Macul Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Región Metropolitana, Chile
Is Airbnb profitable in Macul in 2025? Explore comprehensive Airbnb analytics for Macul, Región Metropolitana, Chile to uncover income potential. This 2025 STR market report for Macul, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in Macul, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Macul Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Macul Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Macul (2025)
Understanding the monthly revenue variations for Airbnb listings in Macul is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Macul is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Macul across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,246+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $952 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $579 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $184, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Macul
Macul Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Macul STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Macul:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Macul
Average Daily Rate (ADR) Airbnb Trends in Macul (2025)
Effective short term rental pricing strategy in Macul involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Macul typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $59+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $45 or more.
- Typical properties (Median) charge around $33 per night.
- Entry-level properties (Bottom 25%) earn around $20 per night.
Average Daily Rate (ADR) Trend by Month in Macul
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Airbnb Seasonality Analysis & Trends in Macul (2025)
Peak Season (June, April, August)
- Revenue averages $759 per month
- Occupancy rates average 46.2%
- Daily rates average $37
Shoulder Season
- Revenue averages $633 per month
- Occupancy maintains around 43.8%
- Daily rates hold near $36
Low Season (February, March, September)
- Revenue drops to average $474 per month
- Occupancy decreases to average 39.5%
- Daily rates adjust to average $35
Seasonality Insights for Macul
- The Airbnb seasonality in Macul shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Macul's highest earning potential, with monthly revenues capable of climbing to $763, occupancy reaching a high of 60.0%, and ADRs peaking at $38.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $437, occupancy could drop to 32.8%, and ADRs may adjust down to $34.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Macul.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Macul seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Macul (2025)
Exploring the top neighborhoods for short-term rentals in Macul? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Macul Centro | The central area of Macul is well-connected to public transportation and has a variety of shops, restaurants, and services, making it a convenient place for travelers. | Plaza Macul, Museo de la Educación, Teatro Municipal de Macul, local markets, parks |
| Parque Mahuida | Located near the Mahuida Park, this area is perfect for nature lovers and those seeking outdoor activities while being close to the city. | Parque Mahuida, hiking trails, picnic areas, viewpoints, natural scenery |
| La Fuente de Macul | A vibrant neighborhood with various dining options and nightlife, popular among younger crowds and those looking for entertainment. | bars and clubs, restaurants, shopping centers, live music venues |
| San Carlos | Residential yet accessible, San Carlos is a family-friendly area with parks and schools, making it appealing for longer stays. | Parque San Carlos, local markets, playgrounds, community centers |
| Los Presidentes | An area that combines residential and commercial elements, with easy access to main roads and public transport, making it convenient for visitors. | shopping centers, restaurants, sporting facilities |
| Av. Quilín | Known for its variety of cafes and eateries, this avenue is lively and attracts both locals and tourists looking for a good dining experience. | cafes, local restaurants, street art, markets |
| Municipalidad de Macul | Civic area with good public transport links and close to municipal buildings, suitable for business travelers or short visits to the area. | municipal offices, parks, cultural events |
| San Miguelito | A quieter residential area that offers a more local experience, less touristy but rich with local culture and charm. | local shops, community parks, traditional Chilean food, family-friendly spots |
Understanding Airbnb License Requirements & STR Laws in Macul (2025)
While Macul, Región Metropolitana, Chile currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Macul to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Macul (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Maculbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Depto with Laguna - Full Design - Lado Metro
Entire Place • 2 bedrooms
Arrival beautiful central apartment
Entire Place • 3 bedrooms
Home Studio Blue, Wi-FI, Metro,TV, Parking
Entire Place • 1 bedroom
quiet, safe, close to Metro
Entire Place • 2 bedrooms
Excellent apartment, great space and views
Entire Place • 2 bedrooms
Apartment in Macul
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Macul (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Macul based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Vania | 2 | $21,478 | 114 | 4.75/5.0 |
| Alvaro | 1 | $18,067 | 110 | 4.91/5.0 |
| María José | 2 | $17,643 | 84 | 4.92/5.0 |
| Ivonne | 1 | $16,072 | 54 | 4.93/5.0 |
| Maritza | 1 | $12,714 | 51 | 4.94/5.0 |
| Viviana | 1 | $12,640 | 45 | 4.82/5.0 |
| Carlos | 1 | $12,542 | 126 | 4.94/5.0 |
| HomeTravellers | 1 | $11,867 | 63 | 4.89/5.0 |
| Soledad | 1 | $11,334 | 15 | 4.67/5.0 |
| Andrés | 1 | $11,262 | 30 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Macul.
Dive Deeper: Advanced Macul STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Macul. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMacul Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Macul
- The Macul Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 59.3% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 40.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Macul, Apartment/Condo properties are the most common (75.9%), reflecting the local real estate landscape.
- Houses represent a significant 20.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 3.8%) offer potential for unique stay experiences.
Macul Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Macul
- The dominant room capacity in Macul is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 72.2% of the active Airbnb listings in Macul, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (3.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Macul.
Macul Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Macul
- The most common guest capacity trend in Macul vacation rentals is listings accommodating 2 guests (31.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Macul STR market, accounting for 46.3% of listings.
- A significant 40.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Macul.
- Listings for large groups (6+ guests) are relatively rare (1.9%), potentially indicating an opportunity for hosts targeting this segment in Macul.
- On average, properties in Macul are equipped to host 1.9 guests.
Macul Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Macul
- The most common availability pattern in Macul falls within the 271-366 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Macul (31.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Macul Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
44% of total
2 Nights
10 listings
20% of total
3 Nights
8 listings
16% of total
4-6 Nights
4 listings
8% of total
7-29 Nights
2 listings
4% of total
30+ Nights
4 listings
8% of total
Key Insights
- The most prevalent minimum stay requirement in Macul is 1 Night, adopted by 44% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.0%) of the Macul Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 44% of Macul hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Macul.
Macul Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
26 listings
56.5% of total
Moderate
11 listings
23.9% of total
Firm
6 listings
13% of total
Strict
3 listings
6.5% of total
Cancellation Policy Insights for Macul
- The prevailing Airbnb cancellation policy trend in Macul is Flexible, used by 56.5% of listings.
- The market strongly favors guest-friendly terms, with 80.4% of listings offering Flexible or Moderate policies. This suggests guests in Macul may expect booking flexibility.
- Strict cancellation policies are quite rare (6.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 56.5% market standard in Macul.
- Given the high prevalence of Flexible policies (56.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 6.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Macul.
Macul STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Macul
- The overall average booking lead time for vacation rentals in Macul is 25 days.
- Guests book furthest in advance for stays during November (average 45 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (38 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (25 days) as a baseline for your pricing and availability strategy in Macul.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 45 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Macul averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Macul (2025)
Amenity Prevalence
Amenity Insights for Macul
- Popular amenities like Kitchen, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Macul to stay competitive.
Macul Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Macul
- The typical guest profile for Airbnb in Macul consists of primarily domestic travelers (71%), often arriving from nearby Santiago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 70.6% of guests.
- Key international markets include Chile (70.6%) and Brazil (10.1%).
- Top languages spoken are Spanish (55.7%) followed by English (29.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Santiago and Antofagasta.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Macul Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Potrerillos | 10 | $2,230 | $155.33 | 43% |
| Lo Barnechea | 453 | $1,954 | $339.43 | 43% |
| Litueche | 60 | $1,591 | $227.78 | 30% |
| Estancia Atamisque | 14 | $1,522 | $305.41 | 28% |
| Zapallar | 510 | $1,485 | $245.53 | 30% |
| Casablanca | 192 | $1,400 | $167.49 | 34% |
| Peñaflor | 14 | $1,392 | $154.98 | 31% |
| La Estrella | 17 | $1,388 | $245.65 | 29% |
| Las Cabras | 162 | $1,276 | $211.01 | 29% |
| Curacaví | 26 | $1,185 | $148.77 | 30% |