Nanaimo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in British Columbia, Canada

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Nanaimo in 2025? Explore comprehensive Airbnb analytics for Nanaimo, British Columbia, Canada to uncover income potential. This 2025 STR market report for Nanaimo, based on AirROI data from July 2024 to June 2025, reveals key trends in the market of 442 active listings.

Whether you're considering an Airbnb investment in Nanaimo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nanaimo Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Nanaimo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$122
The average rental revenue earned for an occupied room per day in Nanaimo.
Occupancy Rate(?)
51.4%
High demand. Good booking frequency.
Median Annual Revenue(?)
$15,206
Typical annual income for an Airbnb listing in Nanaimo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
6.0%
Positive growth (6.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Nanaimo.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Nanaimo.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
442
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Nanaimo (2025)

Understanding the monthly revenue variations for Airbnb listings in Nanaimo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nanaimo is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nanaimo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,445+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,329 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,542 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $915, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Nanaimo

Nanaimo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Nanaimo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nanaimo:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 54%.
  • Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Nanaimo

Average Daily Rate (ADR) Airbnb Trends in Nanaimo (2025)

Effective short term rental pricing strategy in Nanaimo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nanaimo typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $225+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $137 or more.
  • Typical properties (Median) charge around $94 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Nanaimo

Get Live Nanaimo Market Intelligence 👇

Discover Nanaimo Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Nanaimo (2025)

Peak Season (August, July, June)
  • Revenue averages $2,585 per month
  • Occupancy rates average 62.7%
  • Daily rates average $136
Shoulder Season
  • Revenue averages $1,740 per month
  • Occupancy maintains around 52.5%
  • Daily rates hold near $125
Low Season (January, February, November)
  • Revenue drops to average $1,340 per month
  • Occupancy decreases to average 43.4%
  • Daily rates adjust to average $123

Seasonality Insights for Nanaimo

  • The Airbnb seasonality in Nanaimo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Nanaimo's highest earning potential, with monthly revenues capable of climbing to $2,950, occupancy reaching a high of 70.3%, and ADRs peaking at $141.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,300, occupancy could drop to 40.8%, and ADRs may adjust down to $119.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nanaimo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Nanaimo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Nanaimo (2025)

Exploring the top neighborhoods for short-term rentals in Nanaimo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Departure Bay
A picturesque waterfront area that attracts tourists with its beautiful beaches and ferry terminal. Ideal for those looking to explore Vancouver Island and enjoy outdoor activities.
Departure Bay Beach, Nanaimo Ferry Terminal, Maffeo Sutton Park, Newcastle Island, Harbourfront Walkway
Downtown Nanaimo
The bustling heart of Nanaimo filled with shops, restaurants, and cultural attractions. Perfect for travelers wanting to experience the city's urban vibe and easy access to amenities.
Nanaimo Museum, Harbourfront Walkway, Port Theatre, Vancouver Island Conference Centre, Duke Point
North Nanaimo
A family-friendly neighborhood known for its spacious parks and proximity to the ocean. A great choice for family travelers looking for comfort and convenience.
Pipers Lagoon Park, Loudon Park, Nanaimo North Town Centre, Beach Estates Park, Blueback Beach
South Nanaimo
A diverse and affordable area that captures the essence of Nanaimo's community. A perfect spot for those looking for a laid-back atmosphere and a local touch.
Maffeo Sutton Park, South Nanaimo Hub, Nanaimo Golf Club, Fletcher's Challenge, Swy-A-Lana Lagoon
Cedar
A charming rural area near Nanaimo, well-known for its scenic landscapes and outdoor recreation. Great for those looking for a peaceful retreat away from city life.
Cedar Heritage Centre, Cedar Woods, Ammonite Falls, Buttertubs Marsh, Cedar Coast Whale Tours
Ladysmith
Just south of Nanaimo, Ladysmith offers a quaint, small-town atmosphere with beautiful waterfront views and a scenic harbor. Attracts visitors looking for a charming getaway.
Ladysmith Maritime Society, Transfer Beach, Fisherman's Wharf, Ladysmith Harbour, Holland Creek Hiking Trails
Gabriola Island
A short ferry ride from Nanaimo, Gabriola is known for its artistic community and beautiful natural scenery. Popular with visitors seeking tranquility and unique local art.
Gabriola Island Ferry, Sandwell Provincial Park, Gabriola Arts Council, Whalebone Beach, Drumbeg Provincial Park
Newcastle Island
A stunning island located just off the coast of Nanaimo, accessible by ferry. Ideal for those who enjoy nature and outdoor activities in a serene setting.
Newcastle Island Provincial Park, Hiking Trails, Historical Sites, Beach Areas, Camping Facilities

Understanding Airbnb License Requirements & STR Laws in Nanaimo (2025)

With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Nanaimo. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nanaimo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 13% licensed listings)

Top Performing Airbnb Properties in Nanaimo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nanaimobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning Oceanfront Gated Property in Nanaimo

Stunning Oceanfront Gated Property in Nanaimo

Entire Place • 2 bedrooms

$106,450
Revenue
39.5%
Occupancy
$934.72
Daily Rate
Salish Peaks Escape ~ Pool & Ocean View

Salish Peaks Escape ~ Pool & Ocean View

Entire Place • 2 bedrooms

$100,922
Revenue
80.7%
Occupancy
$323.22
Daily Rate
Grand Cedar Lodge

Grand Cedar Lodge

Entire Place • 2 bedrooms

$80,687
Revenue
67.4%
Occupancy
$301.91
Daily Rate
Modern Oceanfront Luxury Home

Modern Oceanfront Luxury Home

Entire Place • 4 bedrooms

$70,192
Revenue
43.8%
Occupancy
$712.88
Daily Rate
Departure Bay ferry. Entire house with large Deck.

Departure Bay ferry. Entire house with large Deck.

Entire Place • 2 bedrooms

$66,634
Revenue
84.1%
Occupancy
$209.92
Daily Rate
Ocean Lookout House: 4 adults and their kids

Ocean Lookout House: 4 adults and their kids

Entire Place • 2 bedrooms

$66,057
Revenue
66.5%
Occupancy
$260.45
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Nanaimo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Nanaimo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Christine6$185,3231284.93/5.0
Heidi5$140,1392524.89/5.0
Susana1$106,450414.93/5.0
Tanner1$100,922394.85/5.0
Anastasiia5$92,2914334.98/5.0
Rob1$80,687394.97/5.0
Meghan1$70,192215.00/5.0
Dave1$66,6341364.98/5.0
Maggie7$66,389624.93/5.0
Harinder1$63,5031204.81/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nanaimo.

Dive Deeper: Advanced Nanaimo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nanaimo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Nanaimo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Nanaimo

  • The Nanaimo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88% of the 442 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Nanaimo, Others properties are the most common (41.9%), reflecting the local real estate landscape.
  • Houses represent a significant 37.8% portion, catering likely to families or larger groups.
  • The presence of 6.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 2.0%) offer potential for unique stay experiences.

Nanaimo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Nanaimo

  • The dominant room capacity in Nanaimo is 1 bedroom listings, making up 41.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 77.4% of the active Airbnb listings in Nanaimo, indicating a high concentration in these sizes.

Nanaimo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Nanaimo

  • The most common guest capacity trend in Nanaimo vacation rentals is listings accommodating 4 guests (35.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Nanaimo STR market, accounting for 64.7% of listings.
  • 16.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nanaimo.
  • On average, properties in Nanaimo are equipped to host 3.4 guests.

Nanaimo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Nanaimo

  • The most common availability pattern in Nanaimo falls within the 271-366 days range, representing 38.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 68.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Nanaimo (31.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Nanaimo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.3%)

1 Night

102 listings

24.3% of total

2 Nights (29.4%)

2 Nights

123 listings

29.4% of total

3 Nights (6.9%)

3 Nights

29 listings

6.9% of total

4-6 Nights (3.6%)

4-6 Nights

15 listings

3.6% of total

7-29 Nights (7.9%)

7-29 Nights

33 listings

7.9% of total

30+ Nights (27.9%)

30+ Nights

117 listings

27.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Nanaimo is 2 Nights, adopted by 29.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (27.9%) caters to monthly stays (30+ nights) in Nanaimo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 29.4% of Nanaimo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 27.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nanaimo.

Nanaimo Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.2% of total

Limited

7 listings

1.7% of total

Flexible (26.4%)

Flexible

111 listings

26.4% of total

Moderate (36.8%)

Moderate

155 listings

36.8% of total

Firm (26.1%)

Firm

110 listings

26.1% of total

Strict (8.8%)

Strict

37 listings

8.8% of total

Cancellation Policy Insights for Nanaimo

  • The prevailing Airbnb cancellation policy trend in Nanaimo is Moderate, used by 36.8% of listings.
  • There's a relatively balanced mix between guest-friendly (63.2%) and stricter (34.9%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (8.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 36.8% market standard in Nanaimo.
  • Using a Strict policy might deter some guests, as only 8.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Nanaimo.

Nanaimo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Nanaimo

  • The overall average booking lead time for vacation rentals in Nanaimo is 34 days.
  • Guests book furthest in advance for stays during June (average 53 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (43 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Nanaimo.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 53 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 43 days) to capture early planners.
  • Monitor your own booking lead times against these Nanaimo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Nanaimo (2025)

Amenity data is currently unavailable for Nanaimo.

Nanaimo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Nanaimo

  • The typical guest profile for Airbnb in Nanaimo consists of primarily domestic travelers (73%), often arriving from nearby Vancouver, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 72.7% of guests.
  • Key international markets include Canada (72.7%) and United States (12.2%).
  • Top languages spoken are English (62%) followed by French (9.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Vancouver and Calgary.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Nanaimo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sudden Valley61$4,273$307.9751%
Cape George Colony Club10$4,201$267.9858%
Orcas Island12$4,196$477.6035%
Whistler Resort Municipality2,327$4,071$373.0343%
Friday Harbor226$3,911$391.4642%
Lake Goodwin11$3,862$394.3745%
Area C (Pemberton Valley/Mount Currie/D'Arcy)92$3,700$376.1644%
Eastsound264$3,698$346.3141%
Whistler128$3,660$449.4148%
Warm Beach14$3,454$288.6843%

Maximize Your Airbnb Income in Nanaimo

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights