Vicuña Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Coquimbo Region, Chile

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Vicuña in 2025? Explore comprehensive Airbnb analytics for Vicuña, Coquimbo Region, Chile to uncover income potential. This 2025 STR market report for Vicuña, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 174 active listings.

Whether you're considering an Airbnb investment in Vicuña, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vicuña Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vicuña Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$80
The average rental revenue earned for an occupied room per day in Vicuña.
Occupancy Rate(?)
25.9%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$6,091
Typical annual income for an Airbnb listing in Vicuña. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
28.2%
Strong growth (28.2%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Vicuña.
Lowest Revenue Month(?)
October
The month with the lowest average earnings, indicating the low season in Vicuña.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
174
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vicuña (2025)

Understanding the monthly revenue variations for Airbnb listings in Vicuña is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vicuña is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vicuña across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,180+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,213 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $579 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $232, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vicuña

Vicuña Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vicuña STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vicuña:

  • Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 39% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vicuña

Average Daily Rate (ADR) Airbnb Trends in Vicuña (2025)

Effective short term rental pricing strategy in Vicuña involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vicuña typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $161+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $109 or more.
  • Typical properties (Median) charge around $76 per night.
  • Entry-level properties (Bottom 25%) earn around $51 per night.

Average Daily Rate (ADR) Trend by Month in Vicuña

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Airbnb Seasonality Analysis & Trends in Vicuña (2025)

Peak Season (May, February, April)
  • Revenue averages $1,285 per month
  • Occupancy rates average 35.0%
  • Daily rates average $94
Shoulder Season
  • Revenue averages $878 per month
  • Occupancy maintains around 28.0%
  • Daily rates hold near $91
Low Season (August, October, November)
  • Revenue drops to average $556 per month
  • Occupancy decreases to average 20.2%
  • Daily rates adjust to average $93

Seasonality Insights for Vicuña

  • The Airbnb seasonality in Vicuña shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vicuña's highest earning potential, with monthly revenues capable of climbing to $1,380, occupancy reaching a high of 49.0%, and ADRs peaking at $99.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $535, occupancy could drop to 19.0%, and ADRs may adjust down to $82.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vicuña.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vicuña seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vicuña (2025)

Exploring the top neighborhoods for short-term rentals in Vicuña? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Elqui Valley
A stunning valley known for its clear skies and beautiful landscapes, popular for stargazing and outdoor activities. It attracts tourists looking for a unique experience in nature, wine tasting, and relaxation.
Pisco Elqui, Valle del Elqui Observatory, Cochiguaz, Alcohuaz, Solar de Tipaume
Vicuña Town Center
The heart of Vicuña, offering cultural experiences, shops, and local cuisine. Ideal for tourists who want to explore the local culture and the surrounding areas.
Vicuña Plaza, Cozy local restaurants, Museo del Faro, Casa de Gabriela Mistral
Historic Valley Tour
This area showcases the history and traditions of the Elqui Valley, attracting visitors who wish to learn more about the region's heritage and natural beauty.
Historical farms, Traditional Pisco distilleries, Hiking trails, Cultural festivals
Pisco Elqui
Famous for its production of Pisco, this town is a must-visit for tourists interested in wine and spirit tours, with stunning views of the Andes.
Local distilleries, Scenic viewpoints, Nature walks
Andes Mountains Hikes
The mountain ranges offer breathtaking hikes and adventure experiences, attracting outdoor enthusiasts and nature lovers.
Hiking trails, Mountain biking, Photographic viewpoints
Maipo River Delights
This area provides recreational activities along the river, attracting families and active visitors looking to enjoy water sports and relaxation.
River activities, Picnic spots, Bicycle paths
Astronomical Observatories
The area is renowned for its observatories due to its clear skies, making it ideal for tourists interested in astronomy and stargazing.
Observatorio Mamalluca, Observatorio Collowara, Star-gazing tours
Local Cuisine Tours
Vicuña is known for its unique cuisine featuring local ingredients. Foodies will find a paradise with various culinary experiences.
Local markets, Gastronomic festivals, Pisco tasting, Traditional Chilean dishes

Understanding Airbnb License Requirements & STR Laws in Vicuña (2025)

While Vicuña, Coquimbo Region, Chile currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vicuña to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Vicuña (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vicuñabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

House in the Valley

House in the Valley

Entire Place • 4 bedrooms

$47,120
Revenue
50.3%
Occupancy
$206.33
Daily Rate
House in Campo Valle del Elqui

House in Campo Valle del Elqui

Entire Place • 4 bedrooms

$40,842
Revenue
34.0%
Occupancy
$219.17
Daily Rate
Casa La Huerta, Diaguitas

Casa La Huerta, Diaguitas

Entire Place • 4 bedrooms

$37,488
Revenue
64.4%
Occupancy
$142.58
Daily Rate
10-person house with private pool

10-person house with private pool

Entire Place • 2 bedrooms

$32,004
Revenue
52.0%
Occupancy
$157.77
Daily Rate
Oasis La Viñita (Private Cabin & Pool)

Oasis La Viñita (Private Cabin & Pool)

Entire Place • 2 bedrooms

$31,746
Revenue
70.5%
Occupancy
$101.87
Daily Rate
Rest home, Diaguitas

Rest home, Diaguitas

Entire Place • 3 bedrooms

$27,046
Revenue
46.0%
Occupancy
$147.38
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vicuña (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vicuña based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Enny3$50,8682074.99/5.0
Mauricio1$47,120185.00/5.0
Victor1$40,842404.95/5.0
Gabriel1$37,488635.00/5.0
Nicolas1$31,746684.99/5.0
Yasmín Rocio5$29,7202394.97/5.0
Elias Ignacio3$29,593654.85/5.0
Atilio3$27,113144.58/5.0
Nicolas1$27,046654.88/5.0
Claudia5$26,9052874.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vicuña.

Dive Deeper: Advanced Vicuña STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vicuña. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vicuña Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vicuña

  • The Vicuña Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 67.8% of the 174 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 32.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Vicuña, House properties are the most common (37.9%), reflecting the local real estate landscape.
  • Houses represent a significant 37.9% portion, catering likely to families or larger groups.
  • The presence of 18.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, unique stays, others (combined 8.6%) offer potential for unique stay experiences.

Vicuña Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vicuña

  • The dominant room capacity in Vicuña is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 63.2% of the active Airbnb listings in Vicuña, indicating a high concentration in these sizes.
  • A significant 24.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vicuña.

Vicuña Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vicuña

  • The most common guest capacity trend in Vicuña vacation rentals is listings accommodating 4 guests (25.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Vicuña STR market, accounting for 39.7% of listings.
  • 27.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vicuña.
  • On average, properties in Vicuña are equipped to host 4.1 guests.

Vicuña Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vicuña

  • The most common availability pattern in Vicuña falls within the 271-366 days range, representing 70.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Vicuña (39.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vicuña Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (44.9%)

1 Night

75 listings

44.9% of total

2 Nights (34.7%)

2 Nights

58 listings

34.7% of total

3 Nights (6%)

3 Nights

10 listings

6% of total

4-6 Nights (0.6%)

4-6 Nights

1 listings

0.6% of total

30+ Nights (13.8%)

30+ Nights

23 listings

13.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Vicuña is 1 Night, adopted by 44.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (79.6%) of the Vicuña Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.8%) caters to monthly stays (30+ nights) in Vicuña, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 44.9% of Vicuña hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vicuña.

Vicuña Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.7% of total

Flexible (56.2%)

Flexible

82 listings

56.2% of total

Moderate (27.4%)

Moderate

40 listings

27.4% of total

Firm (8.9%)

Firm

13 listings

8.9% of total

Strict (6.8%)

Strict

10 listings

6.8% of total

Cancellation Policy Insights for Vicuña

  • The prevailing Airbnb cancellation policy trend in Vicuña is Flexible, used by 56.2% of listings.
  • The market strongly favors guest-friendly terms, with 83.6% of listings offering Flexible or Moderate policies. This suggests guests in Vicuña may expect booking flexibility.
  • Strict cancellation policies are quite rare (6.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 56.2% market standard in Vicuña.
  • Given the high prevalence of Flexible policies (56.2%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 6.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vicuña.

Vicuña STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vicuña

  • The overall average booking lead time for vacation rentals in Vicuña is 21 days.
  • Guests book furthest in advance for stays during August (average 51 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (34 days avg.) sees the longest lead times, while Spring (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Vicuña.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 34 days) to capture early planners.
  • Monitor your own booking lead times against these Vicuña averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vicuña (2025)

Amenity Prevalence

Amenity Insights for Vicuña

  • Popular amenities like Free parking on premises, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Vicuña.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vicuña to stay competitive.

Vicuña Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vicuña

  • The typical guest profile for Airbnb in Vicuña consists of primarily domestic travelers (75%), often arriving from nearby Santiago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 75.3% of guests.
  • Key international markets include Chile (75.3%) and France (6.8%).
  • Top languages spoken are Spanish (52.2%) followed by English (31.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Santiago and La Serena.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vicuña Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Canela61$1,705$228.7230%
Paihuano136$733$101.8329%
La Higuera53$699$103.1428%
Distrito Potrerillos129$610$77.9331%
Coquimbo1,560$602$95.9336%
Ovalle27$490$56.2731%
La Serena1,953$450$69.0637%
Salamanca11$415$91.1422%
Freirina23$405$87.5122%

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