Sumaré Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in Sumaré in 2025? Explore comprehensive Airbnb analytics for Sumaré, São Paulo, Brazil to uncover income potential. This 2025 STR market report for Sumaré, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 39 active listings.
Whether you're considering an Airbnb investment in Sumaré, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sumaré Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sumaré Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sumaré (2025)
Understanding the monthly revenue variations for Airbnb listings in Sumaré is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sumaré is typically December, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sumaré across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,459+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $895 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $527 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $242, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sumaré
Sumaré Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sumaré STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sumaré:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sumaré
Average Daily Rate (ADR) Airbnb Trends in Sumaré (2025)
Effective short term rental pricing strategy in Sumaré involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sumaré typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $204+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $84 or more.
- Typical properties (Median) charge around $37 per night.
- Entry-level properties (Bottom 25%) earn around $25 per night.
Average Daily Rate (ADR) Trend by Month in Sumaré
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Airbnb Seasonality Analysis & Trends in Sumaré (2025)
Peak Season (December, June, November)
- Revenue averages $976 per month
- Occupancy rates average 44.5%
- Daily rates average $111
Shoulder Season
- Revenue averages $701 per month
- Occupancy maintains around 41.5%
- Daily rates hold near $109
Low Season (February, April, September)
- Revenue drops to average $561 per month
- Occupancy decreases to average 42.3%
- Daily rates adjust to average $104
Seasonality Insights for Sumaré
- The Airbnb seasonality in Sumaré shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sumaré's highest earning potential, with monthly revenues capable of climbing to $1,072, occupancy reaching a high of 52.2%, and ADRs peaking at $114.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $543, occupancy could drop to 36.2%, and ADRs may adjust down to $98.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sumaré.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sumaré seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sumaré (2025)
Exploring the top neighborhoods for short-term rentals in Sumaré? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro | The heart of Sumaré, offering a mix of commercial and residential areas. It is convenient for travelers with access to shops and key services, making it attractive for short-term stays. | Estação de Sumaré, Praça da Amizade, Shopping Center Sumaré, Museu Histórico de Sumaré, Parque Cidade de Sumaré |
| Parque Jatobá | A rapidly developing neighborhood surrounded by nature, ideal for families and those seeking a quiet stay close to urban amenities. | Parque Jatobá, Esportes de Aventura, Atrações naturais, Trilhas para caminhadas, Praças e áreas verdes |
| Dengue | A vibrant locality known for its lively atmosphere and access to local culture, attracting young travelers looking for an authentic Brazilian experience. | Feira de Artesanato, Praça do Imigrante, Eventos culturais locais, Vários restaurantes e bares, Atrações noturnas |
| Nova Sumaré | A modern neighborhood with new residential developments, appealing to business travelers and families seeking comfortable accommodations. | Shopping Nova Sumaré, Parque das Nações, Centro Comercial Vinte e Um, Cinemas, Cafés e restaurantes |
| Vila Avelina | A charming residential area that offers a suburban feel while being near commercial centers, perfect for families and longer stays. | Parque São Quirino, Escolas e centros de educação, Praças para atividades em família, Bares e restaurantes locais |
| Chácaras Marco | This area features spacious accommodations and a rural vibe, attracting individuals looking for a peaceful retreat from city life. | Trilhas rurais, Áreas verdes, Eventos ao ar livre, Atividades agrícolas |
| Santo Antonio | A neighborhood with a rich historical background, known for its cultural heritage and local attractions, making it appealing for history enthusiasts. | Igreja de Santo Antonio, Caminhos da História, Eventos culturais, Feiras de arte e música |
| Vila Toscana | An upscale neighborhood characterized by its beautiful architecture and green spaces. It attracts travelers looking for a luxurious stay. | Praças e parques, Restaurantes finos, Feira Gastronômica, Eventos culturais e sociais |
Understanding Airbnb License Requirements & STR Laws in Sumaré (2025)
While Sumaré, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sumaré to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Sumaré (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sumarébased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful Complete Leisure House.
Entire Place • 4 bedrooms
House with Pool 4 Bedrooms 2 En-suites - Centro Sumaré
Entire Place • 4 bedrooms
Vovó Joana's Farm
Entire Place • 5 bedrooms
Chácara Kreitlow
Entire Place • 3 bedrooms
House with Heated Spa, Leisure Area and Game Room
Entire Place • 2 bedrooms
Chácara Recanto Feliz Sumaré
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sumaré (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sumaré based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Claudiana | 5 | $34,830 | 59 | 4.98/5.0 |
| Emerson | 1 | $24,844 | 96 | 4.86/5.0 |
| Rachel C. | 1 | $20,319 | 59 | 4.69/5.0 |
| Jaqueline | 1 | $14,174 | 8 | 4.50/5.0 |
| Leonardo | 1 | $13,921 | 27 | 5.00/5.0 |
| Murilo | 2 | $13,457 | 29 | 4.97/5.0 |
| Thiago | 1 | $12,583 | 0 | Not Rated |
| Nivea | 1 | $11,526 | 3 | 2.67/5.0 |
| Jose Renato | 1 | $10,711 | 29 | 4.90/5.0 |
| Gabriel | 1 | $10,049 | 117 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sumaré.
Dive Deeper: Advanced Sumaré STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sumaré. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSumaré Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sumaré
- The Sumaré Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.2% of the 39 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sumaré, House properties are the most common (89.7%), reflecting the local real estate landscape.
- Houses represent a significant 89.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.6%) offer potential for unique stay experiences.
Sumaré Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sumaré
- The dominant room capacity in Sumaré is 2 bedrooms listings, making up 43.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 61.5% of the active Airbnb listings in Sumaré, indicating a high concentration in these sizes.
- A significant 20.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sumaré.
Sumaré Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sumaré
- The most common guest capacity trend in Sumaré vacation rentals is listings accommodating 4 guests (30.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Sumaré STR market, accounting for 61.6% of listings.
- 35.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sumaré.
- On average, properties in Sumaré are equipped to host 4.7 guests.
Sumaré Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sumaré
- The most common availability pattern in Sumaré falls within the 181-270 days range, representing 46.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Sumaré (46.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sumaré Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
37.8% of total
2 Nights
8 listings
21.6% of total
3 Nights
4 listings
10.8% of total
4-6 Nights
4 listings
10.8% of total
7-29 Nights
1 listings
2.7% of total
30+ Nights
6 listings
16.2% of total
Key Insights
- The most prevalent minimum stay requirement in Sumaré is 1 Night, adopted by 37.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (16.2%) caters to monthly stays (30+ nights) in Sumaré, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 37.8% of Sumaré hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 16.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sumaré.
Sumaré Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
45.9% of total
Moderate
11 listings
29.7% of total
Firm
6 listings
16.2% of total
Strict
3 listings
8.1% of total
Cancellation Policy Insights for Sumaré
- The prevailing Airbnb cancellation policy trend in Sumaré is Flexible, used by 45.9% of listings.
- The market strongly favors guest-friendly terms, with 75.6% of listings offering Flexible or Moderate policies. This suggests guests in Sumaré may expect booking flexibility.
- Strict cancellation policies are quite rare (8.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45.9% market standard in Sumaré.
- Using a Strict policy might deter some guests, as only 8.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Sumaré.
Sumaré STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sumaré
- The overall average booking lead time for vacation rentals in Sumaré is 22 days.
- Guests book furthest in advance for stays during December (average 47 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (27 days avg.) sees the longest lead times, while Summer (16 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Sumaré.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 27 days) to capture early planners.
- Monitor your own booking lead times against these Sumaré averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sumaré (2025)
Amenity data is currently unavailable for Sumaré.
Sumaré Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sumaré
- The typical guest profile for Airbnb in Sumaré consists of primarily domestic travelers (96%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 95.9% of guests.
- Key international markets include Brazil (95.9%) and United States (2%).
- Top languages spoken are Portuguese (50.2%) followed by English (28.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Rio de Janeiro.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sumaré Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Morungaba | 28 | $1,814 | $268.16 | 30% |
| Itupeva | 133 | $1,743 | $222.40 | 32% |
| Tuiuti | 18 | $1,607 | $146.75 | 32% |
| Vargem | 43 | $1,487 | $169.37 | 34% |
| Valinhos | 58 | $1,414 | $170.61 | 37% |
| Campo Limpo Paulista | 45 | $1,397 | $164.48 | 32% |
| Itatiba | 167 | $1,364 | $164.09 | 33% |
| Porto Feliz | 69 | $1,358 | $248.43 | 30% |
| Bertioga | 4,263 | $1,334 | $185.91 | 33% |
| Igaratá | 136 | $1,264 | $193.65 | 28% |