Pucon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Región de la Araucanía, Chile

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pucon in 2025? Explore comprehensive Airbnb analytics for Pucon, Región de la Araucanía, Chile to uncover income potential. This 2025 STR market report for Pucon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.

Whether you're considering an Airbnb investment in Pucon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pucon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pucon Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$110
The average rental revenue earned for an occupied room per day in Pucon.
Occupancy Rate(?)
32.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$7,723
Typical annual income for an Airbnb listing in Pucon. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
3.0%
Positive growth (3.0%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Pucon.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Pucon.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
43
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pucon (2025)

Understanding the monthly revenue variations for Airbnb listings in Pucon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pucon is typically February, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pucon across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,219+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,258 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $714 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $335, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pucon

Pucon Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pucon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pucon:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pucon

Average Daily Rate (ADR) Airbnb Trends in Pucon (2025)

Effective short term rental pricing strategy in Pucon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pucon typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $208+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $127 or more.
  • Typical properties (Median) charge around $80 per night.
  • Entry-level properties (Bottom 25%) earn around $60 per night.

Average Daily Rate (ADR) Trend by Month in Pucon

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Airbnb Seasonality Analysis & Trends in Pucon (2025)

Peak Season (February, January, December)
  • Revenue averages $1,767 per month
  • Occupancy rates average 48.9%
  • Daily rates average $106
Shoulder Season
  • Revenue averages $872 per month
  • Occupancy maintains around 27.9%
  • Daily rates hold near $116
Low Season (May, September, November)
  • Revenue drops to average $653 per month
  • Occupancy decreases to average 25.6%
  • Daily rates adjust to average $113

Seasonality Insights for Pucon

  • The Airbnb seasonality in Pucon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pucon's highest earning potential, with monthly revenues capable of climbing to $2,229, occupancy reaching a high of 66.1%, and ADRs peaking at $121.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $585, occupancy could drop to 21.1%, and ADRs may adjust down to $98.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pucon.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pucon seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pucon (2025)

Exploring the top neighborhoods for short-term rentals in Pucon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Villarrica
A stunning natural setting with beautiful views of the lake and the volcano. Ideal for tourists looking for relaxation and outdoor activities like water sports, fishing, and hiking.
Lake Villarrica, Villarrica Volcano, Water sports activities, Pucón beach, Hiking trails
Pucón Downtown
The vibrant heart of Pucón, filled with restaurants, shops, and easy access to local attractions. Perfect for those who want the convenience of city life close to nature.
Casino de Pucón, Plaza de Armas, Local artisan markets, Restaurants and cafes
Termas Geometricas
Known for its natural hot springs and breathtaking landscapes, a unique destination for wellness tourists seeking relaxation and rejuvenation.
Termas Geometricas, Hiking trails, Natural hot springs, Scenic viewpoints
Villarrica National Park
A nature enthusiast's paradise with lush landscapes, mountains, and wildlife. Great for adventure seekers and those looking to explore the outdoors.
Hiking, Wildlife watching, Scenic views, Villarrica Volcano
Cascadas de Huife
A beautiful area known for its waterfalls and scenic beauty, attracting nature lovers and those seeking tranquility away from the town.
Huife Waterfalls, Nature trails, Picnic areas
Caburgua Lake
A picturesque lake known for its clear waters and surrounded by forests, perfect for families and those looking to enjoy lakeside activities.
Caburgua Beach, Lago Caburgua, Cascadas de los Ojos del Caburgua, Outdoor picnic areas
Huilo Huilo Biological Reserve
A unique ecological reserve offering diverse flora and fauna, along with adventure activities like canopy tours and trekking.
Canopy tours, Ecological trails, Wildlife observation, Natural scenery
Lago Ranco
Another beautiful lake location with a tranquil environment, popular with tourists looking for peaceful retreats and outdoor activities such as fishing and kayaking.
Lago Ranco, Kayaking, Fishing, Scenic viewpoints

Understanding Airbnb License Requirements & STR Laws in Pucon (2025)

While Pucon, Región de la Araucanía, Chile currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pucon to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Pucon (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Puconbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Amazing Country House 5kms from Pucon

Amazing Country House 5kms from Pucon

Entire Place • 4 bedrooms

$49,434
Revenue
65.3%
Occupancy
$193.78
Daily Rate
Cottage in Pucón

Cottage in Pucón

Entire Place • 5 bedrooms

$26,780
Revenue
58.9%
Occupancy
$257.96
Daily Rate
Beautiful Plot House in Pucon bella jardin !

Beautiful Plot House in Pucon bella jardin !

Entire Place • 5 bedrooms

$25,635
Revenue
37.5%
Occupancy
$181.74
Daily Rate
Spectacular House in Pucon

Spectacular House in Pucon

Entire Place • 3 bedrooms

$19,445
Revenue
36.6%
Occupancy
$161.51
Daily Rate
Tiny House 1 Tinaja Privada and Air Conditioning

Tiny House 1 Tinaja Privada and Air Conditioning

Entire Place • 1 bedroom

$17,584
Revenue
50.8%
Occupancy
$93.33
Daily Rate
Cabin with its own bathtub 10 min from downtown. MA1

Cabin with its own bathtub 10 min from downtown. MA1

Entire Place • 3 bedrooms

$15,380
Revenue
57.7%
Occupancy
$69.26
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pucon (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pucon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ricardo5$56,7586564.71/5.0
Gustavo1$49,434384.92/5.0
Hugo1$26,780234.83/5.0
Marcel1$25,635215.00/5.0
Andres Ignacio1$19,445464.83/5.0
Jaime1$17,5841594.96/5.0
Ruka1$11,8381374.80/5.0
Nitza1$11,6631074.92/5.0
Patricia1$11,480154.80/5.0
María1$8,313194.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pucon.

Dive Deeper: Advanced Pucon STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pucon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pucon Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pucon

  • The Pucon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.7% of the 43 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pucon, Outdoor/Unique properties are the most common (65.1%), reflecting the local real estate landscape.
  • Houses represent a significant 34.9% portion, catering likely to families or larger groups.

Pucon Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pucon

  • The dominant room capacity in Pucon is 3 bedrooms listings, making up 37.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 62.8% of the active Airbnb listings in Pucon, indicating a high concentration in these sizes.
  • A significant 60.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pucon.

Pucon Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pucon

  • The most common guest capacity trend in Pucon vacation rentals is listings accommodating 8+ guests (34.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Pucon STR market, accounting for 53.5% of listings.
  • 62.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pucon.
  • On average, properties in Pucon are equipped to host 5.8 guests.

Pucon Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pucon

  • The most common availability pattern in Pucon falls within the 271-366 days range, representing 72.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pucon (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pucon Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.6%)

1 Night

5 listings

11.6% of total

2 Nights (23.3%)

2 Nights

10 listings

23.3% of total

3 Nights (20.9%)

3 Nights

9 listings

20.9% of total

4-6 Nights (18.6%)

4-6 Nights

8 listings

18.6% of total

30+ Nights (25.6%)

30+ Nights

11 listings

25.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Pucon is 30+ Nights, adopted by 25.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (25.6%) caters to monthly stays (30+ nights) in Pucon, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 25.6% of Pucon hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pucon.

Pucon Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (23.8%)

Flexible

10 listings

23.8% of total

Moderate (38.1%)

Moderate

16 listings

38.1% of total

Firm (7.1%)

Firm

3 listings

7.1% of total

Strict (31%)

Strict

13 listings

31% of total

Cancellation Policy Insights for Pucon

  • The prevailing Airbnb cancellation policy trend in Pucon is Moderate, used by 38.1% of listings.
  • There's a relatively balanced mix between guest-friendly (61.9%) and stricter (38.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 38.1% market standard in Pucon.
  • With 31% using Strict terms, this is a viable option in Pucon, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pucon.

Pucon STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pucon

  • The overall average booking lead time for vacation rentals in Pucon is 32 days.
  • Guests book furthest in advance for stays during February (average 43 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (41 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Pucon.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Pucon averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pucon (2025)

Amenity Prevalence

Amenity Insights for Pucon

  • Essential amenities in Pucon that guests expect include: Free parking on premises, Kitchen, Dishes and silverware, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Backyard, Refrigerator, Cooking basics are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pucon: Free parking on premises, Kitchen, Dishes and silverware, Hot water.
  • Prioritize adding missing essentials: Kitchen, Dishes and silverware, Hot water.
  • Consider adding popular differentiators like Backyard or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pucon to stay competitive.

Pucon Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pucon

  • The typical guest profile for Airbnb in Pucon consists of primarily domestic travelers (72%), often arriving from nearby Santiago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 72.2% of guests.
  • Key international markets include Chile (72.2%) and United States (8.6%).
  • Top languages spoken are Spanish (53.6%) followed by English (30.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Santiago and Concepción.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pucon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lácar Department10$1,569$120.8144%
Municipio de San Martín de los Andes60$1,434$241.0435%
San Martin de los Andes31$1,129$191.8234%
Municipio de Villa La Angostura506$1,007$139.0336%
Candelaria11$940$130.0139%
San Martín de los Andes778$875$114.5939%
Villa Pehuenia17$854$105.7535%
Curacautín325$803$151.0128%
Puerto Octay93$698$114.9031%
Pucón483$599$117.1933%

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