Mariquina Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Los Ríos, Chile

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Mariquina in 2025? Explore comprehensive Airbnb analytics for Mariquina, Los Ríos, Chile to uncover income potential. This 2025 STR market report for Mariquina, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.

Whether you're considering an Airbnb investment in Mariquina, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mariquina Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Mariquina Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$72
The average rental revenue earned for an occupied room per day in Mariquina.
Occupancy Rate(?)
24.1%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$2,811
Typical annual income for an Airbnb listing in Mariquina. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.7%
Positive growth (0.7%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Mariquina.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Mariquina.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
27
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Mariquina (2025)

Understanding the monthly revenue variations for Airbnb listings in Mariquina is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mariquina is typically February, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mariquina across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,058+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $694 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $383 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $217, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Mariquina

Mariquina Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Mariquina STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mariquina:

  • Best-in-class properties (Top 10%) achieve 50%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 34% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Mariquina

Average Daily Rate (ADR) Airbnb Trends in Mariquina (2025)

Effective short term rental pricing strategy in Mariquina involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mariquina typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $117+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $79 or more.
  • Typical properties (Median) charge around $64 per night.
  • Entry-level properties (Bottom 25%) earn around $44 per night.

Average Daily Rate (ADR) Trend by Month in Mariquina

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Airbnb Seasonality Analysis & Trends in Mariquina (2025)

Peak Season (February, May, April)
  • Revenue averages $826 per month
  • Occupancy rates average 38.5%
  • Daily rates average $69
Shoulder Season
  • Revenue averages $459 per month
  • Occupancy maintains around 21.7%
  • Daily rates hold near $69
Low Season (August, September, December)
  • Revenue drops to average $287 per month
  • Occupancy decreases to average 15.6%
  • Daily rates adjust to average $68

Seasonality Insights for Mariquina

  • The Airbnb seasonality in Mariquina shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Mariquina's highest earning potential, with monthly revenues capable of climbing to $980, occupancy reaching a high of 51.6%, and ADRs peaking at $70.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $270, occupancy could drop to 13.5%, and ADRs may adjust down to $67.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mariquina.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Mariquina seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Mariquina (2025)

Exploring the top neighborhoods for short-term rentals in Mariquina? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro de Mariquina
The heart of Mariquina, bustling with shops, restaurants, and cultural events. Great for tourists wanting to experience local life and easy access to other attractions in the area.
Plaza de Armas, Iglesia San Francisco, Museo Histórico, Teatro Municipal, Cafés locales
Río San Pedro
A scenic area along the San Pedro River, perfect for nature lovers and outdoor enthusiasts, offering opportunities for fishing, hiking, and relaxation by the river.
Parque Río San Pedro, Senderos Naturales, Vista al río, Áreas de picnic
Los Canelos
A charming rural area known for its agricultural attractions and traditional Chilean culture. Ideal for those looking to escape the city and enjoy peaceful surroundings.
Viñedos locales, Fonda del Canelo, Excursiones a caballo, Festivales culturales
Termas de Coñaripe
Known for its hot springs and wellness tourism, this area attracts visitors looking for relaxation and natural therapy, making it a prime location for Airbnb hosting.
Termas de Coñaripe, Senderos de hiking, Vistas naturales, Balnearios
Puente Colgante
A picturesque spot known for its hanging bridge and surrounding nature. This location offers unique experiences and attracts tourists interested in photography and nature walks.
Puente Colgante, Rutas de senderismo, Miradores, Aventura al aire libre
Los Molinos
A tranquil area known for its beautiful landscapes and rural charm. Ideal for families and travelers seeking a serene getaway surrounded by nature.
Lago Los Molinos, Actividades al aire libre, Senderismo, Campamentos
El Roble
A residential area with a strong community vibe, often preferred by long-term visitors and those wanting a homestay experience close to local amenities.
Parque El Roble, Cafés y restaurantes locales, Mercados
Cerro Blanco
A hillside area offering breathtaking views of the valley and surrounding mountains, popular with tourists seeking outdoor activities and natural beauty.
Miradores, Caminatas en la montaña, Actividades de aventura

Understanding Airbnb License Requirements & STR Laws in Mariquina (2025)

While Mariquina, Los Ríos, Chile currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mariquina to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 7% licensed listings)

Top Performing Airbnb Properties in Mariquina (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mariquinabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Rustic Cabin in Mississippi - Mehuin

Rustic Cabin in Mississippi - Mehuin

Entire Place • 2 bedrooms

$9,637
Revenue
36.2%
Occupancy
$60.53
Daily Rate
Beachfront cottage with unique view

Beachfront cottage with unique view

Entire Place • 2 bedrooms

$8,891
Revenue
36.8%
Occupancy
$79.44
Daily Rate
Cozy country cabin near Valdivia

Cozy country cabin near Valdivia

Entire Place • 1 bedroom

$5,114
Revenue
35.5%
Occupancy
$40.34
Daily Rate
Entre Hualles Alojamiento y Tinaja

Entre Hualles Alojamiento y Tinaja

Entire Place • 2 bedrooms

$4,878
Revenue
25.4%
Occupancy
$36.01
Daily Rate
Spacious house in Mehuin

Spacious house in Mehuin

Entire Place • 3 bedrooms

$3,773
Revenue
41.6%
Occupancy
$61.86
Daily Rate
Cabin in Mehuín 2

Cabin in Mehuín 2

Entire Place • 2 bedrooms

$3,723
Revenue
31.1%
Occupancy
$39.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Mariquina (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Mariquina based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alison1$9,637134.62/5.0
Jose1$8,89184.88/5.0
Paola4$7,758442.45/5.0
Ema2$5,586354.80/5.0
Alejandra1$5,114135.00/5.0
Patricio1$4,87884.63/5.0
Sebastian1$3,773105.00/5.0
Hans2$3,76232.50/5.0
Irene2$3,718185.00/5.0
Karina1$3,70335.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mariquina.

Dive Deeper: Advanced Mariquina STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mariquina. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Mariquina Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Mariquina

  • The Mariquina Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 27 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Mariquina, Outdoor/Unique properties are the most common (59.3%), reflecting the local real estate landscape.
  • Houses represent a significant 40.7% portion, catering likely to families or larger groups.

Mariquina Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Mariquina

  • The dominant room capacity in Mariquina is 2 bedrooms listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 74.0% of the active Airbnb listings in Mariquina, indicating a high concentration in these sizes.
  • A significant 40.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mariquina.

Mariquina Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Mariquina

  • The most common guest capacity trend in Mariquina vacation rentals is listings accommodating 5 guests (25.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 4 guests dominate the Mariquina STR market, accounting for 44.4% of listings.
  • 40.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mariquina.
  • On average, properties in Mariquina are equipped to host 5.3 guests.

Mariquina Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Mariquina

  • The most common availability pattern in Mariquina falls within the 271-366 days range, representing 81.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Mariquina (51.9%), reflecting common guest stay durations or potential owner blocking patterns.

Mariquina Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (51.9%)

1 Night

14 listings

51.9% of total

2 Nights (37%)

2 Nights

10 listings

37% of total

3 Nights (3.7%)

3 Nights

1 listings

3.7% of total

30+ Nights (7.4%)

30+ Nights

2 listings

7.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Mariquina is 1 Night, adopted by 51.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (88.9%) of the Mariquina Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 51.9% of Mariquina hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 7.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mariquina.

Mariquina Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (61.9%)

Flexible

13 listings

61.9% of total

Moderate (33.3%)

Moderate

7 listings

33.3% of total

Firm

1 listings

4.8% of total

Cancellation Policy Insights for Mariquina

  • The prevailing Airbnb cancellation policy trend in Mariquina is Flexible, used by 61.9% of listings.
  • The market strongly favors guest-friendly terms, with 95.2% of listings offering Flexible or Moderate policies. This suggests guests in Mariquina may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 61.9% market standard in Mariquina.
  • Given the high prevalence of Flexible policies (61.9%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Mariquina.

Mariquina STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Mariquina

  • The overall average booking lead time for vacation rentals in Mariquina is 21 days.
  • Guests book furthest in advance for stays during February (average 37 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 4 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (26 days avg.) sees the longest lead times, while Spring (13 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Mariquina.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 37 days out to capitalize on advance planning.
  • During May, focus on last-minute booking availability and promotions, as guests book with very short notice (4 days avg.).
  • Target marketing efforts for the Winter season well in advance (at least 26 days) to capture early planners.
  • Monitor your own booking lead times against these Mariquina averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Mariquina (2025)

Amenity Prevalence

Amenity Insights for Mariquina

  • Essential amenities in Mariquina that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, TV, Heating are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Mariquina: Kitchen, Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Hot water or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Mariquina to stay competitive.

Mariquina Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Mariquina

  • The typical guest profile for Airbnb in Mariquina consists of primarily domestic travelers (89%), often arriving from nearby Santiago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 88.5% of guests.
  • Key international markets include Chile (88.5%) and Germany (3.8%).
  • Top languages spoken are Spanish (52.2%) followed by English (34.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Santiago and Temuco.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Mariquina Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Puerto Octay93$698$114.9031%
Panguipulli534$541$96.8432%
Río Bueno33$531$71.0434%
Puyehue69$505$100.5830%
Lago Ranco115$485$100.7533%
Futrono143$471$112.4730%
Temuco338$466$46.4840%
Cunco48$462$151.6425%
Valdivia942$454$59.7836%
Los Lagos33$431$113.3027%

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