Merritt Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in British Columbia, Canada
Is Airbnb profitable in Merritt in 2025? Explore comprehensive Airbnb analytics for Merritt, British Columbia, Canada to uncover income potential. This 2025 STR market report for Merritt, based on AirROI data from October 2024 to September 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Merritt, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Merritt Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Merritt Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Merritt (2025)
Understanding the monthly revenue variations for Airbnb listings in Merritt is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Merritt is typically September, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Merritt across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,065+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,077 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,224 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $569, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Merritt
Merritt Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Merritt STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Merritt:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Merritt
Average Daily Rate (ADR) Airbnb Trends in Merritt (2025)
Effective short term rental pricing strategy in Merritt involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Merritt typically peaks in September and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $207+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $168 or more.
- Typical properties (Median) charge around $106 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Merritt
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Airbnb Seasonality Analysis & Trends in Merritt (2025)
Peak Season (September, May, August)
- Revenue averages $2,184 per month
- Occupancy rates average 48.0%
- Daily rates average $136
Shoulder Season
- Revenue averages $1,480 per month
- Occupancy maintains around 41.7%
- Daily rates hold near $122
Low Season (February, March, December)
- Revenue drops to average $918 per month
- Occupancy decreases to average 29.1%
- Daily rates adjust to average $113
Seasonality Insights for Merritt
- The Airbnb seasonality in Merritt shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Merritt's highest earning potential, with monthly revenues capable of climbing to $2,263, occupancy reaching a high of 55.5%, and ADRs peaking at $142.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $681, occupancy could drop to 19.7%, and ADRs may adjust down to $111.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Merritt.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Merritt seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Merritt (2025)
Exploring the top neighborhoods for short-term rentals in Merritt? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Merritt City Centre | The heart of Merritt, offering easy access to local shops, restaurants, and amenities. Ideal for travelers looking to explore the city and nearby outdoor activities. | Merritt Heritage Centre, Merritt Golf & Country Club, Monck Provincial Park, Coldwater River, Nicola Valley Museum & Archives |
| Nicola Lake | Popular for its beautiful scenery and water activities, perfect for families and outdoor enthusiasts looking for recreational opportunities. | Nicola Lake, fishing, boating, hiking trails, picnic areas |
| Kalamalka Provincial Park | A stunning natural area offering a variety of outdoor activities and breathtaking views, attractive for nature lovers and adventure seekers. | Kalamalka Lake, hiking trails, beach areas, camping sites, wildlife watching |
| Merritt Mountain | A great location for winter sports and mountain activities. Attracts adventure travelers and those looking to escape into the mountains. | Ski resorts, snowboarding, hiking trails, mountain biking, scenic viewpoints |
| Merritt Riverfront | A picturesque area by the river, offering a peaceful retreat and scenic views, suitable for romantic getaways and relaxation. | Coldwater River, walking trails, fishing spots, picnic areas, scenic overlooks |
| Outdoor Recreation Areas | Merritt is surrounded by diverse landscapes that offer plenty of outdoor recreational activities throughout the year. | mountain biking trails, hiking routes, fishing lakes, camping grounds, snowmobile trails |
| Civic Centre | The area around the Civic Centre hosts events and community gatherings, making it a good option for those wanting to experience local life. | events and festivals, community parks, showcase of local culture, recreational facilities, art and craft shows |
| Merritt Sports Complex | A site for sports and community events, attracting travelers who are sports enthusiasts or attending local games and tournaments. | sports events, community activities, athletic facilities, local tournaments, family-friendly events |
Understanding Airbnb License Requirements & STR Laws in Merritt (2025)
Yes, Merritt, British Columbia, Canada enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Merritt to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 65% licensed listings)
Top Performing Airbnb Properties in Merritt (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Merrittbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Merritt Crown Hill - 3 bedrooms w/AC
Entire Place • 3 bedrooms
Spacious 3 bedroom 1 storey home
Entire Place • 3 bedrooms
Beautiful bright 15oo sq ft suite 2 queen beds
Entire Place • 1 bedroom
Cozy Mountain View, 1 bedroom Suite
Entire Place • 1 bedroom
Merritt Crown Hill - AC Units 100+200 Sleep 8
Entire Place • 2 bedrooms
Spacious 4 Bedroom Apartment
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Merritt (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Merritt based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nancy | 3 | $59,858 | 124 | 4.65/5.0 |
| Bindi | 1 | $21,998 | 37 | 4.95/5.0 |
| Donna | 1 | $21,542 | 392 | 4.99/5.0 |
| Jess | 1 | $20,389 | 71 | 4.90/5.0 |
| Garry | 3 | $19,313 | 80 | 4.70/5.0 |
| G Singh | 1 | $18,175 | 19 | 4.68/5.0 |
| Stacey | 1 | $12,423 | 199 | 4.98/5.0 |
| Benjamin Andrew | 1 | $12,378 | 21 | 4.52/5.0 |
| Ryan | 1 | $9,602 | 25 | 5.00/5.0 |
| Kent | 1 | $9,109 | 1 | Not Rated |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Merritt.
Dive Deeper: Advanced Merritt STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Merritt. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMerritt Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Merritt
- The Merritt Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Merritt, Others properties are the most common (41.2%), reflecting the local real estate landscape.
- Houses represent a significant 29.4% portion, catering likely to families or larger groups.
- The presence of 17.6% Hotel/Boutique listings indicates integration with traditional hospitality.
Merritt Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Merritt
- The dominant room capacity in Merritt is 2 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 76.5% of the active Airbnb listings in Merritt, indicating a high concentration in these sizes.
Merritt Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Merritt
- The most common guest capacity trend in Merritt vacation rentals is listings accommodating 2 guests (29.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Merritt STR market, accounting for 47.0% of listings.
- 29.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Merritt.
- On average, properties in Merritt are equipped to host 4.4 guests.
Merritt Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Merritt
- The most common availability pattern in Merritt falls within the 181-270 days range, representing 58.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Merritt (52.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 17.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Merritt Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
41.2% of total
2 Nights
2 listings
11.8% of total
3 Nights
1 listings
5.9% of total
4-6 Nights
1 listings
5.9% of total
7-29 Nights
3 listings
17.6% of total
30+ Nights
3 listings
17.6% of total
Key Insights
- The most prevalent minimum stay requirement in Merritt is 1 Night, adopted by 41.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (17.6%) caters to monthly stays (30+ nights) in Merritt, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 41.2% of Merritt hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Merritt.
Merritt Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
41.2% of total
Moderate
1 listings
5.9% of total
Firm
8 listings
47.1% of total
Strict
1 listings
5.9% of total
Cancellation Policy Insights for Merritt
- The prevailing Airbnb cancellation policy trend in Merritt is Firm, used by 47.1% of listings.
- A majority (53.0%) of hosts in Merritt utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
- Strict cancellation policies are quite rare (5.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 47.1% market standard in Merritt.
- Using a Strict policy might deter some guests, as only 5.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Merritt.
Merritt STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Merritt
- The overall average booking lead time for vacation rentals in Merritt is 31 days.
- Guests book furthest in advance for stays during May (average 50 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 8 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (14 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Merritt.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 50 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (8 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
- Monitor your own booking lead times against these Merritt averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Merritt (2025)
Amenity Prevalence
Amenity Insights for Merritt
- Essential amenities in Merritt that guests expect include: Smoke alarm, TV, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Dishes and silverware, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Merritt: Smoke alarm, TV, Wifi, Free parking on premises.
- Consider adding popular differentiators like Coffee maker or Dishes and silverware to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Merritt to stay competitive.
Merritt Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Merritt
- The typical guest profile for Airbnb in Merritt consists of primarily domestic travelers (80%), often arriving from nearby Vancouver, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 80.1% of guests.
- Key international markets include Canada (80.1%) and United Kingdom (5.5%).
- Top languages spoken are English (63.7%) followed by French (7.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Vancouver and Kelowna.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Merritt Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Area C (Sasquatch Country) | 100 | $3,004 | $296.22 | 36% |
| Westbank First Nation #9 | 73 | $2,740 | $220.34 | 53% |
| Sun Peaks Mountain Resort Municipality | 345 | $2,682 | $301.49 | 38% |
| Area M (Beautiful Nicola Valley - North) | 11 | $2,633 | $251.19 | 44% |
| Area B (South Fraser Canyon/Sunshine Valley) | 59 | $2,595 | $204.28 | 44% |
| Kent | 57 | $2,526 | $270.28 | 37% |
| Area C (Silver Star) | 255 | $2,513 | $329.98 | 42% |
| West Kelowna | 361 | $2,482 | $237.82 | 47% |
| Lake Country | 123 | $2,396 | $260.12 | 47% |
| Harrison Hot Springs | 65 | $2,393 | $208.62 | 39% |