Piracaia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Piracaia in 2025? Explore comprehensive Airbnb analytics for Piracaia, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Piracaia, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 182 active listings.
Whether you're considering an Airbnb investment in Piracaia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Piracaia Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Piracaia Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Piracaia (2025)
Understanding the monthly revenue variations for Airbnb listings in Piracaia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Piracaia is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Piracaia across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,664+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,886 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,062 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $512, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Piracaia
Piracaia Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Piracaia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Piracaia:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Piracaia
Average Daily Rate (ADR) Airbnb Trends in Piracaia (2025)
Effective short term rental pricing strategy in Piracaia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Piracaia typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $338+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $219 or more.
- Typical properties (Median) charge around $139 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Piracaia
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Airbnb Seasonality Analysis & Trends in Piracaia (2025)
Peak Season (December, January, March)
- Revenue averages $2,024 per month
- Occupancy rates average 35.6%
- Daily rates average $180
Shoulder Season
- Revenue averages $1,498 per month
- Occupancy maintains around 31.7%
- Daily rates hold near $171
Low Season (June, August, September)
- Revenue drops to average $1,289 per month
- Occupancy decreases to average 29.3%
- Daily rates adjust to average $172
Seasonality Insights for Piracaia
- The Airbnb seasonality in Piracaia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Piracaia's highest earning potential, with monthly revenues capable of climbing to $2,481, occupancy reaching a high of 39.2%, and ADRs peaking at $190.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,200, occupancy could drop to 25.0%, and ADRs may adjust down to $165.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Piracaia.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Piracaia seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Piracaia (2025)
Exploring the top neighborhoods for short-term rentals in Piracaia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de Piracaia | The central area of Piracaia offers proximity to amenities, restaurants, and local culture. It's a great choice for tourists who want to experience local life while having easy access to services. | Piracaia Matriz Church, Local markets, Piracaia Municipal Park, Cultural events, Historic architecture |
| Represa de Jaguari | A stunning reservoir surrounded by nature, it is perfect for those looking for a tranquil getaway. Popular for fishing, boating, and leisure activities, appealing to eco-tourists. | Water sports activities, Nature trails, Fishing spots, Picnic areas, Scenic views |
| Pico do Olho D'água | A mountainous region perfect for nature lovers and hikers. This panoramic viewpoint attracts visitors seeking adventure and scenic landscapes, ideal for eco-friendly stays. | Hiking trails, Breathtaking views, Photography spots, Bird watching, Flora and fauna |
| Recanto das Águas | A serene retreat where guests can immerse themselves in nature. This area features beautiful landscapes, ideal for wellness retreats and family gatherings, catering to those seeking relaxation. | Natural pools, Camping areas, Relaxation spots, Nature trails, Wellness options |
| Zona Rural de Piracaia | The rural zone offers an authentic Brazilian countryside experience, perfect for those wanting to escape city life. It's attractive for families and groups looking for a rustic experience. | Farms and local produce, Cultural experiences, Rural tours, Festivals, Community events |
| Parque Estadual de Serra do Mar | Located nearby, this state park is a great destination for hiking and adventure enthusiasts. It attracts tourists looking for outdoor activities and the chance to explore the Brazilian Atlantic rainforest. | Hiking trails, Biodiversity, Nature exploration, Adventure sports, Scenic landscapes |
| Bairro dos Limoeiros | This neighborhood is growing in popularity due to its peaceful environment and beautiful nature. It's ideal for families and couples looking to visit and enjoy quiet surroundings while still being close to the town. | Local parks, Family-friendly activities, Nature walks, Quiet streets, Close to amenities |
| Caminho do Vinho | This wine route offers a unique experience for visitors interested in local wines and gastronomy. It attracts foodies and those looking to enjoy a taste of local culture in a beautiful setting. | Vineyards and wineries, Wine tasting events, Gastronomy experiences, Scenic drives, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Piracaia (2025)
While Piracaia, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Piracaia to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Piracaia (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Piracaiabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Nature, Dam and Peace / Pool and SPA 7 seats
Entire Place • 5 bedrooms
Mansão Família Corbete, a piece of paradise!
Entire Place • 5 bedrooms
PARADISE IN THE PIRACAIA DAM
Entire Place • 4 bedrooms
Casa de Campo na Serra da Mantiqueira
Entire Place • 5 bedrooms
1:30 from SP: Pé na Água in Piracaia with Jacuzzi
Entire Place • 5 bedrooms
Farm, Leisure and Comfort
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Piracaia (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Piracaia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| William | 1 | $92,563 | 86 | 4.97/5.0 |
| Andréa | 1 | $91,953 | 176 | 4.97/5.0 |
| Sonia | 1 | $69,080 | 80 | 4.96/5.0 |
| Capril Santa Edwiges | 4 | $68,384 | 495 | 4.96/5.0 |
| Patricia Troster | 1 | $60,338 | 20 | 4.95/5.0 |
| LuxStays | 1 | $59,030 | 12 | 4.58/5.0 |
| Vera | 6 | $58,765 | 380 | 4.99/5.0 |
| Fernando | 4 | $57,942 | 25 | 5.00/5.0 |
| Nelson | 1 | $57,782 | 8 | 5.00/5.0 |
| Priscila | 1 | $54,765 | 31 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Piracaia.
Dive Deeper: Advanced Piracaia STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Piracaia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPiracaia Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Piracaia
- The Piracaia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.3% of the 182 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Piracaia, House properties are the most common (81.3%), reflecting the local real estate landscape.
- Houses represent a significant 81.3% portion, catering likely to families or larger groups.
- The presence of 7.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, apartment/condo, others, unique stays (combined 11.4%) offer potential for unique stay experiences.
Piracaia Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Piracaia
- The dominant room capacity in Piracaia is 3 bedrooms listings, making up 24.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 5+ bedrooms properties represent 45.6% of the active Airbnb listings in Piracaia, indicating a high concentration in these sizes.
- A significant 63.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Piracaia.
Piracaia Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Piracaia
- The most common guest capacity trend in Piracaia vacation rentals is listings accommodating 8+ guests (63.7%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Piracaia STR market, accounting for 73.0% of listings.
- 72.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Piracaia.
- On average, properties in Piracaia are equipped to host 6.5 guests.
Piracaia Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Piracaia
- The most common availability pattern in Piracaia falls within the 271-366 days range, representing 64.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Piracaia (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Piracaia Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
31 listings
17.5% of total
2 Nights
95 listings
53.7% of total
3 Nights
5 listings
2.8% of total
4-6 Nights
3 listings
1.7% of total
30+ Nights
43 listings
24.3% of total
Key Insights
- The most prevalent minimum stay requirement in Piracaia is 2 Nights, adopted by 53.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.2%) of the Piracaia Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (24.3%) caters to monthly stays (30+ nights) in Piracaia, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 53.7% of Piracaia hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.5% currently do.
- A 2-night minimum appears standard (53.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 24.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Piracaia.
Piracaia Airbnb Cancellation Policy Trends Analysis (2025)
Non-refundable
4 listings
2.2% of total
Refundable
1 listings
0.6% of total
Flexible
30 listings
16.7% of total
Moderate
43 listings
23.9% of total
Firm
47 listings
26.1% of total
Strict
55 listings
30.6% of total
Cancellation Policy Insights for Piracaia
- The prevailing Airbnb cancellation policy trend in Piracaia is Strict, used by 30.6% of listings.
- A majority (56.7%) of hosts in Piracaia utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 30.6% market standard in Piracaia.
- With 30.6% using Strict terms, this is a viable option in Piracaia, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Piracaia.
Piracaia STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Piracaia
- The overall average booking lead time for vacation rentals in Piracaia is 30 days.
- Guests book furthest in advance for stays during December (average 70 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (43 days avg.) sees the longest lead times, while Summer (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Piracaia.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 70 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Piracaia averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Piracaia (2025)
Amenity data is currently unavailable for Piracaia.
Piracaia Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Piracaia
- The typical guest profile for Airbnb in Piracaia consists of primarily domestic travelers (98%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 97.8% of guests.
- Key international markets include Brazil (97.8%) and Australia (0.6%).
- Top languages spoken are Portuguese (47.4%) followed by English (30.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Guarulhos.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Piracaia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Morungaba | 28 | $1,814 | $268.16 | 30% |
| Itupeva | 133 | $1,743 | $222.40 | 32% |
| Tuiuti | 18 | $1,607 | $146.75 | 32% |
| Vargem | 43 | $1,487 | $169.37 | 34% |
| Valinhos | 58 | $1,414 | $170.61 | 37% |
| Campo Limpo Paulista | 45 | $1,397 | $164.48 | 32% |
| Itatiba | 167 | $1,364 | $164.09 | 33% |
| Porto Feliz | 69 | $1,358 | $248.43 | 30% |
| Jambeiro | 15 | $1,350 | $153.45 | 33% |
| Bertioga | 4,263 | $1,334 | $185.91 | 33% |