Central Saanich Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in British Columbia, Canada

Source: AirROI
Last updated: 2025-10-01

Is Airbnb profitable in Central Saanich in 2025? Explore comprehensive Airbnb analytics for Central Saanich, British Columbia, Canada to uncover income potential. This 2025 STR market report for Central Saanich, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 72 active listings.

Whether you're considering an Airbnb investment in Central Saanich, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Central Saanich Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Central Saanich Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$200
The average rental revenue earned for an occupied room per day in Central Saanich.
Occupancy Rate(?)
47.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$26,618
Typical annual income for an Airbnb listing in Central Saanich. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.2%
Strong growth (29.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Central Saanich.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Central Saanich.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
72
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Central Saanich (2025)

Understanding the monthly revenue variations for Airbnb listings in Central Saanich is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Central Saanich is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Central Saanich across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,195+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,497 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,016 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,077, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Central Saanich

Central Saanich Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Central Saanich STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Central Saanich:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Central Saanich

Average Daily Rate (ADR) Airbnb Trends in Central Saanich (2025)

Effective short term rental pricing strategy in Central Saanich involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Central Saanich typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $301+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $205 or more.
  • Typical properties (Median) charge around $123 per night.
  • Entry-level properties (Bottom 25%) earn around $86 per night.

Average Daily Rate (ADR) Trend by Month in Central Saanich

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Airbnb Seasonality Analysis & Trends in Central Saanich (2025)

Peak Season (August, July, September)
  • Revenue averages $5,387 per month
  • Occupancy rates average 59.1%
  • Daily rates average $238
Shoulder Season
  • Revenue averages $2,964 per month
  • Occupancy maintains around 50.8%
  • Daily rates hold near $183
Low Season (January, February, November)
  • Revenue drops to average $1,967 per month
  • Occupancy decreases to average 36.9%
  • Daily rates adjust to average $161

Seasonality Insights for Central Saanich

  • The Airbnb seasonality in Central Saanich shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Central Saanich's highest earning potential, with monthly revenues capable of climbing to $6,483, occupancy reaching a high of 63.0%, and ADRs peaking at $250.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,674, occupancy could drop to 30.0%, and ADRs may adjust down to $158.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Central Saanich.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Central Saanich seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Central Saanich (2025)

Exploring the top neighborhoods for short-term rentals in Central Saanich? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Brentwood Bay
A popular destination for tourists due to its beautiful waterfront, proximity to Butchart Gardens, and charming village atmosphere.
Butchart Gardens, Brentwood Bay Resort, Gonzales Bay, Victoria Butterfly Gardens, The Mary Winspear Centre
Saanichton
A quaint community with a rural feel, Saanichton attracts visitors with its local markets and proximity to the Saanich Peninsula's outdoor activities.
Saanich Fairgrounds, Saanich Peninsula, John Dean Provincial Park, Elk/Beaver Lake Regional Park, Central Saanich Cultural Centre
Sidney
A picturesque seaside town known for its waterfront views, boutique shops, and rich maritime history, making it a favorite for tourists.
Sidney Spit National Park, Sidney Pier, Victoria Distillers, Canadian North Island Museum, Beacon Avenue
Gordon Head
A family-friendly neighborhood close to beaches, parks, and recreational facilities, appealing to families and outdoor enthusiasts.
Gordon Head Beach, Mt. Douglas Park, Pearson College, Gordon Head Recreation Centre, Saanich Commonwealth Place
Cordova Bay
Famous for its stunning ocean views and sandy beaches. It's an attractive area for visitors seeking a beach vacation close to nature.
Saanich Golf Club, Victoria Golf Club
Royal Oak
An urban neighborhood offering a mix of residential and commercial areas, providing convenience and accessibility to amenities for travelers.
Royal Oak Shopping Centre, The Royal Oak Pub, Uptown Shopping Centre, Glanford Park, Michell's Farm
Brentwood Village
A vibrant community with a variety of shops and restaurants nearby, making it a convenient base for exploring the Saanich area.
Brentwood Bay Community Centre, The Brentwood Bay Market, Shaw Ocean Discovery Centre, Hatzic Park
North Saanich
An area known for its natural beauty and proximity to the Gulf Islands, ideal for tourists looking for outdoor adventures.
Deep Cove Marina, The Gulf Islands, North Saanich Park, Resthaven Park, Ruddy Duck Restaurant

Understanding Airbnb License Requirements & STR Laws in Central Saanich (2025)

Yes, Central Saanich, British Columbia, Canada enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Central Saanich to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 44% licensed listings)

Top Performing Airbnb Properties in Central Saanich (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Central Saanichbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Island Luxury Oceanside Estate

Island Luxury Oceanside Estate

Entire Place • 5 bedrooms

$263,499
Revenue
46.7%
Occupancy
$1748.47
Daily Rate
Seabrook Farmhouse with Hot Tub & Swimming Pool

Seabrook Farmhouse with Hot Tub & Swimming Pool

Entire Place • 6 bedrooms

$123,070
Revenue
35.6%
Occupancy
$889.78
Daily Rate
4 BR Farmhouse w/ Pool & Hot Tub

4 BR Farmhouse w/ Pool & Hot Tub

Entire Place • 4 bedrooms

$103,976
Revenue
36.9%
Occupancy
$749.34
Daily Rate
Coastal Acres - Sleeps 12

Coastal Acres - Sleeps 12

Entire Place • 4 bedrooms

$99,967
Revenue
55.8%
Occupancy
$580.44
Daily Rate
Country Home on Garden Gate Drive

Country Home on Garden Gate Drive

Entire Place • 6 bedrooms

$98,800
Revenue
66.5%
Occupancy
$589.64
Daily Rate
5 BR Farmhouse w/ Pool & Hot tub

5 BR Farmhouse w/ Pool & Hot tub

Entire Place • 5 bedrooms

$93,014
Revenue
46.2%
Occupancy
$667.14
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Central Saanich (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Central Saanich based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Satnam3$320,060384.92/5.0
Emr1$263,499144.86/5.0
Ryan Matthew1$99,967284.89/5.0
Matt1$98,80075.00/5.0
Rani1$62,3291064.92/5.0
Bonnie2$58,0042514.99/5.0
Elite Vacation Homes3$50,201284.95/5.0
Seymour1$47,8051264.78/5.0
Wendy1$46,358295.00/5.0
Dallas1$43,173554.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Central Saanich.

Dive Deeper: Advanced Central Saanich STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Central Saanich. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Central Saanich Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Central Saanich

  • The Central Saanich Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.1% of the 72 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Central Saanich, House properties are the most common (38.9%), reflecting the local real estate landscape.
  • Houses represent a significant 38.9% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 1.4%) offer potential for unique stay experiences.

Central Saanich Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Central Saanich

  • The dominant room capacity in Central Saanich is 1 bedroom listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.1% of the active Airbnb listings in Central Saanich, indicating a high concentration in these sizes.

Central Saanich Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Central Saanich

  • The most common guest capacity trend in Central Saanich vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Central Saanich STR market, accounting for 66.6% of listings.
  • 19.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Central Saanich.
  • On average, properties in Central Saanich are equipped to host 3.7 guests.

Central Saanich Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Central Saanich

  • The most common availability pattern in Central Saanich falls within the 181-270 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Central Saanich (40.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Central Saanich Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.5%)

1 Night

11 listings

15.5% of total

2 Nights (31%)

2 Nights

22 listings

31% of total

3 Nights (5.6%)

3 Nights

4 listings

5.6% of total

7-29 Nights (21.1%)

7-29 Nights

15 listings

21.1% of total

30+ Nights (26.8%)

30+ Nights

19 listings

26.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Central Saanich is 2 Nights, adopted by 31% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (26.8%) caters to monthly stays (30+ nights) in Central Saanich, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 31% of Central Saanich hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.5% currently do.
  • A 2-night minimum appears standard (31%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 26.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Central Saanich.

Central Saanich Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.4% of total

Limited (5.8%)

Limited

4 listings

5.8% of total

Flexible (27.5%)

Flexible

19 listings

27.5% of total

Moderate (33.3%)

Moderate

23 listings

33.3% of total

Firm (27.5%)

Firm

19 listings

27.5% of total

Strict

3 listings

4.3% of total

Cancellation Policy Insights for Central Saanich

  • The prevailing Airbnb cancellation policy trend in Central Saanich is Moderate, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (60.8%) and stricter (31.8%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (4.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.3% market standard in Central Saanich.
  • Using a Strict policy might deter some guests, as only 4.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Central Saanich.

Central Saanich STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Central Saanich

  • The overall average booking lead time for vacation rentals in Central Saanich is 52 days.
  • Guests book furthest in advance for stays during July (average 89 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Central Saanich.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
  • Monitor your own booking lead times against these Central Saanich averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Central Saanich (2025)

Amenity Prevalence

Amenity Insights for Central Saanich

  • Essential amenities in Central Saanich that guests expect include: Wifi, Smoke alarm, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, TV, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Central Saanich: Wifi, Smoke alarm, Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Heating or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Central Saanich to stay competitive.

Central Saanich Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Central Saanich

  • The typical guest profile for Airbnb in Central Saanich consists of primarily domestic travelers (72%), often arriving from nearby Vancouver, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 71.8% of guests.
  • Key international markets include Canada (71.8%) and United States (20.4%).
  • Top languages spoken are English (61%) followed by French (11.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Vancouver and Calgary.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Central Saanich Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Olalla12$5,003$337.2052%
Erlands Point-Kitsap Lake13$4,941$346.4345%
Sudden Valley65$4,598$312.9752%
Woodinville33$4,454$324.7553%
Amanda Park11$4,293$436.1841%
Allyn22$4,156$397.6337%
Longbranch11$4,029$282.7849%
Moclips110$4,010$408.2937%
Friday Harbor227$3,999$397.7041%
Eastsound256$3,986$358.2541%

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