Molina Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maule Region, Chile
Is Airbnb profitable in Molina in 2025? Explore comprehensive Airbnb analytics for Molina, Maule Region, Chile to uncover income potential. This 2025 STR market report for Molina, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Molina, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Molina Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Molina Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Molina (2025)
Understanding the monthly revenue variations for Airbnb listings in Molina is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Molina is typically May, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Molina across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,162+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,240 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $854 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $390, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Molina
Molina Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Molina STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Molina:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Molina
Average Daily Rate (ADR) Airbnb Trends in Molina (2025)
Effective short term rental pricing strategy in Molina involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Molina typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $110+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $93 or more.
- Typical properties (Median) charge around $62 per night.
- Entry-level properties (Bottom 25%) earn around $51 per night.
Average Daily Rate (ADR) Trend by Month in Molina
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Airbnb Seasonality Analysis & Trends in Molina (2025)
Peak Season (May, February, April)
- Revenue averages $1,578 per month
- Occupancy rates average 51.4%
- Daily rates average $73
Shoulder Season
- Revenue averages $919 per month
- Occupancy maintains around 33.2%
- Daily rates hold near $73
Low Season (March, October, November)
- Revenue drops to average $532 per month
- Occupancy decreases to average 21.5%
- Daily rates adjust to average $74
Seasonality Insights for Molina
- The Airbnb seasonality in Molina shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Molina's highest earning potential, with monthly revenues capable of climbing to $1,987, occupancy reaching a high of 66.2%, and ADRs peaking at $78.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $475, occupancy could drop to 18.6%, and ADRs may adjust down to $71.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Molina.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Molina seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Molina (2025)
Exploring the top neighborhoods for short-term rentals in Molina? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Los Espiritus | Known for its natural beauty and pristine landscapes, Los Espiritus is ideal for eco-tourism and outdoor activities. It's perfect for travelers seeking tranquility and a connection with nature. | Rio Maule, Cerro La Virgen, Natural reserves, Hiking trails, Vineyards nearby |
| Talca | As the capital of the Maule Region, Talca offers a blend of cultural events, historical sites, and urban amenities, making it attractive to both tourists and business travelers. | Plaza de Armas, Museo O'Higginiano, Parque Inferno, Local food markets, Cultural festivals |
| Curicó | Famous for its wine production, Curicó entices food and wine enthusiasts. The region is known for its beautiful vineyards and caring local wineries. | Vineyards, Winery tours, Plaza de Armas, Cultural heritage sites, Natural parks |
| Pencahue | Ideal for those looking to escape city life, Pencahue is a quaint town with stunning rural landscapes and local culture, offering a rustic experience. | Nature walks, Local artisan markets, Cultural festivals, Historic churches, Scenic viewpoints |
| Linares | Rich in history and an important center for agriculture, Linares provides a mix of traditional and modern experiences, making it appealing to diverse travelers. | Historic sites, Local gastronomy, Nearby hot springs, Parks and recreation, Artisan craft markets |
| San Javier | A small town with rich folklore and traditions, San Javier is perfect for visitors interested in authentic Chilean culture, music, and community. | Traditional fairs, Local music events, Cultural heritage sites, Natural surroundings, Artisan products |
| Cauquenes | Known for its serene environment, Cauquenes offers an excellent escape for tourists looking for relaxation and outdoor activities such as hiking and bird watching. | Nature reserves, Scenic landscapes, Bird watching spots, Local farms, Cultural activities |
| Constitución | This coastal town attracts visitors with its beautiful beaches and the marine ecosystem, making it a perfect getaway for those who enjoy the sea and nature. | Beaches, Marine parks, Cultural heritage, Local seafood cuisine, Nature trails |
Understanding Airbnb License Requirements & STR Laws in Molina (2025)
While Molina, Maule Region, Chile currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Molina to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Molina (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Molinabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Toscana by the river
Entire Place • 2 bedrooms
Domo y HotTub a laguna shore
Entire Place • 1 bedroom
Naturaltubs Molina
Entire Place • 1 bedroom
Casa de Campo with access to Rio
Entire Place • 3 bedrooms
Alto San José cozy mountain shelter
Entire Place • 1 bedroom
Cabañas exclusivas Siete Tazas 1
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Molina (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Molina based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Pablo | 2 | $61,538 | 121 | 4.97/5.0 |
| Cristian | 5 | $35,916 | 18 | 2.00/5.0 |
| Tamara | 1 | $14,099 | 11 | 5.00/5.0 |
| Rosanna | 1 | $13,475 | 64 | 4.98/5.0 |
| Carlos | 1 | $9,748 | 32 | 4.88/5.0 |
| Carlos | 3 | $8,872 | 72 | 4.87/5.0 |
| Host #83048931 | 1 | $8,117 | 4 | 4.75/5.0 |
| Sandra | 1 | $7,678 | 26 | 4.73/5.0 |
| Host #335868673 | 1 | $7,312 | 0 | 0.00/5.0 |
| Patricio | 1 | $6,481 | 78 | 4.79/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Molina.
Dive Deeper: Advanced Molina STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Molina. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMolina Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Molina
- The Molina Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.5% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Molina, Outdoor/Unique properties are the most common (45.2%), reflecting the local real estate landscape.
- Houses represent a significant 38.7% portion, catering likely to families or larger groups.
- The presence of 12.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 3.2%) offer potential for unique stay experiences.
Molina Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Molina
- The dominant room capacity in Molina is 2 bedrooms listings, making up 54.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 80.6% of the active Airbnb listings in Molina, indicating a high concentration in these sizes.
Molina Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Molina
- The most common guest capacity trend in Molina vacation rentals is listings accommodating 6 guests (22.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Molina STR market, accounting for 45.2% of listings.
- 35.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Molina.
- On average, properties in Molina are equipped to host 4.6 guests.
Molina Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Molina
- The most common availability pattern in Molina falls within the 271-366 days range, representing 67.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Molina (45.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Molina Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
42.9% of total
2 Nights
7 listings
25% of total
30+ Nights
9 listings
32.1% of total
Key Insights
- The most prevalent minimum stay requirement in Molina is 1 Night, adopted by 42.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.9%) of the Molina Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (32.1%) caters to monthly stays (30+ nights) in Molina, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.9% of Molina hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 32.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Molina.
Molina Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
27.3% of total
Moderate
8 listings
36.4% of total
Firm
3 listings
13.6% of total
Strict
5 listings
22.7% of total
Cancellation Policy Insights for Molina
- The prevailing Airbnb cancellation policy trend in Molina is Moderate, used by 36.4% of listings.
- There's a relatively balanced mix between guest-friendly (63.7%) and stricter (36.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.4% market standard in Molina.
- Regularly review your cancellation policy against competitors and market demand shifts in Molina.
Molina STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Molina
- The overall average booking lead time for vacation rentals in Molina is 26 days.
- Guests book furthest in advance for stays during December (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in August (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (29 days avg.) sees the longest lead times, while Fall (23 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Molina.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- During August, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 29 days) to capture early planners.
- Monitor your own booking lead times against these Molina averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Molina (2025)
Amenity Prevalence
Amenity Insights for Molina
- Essential amenities in Molina that guests expect include: Hot water. Lacking these (this) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Molina: Hot water.
- Prioritize adding missing essentials: Hot water.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Molina to stay competitive.
Molina Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Molina
- The typical guest profile for Airbnb in Molina consists of primarily domestic travelers (88%), often arriving from nearby Santiago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 88.2% of guests.
- Key international markets include Chile (88.2%) and United States (2.6%).
- Top languages spoken are Spanish (50.9%) followed by English (32.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Santiago and Viña del Mar.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Molina Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Litueche | 60 | $1,591 | $227.78 | 30% |
| La Estrella | 17 | $1,388 | $245.65 | 29% |
| Las Cabras | 162 | $1,276 | $211.01 | 29% |
| Las Leñas | 66 | $940 | $196.56 | 40% |
| Pinto | 407 | $935 | $144.35 | 31% |
| Santa Cruz | 108 | $814 | $120.41 | 23% |
| Vichuquén | 151 | $813 | $170.45 | 28% |
| Pichilemu | 998 | $744 | $119.81 | 27% |
| Palmilla | 19 | $743 | $123.08 | 24% |
| Longaví | 13 | $700 | $155.18 | 18% |