Rouyn-Noranda Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Quebec, Canada

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Rouyn-Noranda in 2025? Explore comprehensive Airbnb analytics for Rouyn-Noranda, Quebec, Canada to uncover income potential. This 2025 STR market report for Rouyn-Noranda, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 76 active listings.

Whether you're considering an Airbnb investment in Rouyn-Noranda, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rouyn-Noranda Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Rouyn-Noranda Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$96
The average rental revenue earned for an occupied room per day in Rouyn-Noranda.
Occupancy Rate(?)
42.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,397
Typical annual income for an Airbnb listing in Rouyn-Noranda. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
3.7%
Positive growth (3.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Rouyn-Noranda.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Rouyn-Noranda.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
76
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Rouyn-Noranda (2025)

Understanding the monthly revenue variations for Airbnb listings in Rouyn-Noranda is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rouyn-Noranda is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rouyn-Noranda across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,290+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,641 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,057 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $556, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Rouyn-Noranda

Rouyn-Noranda Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Rouyn-Noranda STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rouyn-Noranda:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Rouyn-Noranda

Average Daily Rate (ADR) Airbnb Trends in Rouyn-Noranda (2025)

Effective short term rental pricing strategy in Rouyn-Noranda involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rouyn-Noranda typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $154+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $116 or more.
  • Typical properties (Median) charge around $88 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Rouyn-Noranda

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Airbnb Seasonality Analysis & Trends in Rouyn-Noranda (2025)

Peak Season (August, July, September)
  • Revenue averages $1,508 per month
  • Occupancy rates average 51.5%
  • Daily rates average $99
Shoulder Season
  • Revenue averages $1,191 per month
  • Occupancy maintains around 43.6%
  • Daily rates hold near $98
Low Season (January, November, December)
  • Revenue drops to average $911 per month
  • Occupancy decreases to average 37.6%
  • Daily rates adjust to average $93

Seasonality Insights for Rouyn-Noranda

  • The Airbnb seasonality in Rouyn-Noranda shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Rouyn-Noranda's highest earning potential, with monthly revenues capable of climbing to $1,598, occupancy reaching a high of 52.9%, and ADRs peaking at $107.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $766, occupancy could drop to 31.8%, and ADRs may adjust down to $90.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rouyn-Noranda.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Rouyn-Noranda seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Rouyn-Noranda (2025)

Exploring the top neighborhoods for short-term rentals in Rouyn-Noranda? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Rouyn-Noranda
The heart of the city, bustling with shops, restaurants, and cultural amenities. Ideal for travelers wanting to experience the local lifestyle and nightlife.
Establishment of art and culture, Place de la Paix, The Rouyn-Noranda Museum of Art, Local shops and cafes, Festivals and events throughout the year
Osisko Lake
A beautiful recreational area that attracts tourists looking for outdoor activities such as boating, fishing, and hiking. Perfect for families and nature lovers.
Osisko Lake Beach, Walking trails around the lake, Fishing spots, Picnic areas, Scenic viewpoints
Rivière aux Sables
A picturesque area with opportunities for scenic walks and the chance to experience nature. Popular for its tranquility and proximity to outdoor activities.
Rivière aux Sables Park, Hiking trails, Fishing and canoeing spots, Nature observation
Noranda
Steeped in history, Noranda is known for its mining heritage and offers a unique glimpse into the city’s past. Great for cultural tourism and history enthusiasts.
Noranda's Historical Mining Sites, Local heritage museums, Cultural events, Historic architecture
Parc La Vérendrye
A large provincial park offering a variety of outdoor activities including camping, hiking, and wildlife observation. Attractive for eco-tourists and adventure seekers.
Hiking and biking trails, Camping sites, Lakes and fishing spots, Wildlife watching, Winter sports opportunities
Cité-des-Jeunes
A vibrant neighborhood close to educational institutions, making it popular among students and young professionals. Offers a youthful vibe and various amenities.
Cultural events and festivals, Student-friendly cafes, Local markets, Parks and recreational facilities
Montgomery
A cozy residential area with a community feel, appealing to families and those looking for a quieter stay. Good for long-term guests and family trips.
Local parks, Family-friendly activities, Sporting facilities, The community center
Local markets and shops
Essential for visitors looking to experience local cuisine and culture. Great for shoppers and foodies wanting a taste of regional specialties.
Farmers' markets, Craft fairs, Local artisan shops, Gourmet food stores, Culinary festivals

Understanding Airbnb License Requirements & STR Laws in Rouyn-Noranda (2025)

While Rouyn-Noranda, Quebec, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rouyn-Noranda to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Rouyn-Noranda (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Rouyn-Norandabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Log cabin-Le Labrador

Log cabin-Le Labrador

Entire Place • 2 bedrooms

$40,314
Revenue
39.1%
Occupancy
$280.06
Daily Rate
Logis des Prodiges – Le 777

Logis des Prodiges – Le 777

Entire Place • 3 bedrooms

$30,097
Revenue
67.5%
Occupancy
$124.42
Daily Rate
Newly renovated loft, city center 102

Newly renovated loft, city center 102

Entire Place • 1 bedroom

$26,896
Revenue
73.7%
Occupancy
$83.91
Daily Rate
Accommodation Les Matins Tranquilles

Accommodation Les Matins Tranquilles

Entire Place • 4 bedrooms

$26,468
Revenue
61.3%
Occupancy
$112.86
Daily Rate
Two-bedroom deluxe apartment (Central)

Two-bedroom deluxe apartment (Central)

Entire Place • 2 bedrooms

$26,056
Revenue
63.9%
Occupancy
$112.75
Daily Rate
Lakefront cottage

Lakefront cottage

Entire Place • 2 bedrooms

$22,680
Revenue
60.3%
Occupancy
$103.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Rouyn-Noranda (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Rouyn-Noranda based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cedric29$281,4146444.47/5.0
Nasaralia5$78,9391854.82/5.0
Francis3$58,940944.96/5.0
Nathalie1$40,314105.00/5.0
Karine5$34,2741824.93/5.0
Bryan2$30,5231014.84/5.0
Pierre2$29,1853394.71/5.0
Doris1$26,468304.77/5.0
Marie-Noëlle2$23,908824.76/5.0
Eric1$22,680374.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rouyn-Noranda.

Dive Deeper: Advanced Rouyn-Noranda STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rouyn-Noranda. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Rouyn-Noranda Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Rouyn-Noranda

  • The Rouyn-Noranda Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 76 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Rouyn-Noranda, Apartment/Condo properties are the most common (78.9%), reflecting the local real estate landscape.
  • Smaller segments like outdoor/unique, others, unique stays (combined 7.8%) offer potential for unique stay experiences.

Rouyn-Noranda Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Rouyn-Noranda

  • The dominant room capacity in Rouyn-Noranda is 1 bedroom listings, making up 43.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 59.2% of the active Airbnb listings in Rouyn-Noranda, indicating a high concentration in these sizes.

Rouyn-Noranda Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Rouyn-Noranda

  • The most common guest capacity trend in Rouyn-Noranda vacation rentals is listings accommodating 2 guests (40.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Rouyn-Noranda STR market, accounting for 63.2% of listings.
  • A significant 40.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Rouyn-Noranda.
  • 22.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rouyn-Noranda.
  • On average, properties in Rouyn-Noranda are equipped to host 3.5 guests.

Rouyn-Noranda Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Rouyn-Noranda

  • The most common availability pattern in Rouyn-Noranda falls within the 271-366 days range, representing 47.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Rouyn-Noranda (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Rouyn-Noranda Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (32.9%)

1 Night

23 listings

32.9% of total

2 Nights (34.3%)

2 Nights

24 listings

34.3% of total

4-6 Nights (2.9%)

4-6 Nights

2 listings

2.9% of total

7-29 Nights (8.6%)

7-29 Nights

6 listings

8.6% of total

30+ Nights (21.4%)

30+ Nights

15 listings

21.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Rouyn-Noranda is 2 Nights, adopted by 34.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.2%) of the Rouyn-Noranda Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.4%) caters to monthly stays (30+ nights) in Rouyn-Noranda, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 34.3% of Rouyn-Noranda hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 21.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rouyn-Noranda.

Rouyn-Noranda Airbnb Cancellation Policy Trends Analysis (2025)

Limited

1 listings

1.3% of total

Super Strict 60 Days (34.7%)

Super Strict 60 Days

26 listings

34.7% of total

Flexible (25.3%)

Flexible

19 listings

25.3% of total

Moderate (21.3%)

Moderate

16 listings

21.3% of total

Firm (13.3%)

Firm

10 listings

13.3% of total

Strict

3 listings

4% of total

Cancellation Policy Insights for Rouyn-Noranda

  • The prevailing Airbnb cancellation policy trend in Rouyn-Noranda is Super Strict 60 Days, used by 34.7% of listings.
  • There's a relatively balanced mix between guest-friendly (46.6%) and stricter (17.3%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (4%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 34.7% market standard in Rouyn-Noranda.
  • Using a Strict policy might deter some guests, as only 4% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Rouyn-Noranda.

Rouyn-Noranda STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Rouyn-Noranda

  • The overall average booking lead time for vacation rentals in Rouyn-Noranda is 29 days.
  • Guests book furthest in advance for stays during August (average 48 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (32 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Rouyn-Noranda.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 48 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 32 days) to capture early planners.
  • Monitor your own booking lead times against these Rouyn-Noranda averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Rouyn-Noranda (2025)

Amenity data is currently unavailable for Rouyn-Noranda.

Rouyn-Noranda Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Rouyn-Noranda

  • The typical guest profile for Airbnb in Rouyn-Noranda consists of primarily domestic travelers (93%), often arriving from nearby Montreal, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 93.4% of guests.
  • Key international markets include Canada (93.4%) and France (2.5%).
  • Top languages spoken are French (46.9%) followed by English (41.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Montreal and Rouyn-Noranda.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Rouyn-Noranda Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Temiskaming Shores27$1,496$136.7347%
Kirkland Lake13$911$93.7246%
Unorganized West Timiskaming25$638$129.4732%
Black River-Matheson Township12$435$81.3236%

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