Sutamarchán Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Boyacá, Colombia
Is Airbnb profitable in Sutamarchán in 2025? Explore comprehensive Airbnb analytics for Sutamarchán, Boyacá, Colombia to uncover income potential. This 2025 STR market report for Sutamarchán, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Sutamarchán, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sutamarchán Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sutamarchán Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sutamarchán (2025)
Understanding the monthly revenue variations for Airbnb listings in Sutamarchán is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sutamarchán is typically July, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sutamarchán across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,277+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $604 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $254 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $97, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sutamarchán
Sutamarchán Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sutamarchán STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sutamarchán:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 13%.
- Entry-level properties (Bottom 25%) average 6% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sutamarchán
Average Daily Rate (ADR) Airbnb Trends in Sutamarchán (2025)
Effective short term rental pricing strategy in Sutamarchán involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sutamarchán typically peaks in June and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $143+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $108 or more.
- Typical properties (Median) charge around $51 per night.
- Entry-level properties (Bottom 25%) earn around $36 per night.
Average Daily Rate (ADR) Trend by Month in Sutamarchán
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Airbnb Seasonality Analysis & Trends in Sutamarchán (2025)
Peak Season (July, October, December)
- Revenue averages $769 per month
- Occupancy rates average 43.3%
- Daily rates average $68
Shoulder Season
- Revenue averages $478 per month
- Occupancy maintains around 26.0%
- Daily rates hold near $71
Low Season (February, May, June)
- Revenue drops to average $251 per month
- Occupancy decreases to average 16.2%
- Daily rates adjust to average $80
Seasonality Insights for Sutamarchán
- The Airbnb seasonality in Sutamarchán shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sutamarchán's highest earning potential, with monthly revenues capable of climbing to $958, occupancy reaching a high of 48.4%, and ADRs peaking at $81.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $130, occupancy could drop to 7.0%, and ADRs may adjust down to $66.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sutamarchán.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sutamarchán seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sutamarchán (2025)
Exploring the top neighborhoods for short-term rentals in Sutamarchán? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Sutamarchán Town Center | The heart of Sutamarchán offers visitors charming streets and local culture with easy access to restaurants and shops. Ideal for guests wanting an authentic experience in Colombian rural life. | Central Plaza, Local cafes and eateries, Traditional artisan shops, Sutamarchán Church |
Caves of Cacique | A natural wonder located near Sutamarchán, these caves are a popular spot for adventure and nature lovers. Perfect for eco-tourists looking for unique experiences and local flora and fauna. | Caves of Cacique, Hiking trails, Bird watching, Scenic viewpoints |
Chiquinquirá | Just a short drive from Sutamarchán, this town is famous for its basilica and attracts many religious pilgrims. Hosts many cultural and historical events throughout the year that tourists often attend. | Basilica of Our Lady of Chiquinquirá, Parque Principal, Local markets, Cultural festivals |
Villa de Leyva | A quintessential Colombian colonial town nearby that is renowned for its well-preserved architecture, making it a favored location for tourists seeking history and beauty. | Plaza Mayor, Historic houses, Museums, Nearby vineyards |
Ráquira | Known as the pottery town, Ráquira attracts artisans and tourists interested in handicrafts. An excellent spot for those looking to explore local arts and crafts. | Pottery workshops, Artisan markets, Ráquira Church, Cultural workshops |
Cemetery of Sutamarchán | This cemetery is known for its beautiful tombstones and memorials that reflect local history and culture, turning it into an unusual tourist attraction for those interested in heritage. | Historical tombstones, Sutamarchán history tours, Scenic views |
Cañón del Chicamocha | A bit farther out but worth the trip, it's one of Colombia's most stunning canyons, attracting adventure seekers for its breathtaking views and outdoor activities. | Canyon viewpoints, Adventure sports, Nature trails, Scenic excursions |
El Puente del Común | A scenic area known for its natural landscapes and as a great spot for picnics and relaxation. It's perfect for families looking for a break from the urban hustle. | Nature trails, Picnic areas, Bird watching spots, Scenic viewpoints |
Understanding Airbnb License Requirements & STR Laws in Sutamarchán (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Sutamarchán. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sutamarchán to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in Sutamarchán (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sutamarchánbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa de Campo Loma Amarilla (Yellow Hill Country House)
Entire Place • 4 bedrooms

El Girasol Country House
Entire Place • 5 bedrooms

Country Cabin
Entire Place • 2 bedrooms

Casita Campesina WiFi, Parking at Villa de Leyva
Entire Place • 2 bedrooms

Casa a 10 minutos de Villa de Leiva!
Entire Place • 6 bedrooms

House in the desert 10 minutes from Villa de Leyva
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sutamarchán (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sutamarchán based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Paola | 1 | $15,777 | 52 | 4.87/5.0 |
Maria | 1 | $10,060 | 91 | 4.93/5.0 |
Jhonatan | 1 | $6,373 | 145 | 4.92/5.0 |
Carlos | 4 | $4,260 | 25 | 5.00/5.0 |
Melissa | 1 | $4,047 | 73 | 4.63/5.0 |
Yamile | 1 | $3,466 | 9 | 4.44/5.0 |
Daniela | 1 | $2,250 | 28 | 4.96/5.0 |
Rosalba | 1 | $2,205 | 1 | Not Rated |
Sebastian | 2 | $1,675 | 13 | 4.58/5.0 |
Cristian | 1 | $1,377 | 3 | 4.33/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sutamarchán.
Dive Deeper: Advanced Sutamarchán STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sutamarchán. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSutamarchán Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sutamarchán
- The Sutamarchán Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sutamarchán, Outdoor/Unique properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 16.7% portion, catering likely to families or larger groups.
- The presence of 11.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Sutamarchán Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sutamarchán
- The dominant room capacity in Sutamarchán is 2 bedrooms listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 50.0% of the active Airbnb listings in Sutamarchán, indicating a high concentration in these sizes.
- A significant 44.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sutamarchán.
Sutamarchán Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sutamarchán
- The most common guest capacity trend in Sutamarchán vacation rentals is listings accommodating 8+ guests (38.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Sutamarchán STR market, accounting for 61.1% of listings.
- 55.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sutamarchán.
- On average, properties in Sutamarchán are equipped to host 5.9 guests.
Sutamarchán Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sutamarchán
- The most common availability pattern in Sutamarchán falls within the 271-366 days range, representing 88.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Sutamarchán (66.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sutamarchán Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
66.7% of total
2 Nights
4 listings
22.2% of total
30+ Nights
2 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Sutamarchán is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.9%) of the Sutamarchán Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Sutamarchán, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.7% of Sutamarchán hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sutamarchán.
Sutamarchán Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
66.7% of total
Moderate
5 listings
27.8% of total
Firm
1 listings
5.6% of total
Cancellation Policy Insights for Sutamarchán
- The prevailing Airbnb cancellation policy trend in Sutamarchán is Flexible, used by 66.7% of listings.
- The market strongly favors guest-friendly terms, with 94.5% of listings offering Flexible or Moderate policies. This suggests guests in Sutamarchán may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 66.7% market standard in Sutamarchán.
- Given the high prevalence of Flexible policies (66.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Sutamarchán.
Sutamarchán STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sutamarchán
- The overall average booking lead time for vacation rentals in Sutamarchán is 17 days.
- Guests book furthest in advance for stays during December (average 35 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (20 days avg.) sees the longest lead times, while Summer (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (17 days) as a baseline for your pricing and availability strategy in Sutamarchán.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 20 days) to capture early planners.
- Monitor your own booking lead times against these Sutamarchán averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sutamarchán (2025)
Amenity data is currently unavailable for Sutamarchán.
Sutamarchán Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sutamarchán
- The typical guest profile for Airbnb in Sutamarchán consists of primarily domestic travelers (82%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 81.6% of guests.
- Key international markets include Colombia (81.6%) and United States (7.9%).
- Top languages spoken are Spanish (55.4%) followed by English (33.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bogotá and Bogota.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sutamarchán Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Apulo | 99 | $1,687 | $272.19 | 24% |
Anapoima | 298 | $1,620 | $266.78 | 25% |
Cundinamarca | 12 | $1,173 | $170.13 | 25% |
Carmen Apicala | 10 | $1,025 | $189.79 | 20% |
El Imperio | 13 | $1,000 | $188.62 | 22% |
Nilo | 74 | $938 | $225.82 | 21% |
Quebradanegra | 25 | $929 | $205.72 | 20% |
Villeta | 320 | $873 | $175.46 | 22% |
Sasaima | 40 | $800 | $134.01 | 24% |
Nimaima | 35 | $780 | $168.05 | 19% |