Stephenville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Newfoundland and Labrador, Canada
Is Airbnb profitable in Stephenville in 2025? Explore comprehensive Airbnb analytics for Stephenville, Newfoundland and Labrador, Canada to uncover income potential. This 2025 STR market report for Stephenville, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Stephenville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stephenville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stephenville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stephenville (2025)
Understanding the monthly revenue variations for Airbnb listings in Stephenville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stephenville is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stephenville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,413+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,729 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $896 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $417, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stephenville
Stephenville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stephenville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stephenville:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stephenville
Average Daily Rate (ADR) Airbnb Trends in Stephenville (2025)
Effective short term rental pricing strategy in Stephenville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stephenville typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $143+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $126 or more.
- Typical properties (Median) charge around $95 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Stephenville
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Airbnb Seasonality Analysis & Trends in Stephenville (2025)
Peak Season (August, September, July)
- Revenue averages $1,556 per month
- Occupancy rates average 44.2%
- Daily rates average $105
Shoulder Season
- Revenue averages $1,059 per month
- Occupancy maintains around 31.4%
- Daily rates hold near $104
Low Season (January, February, November)
- Revenue drops to average $876 per month
- Occupancy decreases to average 29.6%
- Daily rates adjust to average $99
Seasonality Insights for Stephenville
- The Airbnb seasonality in Stephenville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stephenville's highest earning potential, with monthly revenues capable of climbing to $1,785, occupancy reaching a high of 51.6%, and ADRs peaking at $113.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $820, occupancy could drop to 27.0%, and ADRs may adjust down to $98.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stephenville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stephenville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stephenville (2025)
Exploring the top neighborhoods for short-term rentals in Stephenville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Stephenville | The central hub of the town, ideal for visitors looking to explore the local culture, dining, and shopping. Proximity to amenities makes it a prime location for tourists and business travelers alike. | Stephenville Arts and Culture Centre, College of the North Atlantic, Sunset Drive-In Theatre, local shops and restaurants |
| Seal Cove | A scenic area close to the ocean, perfect for visitors seeking outdoor activities and natural beauty. Ideal for nature lovers and those wanting a quiet retreat. | Seal Cove Beach, hiking trails, marine activities, local wildlife viewing |
| Kippens | A charming community village near Stephenville, known for its warm community vibes and proximity to the Bay St. George. A good spot for families and groups looking for a peaceful stay. | Kippens Beach, local parks, community events, scenic drives |
| Harmonville | A quiet area that offers beautiful rural landscapes and a chance to experience the local Newfoundland culture. Attracts visitors looking for a unique, homey experience away from the hustle and bustle. | local historical sites, rural tourism, scenic views, fishing spots |
| Port au Port | Known for its stunning coastal views and rich Acadian culture. A great spot for tourists interested in cultural experiences and outdoor adventures. | Port au Port Peninsula, beaches, cultural events, whale watching tours |
| Stephenville Crossing | A peaceful retreat with close proximity to natural attractions and a friendly community. Perfect for visitors looking for relaxation and outdoor exploration. | local nature parks, camping sites, outdoor recreation |
| Little Harbour | A quaint coastal neighborhood with beautiful views. Ideal for those wanting a getaway focused on tranquility and nature activities. | beach access, boating, local seafood dining, walking trails |
| Bay St. George | Offers a mix of coastal beauty and local charm, suitable for all types of travelers including families, couples, and adventure seekers. | Bay St. George Marina, beach activities, outdoor adventures, local eateries |
Understanding Airbnb License Requirements & STR Laws in Stephenville (2025)
While Stephenville, Newfoundland and Labrador, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stephenville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Stephenville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stephenvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Hillside Hideaway -2BR Basement Suite Pet Friendly
Entire Place • 2 bedrooms
Quite 5 room home near the ocean in town
Entire Place • 5 bedrooms
Comfortable 3 bedroom home. Queen beds.
Entire Place • 3 bedrooms
Cozy Open Concept Split Level
Entire Place • 3 bedrooms
Seaside Stay
Entire Place • 3 bedrooms
3BDR Historic Home|Self Check- In & Free Parking.
Private Room • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stephenville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stephenville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Andrea | 2 | $35,077 | 89 | 4.91/5.0 |
| Julie Or Phonse | 5 | $33,984 | 27 | 5.00/5.0 |
| Trevor | 1 | $24,376 | 35 | 4.97/5.0 |
| Juanita | 1 | $23,735 | 39 | 4.82/5.0 |
| Perry | 2 | $22,123 | 68 | 4.88/5.0 |
| Amanda | 3 | $21,013 | 12 | 4.75/5.0 |
| Faye | 1 | $14,650 | 236 | 4.88/5.0 |
| Trevor | 1 | $11,888 | 26 | 4.88/5.0 |
| Peter | 1 | $10,956 | 147 | 4.67/5.0 |
| Rian | 1 | $8,461 | 24 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stephenville.
Dive Deeper: Advanced Stephenville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stephenville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStephenville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stephenville
- The Stephenville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 58.3% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 37.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Stephenville, House properties are the most common (41.7%), reflecting the local real estate landscape.
- Houses represent a significant 41.7% portion, catering likely to families or larger groups.
- The presence of 33.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.2%) offer potential for unique stay experiences.
Stephenville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stephenville
- The dominant room capacity in Stephenville is 2 bedrooms listings, making up 29.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 54.2% of the active Airbnb listings in Stephenville, indicating a high concentration in these sizes.
- A significant 29.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stephenville.
Stephenville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stephenville
- The most common guest capacity trend in Stephenville vacation rentals is listings accommodating 4 guests (20.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Stephenville STR market, accounting for 37.5% of listings.
- 16.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stephenville.
- On average, properties in Stephenville are equipped to host 3.0 guests.
Stephenville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stephenville
- The most common availability pattern in Stephenville falls within the 271-366 days range, representing 62.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Stephenville (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stephenville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
65.2% of total
2 Nights
4 listings
17.4% of total
3 Nights
1 listings
4.3% of total
30+ Nights
3 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in Stephenville is 1 Night, adopted by 65.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.6%) of the Stephenville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13%) caters to monthly stays (30+ nights) in Stephenville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 65.2% of Stephenville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stephenville.
Stephenville Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
1 listings
4.3% of total
Non-refundable
2 listings
8.7% of total
Limited
1 listings
4.3% of total
Flexible
16 listings
69.6% of total
Moderate
1 listings
4.3% of total
Strict
2 listings
8.7% of total
Cancellation Policy Insights for Stephenville
- The prevailing Airbnb cancellation policy trend in Stephenville is Flexible, used by 69.6% of listings.
- The market strongly favors guest-friendly terms, with 73.9% of listings offering Flexible or Moderate policies. This suggests guests in Stephenville may expect booking flexibility.
- Strict cancellation policies are quite rare (8.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 69.6% market standard in Stephenville.
- Given the high prevalence of Flexible policies (69.6%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 8.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Stephenville.
Stephenville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stephenville
- The overall average booking lead time for vacation rentals in Stephenville is 33 days.
- Guests book furthest in advance for stays during July (average 76 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (53 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (33 days) as a baseline for your pricing and availability strategy in Stephenville.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 53 days) to capture early planners.
- Monitor your own booking lead times against these Stephenville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stephenville (2025)
Amenity Prevalence
Amenity Insights for Stephenville
- Essential amenities in Stephenville that guests expect include: Free parking on premises, TV, Smoke alarm, Wifi, Fire extinguisher, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stephenville: Free parking on premises, TV, Smoke alarm, Wifi, Fire extinguisher, Kitchen.
- Prioritize adding missing essentials: Fire extinguisher, Kitchen.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stephenville to stay competitive.
Stephenville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stephenville
- The typical guest profile for Airbnb in Stephenville consists of primarily domestic travelers (96%), often arriving from nearby St. John's, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 95.8% of guests.
- Key international markets include Canada (95.8%) and United States (3.4%).
- Top languages spoken are English (81.5%) followed by French (9.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from St. John's and Paradise.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stephenville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Norris Point | 37 | $1,864 | $200.29 | 53% |
| Pasadena | 14 | $1,585 | $172.76 | 44% |
| Bonne Bay Pond | 11 | $1,412 | $204.54 | 44% |
| Trout River | 17 | $1,318 | $130.58 | 53% |
| Corner Brook | 72 | $1,309 | $100.73 | 53% |
| Rocky Harbour | 112 | $1,295 | $141.55 | 51% |
| Woody Point | 25 | $1,278 | $207.83 | 41% |
| Deer Lake | 52 | $1,199 | $109.02 | 47% |
| Reidville | 10 | $1,122 | $123.51 | 34% |
| Steady Brook | 20 | $1,059 | $156.41 | 29% |