Sarapuí Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sarapuí in 2025? Explore comprehensive Airbnb analytics for Sarapuí, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Sarapuí, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Sarapuí, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sarapuí Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sarapuí Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$137
The average rental revenue earned for an occupied room per day in Sarapuí.
Occupancy Rate(?)
28.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$10,257
Typical annual income for an Airbnb listing in Sarapuí. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.8%
Positive growth (9.8%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Sarapuí.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Sarapuí.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sarapuí (2025)

Understanding the monthly revenue variations for Airbnb listings in Sarapuí is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sarapuí is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sarapuí across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,226+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,845 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $744 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $373, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sarapuí

Sarapuí Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sarapuí STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sarapuí:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 40% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sarapuí

Average Daily Rate (ADR) Airbnb Trends in Sarapuí (2025)

Effective short term rental pricing strategy in Sarapuí involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sarapuí typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
  • Typical properties (Median) charge around $114 per night.
  • Entry-level properties (Bottom 25%) earn around $67 per night.

Average Daily Rate (ADR) Trend by Month in Sarapuí

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Airbnb Seasonality Analysis & Trends in Sarapuí (2025)

Peak Season (December, January, March)
  • Revenue averages $1,723 per month
  • Occupancy rates average 37.6%
  • Daily rates average $140
Shoulder Season
  • Revenue averages $1,281 per month
  • Occupancy maintains around 29.3%
  • Daily rates hold near $138
Low Season (June, September, October)
  • Revenue drops to average $884 per month
  • Occupancy decreases to average 24.6%
  • Daily rates adjust to average $137

Seasonality Insights for Sarapuí

  • The Airbnb seasonality in Sarapuí shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sarapuí's highest earning potential, with monthly revenues capable of climbing to $1,913, occupancy reaching a high of 40.2%, and ADRs peaking at $145.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $840, occupancy could drop to 20.6%, and ADRs may adjust down to $132.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sarapuí.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sarapuí seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sarapuí (2025)

Exploring the top neighborhoods for short-term rentals in Sarapuí? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Sarapuí
The central hub of Sarapuí, filled with local shops, cafes, and easy access to public transportation. Ideal for guests who want to experience the local culture and amenities.
Municipal Market, Cultural Center, Local Cafes, Shops and Business District
Parque Municipal de Sarapuí
A beautiful park offering green spaces, walking paths, and recreational facilities. Perfect for nature lovers and families searching for a peaceful stay.
Walking Trails, Picnic Areas, Playgrounds, Events and Concerts
Jardim Paulistano
A residential neighborhood known for its quiet and friendly atmosphere. A great option for travelers wanting a more local experience away from the busyness of downtown.
Local Markets, Family-owned Restaurants, Quiet Streets
Centro Histórico
Rich in history with charming architecture, this area is ideal for history enthusiasts and those interested in the cultural offerings of Sarapuí.
Historical Buildings, Museums, Cultural Events
Vila São Vicente
A vibrant neighborhood with a mix of modern and traditional aspects, appealing to younger travelers looking to explore local nightlife and dining.
Bars and Nightclubs, Trendy Restaurants, Local Artisan Shops
Estância de Sarapuí
Known for its spacious, green areas and proximity to nature, this area attracts tourists looking for relaxation and outdoor activities.
Hiking Trails, Nature Reserves, Campgrounds
Bairro Nova Sarapuí
A rapidly developing neighborhood with new restaurants and shops, perfect for those looking for an up-and-coming area to visit.
New Cafes, Boutique Shops, Local Events
Represa de Sarapuí
A scenic reservoir offering recreational opportunities like fishing and hiking. Great for travelers seeking outdoor adventures.
Fishing Spots, Hiking Trails, Family-friendly Areas

Understanding Airbnb License Requirements & STR Laws in Sarapuí (2025)

While Sarapuí, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sarapuí to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Sarapuí (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sarapuíbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chácara Solar

Chácara Solar

Entire Place • 5 bedrooms

$42,671
Revenue
61.7%
Occupancy
$162.53
Daily Rate
Chácara Feliz Sarapuí

Chácara Feliz Sarapuí

Entire Place • 4 bedrooms

$39,134
Revenue
45.4%
Occupancy
$249.29
Daily Rate
Sítio Ecológico na Natureza

Sítio Ecológico na Natureza

Entire Place • 9 bedrooms

$36,224
Revenue
23.0%
Occupancy
$633.89
Daily Rate
Chácara Aloha🌺S.P.
House in a gated community

Chácara Aloha🌺S.P. House in a gated community

Entire Place • 5 bedrooms

$25,205
Revenue
38.6%
Occupancy
$183.02
Daily Rate
Chacara  Sarapui   tenis  spa  beach  16 P

Chacara Sarapui tenis spa beach 16 P

Entire Place • 9 bedrooms

$19,057
Revenue
32.5%
Occupancy
$205.09
Daily Rate
Chácara Sunset 150 km from the capital Sarapuí/SP

Chácara Sunset 150 km from the capital Sarapuí/SP

Entire Place • 3 bedrooms

$16,430
Revenue
33.5%
Occupancy
$129.52
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sarapuí (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sarapuí based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Felipe4$53,308202.43/5.0
Thiago1$42,671465.00/5.0
Fabiana1$39,134304.80/5.0
Ana Luíza1$25,205434.95/5.0
Host #4766669771$19,05710.00/5.0
Fabiana2$18,1991394.89/5.0
Thais1$16,430604.97/5.0
Host #2068876041$14,72200.00/5.0
Host #1285393961$14,08800.00/5.0
Host #933642471$13,56000.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sarapuí.

Dive Deeper: Advanced Sarapuí STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sarapuí. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sarapuí Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sarapuí

  • The Sarapuí Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sarapuí, House properties are the most common (84.8%), reflecting the local real estate landscape.
  • Houses represent a significant 84.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.0%) offer potential for unique stay experiences.

Sarapuí Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sarapuí

  • The dominant room capacity in Sarapuí is 3 bedrooms listings, making up 39.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 60.6% of the active Airbnb listings in Sarapuí, indicating a high concentration in these sizes.
  • A significant 75.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sarapuí.

Sarapuí Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sarapuí

  • The most common guest capacity trend in Sarapuí vacation rentals is listings accommodating 8+ guests (81.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Sarapuí STR market, accounting for 87.9% of listings.
  • 84.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sarapuí.
  • On average, properties in Sarapuí are equipped to host 7.1 guests.

Sarapuí Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sarapuí

  • The most common availability pattern in Sarapuí falls within the 271-366 days range, representing 63.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sarapuí (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sarapuí Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.2%)

1 Night

7 listings

21.2% of total

2 Nights (42.4%)

2 Nights

14 listings

42.4% of total

3 Nights (9.1%)

3 Nights

3 listings

9.1% of total

4-6 Nights (6.1%)

4-6 Nights

2 listings

6.1% of total

30+ Nights (21.2%)

30+ Nights

7 listings

21.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Sarapuí is 2 Nights, adopted by 42.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.6%) of the Sarapuí Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.2%) caters to monthly stays (30+ nights) in Sarapuí, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 42.4% of Sarapuí hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sarapuí.

Sarapuí Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (23.1%)

Flexible

6 listings

23.1% of total

Moderate (38.5%)

Moderate

10 listings

38.5% of total

Firm (26.9%)

Firm

7 listings

26.9% of total

Strict (11.5%)

Strict

3 listings

11.5% of total

Cancellation Policy Insights for Sarapuí

  • The prevailing Airbnb cancellation policy trend in Sarapuí is Moderate, used by 38.5% of listings.
  • There's a relatively balanced mix between guest-friendly (61.6%) and stricter (38.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.5% market standard in Sarapuí.
  • Using a Strict policy might deter some guests, as only 11.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sarapuí.

Sarapuí STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sarapuí

  • The overall average booking lead time for vacation rentals in Sarapuí is 58 days.
  • Guests book furthest in advance for stays during December (average 92 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (63 days avg.) sees the longest lead times, while Spring (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Sarapuí.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 92 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 63 days) to capture early planners.
  • Monitor your own booking lead times against these Sarapuí averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sarapuí (2025)

Amenity Prevalence

Amenity Insights for Sarapuí

  • Essential amenities in Sarapuí that guests expect include: Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, TV, Pool are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Sarapuí.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sarapuí: Kitchen, Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sarapuí to stay competitive.

Sarapuí Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sarapuí

  • The typical guest profile for Airbnb in Sarapuí consists of primarily domestic travelers (100%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
  • Domestic travelers account for 100.0% of guests.
  • Top languages spoken are Portuguese (61.1%) followed by English (30.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from São Paulo and Sorocaba.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sarapuí Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Itupeva137$1,734$204.1032%
Vargem39$1,700$162.4533%
Morungaba30$1,595$298.2331%
Valinhos49$1,569$172.7137%
Tuiuti18$1,470$147.4733%
Nova Odessa13$1,459$123.6147%
Igaratá131$1,439$191.8929%
Tietê15$1,394$310.6428%
Ribeirão Pires17$1,376$145.1931%
Itatiba171$1,352$183.5734%

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