Pasto Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nariño, Colombia
Is Airbnb profitable in Pasto in 2025? Explore comprehensive Airbnb analytics for Pasto, Nariño, Colombia to uncover income potential. This 2025 STR market report for Pasto, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 325 active listings.
Whether you're considering an Airbnb investment in Pasto, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pasto Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pasto Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pasto (2025)
Understanding the monthly revenue variations for Airbnb listings in Pasto is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pasto is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pasto across different performance tiers:
- Best-in-class properties (Top 10%) achieve $780+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $534 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $299 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $142, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pasto
Pasto Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pasto STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pasto:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pasto
Average Daily Rate (ADR) Airbnb Trends in Pasto (2025)
Effective short term rental pricing strategy in Pasto involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pasto typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $60+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $39 or more.
- Typical properties (Median) charge around $26 per night.
- Entry-level properties (Bottom 25%) earn around $17 per night.
Average Daily Rate (ADR) Trend by Month in Pasto
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Airbnb Seasonality Analysis & Trends in Pasto (2025)
Peak Season (May, April, June)
- Revenue averages $566 per month
- Occupancy rates average 37.7%
- Daily rates average $35
Shoulder Season
- Revenue averages $349 per month
- Occupancy maintains around 34.5%
- Daily rates hold near $36
Low Season (February, March, September)
- Revenue drops to average $261 per month
- Occupancy decreases to average 31.9%
- Daily rates adjust to average $35
Seasonality Insights for Pasto
- The Airbnb seasonality in Pasto shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pasto's highest earning potential, with monthly revenues capable of climbing to $596, occupancy reaching a high of 42.6%, and ADRs peaking at $42.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $251, occupancy could drop to 31.1%, and ADRs may adjust down to $33.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pasto.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pasto seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pasto (2025)
Exploring the top neighborhoods for short-term rentals in Pasto? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The heart of Pasto, offering rich cultural and historical attractions. Ideal for tourists who want to explore the city’s colonial architecture and vibrant atmosphere. | Plaza de Nariño, Catedral de Pasto, Casa del Nariño, Museo Taminango, Calle de la Laja |
| San Fernando | A residential area popular with locals and visitors, featuring a range of dining and shopping options. Convenient for those looking for a more authentic experience. | Parque San Fernando, Shopping La Rivera, Cafes and restaurants, Artisan markets |
| Los Estancos | A neighborhood known for its natural beauty and tranquility, attracting those interested in outdoor activities and scenic views. | Malecón de Pasto, Cerro de La Paz, Hiking trails, Natural parks |
| Morro | A district with great views and an interesting local culture. It’s increasingly becoming popular with tourists looking for unique experiences and local life. | Morro de Pasto, Parque Ecológico, Local food markets |
| Las Brisas | A neighborhood favored by families and those seeking a quieter environment, yet still close to the city center. | Parque de las Brisas, Family-friendly parks, Residential ambiance |
| Chápultepec | An up-and-coming area known for its young vibe and art scene, making it attractive for younger tourists and locals. | Art studios, Street fairs, Cafes and bars |
| Hato | A suburban area with scenic landscapes, ideal for vacationers looking to escape the busyness of city life while still being connected. | Beautiful landscapes, Local farms, Nature walks |
| El Potrero | A sought-after area for its large green spaces and community parks, catering to those who enjoy outdoor leisure activities. | Parque El Potrero, Community events, Sports facilities |
Understanding Airbnb License Requirements & STR Laws in Pasto (2025)
Yes, Pasto, Nariño, Colombia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pasto to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 70% licensed listings)
Top Performing Airbnb Properties in Pasto (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pastobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Apartaestudio duplex, excellent location in Pasto
Entire Place • 1 bedroom
Apto 1949.3
Entire Place • 3 bedrooms
Nuevo Apto 3 Hab Vista al Volcán
Entire Place • 3 bedrooms
Cozy house. COVERED TERRACE and VIEWPOINT.
Entire Place • 4 bedrooms
Casa centro de Pasto 4 pieces 4 beds 3 sofacamas
Entire Place • 4 bedrooms
Luxury panoramic apartment in downtown Pasto
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pasto (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pasto based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cristian | 11 | $58,982 | 631 | 4.77/5.0 |
| Diana | 5 | $30,816 | 599 | 4.94/5.0 |
| Lorena | 4 | $30,734 | 157 | 3.60/5.0 |
| William | 3 | $25,091 | 109 | 4.89/5.0 |
| Katherine | 15 | $23,709 | 382 | 3.84/5.0 |
| Cecilia | 3 | $23,582 | 274 | 4.92/5.0 |
| Karen | 4 | $19,997 | 163 | 4.86/5.0 |
| Juan Camilo | 2 | $18,818 | 108 | 4.90/5.0 |
| Giancarlo | 2 | $15,614 | 241 | 4.96/5.0 |
| Anita | 4 | $14,926 | 363 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pasto.
Dive Deeper: Advanced Pasto STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pasto. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPasto Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pasto
- The Pasto Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.4% of the 325 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pasto, Apartment/Condo properties are the most common (65.8%), reflecting the local real estate landscape.
- The presence of 15.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 1.2%) offer potential for unique stay experiences.
Pasto Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pasto
- The dominant room capacity in Pasto is 1 bedroom listings, making up 38.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 64.0% of the active Airbnb listings in Pasto, indicating a high concentration in these sizes.
- A significant 32.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pasto.
Pasto Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pasto
- The most common guest capacity trend in Pasto vacation rentals is listings accommodating 2 guests (20.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Pasto STR market, accounting for 39.7% of listings.
- 29.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pasto.
- On average, properties in Pasto are equipped to host 3.9 guests.
Pasto Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pasto
- The most common availability pattern in Pasto falls within the 271-366 days range, representing 63.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Pasto (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pasto Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
190 listings
62.7% of total
2 Nights
41 listings
13.5% of total
3 Nights
12 listings
4% of total
4-6 Nights
11 listings
3.6% of total
7-29 Nights
7 listings
2.3% of total
30+ Nights
42 listings
13.9% of total
Key Insights
- The most prevalent minimum stay requirement in Pasto is 1 Night, adopted by 62.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.2%) of the Pasto Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.9%) caters to monthly stays (30+ nights) in Pasto, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 62.7% of Pasto hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pasto.
Pasto Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
106 listings
45.7% of total
Moderate
53 listings
22.8% of total
Firm
37 listings
15.9% of total
Strict
36 listings
15.5% of total
Cancellation Policy Insights for Pasto
- The prevailing Airbnb cancellation policy trend in Pasto is Flexible, used by 45.7% of listings.
- There's a relatively balanced mix between guest-friendly (68.5%) and stricter (31.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 45.7% market standard in Pasto.
- Regularly review your cancellation policy against competitors and market demand shifts in Pasto.
Pasto STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pasto
- The overall average booking lead time for vacation rentals in Pasto is 52 days.
- Guests book furthest in advance for stays during January (average 59 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (40 days avg.) sees the longest lead times, while Summer (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Pasto.
- Target marketing efforts for the Winter season well in advance (at least 40 days) to capture early planners.
- Monitor your own booking lead times against these Pasto averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pasto (2025)
Amenity Prevalence
Amenity Insights for Pasto
- Essential amenities in Pasto that guests expect include: Wifi, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pasto: Wifi, TV, Kitchen.
- Prioritize adding missing essentials: Wifi, TV, Kitchen.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pasto to stay competitive.
Pasto Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pasto
- The typical guest profile for Airbnb in Pasto consists of a mix of domestic (61%) and international guests, often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 61.4% of guests.
- Key international markets include Colombia (61.4%) and Ecuador (25.5%).
- Top languages spoken are Spanish (59.3%) followed by English (29.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bogotá and Quito.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pasto Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Chachagüí | 18 | $732 | $103.96 | 23% |
| Tumbabiro | 14 | $578 | $138.99 | 19% |
| Cayambe | 12 | $472 | $108.45 | 25% |
| San Pablo del Lago | 22 | $456 | $106.66 | 15% |
| San Antonio | 14 | $268 | $46.94 | 27% |
| Atuntaqui | 37 | $264 | $51.79 | 17% |
| Ibarra | 118 | $258 | $36.52 | 26% |
| Tumaco | 19 | $250 | $31.34 | 22% |
| San Juan de Ilumán | 10 | $250 | $38.07 | 16% |
| Ipiales | 45 | $248 | $30.74 | 34% |