Alma Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in New Brunswick, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Alma in 2025? Explore comprehensive Airbnb analytics for Alma, New Brunswick, Canada to uncover income potential. This 2025 STR market report for Alma, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 57 active listings.

Whether you're considering an Airbnb investment in Alma, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Alma Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Alma Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$156
The average rental revenue earned for an occupied room per day in Alma.
Occupancy Rate(?)
50.1%
High demand. Good booking frequency.
Median Annual Revenue(?)
$22,085
Typical annual income for an Airbnb listing in Alma. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.2%
Slight decrease (-3.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Alma.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Alma.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
57
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Alma (2025)

Understanding the monthly revenue variations for Airbnb listings in Alma is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Alma is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Alma across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,607+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,182 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,005 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,180, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Alma

Alma Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Alma STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Alma:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Alma

Average Daily Rate (ADR) Airbnb Trends in Alma (2025)

Effective short term rental pricing strategy in Alma involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Alma typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $228+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $171 or more.
  • Typical properties (Median) charge around $142 per night.
  • Entry-level properties (Bottom 25%) earn around $123 per night.

Average Daily Rate (ADR) Trend by Month in Alma

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Airbnb Seasonality Analysis & Trends in Alma (2025)

Peak Season (August, July, April)
  • Revenue averages $3,663 per month
  • Occupancy rates average 64.5%
  • Daily rates average $159
Shoulder Season
  • Revenue averages $2,334 per month
  • Occupancy maintains around 42.1%
  • Daily rates hold near $154
Low Season (February, March, December)
  • Revenue drops to average $1,507 per month
  • Occupancy decreases to average 27.0%
  • Daily rates adjust to average $149

Seasonality Insights for Alma

  • The Airbnb seasonality in Alma shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Alma's highest earning potential, with monthly revenues capable of climbing to $4,151, occupancy reaching a high of 78.7%, and ADRs peaking at $164.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,462, occupancy could drop to 24.7%, and ADRs may adjust down to $148.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Alma.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Alma seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Alma (2025)

Exploring the top neighborhoods for short-term rentals in Alma? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Alma
The heart of Alma offers proximity to local shops, restaurants, and services, making it convenient for guests. Its quaint charm and community feel are appealing to visitors seeking a taste of small-town life.
Fundy National Park, Alma Boardwalk, Local eateries, Fishing wharfs, Bay of Fundy, Kayaking and outdoor activities
Alma Beach
A beautiful spot for visitors looking to relax by the water and enjoy beach activities. The beach is ideal for families and couples alike, and draws tourists during the summer months.
Alma Beach, Tide viewing, Beach activities, Fishing, Picnic areas, Water sports
Fundy National Park Area
A stunning natural attraction with breathtaking views and outdoor activities, this area draws nature lovers, hikers, and families looking to explore the beauty of the Bay of Fundy.
Fundy National Park trails, Hiking, Scenic viewpoints, Camping sites, Wildlife watching
Cape Enrage
Known for its picturesque lighthouse and coastal views, Cape Enrage is not only a must-see for tourists but also offers opportunities for adventure sports like cliff jumping and kayaking.
Cape Enrage Lighthouse, Cliff jumping, Kayaking, Scenic views, Nature trails
Hopewell Rocks
A major tourist destination, the Hopewell Rocks are famous for their unique rock formations and tidal phenomena. This area sees high traffic from travelers looking to experience the natural wonders of Fundy.
Hopewell Rocks, Tidal exploration, Photography spots, Visitor center, Kayaking opportunities
Riverview
A growing community offering a mix of urban amenities and natural beauty, Riverview is attractive for visitors who want a blend of city life and access to outdoor activities.
Parks, Playgrounds, Community events, Proximity to Moncton
Murray Beach
A less commercial beach option, perfect for those seeking tranquility. Known for its stunning sunsets and natural beauty, Murray Beach attracts visitors looking for a peaceful retreat.
Murray Beach Provincial Park, Beach access, Nature trails, Bird watching, Picnic areas
Houses of Historic Interest
Alma features several historic homes and architecture that intrigue visitors interested in history and local culture. Such homes can offer unique Airbnb experiences.
Historic homes, Cultural tours, Local history museums

Understanding Airbnb License Requirements & STR Laws in Alma (2025)

While Alma, New Brunswick, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Alma to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Alma (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Almabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Dennis Beach Fundy Oasis

Dennis Beach Fundy Oasis

Entire Place • 4 bedrooms

$77,094
Revenue
52.9%
Occupancy
$436.43
Daily Rate
Fundy Coastal Haven

Fundy Coastal Haven

Entire Place • 3 bedrooms

$56,350
Revenue
78.0%
Occupancy
$243.93
Daily Rate
OwlsHead Cottage Alma ~W/Hot Tub Treehouse! ~

OwlsHead Cottage Alma ~W/Hot Tub Treehouse! ~

Entire Place • 2 bedrooms

$53,460
Revenue
61.5%
Occupancy
$238.71
Daily Rate
Tidal Bay Chalet -ocean view*hot tub*games room

Tidal Bay Chalet -ocean view*hot tub*games room

Entire Place • 2 bedrooms

$45,930
Revenue
45.5%
Occupancy
$243.67
Daily Rate
Alma - Fundy Hideaway *Hot Tub*

Alma - Fundy Hideaway *Hot Tub*

Entire Place • 1 bedroom

$42,637
Revenue
76.4%
Occupancy
$140.17
Daily Rate
White Tail Ridge - Stunning chalet with Bay view

White Tail Ridge - Stunning chalet with Bay view

Entire Place • 4 bedrooms

$42,390
Revenue
66.0%
Occupancy
$265.53
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Alma (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Alma based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Moira11$153,1054564.66/5.0
Jared2$99,3904394.96/5.0
Karen1$77,094234.96/5.0
Patrick3$76,8096094.95/5.0
Fundy4$70,3493094.75/5.0
Chelsea6$70,3044814.77/5.0
Kara2$63,6861534.82/5.0
Sally1$56,350135.00/5.0
Melissa4$49,589974.89/5.0
Melissa2$48,3633724.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Alma.

Dive Deeper: Advanced Alma STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Alma. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Alma Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Alma

  • The Alma Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 57 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Alma, House properties are the most common (61.4%), reflecting the local real estate landscape.
  • Houses represent a significant 61.4% portion, catering likely to families or larger groups.
  • Smaller segments like unique stays, hotel/boutique (combined 7.0%) offer potential for unique stay experiences.

Alma Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Alma

  • The dominant room capacity in Alma is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 66.6% of the active Airbnb listings in Alma, indicating a high concentration in these sizes.
  • A significant 29.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Alma.

Alma Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Alma

  • The most common guest capacity trend in Alma vacation rentals is listings accommodating 6 guests (36.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 2 guests dominate the Alma STR market, accounting for 61.4% of listings.
  • 49.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Alma.
  • On average, properties in Alma are equipped to host 4.7 guests.

Alma Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Alma

  • The most common availability pattern in Alma falls within the 181-270 days range, representing 45.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Alma (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 24.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Alma Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.8%)

1 Night

15 listings

26.8% of total

2 Nights (42.9%)

2 Nights

24 listings

42.9% of total

3 Nights (8.9%)

3 Nights

5 listings

8.9% of total

4-6 Nights (1.8%)

4-6 Nights

1 listings

1.8% of total

30+ Nights (19.6%)

30+ Nights

11 listings

19.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Alma is 2 Nights, adopted by 42.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (69.7%) of the Alma Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (19.6%) caters to monthly stays (30+ nights) in Alma, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 42.9% of Alma hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 19.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Alma.

Alma Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (12.5%)

Flexible

7 listings

12.5% of total

Moderate (51.8%)

Moderate

29 listings

51.8% of total

Firm (23.2%)

Firm

13 listings

23.2% of total

Strict (12.5%)

Strict

7 listings

12.5% of total

Cancellation Policy Insights for Alma

  • The prevailing Airbnb cancellation policy trend in Alma is Moderate, used by 51.8% of listings.
  • There's a relatively balanced mix between guest-friendly (64.3%) and stricter (35.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 51.8% market standard in Alma.
  • Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Alma.

Alma STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Alma

  • The overall average booking lead time for vacation rentals in Alma is 76 days.
  • Guests book furthest in advance for stays during July (average 120 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (102 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in Alma.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 102 days) to capture early planners.
  • Monitor your own booking lead times against these Alma averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Alma (2025)

Amenity Prevalence

Amenity Insights for Alma

  • Essential amenities in Alma that guests expect include: Free parking on premises, Coffee maker, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Dishes and silverware, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Alma: Free parking on premises, Coffee maker, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Hot water or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Alma to stay competitive.

Alma Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Alma

  • The typical guest profile for Airbnb in Alma consists of primarily domestic travelers (69%), often arriving from nearby Moncton, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 68.9% of guests.
  • Key international markets include Canada (68.9%) and United States (23.3%).
  • Top languages spoken are English (65%) followed by French (20.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Moncton and Fredericton.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Alma Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Boutiliers Point12$4,123$220.9159%
Lakelands11$3,923$273.4748%
Queensland14$3,355$264.8755%
Kings County10$3,052$171.6263%
Hammonds Plains11$2,732$176.5058%
Wentworth23$2,556$225.3044%
Chester Grant11$2,529$205.7050%
Long River17$2,500$236.4252%
Granville10$2,491$276.9356%
Feltzen South21$2,483$190.4342%

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