Sliven Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sliven, Bulgaria
Is Airbnb profitable in Sliven in 2025? Explore comprehensive Airbnb analytics for Sliven, Sliven, Bulgaria to uncover income potential. This 2025 STR market report for Sliven, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Sliven, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sliven Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sliven Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sliven (2025)
Understanding the monthly revenue variations for Airbnb listings in Sliven is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sliven is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sliven across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,181+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $896 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $442 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $186, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sliven
Sliven Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sliven STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sliven:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sliven
Average Daily Rate (ADR) Airbnb Trends in Sliven (2025)
Effective short term rental pricing strategy in Sliven involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sliven typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $101+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $64 or more.
- Typical properties (Median) charge around $49 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Sliven
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Airbnb Seasonality Analysis & Trends in Sliven (2025)
Peak Season (May, June, April)
- Revenue averages $941 per month
- Occupancy rates average 38.9%
- Daily rates average $59
Shoulder Season
- Revenue averages $539 per month
- Occupancy maintains around 32.3%
- Daily rates hold near $57
Low Season (January, March, October)
- Revenue drops to average $358 per month
- Occupancy decreases to average 21.2%
- Daily rates adjust to average $55
Seasonality Insights for Sliven
- The Airbnb seasonality in Sliven shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sliven's highest earning potential, with monthly revenues capable of climbing to $1,040, occupancy reaching a high of 50.2%, and ADRs peaking at $61.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $321, occupancy could drop to 17.1%, and ADRs may adjust down to $50.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sliven.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sliven seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sliven (2025)
Exploring the top neighborhoods for short-term rentals in Sliven? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Center of Sliven | The historical and cultural heart of Sliven, featuring traditional architecture and easy access to local amenities. An attractive spot for tourists looking to experience Bulgarian culture. | Sliven Historical Museum, Kambourov's House, The Blue Rocks, The Old Town, Sliven Art Gallery |
| Balkan Mountains | A stunning natural area offering hiking and outdoor activities, popular among nature lovers and tourists looking for tranquility. | Kotel Mountain, Nature Parks, Hiking Trails, Rila Monastery, Local Flora and Fauna |
| Sliven's Vineyards | Known for its wine production, this area attracts wine enthusiasts and offers a unique rural tourism experience. | Wine Tasting Tours, Vineyard Walks, Local Wine Festivals, Traditional Bulgarian Dining |
| Momin Prohod | A peaceful suburb of Sliven, perfect for families and those looking to escape the city bustle while still being close to attractions. | Quiet Parks, Scenic Views, Residential Areas, Community Events |
| Topola | A relaxed neighborhood with access to local markets and shopping, appealing to both tourists and locals looking for convenience. | Local Shops, Cafes, Community Centers |
| Slaveykov Park | This area provides green spaces for leisurely walks and outdoor activities, making it a family-friendly location. | Playgrounds, Walking Trails, Cafes, Cultural Events |
| Karnobat | A nearby town popular with visitors for regional festivals and local cuisine; a great choice for authentic Bulgarian experiences. | Local Cuisine, Cultural Events, Historic Sites |
| Zagore | A vibrant community area that showcases modern living and cultural exchanges, attracting younger tourists and locals alike. | Local Art Scenes, Shopping Streets, Cafes |
Understanding Airbnb License Requirements & STR Laws in Sliven (2025)
While Sliven, Sliven, Bulgaria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sliven to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sliven (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Slivenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Guest House "Plevenic" in Deer Balkan
Entire Place • 4 bedrooms
sweety
Entire Place • 1 bedroom
Уютна къща
Entire Place • 2 bedrooms
Home in the heart of national park The Blue Stones
Entire Place • 3 bedrooms
markoni
Entire Place • 2 bedrooms
Entire Apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sliven (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sliven based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Боряна | 2 | $18,919 | 25 | 4.97/5.0 |
| Veliko | 2 | $12,934 | 71 | 4.99/5.0 |
| Sibila | 1 | $11,445 | 32 | 4.91/5.0 |
| Host #456123870 | 1 | $9,788 | 15 | 5.00/5.0 |
| Plamen | 1 | $8,541 | 4 | 4.75/5.0 |
| Gicho | 1 | $8,088 | 31 | 4.94/5.0 |
| Miroslav | 2 | $8,000 | 39 | 4.70/5.0 |
| Дора | 2 | $6,100 | 21 | 4.87/5.0 |
| Victor | 1 | $4,518 | 12 | 5.00/5.0 |
| Host #396595051 | 2 | $2,620 | 1 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sliven.
Dive Deeper: Advanced Sliven STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sliven. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSliven Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sliven
- The Sliven Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sliven, Apartment/Condo properties are the most common (80%), reflecting the local real estate landscape.
- Houses represent a significant 20% portion, catering likely to families or larger groups.
Sliven Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sliven
- The dominant room capacity in Sliven is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.0% of the active Airbnb listings in Sliven, indicating a high concentration in these sizes.
Sliven Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sliven
- The most common guest capacity trend in Sliven vacation rentals is listings accommodating 4 guests (45%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Sliven STR market, accounting for 70.0% of listings.
- On average, properties in Sliven are equipped to host 4.0 guests.
Sliven Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sliven
- The most common availability pattern in Sliven falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Sliven (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sliven Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
68.4% of total
2 Nights
6 listings
31.6% of total
Key Insights
- The most prevalent minimum stay requirement in Sliven is 1 Night, adopted by 68.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the Sliven Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 68.4% of Sliven hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sliven.
Sliven Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
52.9% of total
Moderate
7 listings
41.2% of total
Firm
1 listings
5.9% of total
Cancellation Policy Insights for Sliven
- The prevailing Airbnb cancellation policy trend in Sliven is Flexible, used by 52.9% of listings.
- The market strongly favors guest-friendly terms, with 94.1% of listings offering Flexible or Moderate policies. This suggests guests in Sliven may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 52.9% market standard in Sliven.
- Given the high prevalence of Flexible policies (52.9%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Sliven.
Sliven STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sliven
- The overall average booking lead time for vacation rentals in Sliven is 34 days.
- Guests book furthest in advance for stays during August (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (63 days avg.) sees the longest lead times, while Fall (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Sliven.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 63 days) to capture early planners.
- Monitor your own booking lead times against these Sliven averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sliven (2025)
Amenity Prevalence
Amenity Insights for Sliven
- Essential amenities in Sliven that guests expect include: Kitchen, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Washer, Free parking on premises, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sliven: Kitchen, Wifi, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Washer or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sliven to stay competitive.
Sliven Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sliven
- The typical guest profile for Airbnb in Sliven consists of a mix of domestic (42%) and international guests, with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Bulgarian.
- Domestic travelers account for 42.0% of guests.
- Key international markets include Bulgaria (42%) and United Kingdom (14.5%).
- Top languages spoken are English (41.6%) followed by Bulgarian (17.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sliven Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Demirköy | 13 | $733 | $93.23 | 36% |
| Komotini | 70 | $720 | $56.39 | 45% |
| Veliko Tarnovo | 177 | $604 | $70.77 | 32% |
| Varna | 1,188 | $526 | $75.37 | 40% |
| Burgas | 524 | $460 | $70.02 | 38% |
| Sozopol | 438 | $438 | $97.33 | 37% |
| Kazanlak | 25 | $438 | $61.02 | 31% |
| Orestiada | 15 | $417 | $56.84 | 30% |
| Stara Zagora | 74 | $400 | $46.02 | 33% |
| Ruse | 83 | $396 | $49.53 | 32% |