Nova Odessa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Nova Odessa in 2025? Explore comprehensive Airbnb analytics for Nova Odessa, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Nova Odessa, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 19 active listings.
Whether you're considering an Airbnb investment in Nova Odessa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nova Odessa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nova Odessa Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nova Odessa (2025)
Understanding the monthly revenue variations for Airbnb listings in Nova Odessa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nova Odessa is typically June, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nova Odessa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,095+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,935 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $829 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $428, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nova Odessa
Nova Odessa Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nova Odessa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nova Odessa:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nova Odessa
Average Daily Rate (ADR) Airbnb Trends in Nova Odessa (2025)
Effective short term rental pricing strategy in Nova Odessa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nova Odessa typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $167 or more.
- Typical properties (Median) charge around $91 per night.
- Entry-level properties (Bottom 25%) earn around $22 per night.
Average Daily Rate (ADR) Trend by Month in Nova Odessa
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Airbnb Seasonality Analysis & Trends in Nova Odessa (2025)
Peak Season (June, December, March)
- Revenue averages $2,351 per month
- Occupancy rates average 49.6%
- Daily rates average $113
Shoulder Season
- Revenue averages $1,520 per month
- Occupancy maintains around 41.2%
- Daily rates hold near $114
Low Season (February, May, August)
- Revenue drops to average $1,166 per month
- Occupancy decreases to average 33.5%
- Daily rates adjust to average $116
Seasonality Insights for Nova Odessa
- The Airbnb seasonality in Nova Odessa shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nova Odessa's highest earning potential, with monthly revenues capable of climbing to $2,712, occupancy reaching a high of 49.8%, and ADRs peaking at $133.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,011, occupancy could drop to 30.3%, and ADRs may adjust down to $107.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nova Odessa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nova Odessa seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nova Odessa (2025)
Exploring the top neighborhoods for short-term rentals in Nova Odessa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The central area of Nova Odessa offers a mix of commercial and residential opportunities. It's convenient for guests looking for easy access to local shops, restaurants, and essential services. | Nova Odessa City Hall, The Municipal Park, Shopping Center Nova Odessa, Local Markets, Cultural Festivals |
| Jardim São Paulo | A residential neighborhood that is becoming increasingly popular among travelers due to its proximity to parks and family-friendly activities. | Parque dos Eucaliptos, Local Cafés, Artisan Shops, Community Events |
| Parque Flamboyant | Known for its green spaces and tranquility, this area appeals to families and those seeking a relaxed environment, making it great for longer stays. | Flamboyant Park, Walking Trails, Children's Play Areas, Picnic Spots |
| Jardim Bela Vista | A charming neighborhood known for its quiet streets and community feel. It attracts guests looking for a cozy place to stay while exploring the town. | Local Bistros, Art Workshops, Friendly Neighbors, Community Gardens |
| Parque dos Ipês | A developing area with new developments, parks, and recreation spaces, making it suitable for young tourists and families. | Ipês Park, Sports Facilities, Playgrounds, Family-friendly Venues |
| Nova Odessa West | This residential area is gaining attention for its affordable accommodations and easy access to the main city attractions, perfect for budget travelers. | Shopping Areas, Public Transport Access, Cafes and Eateries |
| Jardim Santa Luiza | Popular for its proximity to schools and amenities, making it attractive for family stays and those looking for longer-term rentals. | Community Centers, Local Markets, Nearby Parks, Family Activities |
| São Jorge | A vibrant area with cultural influences and local events, appealing to visitors looking for an authentic Brazilian experience. | Local Artisan Fairs, Cultural Events, Street Markets, Cafés with Live Music |
Understanding Airbnb License Requirements & STR Laws in Nova Odessa (2025)
While Nova Odessa, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nova Odessa to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Nova Odessa (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nova Odessabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy, bright and spacious country home!
Entire Place • 4 bedrooms
Farmhouse, lake background, rent, Americana region
Entire Place • 3 bedrooms
Ecological & Sustainable Chorel
Entire Place • 2 bedrooms
Chácara with spectacular view!
Entire Place • 3 bedrooms
Sweet Refuge! 9 Guests Maximum, Day and Night.
Entire Place • 2 bedrooms
Chácara Vô Pedro em Americana / Nova Odessa
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nova Odessa (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nova Odessa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Juliana Cristina | 1 | $85,661 | 48 | 5.00/5.0 |
| Rui | 1 | $34,573 | 20 | 4.95/5.0 |
| Cinthia | 1 | $27,140 | 13 | 5.00/5.0 |
| Edgar Henrique | 1 | $16,394 | 97 | 4.90/5.0 |
| Cidelia | 1 | $12,519 | 56 | 4.75/5.0 |
| Mariana | 1 | $11,940 | 64 | 4.67/5.0 |
| Dirce | 1 | $11,298 | 3 | 5.00/5.0 |
| Fernando | 3 | $7,732 | 152 | 4.85/5.0 |
| Host #421196718 | 1 | $5,814 | 0 | N/A/5.0 |
| Carolina | 1 | $5,455 | 14 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nova Odessa.
Dive Deeper: Advanced Nova Odessa STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nova Odessa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNova Odessa Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nova Odessa
- The Nova Odessa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Nova Odessa, House properties are the most common (78.9%), reflecting the local real estate landscape.
- Houses represent a significant 78.9% portion, catering likely to families or larger groups.
Nova Odessa Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nova Odessa
- The dominant room capacity in Nova Odessa is 3 bedrooms listings, making up 42.1% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 68.4% of the active Airbnb listings in Nova Odessa, indicating a high concentration in these sizes.
- A significant 57.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Nova Odessa.
Nova Odessa Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nova Odessa
- The most common guest capacity trend in Nova Odessa vacation rentals is listings accommodating 8+ guests (68.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Nova Odessa STR market, accounting for 78.9% of listings.
- 73.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nova Odessa.
- On average, properties in Nova Odessa are equipped to host 6.6 guests.
Nova Odessa Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nova Odessa
- The most common availability pattern in Nova Odessa falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 78.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Nova Odessa (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Nova Odessa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
22.2% of total
2 Nights
7 listings
38.9% of total
3 Nights
4 listings
22.2% of total
30+ Nights
3 listings
16.7% of total
Key Insights
- The most prevalent minimum stay requirement in Nova Odessa is 2 Nights, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.1%) of the Nova Odessa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (16.7%) caters to monthly stays (30+ nights) in Nova Odessa, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.9% of Nova Odessa hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 16.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nova Odessa.
Nova Odessa Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
62.5% of total
Moderate
1 listings
6.3% of total
Firm
2 listings
12.5% of total
Strict
3 listings
18.8% of total
Cancellation Policy Insights for Nova Odessa
- The prevailing Airbnb cancellation policy trend in Nova Odessa is Flexible, used by 62.5% of listings.
- There's a relatively balanced mix between guest-friendly (68.8%) and stricter (31.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 62.5% market standard in Nova Odessa.
- Given the high prevalence of Flexible policies (62.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Nova Odessa.
Nova Odessa STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nova Odessa
- The overall average booking lead time for vacation rentals in Nova Odessa is 35 days.
- Guests book furthest in advance for stays during December (average 73 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (51 days avg.) sees the longest lead times, while Spring (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Nova Odessa.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 73 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Nova Odessa averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nova Odessa (2025)
Amenity Prevalence
Amenity Insights for Nova Odessa
- Essential amenities in Nova Odessa that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Free parking on premises, Wifi are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Nova Odessa.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nova Odessa: Kitchen.
- Consider adding popular differentiators like TV or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nova Odessa to stay competitive.
Nova Odessa Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nova Odessa
- The typical guest profile for Airbnb in Nova Odessa consists of primarily domestic travelers (94%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 93.7% of guests.
- Key international markets include Brazil (93.7%) and United Kingdom (2.1%).
- Top languages spoken are Portuguese (44.2%) followed by English (34.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Campinas.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nova Odessa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Itupeva | 142 | $1,603 | $211.19 | 31% |
| Morungaba | 32 | $1,514 | $296.27 | 28% |
| Tuiuti | 18 | $1,506 | $143.12 | 32% |
| Vargem | 41 | $1,463 | $167.37 | 33% |
| Valinhos | 55 | $1,434 | $161.32 | 38% |
| Bertioga | 4,380 | $1,270 | $192.51 | 32% |
| Itatiba | 183 | $1,263 | $189.27 | 32% |
| Vargem Grande Paulista | 46 | $1,178 | $156.28 | 34% |
| Porto Feliz | 84 | $1,173 | $219.34 | 28% |
| Campo Limpo Paulista | 50 | $1,170 | $161.99 | 31% |