São Vicente Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in São Paulo, Brazil
Is Airbnb profitable in São Vicente in 2025? Explore comprehensive Airbnb analytics for São Vicente, São Paulo, Brazil to uncover income potential. This 2025 STR market report for São Vicente, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 818 active listings.
Whether you're considering an Airbnb investment in São Vicente, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the São Vicente Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key São Vicente Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in São Vicente (2025)
Understanding the monthly revenue variations for Airbnb listings in São Vicente is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in São Vicente is typically December, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in São Vicente across different performance tiers:
- Best-in-class properties (Top 10%) achieve $937+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $628 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $373 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $185, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in São Vicente
São Vicente Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the São Vicente STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in São Vicente:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in São Vicente
Average Daily Rate (ADR) Airbnb Trends in São Vicente (2025)
Effective short term rental pricing strategy in São Vicente involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in São Vicente typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $80+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $54 or more.
- Typical properties (Median) charge around $39 per night.
- Entry-level properties (Bottom 25%) earn around $29 per night.
Average Daily Rate (ADR) Trend by Month in São Vicente
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Airbnb Seasonality Analysis & Trends in São Vicente (2025)
Peak Season (December, January, March)
- Revenue averages $707 per month
- Occupancy rates average 44.7%
- Daily rates average $54
Shoulder Season
- Revenue averages $413 per month
- Occupancy maintains around 36.3%
- Daily rates hold near $50
Low Season (May, June, August)
- Revenue drops to average $357 per month
- Occupancy decreases to average 28.9%
- Daily rates adjust to average $51
Seasonality Insights for São Vicente
- The Airbnb seasonality in São Vicente shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases São Vicente's highest earning potential, with monthly revenues capable of climbing to $824, occupancy reaching a high of 48.9%, and ADRs peaking at $57.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $329, occupancy could drop to 24.1%, and ADRs may adjust down to $48.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in São Vicente.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these São Vicente seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in São Vicente (2025)
Exploring the top neighborhoods for short-term rentals in São Vicente? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Praia do Itararé | One of the most popular beaches in São Vicente, attracting beachgoers looking for sun and water sports. Ideal for tourists wanting easy access to the beach and local dining options. | Itararé Beach, Fort of São Vicente, Calçada da Fama, Shopping Brisamar, Joyce's Beach Bar |
| Centro Histórico | The historic center of São Vicente offers rich history, culture, and proximity to local markets and historical landmarks. A perfect area for those interested in culture and heritage tourism. | São Vicente Church, Praça 22 de Janeiro, Museu de Santo André, Mercado Municipal, Cine Roxy |
| Vila Cascais | A charming neighborhood known for its calm atmosphere and beautiful coastline, ideal for families and couples looking for a peaceful getaway. | Cascais Beach, Ponta da Praia, Biquinha de Anchieta, Praia dos Milionários, Seafront promenade |
| Enseada | Famous for its long stretch of beach and vibrant nightlife. Ideal for nightlife seekers and tourists looking for beach entertainment. | Enseada Beach, Aquário de Santos, Shopping Jequitimar, Praia do Pernambuco, Nightclubs and bars |
| Vila Valença | A quieter residential area with a local vibe, great for travelers wanting to experience the local culture, yet close to tourist attractions. | Local markets, Parks and gardens, Cafes and restaurants, Cultural events, Proximity to Itararé Beach |
| Santos | Just across the bay, Santos offers a mix of beach, culture and urban life. A vibrant area that attracts both beachgoers and culture seekers. | Praia de Santos, Santos Coffee Museum, Orchid Garden, Jardins da Orla, Museu do Futebol |
| Gonzaguinha | A increasingly popular area with beautiful beaches and typical seaside charm, suitable for families and those looking for coastal relaxation. | Gonzaguinha Beach, Cultural festivals, Local artisan shops, Beachfront dining, Promenade events |
| Praia do Boqueirão | Famed for its strong community feel and picturesque views, this area is fantastic for tourists seeking both relaxation and a glimpse into local life. | Boqueirão Beach, Boardwalk and bike path, Parks, Local eateries, Community events |
Understanding Airbnb License Requirements & STR Laws in São Vicente (2025)
While São Vicente, São Paulo, Brazil currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for São Vicente to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in São Vicente (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in São Vicentebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Loft with spectacular ocean view, air-conditioning
Entire Place • 1 bedroom
PANORAMIC SEA VIEW | Garage | Air-conditioning | Wi-Fi
Entire Place • 3 bedrooms
Very large - right on the sand - 8 guests - up to 2 garages
Entire Place • 3 bedrooms
Studio RM - Waterfront!
Entire Place • N/A
🏝😍LOFT overlooking the sea🍹 ILHA PORCHAT Santos/ Guarujá
Entire Place • 1 bedroom
Apê do Itararé - facing the sea
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in São Vicente (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in São Vicente based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Victor | 11 | $89,176 | 435 | 4.54/5.0 |
| Silvana | 5 | $72,228 | 77 | 4.96/5.0 |
| Patricia | 3 | $53,549 | 1471 | 4.90/5.0 |
| Suítes Litoral | 4 | $39,473 | 603 | 4.91/5.0 |
| Bertha | 2 | $34,233 | 605 | 4.98/5.0 |
| Gabi | 3 | $29,673 | 61 | 4.99/5.0 |
| Temporada Itararé | 8 | $29,119 | 332 | 4.79/5.0 |
| Pedro | 2 | $23,972 | 899 | 4.82/5.0 |
| Claudiney | 6 | $23,500 | 223 | 4.86/5.0 |
| Anderson | 3 | $21,724 | 430 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in São Vicente.
Dive Deeper: Advanced São Vicente STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for São Vicente. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSão Vicente Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for São Vicente
- The São Vicente Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 818 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in São Vicente, Apartment/Condo properties are the most common (94.6%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique, others (combined 5.4%) offer potential for unique stay experiences.
São Vicente Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for São Vicente
- The dominant room capacity in São Vicente is 1 bedroom listings, making up 65.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 82.3% of the active Airbnb listings in São Vicente, indicating a high concentration in these sizes.
- With over half the market (65.9%) consisting of studios or 1-bedroom units, São Vicente is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (5.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in São Vicente.
São Vicente Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for São Vicente
- The most common guest capacity trend in São Vicente vacation rentals is listings accommodating 4 guests (42.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the São Vicente STR market, accounting for 55.4% of listings.
- 20.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in São Vicente.
- On average, properties in São Vicente are equipped to host 4.3 guests.
São Vicente Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for São Vicente
- The most common availability pattern in São Vicente falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in São Vicente (34.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
São Vicente Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
205 listings
25.8% of total
2 Nights
246 listings
30.9% of total
3 Nights
32 listings
4% of total
4-6 Nights
10 listings
1.3% of total
7-29 Nights
2 listings
0.3% of total
30+ Nights
300 listings
37.7% of total
Key Insights
- The most prevalent minimum stay requirement in São Vicente is 30+ Nights, adopted by 37.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (37.7%) caters to monthly stays (30+ nights) in São Vicente, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 37.7% of São Vicente hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 37.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in São Vicente.
São Vicente Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
214 listings
26.9% of total
Moderate
227 listings
28.6% of total
Firm
156 listings
19.6% of total
Strict
198 listings
24.9% of total
Cancellation Policy Insights for São Vicente
- The prevailing Airbnb cancellation policy trend in São Vicente is Moderate, used by 28.6% of listings.
- There's a relatively balanced mix between guest-friendly (55.5%) and stricter (44.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 28.6% market standard in São Vicente.
- Regularly review your cancellation policy against competitors and market demand shifts in São Vicente.
São Vicente STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for São Vicente
- The overall average booking lead time for vacation rentals in São Vicente is 21 days.
- Guests book furthest in advance for stays during December (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (30 days avg.) sees the longest lead times, while Summer (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in São Vicente.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these São Vicente averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in São Vicente (2025)
Amenity data is currently unavailable for São Vicente.
São Vicente Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for São Vicente
- The typical guest profile for Airbnb in São Vicente consists of primarily domestic travelers (96%), often arriving from nearby São Paulo, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Portuguese or English.
- Domestic travelers account for 96.3% of guests.
- Key international markets include Brazil (96.3%) and United States (0.7%).
- Top languages spoken are Portuguese (57.9%) followed by English (24.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from São Paulo and Santos.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the São Vicente Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Morungaba | 28 | $1,814 | $268.16 | 30% |
| Itupeva | 133 | $1,743 | $222.40 | 32% |
| Tuiuti | 18 | $1,607 | $146.75 | 32% |
| Vargem | 43 | $1,487 | $169.37 | 34% |
| Valinhos | 58 | $1,414 | $170.61 | 37% |
| Campo Limpo Paulista | 45 | $1,397 | $164.48 | 32% |
| Itatiba | 167 | $1,364 | $164.09 | 33% |
| Porto Feliz | 69 | $1,358 | $248.43 | 30% |
| Jambeiro | 15 | $1,350 | $153.45 | 33% |
| Bertioga | 4,263 | $1,334 | $185.91 | 33% |