Sredec Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sofia-City, Bulgaria
Is Airbnb profitable in Sredec in 2025? Explore comprehensive Airbnb analytics for Sredec, Sofia-City, Bulgaria to uncover income potential. This 2025 STR market report for Sredec, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 240 active listings.
Whether you're considering an Airbnb investment in Sredec, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sredec Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sredec Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sredec (2025)
Understanding the monthly revenue variations for Airbnb listings in Sredec is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sredec is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sredec across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,737+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,689 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,042 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $588, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sredec
Sredec Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sredec STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sredec:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sredec
Average Daily Rate (ADR) Airbnb Trends in Sredec (2025)
Effective short term rental pricing strategy in Sredec involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sredec typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $143+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
- Typical properties (Median) charge around $63 per night.
- Entry-level properties (Bottom 25%) earn around $48 per night.
Average Daily Rate (ADR) Trend by Month in Sredec
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Airbnb Seasonality Analysis & Trends in Sredec (2025)
Peak Season (June, May, April)
- Revenue averages $1,692 per month
- Occupancy rates average 48.4%
- Daily rates average $81
Shoulder Season
- Revenue averages $1,321 per month
- Occupancy maintains around 51.1%
- Daily rates hold near $83
Low Season (January, February, March)
- Revenue drops to average $1,021 per month
- Occupancy decreases to average 41.7%
- Daily rates adjust to average $84
Seasonality Insights for Sredec
- The Airbnb seasonality in Sredec shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sredec's highest earning potential, with monthly revenues capable of climbing to $1,756, occupancy reaching a high of 56.2%, and ADRs peaking at $91.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $994, occupancy could drop to 39.5%, and ADRs may adjust down to $80.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sredec.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sredec seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sredec (2025)
Exploring the top neighborhoods for short-term rentals in Sredec? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Vitosha Boulevard | The main commercial street of Sofia, known for its shops, restaurants, and cafes. It's a lively area popular among tourists and locals alike, making it ideal for Airbnb hosting. | Vitosha Boulevard, National Palace of Culture, Borisova Gradina, Sofia Synagogue, Ivan Vazov National Theater |
| Oborishte | This historic district is known for its beautiful architecture and cultural landmarks. It attracts visitors interested in Bulgarian history and culture. | Saint Alexander Nevsky Cathedral, National Art Gallery, Museum of Socialist Art, Russian Church, House Museum of Ivan Vazov |
| Studentski Grad | A popular area among students and young professionals, filled with affordable eateries and bars. Ideal for hosting younger guests or university attendees. | National Sports Academy, Student's Park, Malls and Nightclubs, Cultural events and festivals |
| Lozenets | A tranquil residential neighborhood close to downtown, known for its green spaces and proximity to the city center. Great for families and long-term stays. | South Park, Borisova Gradina, National Palace of Culture, Lozenets Swimming Pool |
| Sredets | Located in central Sofia, Sredets is well-connected and features a mix of historical sites and modern amenities. It's a hub for those visiting Sofia for both business and leisure. | Sofia City Art Gallery, Naional Theatre Ivan Vazov, Cultural Center G8, Central Market Hall |
| Kasalak1 area | A thriving area with a mix of residential and commercial spaces, attracting a lot of visitors looking for local experiences alongside modern comforts. | Vitosha Mountain, Sofia Planetarium, Sofia Zoo, Shopping centers |
| Mladost | This area is increasingly popular with tech professionals, being close to IT companies and office spaces. It offers a modern lifestyle with many amenities. | Tech Parks, Shopping Centers, Public Parks, Cafes and Restaurants |
| Dragalevtsi | A peaceful suburban area located at the foot of Vitosha Mountain, offering a retreat from the city bustle and popular with nature lovers. | Vitosha Mountain, Dragalevtsi Monastery, Nature trails, Ski resorts nearby |
Understanding Airbnb License Requirements & STR Laws in Sredec (2025)
While Sredec, Sofia-City, Bulgaria currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sredec to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Sredec (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sredecbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
FREE PARKING.and Parliament is 1 step away
Entire Place • 2 bedrooms
Amazing Super Spacious 3 BR Apartment Ideal Centre
Entire Place • 3 bedrooms
TOP LOCATION❤️DESIGN APARTMENT
Entire Place • 4 bedrooms
The Green Bar House
Entire Place • 5 bedrooms
Impeccable Location 2 BR Spacious Sunny Apartment
Entire Place • 2 bedrooms
Your spacious home with terrace & 3 ACs
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sredec (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sredec based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nayden | 6 | $255,828 | 529 | 4.92/5.0 |
| BnBees | 12 | $205,347 | 857 | 4.76/5.0 |
| Martin | 4 | $187,517 | 366 | 4.85/5.0 |
| Lubo | 6 | $153,665 | 487 | 4.92/5.0 |
| Petar | 3 | $77,721 | 230 | 4.83/5.0 |
| Kristina | 5 | $73,523 | 424 | 4.82/5.0 |
| Rudy | 1 | $59,509 | 15 | 4.87/5.0 |
| Sofia Dream Apartments | 4 | $52,236 | 337 | 4.73/5.0 |
| Konstantin | 2 | $52,128 | 51 | 4.96/5.0 |
| Jenny | 1 | $46,860 | 41 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sredec.
Dive Deeper: Advanced Sredec STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sredec. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSredec Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sredec
- The Sredec Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.8% of the 240 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sredec, Apartment/Condo properties are the most common (98.8%), reflecting the local real estate landscape.
- Smaller segments like house, hotel/boutique (combined 1.2%) offer potential for unique stay experiences.
Sredec Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sredec
- The dominant room capacity in Sredec is 1 bedroom listings, making up 48.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 82.1% of the active Airbnb listings in Sredec, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.6%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Sredec.
Sredec Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sredec
- The most common guest capacity trend in Sredec vacation rentals is listings accommodating 4 guests (34.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Sredec STR market, accounting for 57.5% of listings.
- 14.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sredec.
- On average, properties in Sredec are equipped to host 3.8 guests.
Sredec Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sredec
- The most common availability pattern in Sredec falls within the 91-180 days range, representing 32.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 57.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Sredec (32.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 43.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sredec Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
86 listings
37.4% of total
2 Nights
90 listings
39.1% of total
3 Nights
7 listings
3% of total
4-6 Nights
10 listings
4.3% of total
7-29 Nights
1 listings
0.4% of total
30+ Nights
36 listings
15.7% of total
Key Insights
- The most prevalent minimum stay requirement in Sredec is 2 Nights, adopted by 39.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.5%) of the Sredec Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.7%) caters to monthly stays (30+ nights) in Sredec, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.1% of Sredec hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sredec.
Sredec Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
60 listings
27.3% of total
Moderate
88 listings
40% of total
Firm
33 listings
15% of total
Strict
39 listings
17.7% of total
Cancellation Policy Insights for Sredec
- The prevailing Airbnb cancellation policy trend in Sredec is Moderate, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (67.3%) and stricter (32.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40% market standard in Sredec.
- Regularly review your cancellation policy against competitors and market demand shifts in Sredec.
Sredec STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sredec
- The overall average booking lead time for vacation rentals in Sredec is 27 days.
- Guests book furthest in advance for stays during May (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (40 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Sredec.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Sredec averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sredec (2025)
Amenity Prevalence
Amenity Insights for Sredec
- Essential amenities in Sredec that guests expect include: Wifi, Iron, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Essentials, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sredec: Wifi, Iron, Hot water.
- Prioritize adding missing essentials: Iron, Hot water.
- Consider adding popular differentiators like TV or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sredec to stay competitive.
Sredec Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sredec
- The typical guest profile for Airbnb in Sredec consists of predominantly international visitors (84%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Bulgarian.
- Domestic travelers account for 16.0% of guests.
- Key international markets include Bulgaria (16%) and United Kingdom (14.8%).
- Top languages spoken are English (42.4%) followed by Bulgarian (10.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sredec Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Pancharevo | 11 | $1,543 | $325.31 | 24% |
| Apriltsi | 10 | $1,502 | $268.02 | 27% |
| Triadica | 266 | $1,118 | $81.55 | 48% |
| Vitosha | 18 | $991 | $98.31 | 43% |
| Razlog | 93 | $766 | $149.29 | 26% |
| Oborishte | 186 | $752 | $65.39 | 44% |
| Ovcha kupel | 11 | $740 | $57.54 | 48% |
| Xanthi Municipal Unit | 75 | $720 | $68.87 | 37% |
| Vazrajdane | 195 | $719 | $63.38 | 44% |
| Krasno selo | 72 | $714 | $61.17 | 46% |