.
- Houses represent a significant 79.2% portion, catering likely to families or larger groups.
- The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
Piraí Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Piraí
- The dominant room capacity in Piraí is 3 bedrooms listings, making up 25% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 5+ bedrooms properties represent 50.0% of the active Airbnb listings in Piraí, indicating a high concentration in these sizes.
- A significant 62.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Piraí.
Piraí Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Piraí
- The most common guest capacity trend in Piraí vacation rentals is listings accommodating 8+ guests (58.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Piraí STR market, accounting for 70.8% of listings.
- 75.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Piraí.
- On average, properties in Piraí are equipped to host 6.2 guests.
Piraí Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Piraí
- The most common availability pattern in Piraí falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Piraí (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Piraí Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
54.2% of total
2 Nights
5 listings
20.8% of total
3 Nights
1 listings
4.2% of total
4-6 Nights
1 listings
4.2% of total
30+ Nights
4 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Piraí is 1 Night, adopted by 54.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the Piraí Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Piraí, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 54.2% of Piraí hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Piraí.
Piraí Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
27.8% of total
Moderate
4 listings
22.2% of total
Firm
4 listings
22.2% of total
Strict
5 listings
27.8% of total
Cancellation Policy Insights for Piraí
- The prevailing Airbnb cancellation policy trend in Piraí is Flexible, used by 27.8% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 27.8% market standard in Piraí.
- Regularly review your cancellation policy against competitors and market demand shifts in Piraí.
Piraí STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Piraí
- The overall average booking lead time for vacation rentals in Piraí is 34 days.
- Guests book furthest in advance for stays during June (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (48 days avg.) sees the longest lead times, while Fall (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Piraí.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 48 days) to capture early planners.
- Monitor your own booking lead times against these Piraí averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Piraí (2025)
Amenity Prevalence
Amenity Insights for Piraí
- Essential amenities in Piraí that guests expect include: Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Piraí.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Piraí: Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Kitchen.
- Consider adding popular differentiators like Wifi or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Piraí to stay competitive.
Piraí Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Piraí
- The typical guest profile for Airbnb in Piraí consists of primarily domestic travelers (93%), often arriving from nearby Rio de Janeiro, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 92.8% of guests.
- Key international markets include Brazil (92.8%) and United States (2.9%).
- Top languages spoken are Portuguese (48.5%) followed by English (30.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Rio de Janeiro and São Paulo.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Piraí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ilha Grande | 10 | $1,712 | $160.97 | 40% |
| Areal | 76 | $1,265 | $199.49 | 30% |
| Queluz | 17 | $1,139 | $123.99 | 33% |
| Angra dos Reis | 2,515 | $1,111 | $186.75 | 33% |
| Ijaci | 16 | $1,074 | $139.81 | 33% |
| Rio de Janeiro | 26,135 | $1,020 | $110.66 | 43% |
| Paraíba do Sul | 40 | $945 | $165.89 | 28% |
| Petrópolis | 2,106 | $900 | $138.70 | 29% |
| Seropédica | 17 | $894 | $94.25 | 29% |
| Itanhandu | 26 | $816 | $110.82 | 23% |