Villavicencio Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Meta, Colombia
Is Airbnb profitable in Villavicencio in 2025? Explore comprehensive Airbnb analytics for Villavicencio, Meta, Colombia to uncover income potential. This 2025 STR market report for Villavicencio, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 454 active listings.
Whether you're considering an Airbnb investment in Villavicencio, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villavicencio Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Villavicencio Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Villavicencio (2025)
Understanding the monthly revenue variations for Airbnb listings in Villavicencio is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villavicencio is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villavicencio across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,785+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $835 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $436 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $182, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villavicencio
Villavicencio Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Villavicencio STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villavicencio:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 41% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 21%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villavicencio
Average Daily Rate (ADR) Airbnb Trends in Villavicencio (2025)
Effective short term rental pricing strategy in Villavicencio involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villavicencio typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $256+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
- Typical properties (Median) charge around $50 per night.
- Entry-level properties (Bottom 25%) earn around $26 per night.
Average Daily Rate (ADR) Trend by Month in Villavicencio
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Airbnb Seasonality Analysis & Trends in Villavicencio (2025)
Peak Season (April, May, June)
- Revenue averages $1,151 per month
- Occupancy rates average 29.0%
- Daily rates average $103
Shoulder Season
- Revenue averages $682 per month
- Occupancy maintains around 28.5%
- Daily rates hold near $101
Low Season (February, March, September)
- Revenue drops to average $527 per month
- Occupancy decreases to average 27.0%
- Daily rates adjust to average $95
Seasonality Insights for Villavicencio
- The Airbnb seasonality in Villavicencio shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Villavicencio's highest earning potential, with monthly revenues capable of climbing to $1,235, occupancy reaching a high of 33.8%, and ADRs peaking at $103.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $505, occupancy could drop to 24.5%, and ADRs may adjust down to $90.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villavicencio.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Villavicencio seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Villavicencio (2025)
Exploring the top neighborhoods for short-term rentals in Villavicencio? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Ciudad Verde | A rapidly growing urban area with new developments and amenities. It attracts families, workers, and travelers looking for modern accommodations setting up base near the metropolitan area of Villavicencio. | Universidad de los Llanos, Centro Comercial Unicentro, Parque de la Vida, Parque Principal, Zona Rosa |
La Reliquia | A vibrant neighborhood with a rich local culture and a variety of dining options. This area is popular among tourists looking for an authentic Villavicencio experience. | Plaza Los Libertadores, Iglesia San Vicente, Parque Catama, Cerro de La Paz, Parque de la Vida |
Restrepo | Known for its agricultural background and charming rural landscapes, Restrepo attracts visitors interested in nature and rural tourism, providing a unique experience away from city life. | La Pequeña Italia, Parque Central, Cruz del Mercader, Sendero Ecoturístico, El Común |
El Trapiche | This area offers a mix of urban living and nature, featuring parks and recreation areas that appeal to families and eco-tourists. | Parque El Trapiche, Bioparque Los Ocarros, Catedral de Villavicencio, Estadio Manuel Calle Lombana, Centro de Aviación de la Fuerza Aérea |
Barranca Nueva | A developing neighborhood that is popular for its tranquil environment, making it attractive to those seeking a peaceful stay while still close to the city. | Parque Barranca Nueva, Mirador del Llano, Cerro del Quijo, Club Campestre, Colegio La Esperanza |
Portón de Los Llanos | A strategic area for business travelers and short-term stays, close to the airport and major highways, facilitating easy access to attractions in the region. | Aeropuerto Vanguardia, Centro Comercial Llanogrande, Parque Ecológico Los Caciques, Intersección de Carreteras, Centros de Negocios |
Quintas de San Pedro | An upscale residential area that attracts visitors looking for luxury and comfort. Surrounded by nature and close to amenities, it is ideal for high-end Airbnb offerings. | Complejo Deportivo San Pedro, Hogares de Paz, Sendero Ecológico, Parque Recreativo, Zona de Camping |
Centro Histórico | The heart of Villavicencio, with historical sites and a bustling atmosphere, making it perfect for tourists interested in culture, shopping, and local cuisine. | Parque de los Fundadores, Iglesia Catedral de Villavicencio, Casa de la Cultura, Mercado del Pueblo, Plaza de Mercado |
Understanding Airbnb License Requirements & STR Laws in Villavicencio (2025)
Yes, Villavicencio, Meta, Colombia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villavicencio to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 72% licensed listings)
Top Performing Airbnb Properties in Villavicencio (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villavicenciobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Spectacular Rest Home with Pool
Entire Place • 7 bedrooms

Charming, Casa Quinta Campestre
Entire Place • 4 bedrooms

Country house in Villavicencio
Entire Place • 4 bedrooms

Casa Campestre Ocarros
Entire Place • 7 bedrooms

Casa Montenegro
Entire Place • 7 bedrooms

Casa Ana. Villavicencio. Luxury Village.
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Villavicencio (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Villavicencio based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Diego | 1 | $101,791 | 12 | 5.00/5.0 |
Julian | 11 | $73,970 | 928 | 4.71/5.0 |
Ivonne | 1 | $57,329 | 22 | 5.00/5.0 |
Valeria | 13 | $50,685 | 202 | 3.66/5.0 |
Host #75115212 | 2 | $43,708 | 3 | 0.00/5.0 |
Diana | 1 | $36,157 | 6 | 5.00/5.0 |
Guiovanny | 2 | $36,092 | 26 | 4.97/5.0 |
Alejandro | 1 | $35,045 | 92 | 4.99/5.0 |
Edgar Montenegro | 1 | $34,457 | 28 | 4.96/5.0 |
Ana Y Jairo | 1 | $33,569 | 16 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villavicencio.
Dive Deeper: Advanced Villavicencio STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villavicencio. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVillavicencio Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villavicencio
- The Villavicencio Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.4% of the 454 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villavicencio, House properties are the most common (41.4%), reflecting the local real estate landscape.
- Houses represent a significant 41.4% portion, catering likely to families or larger groups.
- The presence of 9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 4.4%) offer potential for unique stay experiences.
Villavicencio Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villavicencio
- The dominant room capacity in Villavicencio is 3 bedrooms listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 52.4% of the active Airbnb listings in Villavicencio, indicating a high concentration in these sizes.
- A significant 54.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villavicencio.
Villavicencio Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villavicencio
- The most common guest capacity trend in Villavicencio vacation rentals is listings accommodating 8+ guests (38.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Villavicencio STR market, accounting for 52.9% of listings.
- 55.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villavicencio.
- On average, properties in Villavicencio are equipped to host 5.4 guests.
Villavicencio Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villavicencio
- The most common availability pattern in Villavicencio falls within the 271-366 days range, representing 72.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Villavicencio (42.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Villavicencio Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
252 listings
59.2% of total
2 Nights
110 listings
25.8% of total
3 Nights
13 listings
3.1% of total
4-6 Nights
2 listings
0.5% of total
7-29 Nights
2 listings
0.5% of total
30+ Nights
47 listings
11% of total
Key Insights
- The most prevalent minimum stay requirement in Villavicencio is 1 Night, adopted by 59.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (85.0%) of the Villavicencio Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11%) caters to monthly stays (30+ nights) in Villavicencio, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 59.2% of Villavicencio hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villavicencio.
Villavicencio Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
141 listings
41.2% of total
Moderate
98 listings
28.7% of total
Firm
47 listings
13.7% of total
Strict
56 listings
16.4% of total
Cancellation Policy Insights for Villavicencio
- The prevailing Airbnb cancellation policy trend in Villavicencio is Flexible, used by 41.2% of listings.
- There's a relatively balanced mix between guest-friendly (69.9%) and stricter (30.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 41.2% market standard in Villavicencio.
- Regularly review your cancellation policy against competitors and market demand shifts in Villavicencio.
Villavicencio STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Villavicencio
- The overall average booking lead time for vacation rentals in Villavicencio is 28 days.
- Guests book furthest in advance for stays during December (average 40 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 16 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (32 days avg.) sees the longest lead times, while Spring (18 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (28 days) as a baseline for your pricing and availability strategy in Villavicencio.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 40 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 32 days) to capture early planners.
- Monitor your own booking lead times against these Villavicencio averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Villavicencio (2025)
Amenity Prevalence
Amenity Insights for Villavicencio
- Popular amenities like TV, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Villavicencio.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like TV or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villavicencio to stay competitive.
Villavicencio Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Villavicencio
- The typical guest profile for Airbnb in Villavicencio consists of primarily domestic travelers (84%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 83.9% of guests.
- Key international markets include Colombia (83.9%) and United States (6.5%).
- Top languages spoken are Spanish (59.2%) followed by English (30.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bogotá and Bogota.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Villavicencio Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Anapoima | 24 | $2,636 | $368.41 | 23% |
Apulo | 92 | $1,805 | $269.55 | 26% |
Anapoima | 268 | $1,692 | $261.66 | 26% |
La Peña | 10 | $1,299 | $163.13 | 29% |
Carmen Apicala | 10 | $1,227 | $197.12 | 21% |
El Imperio | 13 | $1,196 | $223.38 | 26% |
Cundinamarca | 12 | $1,185 | $167.31 | 26% |
Sasaima | 29 | $1,079 | $144.12 | 29% |
Villeta | 21 | $1,010 | $185.07 | 23% |
Villeta | 291 | $1,008 | $169.97 | 23% |