Newfoundland and Labrador Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Newfoundland and Labrador, Canada
Is Airbnb profitable in Newfoundland and Labrador in 2025? Explore comprehensive Airbnb analytics for Newfoundland and Labrador, Newfoundland and Labrador, Canada to uncover income potential. This 2025 STR market report for Newfoundland and Labrador, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in Newfoundland and Labrador, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newfoundland and Labrador Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Newfoundland and Labrador Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Newfoundland and Labrador (2025)
Understanding the monthly revenue variations for Airbnb listings in Newfoundland and Labrador is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newfoundland and Labrador is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newfoundland and Labrador across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,100+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,439 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,339 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,220, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Newfoundland and Labrador
Newfoundland and Labrador Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Newfoundland and Labrador STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newfoundland and Labrador:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Newfoundland and Labrador
Average Daily Rate (ADR) Airbnb Trends in Newfoundland and Labrador (2025)
Effective short term rental pricing strategy in Newfoundland and Labrador involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newfoundland and Labrador typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $429+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $308 or more.
- Typical properties (Median) charge around $173 per night.
- Entry-level properties (Bottom 25%) earn around $125 per night.
Average Daily Rate (ADR) Trend by Month in Newfoundland and Labrador
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Airbnb Seasonality Analysis & Trends in Newfoundland and Labrador (2025)
Peak Season (August, July, September)
- Revenue averages $3,942 per month
- Occupancy rates average 54.8%
- Daily rates average $223
Shoulder Season
- Revenue averages $2,490 per month
- Occupancy maintains around 36.2%
- Daily rates hold near $219
Low Season (January, April, May)
- Revenue drops to average $1,807 per month
- Occupancy decreases to average 34.2%
- Daily rates adjust to average $218
Seasonality Insights for Newfoundland and Labrador
- The Airbnb seasonality in Newfoundland and Labrador shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Newfoundland and Labrador's highest earning potential, with monthly revenues capable of climbing to $4,648, occupancy reaching a high of 62.1%, and ADRs peaking at $228.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,613, occupancy could drop to 28.5%, and ADRs may adjust down to $215.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newfoundland and Labrador.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Newfoundland and Labrador seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Newfoundland and Labrador (2025)
Exploring the top neighborhoods for short-term rentals in Newfoundland and Labrador? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| St. John's | The capital city with a vibrant arts scene, rich history, and stunning coastal views. It's a popular destination for tourists seeking culture and natural beauty, making it ideal for Airbnb hosting. | Signal Hill, Cape Spear, The Rooms, Quidi Vidi Village, George Street, Bolin's Falls |
| Gros Morne National Park | A UNESCO World Heritage site known for its stunning landscapes, hiking opportunities, and outdoor activities. Attracts nature lovers and adventure seekers from around the world. | Gros Morne Mountain, Western Brook Pond, Lobster Cove Head Lighthouse, The Lookout Trail, Green Gardens |
| Twillingate | Famous for iceberg watching and whale watching. Known as the 'Iceberg Capital of the World', it’s a picturesque town that attracts tourists seeking unique natural experiences. | Twillingate Museum, Iceberg Alley, Long Point Lighthouse, Twillingate Trail, Sankey's Beach |
| Corner Brook | A hub for outdoor activities and scenic views, it offers access to hiking, skiing, and the Bay of Islands. Ideal for tourists looking for an active vacation. | Greo's Hill, Corner Brook Stream Trail, Marble Mountain Resort, Captain James Cook Historic Site, Bay of Islands |
| Port aux Basques | A gateway to the island from the mainland. It has beautiful coastal views and serves as a hub for travelers, making it convenient for short-term rentals. | Grand Bay West Beach, The Wolf's Mouth Lookout, Port aux Basques Heritage Museum, Burin Peninsula, Cape Ray |
| Labrador City | A growing town linked to the iron ore mining industry, providing opportunities for those visiting for work or leisure. | Silent Valley, Humber Valley, Mining Heritage Museum, Tamarack Lake, Outdoor Recreation |
| Marystown | Nestled in the Burin Peninsula, it's known for its fishing and shipbuilding history. It's an attractive destination for tourists and workers alike. | Marystown Heritage Museum, Burins Sound, Beachy Cove, The Town Hall, Marystown Marina |
| Trinity | A historic town with well-preserved architecture, offering a glimpse into Newfoundland's past. It attracts history enthusiasts and tourists looking for charm. | Trinity Historic Sites, Rugged Coastline, Skerwink Trail, Rising Tide Theatre, Trinity Bay |
Understanding Airbnb License Requirements & STR Laws in Newfoundland and Labrador (2025)
While Newfoundland and Labrador, Newfoundland and Labrador, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newfoundland and Labrador to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Newfoundland and Labrador (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Newfoundland and Labradorbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Moments Cottage Wellness Retreat | Waterfront Spa
Entire Place • 5 bedrooms
Humber Lake Front
Entire Place • 5 bedrooms
Edgewater Escape at Humber Valley Resort
Entire Place • 5 bedrooms
Eagle View 5 Bedroom 6 bath chalet , Humber Valley
Entire Place • 5 bedrooms
70 Lakeside - Humber Valley Resort
Entire Place • 5 bedrooms
The Sheds NL - Experience Ocean Side Living
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Newfoundland and Labrador (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Newfoundland and Labrador based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Paul | 5 | $134,866 | 71 | 4.69/5.0 |
| Host #49129626 | 1 | $55,147 | 31 | 4.94/5.0 |
| Stelman | 1 | $55,124 | 80 | 4.90/5.0 |
| Amanda | 1 | $52,009 | 29 | 5.00/5.0 |
| Anton | 1 | $51,769 | 66 | 4.80/5.0 |
| Scott | 1 | $38,577 | 39 | 5.00/5.0 |
| Andrea | 1 | $34,768 | 27 | 5.00/5.0 |
| Chris And Lisa | 1 | $27,903 | 66 | 4.97/5.0 |
| Ashley | 1 | $25,672 | 62 | 4.90/5.0 |
| Adrian | 1 | $25,560 | 23 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newfoundland and Labrador.
Dive Deeper: Advanced Newfoundland and Labrador STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newfoundland and Labrador. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNewfoundland and Labrador Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Newfoundland and Labrador
- The Newfoundland and Labrador Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.1% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Newfoundland and Labrador, House properties are the most common (77.1%), reflecting the local real estate landscape.
- Houses represent a significant 77.1% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 5.8%) offer potential for unique stay experiences.
Newfoundland and Labrador Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Newfoundland and Labrador
- The dominant room capacity in Newfoundland and Labrador is 2 bedrooms listings, making up 25.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 5+ bedrooms properties represent 48.6% of the active Airbnb listings in Newfoundland and Labrador, indicating a high concentration in these sizes.
- A significant 51.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Newfoundland and Labrador.
Newfoundland and Labrador Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Newfoundland and Labrador
- The most common guest capacity trend in Newfoundland and Labrador vacation rentals is listings accommodating 8+ guests (34.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Newfoundland and Labrador STR market, accounting for 62.9% of listings.
- 51.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Newfoundland and Labrador.
- On average, properties in Newfoundland and Labrador are equipped to host 5.4 guests.
Newfoundland and Labrador Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Newfoundland and Labrador
- The most common availability pattern in Newfoundland and Labrador falls within the 271-366 days range, representing 48.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Newfoundland and Labrador (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Newfoundland and Labrador Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
20.6% of total
2 Nights
15 listings
44.1% of total
3 Nights
6 listings
17.6% of total
7-29 Nights
1 listings
2.9% of total
30+ Nights
5 listings
14.7% of total
Key Insights
- The most prevalent minimum stay requirement in Newfoundland and Labrador is 2 Nights, adopted by 44.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.7%) of the Newfoundland and Labrador Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.7%) caters to monthly stays (30+ nights) in Newfoundland and Labrador, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.1% of Newfoundland and Labrador hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newfoundland and Labrador.
Newfoundland and Labrador Airbnb Cancellation Policy Trends Analysis (2025)
Limited
1 listings
3% of total
Flexible
11 listings
33.3% of total
Moderate
5 listings
15.2% of total
Firm
11 listings
33.3% of total
Strict
5 listings
15.2% of total
Cancellation Policy Insights for Newfoundland and Labrador
- The prevailing Airbnb cancellation policy trend in Newfoundland and Labrador is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (48.5%) and stricter (48.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Newfoundland and Labrador.
- Regularly review your cancellation policy against competitors and market demand shifts in Newfoundland and Labrador.
Newfoundland and Labrador STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Newfoundland and Labrador
- The overall average booking lead time for vacation rentals in Newfoundland and Labrador is 54 days.
- Guests book furthest in advance for stays during June (average 65 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (60 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Newfoundland and Labrador.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
- During November, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Newfoundland and Labrador averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Newfoundland and Labrador (2025)
Amenity data is currently unavailable for Newfoundland and Labrador.
Newfoundland and Labrador Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Newfoundland and Labrador
- The typical guest profile for Airbnb in Newfoundland and Labrador consists of primarily domestic travelers (87%), often arriving from nearby St. John's, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 86.7% of guests.
- Key international markets include Canada (86.7%) and United States (8.1%).
- Top languages spoken are English (73.3%) followed by French (17.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from St. John's and Mount Pearl.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Newfoundland and Labrador Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Joe Batt's Arm-Barr'd Islands-Shoal Bay | 12 | $1,755 | $168.96 | 49% |
| Gander | 27 | $1,661 | $152.92 | 47% |
| Gambo | 12 | $1,557 | $156.80 | 37% |
| Twillingate | 108 | $1,534 | $143.42 | 48% |
| Crow Head | 11 | $1,431 | $189.72 | 46% |
| Glovertown | 15 | $1,374 | $123.20 | 45% |
| Springdale | 15 | $1,352 | $165.40 | 37% |
| Lewisporte | 27 | $1,280 | $152.01 | 39% |
| Fogo | 33 | $1,059 | $123.61 | 37% |
| Grand Falls-Windsor | 40 | $1,039 | $119.91 | 39% |