Santiago Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santiago Metropolitan Region, Chile
Is Airbnb profitable in Santiago in 2025? Explore comprehensive Airbnb analytics for Santiago, Santiago Metropolitan Region, Chile to uncover income potential. This 2025 STR market report for Santiago, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 2,713 active listings.
Whether you're considering an Airbnb investment in Santiago, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santiago Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santiago Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santiago (2025)
Understanding the monthly revenue variations for Airbnb listings in Santiago is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santiago is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santiago across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,316+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $999 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $705 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $373, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santiago
Santiago Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santiago STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santiago:
- Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 53%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santiago
Average Daily Rate (ADR) Airbnb Trends in Santiago (2025)
Effective short term rental pricing strategy in Santiago involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santiago typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $65+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $49 or more.
- Typical properties (Median) charge around $38 per night.
- Entry-level properties (Bottom 25%) earn around $31 per night.
Average Daily Rate (ADR) Trend by Month in Santiago
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Airbnb Seasonality Analysis & Trends in Santiago (2025)
Peak Season (July, May, August)
- Revenue averages $901 per month
- Occupancy rates average 59.2%
- Daily rates average $46
Shoulder Season
- Revenue averages $742 per month
- Occupancy maintains around 50.0%
- Daily rates hold near $45
Low Season (February, March, October)
- Revenue drops to average $575 per month
- Occupancy decreases to average 46.9%
- Daily rates adjust to average $43
Seasonality Insights for Santiago
- The Airbnb seasonality in Santiago shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santiago's highest earning potential, with monthly revenues capable of climbing to $927, occupancy reaching a high of 65.9%, and ADRs peaking at $47.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $525, occupancy could drop to 44.8%, and ADRs may adjust down to $42.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santiago.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santiago seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santiago (2025)
Exploring the top neighborhoods for short-term rentals in Santiago? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Providencia | A lively neighborhood known for its mix of residential and commercial areas, Providencia is popular among both locals and expatriates. It boasts numerous parks, restaurants, and shops, making it a prime area for tourists and business travelers alike. | Costanera Center, Parque de Las Esculturas, El Castillo Hidalgo, Plaza a la Aviación, Cerro San Cristóbal |
| Lastarria | Lastarria is a charming, bohemian district filled with culture, art galleries, and theater scenes. It’s frequented by tourists for its authenticity and vibrant atmosphere, making it ideal for hosting Airbnb guests looking for a local experience. | Museo de Artes Visuales, Parque Forestal, Cine El Biógrafo, Lastarria Street Market, Centro Cultural Gabriela Mistral |
| Bellavista | Famous for its vibrant nightlife and artistic vibe, Bellavista is a hotspot for young travelers and those seeking entertainment and culture. It’s also close to several attractions, making it convenient for visitors. | La Chascona, Cerro San Cristóbal, Bellas Artes Museum, Street art murals, Boutiques and bars |
| Las Condes | Las Condes is a wealthy area known for its modern buildings and business centers. It attracts business travelers, offering high-end accommodations and proximity to financial institutions and upscale shopping. | Parque Araucano, Mall Parque Arauco, Sky Costanera, Cerro Manquehue, Golf courses |
| Vitacura | Known for its upscale vibe and high-end restaurants, Vitacura is popular among wealthy travelers. The neighborhood offers beautiful parks and is a great base for exploring outdoor activities in the nearby Andes. | Parque Bicentenario, Rooftop restaurants, Local art galleries, Mapocho River urban park, Cerro San Cristóbal nearby |
| Santiago Centro | The historic heart of Santiago, this area is rich in culture and history, making it a fascinating spot for tourists. It offers many historical sites and government buildings, ideal for cultural immersion. | Plaza de Armas, La Moneda Palace, Metropolitan Cathedral, Historic downtown museums, Palacio Cousiño |
| Ñuñoa | A residential area with a relaxed vibe, Ñuñoa appeals to families and younger travelers. It features local parks and cultural venues, making it a great spot for Airbnb hosting focused on community experiences. | Parque Ñuñoa, National Stadium, Cultural Center Ñuñoa, Local Cafes, Neighborhood markets |
| Maipú | A more laid-back suburb, Maipú offers visitors a taste of local life while being affordable. It has access to vineyards and is an area of historical significance in Chile’s narrative. | Basilica del Voto Nacional, Parque Maipú, Wine tours, Cultural festivals, Local eateries |
Understanding Airbnb License Requirements & STR Laws in Santiago (2025)
While Santiago, Santiago Metropolitan Region, Chile currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santiago to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Santiago (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santiagobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury apartment, newly renovated, ski in-out
Entire Place • 3 bedrooms
6 rooms, heritage house
Entire Place • 6 bedrooms
Two apartments in the same building. Free parking
Entire Place • 4 bedrooms
Maxi Apt close to the metro
Entire Place • 4 bedrooms
5 Star Lastarria with Secret Garden
Entire Place • 3 bedrooms
Spacious and beautiful place in the tourist center
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santiago (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santiago based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hom | 54 | $693,825 | 1461 | 4.32/5.0 |
| Andes STR | 34 | $265,150 | 490 | 3.67/5.0 |
| HomeTravellers | 28 | $204,567 | 605 | 4.33/5.0 |
| Brian | 15 | $177,998 | 3688 | 4.89/5.0 |
| La Conciergerie | 11 | $145,433 | 409 | 4.78/5.0 |
| By Hom | 13 | $142,837 | 357 | 4.37/5.0 |
| America | 21 | $136,703 | 5964 | 4.75/5.0 |
| Felipe | 11 | $117,330 | 1599 | 4.63/5.0 |
| Nicolas | 12 | $98,456 | 1515 | 4.63/5.0 |
| Mariana | 15 | $95,491 | 2995 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santiago.
Dive Deeper: Advanced Santiago STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santiago. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSantiago Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santiago
- The Santiago Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.7% of the 2,713 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santiago, Apartment/Condo properties are the most common (94%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, house, others, unique stays, outdoor/unique (combined 6.1%) offer potential for unique stay experiences.
Santiago Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santiago
- The dominant room capacity in Santiago is 1 bedroom listings, making up 65.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 86.6% of the active Airbnb listings in Santiago, indicating a high concentration in these sizes.
- With over half the market (65.1%) consisting of studios or 1-bedroom units, Santiago is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (3.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Santiago.
Santiago Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santiago
- The most common guest capacity trend in Santiago vacation rentals is listings accommodating 2 guests (44.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Santiago STR market, accounting for 64.9% of listings.
- A significant 46.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Santiago.
- Listings for large groups (6+ guests) are relatively rare (3.1%), potentially indicating an opportunity for hosts targeting this segment in Santiago.
- On average, properties in Santiago are equipped to host 2.7 guests.
Santiago Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santiago
- The most common availability pattern in Santiago falls within the 271-366 days range, representing 28.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 54.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Santiago (27.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 46.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santiago Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
889 listings
35.3% of total
2 Nights
758 listings
30.1% of total
3 Nights
296 listings
11.8% of total
4-6 Nights
149 listings
5.9% of total
7-29 Nights
120 listings
4.8% of total
30+ Nights
306 listings
12.2% of total
Key Insights
- The most prevalent minimum stay requirement in Santiago is 1 Night, adopted by 35.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.4%) of the Santiago Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.2%) caters to monthly stays (30+ nights) in Santiago, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 35.3% of Santiago hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santiago.
Santiago Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0% of total
Flexible
928 listings
39.1% of total
Moderate
819 listings
34.5% of total
Firm
298 listings
12.6% of total
Strict
327 listings
13.8% of total
Cancellation Policy Insights for Santiago
- The prevailing Airbnb cancellation policy trend in Santiago is Flexible, used by 39.1% of listings.
- The market strongly favors guest-friendly terms, with 73.6% of listings offering Flexible or Moderate policies. This suggests guests in Santiago may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 39.1% market standard in Santiago.
- Using a Strict policy might deter some guests, as only 13.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Santiago.
Santiago STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santiago
- The overall average booking lead time for vacation rentals in Santiago is 28 days.
- Guests book furthest in advance for stays during July (average 43 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (36 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Santiago.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 43 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these Santiago averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santiago (2025)
Amenity Prevalence
Amenity Insights for Santiago
- Essential amenities in Santiago that guests expect include: Wifi, Kitchen, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santiago: Wifi, Kitchen, TV.
- Prioritize adding missing essentials: Wifi, Kitchen, TV.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santiago to stay competitive.
Santiago Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santiago
- The typical guest profile for Airbnb in Santiago consists of a mix of domestic (41%) and international guests, with top international origins including Brazil, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 40.9% of guests.
- Key international markets include Chile (40.9%) and Brazil (27.2%).
- Top languages spoken are Spanish (40.4%) followed by English (31.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santiago Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Potrerillos | 10 | $2,230 | $155.33 | 43% |
| Lo Barnechea | 453 | $1,954 | $339.43 | 43% |
| Litueche | 60 | $1,591 | $227.78 | 30% |
| Estancia Atamisque | 14 | $1,522 | $305.41 | 28% |
| Zapallar | 510 | $1,485 | $245.53 | 30% |
| Casablanca | 192 | $1,400 | $167.49 | 34% |
| Peñaflor | 14 | $1,392 | $154.98 | 31% |
| La Estrella | 17 | $1,388 | $245.65 | 29% |
| Las Cabras | 162 | $1,276 | $211.01 | 29% |
| Curacaví | 26 | $1,185 | $148.77 | 30% |