Pica Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tarapacа Region, Chile
Is Airbnb profitable in Pica in 2025? Explore comprehensive Airbnb analytics for Pica, Tarapacа Region, Chile to uncover income potential. This 2025 STR market report for Pica, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 26 active listings.
Whether you're considering an Airbnb investment in Pica, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pica Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pica Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pica (2025)
Understanding the monthly revenue variations for Airbnb listings in Pica is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pica is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pica across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,371+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,621 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $999 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $586, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pica
Pica Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pica STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pica:
- Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pica
Average Daily Rate (ADR) Airbnb Trends in Pica (2025)
Effective short term rental pricing strategy in Pica involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pica typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $151+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $116 or more.
- Typical properties (Median) charge around $92 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Pica
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Airbnb Seasonality Analysis & Trends in Pica (2025)
Peak Season (June, April, May)
- Revenue averages $2,269 per month
- Occupancy rates average 38.6%
- Daily rates average $96
Shoulder Season
- Revenue averages $939 per month
- Occupancy maintains around 30.5%
- Daily rates hold near $98
Low Season (March, August, November)
- Revenue drops to average $668 per month
- Occupancy decreases to average 21.5%
- Daily rates adjust to average $100
Seasonality Insights for Pica
- The Airbnb seasonality in Pica shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pica's highest earning potential, with monthly revenues capable of climbing to $2,599, occupancy reaching a high of 65.0%, and ADRs peaking at $103.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $633, occupancy could drop to 19.4%, and ADRs may adjust down to $95.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pica.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pica seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pica (2025)
Exploring the top neighborhoods for short-term rentals in Pica? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro de Pica | The heart of Pica, famous for its natural beauty and proximity to hot springs. It attracts tourists seeking relaxation and wellness experiences. | Termas de Pica, Lagoons of Pica, Santuario de la Virgen de la Candelaria, Pica's Plaza, Local restaurants and cafes |
| Cochiguaz Valley | A scenic valley known for its stunning landscapes, perfect for eco-tourism and outdoor activities. Ideal for those seeking a peaceful retreat in nature. | Observatorio de Cochiguaz, Nature trails, Stargazing spots, Organic farms, Flow of the Cochiguaz River |
| Salar de Humberstone | An intriguing ghost town and historical site that draws visitors interested in history and photography. It provides a unique perspective on Chile's mining past. | Histórico pueblo de Humberstone, Mining museum, Salt flats, Historic architecture, Photography opportunities |
| Valle de Azapa | Famous for its agriculture and archaeological sites, making it appealing for tourists interested in both culture and nature. | Archaeological Museum of San Miguel de Azapa, Local vineyards, Azapa Valley landscapes, Historic petroglyphs, Cultural festivals |
| La Tirana | Known for its vibrant religious festivals, attracting visitors looking for cultural and traditional experiences. | Fiesta de La Tirana, Church of La Tirana, Artisan markets, Local culinary experiences, Cultural exhibitions |
| Pica Beach | A serene beach area ideal for tourists seeking relaxation and beach activities away from the hustle and bustle. | Beach activities, Water sports, Local seafood restaurants, Sunbathing spots, Beautiful sunsets |
| Parinacota | A remote area with stunning landscapes and opportunities for adventure tourism, appealing to outdoor enthusiasts. | Picon del Diablo, Andean landscapes, Hiking trails, Wildlife watching, Photography spots |
| Cerro Blanco | Known for its unique geological formations and landscapes, attracting those who enjoy nature and exploration. | Hiking opportunities, Panoramic views, Natural rock formations, Photography spots, Windmill farms |
Understanding Airbnb License Requirements & STR Laws in Pica (2025)
While Pica, Tarapacа Region, Chile currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pica to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pica (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Picabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Santorini en Pica (Relax)
Entire Place • 4 bedrooms
Lovely cabin in Oasis de Pica
Entire Place • 3 bedrooms
Beautiful house in Pica with private pool
Entire Place • 3 bedrooms
La Buena Tierra - Los Tangelos
Entire Place • 3 bedrooms
Beautiful house in Pica is rented
Entire Place • 4 bedrooms
Cabin in Oasis de Pica
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pica (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pica based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicolas Alberto | 1 | $23,242 | 6 | 5.00/5.0 |
| Ivania Andrea | 3 | $22,268 | 25 | 5.00/5.0 |
| Karemn | 1 | $20,550 | 28 | 4.89/5.0 |
| Evelyn | 1 | $16,940 | 40 | 4.90/5.0 |
| Paz | 1 | $15,857 | 9 | 4.89/5.0 |
| Mauricio | 1 | $12,446 | 5 | 4.20/5.0 |
| Sebastian | 1 | $11,767 | 19 | 4.95/5.0 |
| Marlisett | 1 | $11,611 | 4 | 4.25/5.0 |
| Valentina | 2 | $11,422 | 25 | 2.30/5.0 |
| Host #470041639 | 2 | $10,521 | 1 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pica.
Dive Deeper: Advanced Pica STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pica. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPica Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pica
- The Pica Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.5% of the 26 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pica, Outdoor/Unique properties are the most common (57.7%), reflecting the local real estate landscape.
- Houses represent a significant 26.9% portion, catering likely to families or larger groups.
- The presence of 15.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Pica Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pica
- The dominant room capacity in Pica is 3 bedrooms listings, making up 42.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 65.4% of the active Airbnb listings in Pica, indicating a high concentration in these sizes.
- A significant 57.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pica.
Pica Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pica
- The most common guest capacity trend in Pica vacation rentals is listings accommodating 6 guests (42.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Pica STR market, accounting for 65.4% of listings.
- 73.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pica.
- On average, properties in Pica are equipped to host 5.8 guests.
Pica Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pica
- The most common availability pattern in Pica falls within the 271-366 days range, representing 65.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 96.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Pica (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pica Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
24% of total
2 Nights
17 listings
68% of total
3 Nights
1 listings
4% of total
30+ Nights
1 listings
4% of total
Key Insights
- The most prevalent minimum stay requirement in Pica is 2 Nights, adopted by 68% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (92.0%) of the Pica Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 68% of Pica hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pica.
Pica Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
8 listings
40% of total
Moderate
6 listings
30% of total
Firm
4 listings
20% of total
Strict
2 listings
10% of total
Cancellation Policy Insights for Pica
- The prevailing Airbnb cancellation policy trend in Pica is Flexible, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (70.0%) and stricter (30.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 40% market standard in Pica.
- Using a Strict policy might deter some guests, as only 10% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Pica.
Pica STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pica
- The overall average booking lead time for vacation rentals in Pica is 15 days.
- Guests book furthest in advance for stays during October (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in May (average 3 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (26 days avg.) sees the longest lead times, while Spring (8 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Pica.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- During May, focus on last-minute booking availability and promotions, as guests book with very short notice (3 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 26 days) to capture early planners.
- Monitor your own booking lead times against these Pica averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pica (2025)
Amenity Prevalence
Amenity Insights for Pica
- Popular amenities like TV, Pool, BBQ grill are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Pica.
Recommendations for Hosts
- Consider adding popular differentiators like TV or Pool to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pica to stay competitive.
Pica Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pica
- The typical guest profile for Airbnb in Pica consists of primarily domestic travelers (72%), often arriving from nearby Iquique, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 72.4% of guests.
- Key international markets include Chile (72.4%) and Spain (13.8%).
- Top languages spoken are Spanish (55.6%) followed by English (33.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Iquique and Antofagasta.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pica Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Iquique | 580 | $534 | $60.81 | 38% |
| Pozo Almonte | 19 | $231 | $94.87 | 21% |