Norte Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Quindío, Colombia

Source: AirROI
Last updated: 2025-09-01

Is Airbnb profitable in Norte in 2025? Explore comprehensive Airbnb analytics for Norte, Quindío, Colombia to uncover income potential. This 2025 STR market report for Norte, based on AirROI data from September 2024 to August 2025, reveals key trends in the niche market of 122 active listings.

Whether you're considering an Airbnb investment in Norte, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Norte Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Norte Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$78
The average rental revenue earned for an occupied room per day in Norte.
Occupancy Rate(?)
24.2%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$4,996
Typical annual income for an Airbnb listing in Norte. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.2%
Positive growth (5.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Norte.
Lowest Revenue Month(?)
May
The month with the lowest average earnings, indicating the low season in Norte.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
122
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Norte (2025)

Understanding the monthly revenue variations for Airbnb listings in Norte is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Norte is typically July, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Norte across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,254+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $628 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $261 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $108, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Norte

Norte Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Norte STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Norte:

  • Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Norte

Average Daily Rate (ADR) Airbnb Trends in Norte (2025)

Effective short term rental pricing strategy in Norte involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Norte typically peaks in December and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $226+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $82 or more.
  • Typical properties (Median) charge around $43 per night.
  • Entry-level properties (Bottom 25%) earn around $24 per night.

Average Daily Rate (ADR) Trend by Month in Norte

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Airbnb Seasonality Analysis & Trends in Norte (2025)

Peak Season (July, August, December)
  • Revenue averages $1,003 per month
  • Occupancy rates average 30.2%
  • Daily rates average $86
Shoulder Season
  • Revenue averages $711 per month
  • Occupancy maintains around 26.1%
  • Daily rates hold near $88
Low Season (February, March, May)
  • Revenue drops to average $536 per month
  • Occupancy decreases to average 23.8%
  • Daily rates adjust to average $87

Seasonality Insights for Norte

  • The Airbnb seasonality in Norte shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Norte's highest earning potential, with monthly revenues capable of climbing to $1,035, occupancy reaching a high of 33.2%, and ADRs peaking at $93.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $516, occupancy could drop to 19.0%, and ADRs may adjust down to $81.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Norte.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Norte seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Norte (2025)

Exploring the top neighborhoods for short-term rentals in Norte? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Calarcá
Charming town near Armenia with a laid-back atmosphere, popular for visitors seeking tranquility and nature. Great access to coffee plantations and local culture.
Del Cafe National Park, Café La Morelia, Calarcá Botanical Garden, Parque de la Vida
Armenia
Capital of Quindío, known for its coffee culture, vibrant markets, and proximity to ecological attractions. A central hub for activities in the Coffee Triangle.
Bolivar Plaza, Quindio Botanical Garden, National Coffee Park, Parque de la Vida
Salento
A picturesque town famous for colorful architecture, coffee farms, and the nearby Cocora Valley. Ideal for tourists looking for unique experiences and stunning landscapes.
Cocora Valley, Valle de Cocora, Finca El Ocaso, Café Don Manolo
Manizales
Mountainside city renowned for its coffee and culture, with a warm climate and stunning viewpoints. Attracts both local and international tourists.
Los Nevados National Natural Park, Catedral Basílica Metropolitana, Cable Aéreo de Manizales, Recinto del Pensamiento
Filandia
Known for its preserved colonial architecture and beautiful viewpoints. A tranquil location attracting those seeking a peaceful getaway and scenic beauty.
Mirador del Quindío, Plaza Principal de Filandia, Coffee farms tours, Café Vida
Pijao
An off-the-beaten-path town with lush landscapes and friendly locals. It's becoming more popular with tourists looking for authentic Colombian experiences.
Pijao Main Square, Casa de la Cultura, Coffee farm tours, waterfall hikes
Quimbaya
A small town known for its coffee production and close to attractions like the National Coffee Park. It's ideal for eco-tourism and cultural immersion.
National Coffee Park, Café Monteverde, Quimbaya's Historical Center, Zoo Oddisea
La Tebaida
A quiet town close to the airport and several eco-tourism attractions. Growing interest among travelers looking for convenience and nature.
National Park Los Arrieros, La Chorrera Waterfall, Café del Parque, Ideal for coffee experiences

Understanding Airbnb License Requirements & STR Laws in Norte (2025)

With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Norte. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Norte to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 14% licensed listings)

Top Performing Airbnb Properties in Norte (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Nortebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Casa Giraldo

Casa Giraldo

Entire Place • 6 bedrooms

$56,589
Revenue
30.3%
Occupancy
$588.08
Daily Rate
Traditional coffee farm with heated jacuzzi

Traditional coffee farm with heated jacuzzi

Entire Place • 6 bedrooms

$34,363
Revenue
57.3%
Occupancy
$193.02
Daily Rate
Beautiful coffee farm with astonishing view

Beautiful coffee farm with astonishing view

Entire Place • 5 bedrooms

$33,323
Revenue
68.5%
Occupancy
$133.10
Daily Rate
Beautiful Country House

Beautiful Country House

Entire Place • 3 bedrooms

$32,437
Revenue
29.4%
Occupancy
$300.18
Daily Rate
Casa Campestre "Chica Duarte" Corazón del Quindío

Casa Campestre "Chica Duarte" Corazón del Quindío

Entire Place • 3 bedrooms

$31,940
Revenue
44.6%
Occupancy
$185.96
Daily Rate
100% Cozy Rural Retreat

100% Cozy Rural Retreat

Entire Place • 5 bedrooms

$29,736
Revenue
37.9%
Occupancy
$293.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Norte (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Norte based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Patricia6$63,225304.89/5.0
Carolina1$56,589145.00/5.0
Hubeimar4$39,368775.00/5.0
MariaCe1$34,363155.00/5.0
Fredy1$33,3231914.93/5.0
Diana1$31,940744.93/5.0
Andres Mauricio1$26,578785.00/5.0
Primitivo Quindio1$23,592634.95/5.0
Jhon1$22,40335.00/5.0
Host #2262267821$19,8670Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Norte.

Dive Deeper: Advanced Norte STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Norte. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Norte Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Norte

  • The Norte Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73% of the 122 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Norte, House properties are the most common (45.9%), reflecting the local real estate landscape.
  • Houses represent a significant 45.9% portion, catering likely to families or larger groups.
  • The presence of 9.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, unique stays (combined 2.4%) offer potential for unique stay experiences.

Norte Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Norte

  • The dominant room capacity in Norte is 2 bedrooms listings, making up 22.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 43.4% of the active Airbnb listings in Norte, indicating a high concentration in these sizes.
  • A significant 43.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Norte.

Norte Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Norte

  • The most common guest capacity trend in Norte vacation rentals is listings accommodating 8+ guests (36.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Norte STR market, accounting for 49.2% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Norte.
  • On average, properties in Norte are equipped to host 5.0 guests.

Norte Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Norte

  • The most common availability pattern in Norte falls within the 271-366 days range, representing 82.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Norte (45.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Norte Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (61.5%)

1 Night

75 listings

61.5% of total

2 Nights (28.7%)

2 Nights

35 listings

28.7% of total

3 Nights (0.8%)

3 Nights

1 listings

0.8% of total

30+ Nights (9%)

30+ Nights

11 listings

9% of total

Key Insights

  • The most prevalent minimum stay requirement in Norte is 1 Night, adopted by 61.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (90.2%) of the Norte Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 61.5% of Norte hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Norte.

Norte Airbnb Cancellation Policy Trends Analysis (2025)

Limited

5 listings

4.2% of total

Flexible (48.3%)

Flexible

58 listings

48.3% of total

Moderate (28.3%)

Moderate

34 listings

28.3% of total

Firm (15.8%)

Firm

19 listings

15.8% of total

Strict

4 listings

3.3% of total

Cancellation Policy Insights for Norte

  • The prevailing Airbnb cancellation policy trend in Norte is Flexible, used by 48.3% of listings.
  • The market strongly favors guest-friendly terms, with 76.6% of listings offering Flexible or Moderate policies. This suggests guests in Norte may expect booking flexibility.
  • Strict cancellation policies are quite rare (3.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 48.3% market standard in Norte.
  • Using a Strict policy might deter some guests, as only 3.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Norte.

Norte STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Norte

  • The overall average booking lead time for vacation rentals in Norte is 22 days.
  • Guests book furthest in advance for stays during December (average 38 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (27 days avg.) sees the longest lead times, while Fall (16 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (22 days) as a baseline for your pricing and availability strategy in Norte.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 38 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 27 days) to capture early planners.
  • Monitor your own booking lead times against these Norte averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Norte (2025)

Amenity Prevalence

Amenity Insights for Norte

  • Popular amenities like Wifi, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Norte to stay competitive.

Norte Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Norte

  • The typical guest profile for Airbnb in Norte consists of a mix of domestic (62%) and international guests, often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 62.3% of guests.
  • Key international markets include Colombia (62.3%) and United States (14.4%).
  • Top languages spoken are Spanish (50.7%) followed by English (35.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bogotá and Cali.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Norte Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cauca Viejo28$2,201$281.4428%
Apulo99$1,649$270.3223%
Anapoima303$1,636$266.6326%
Cundinamarca11$1,378$190.5526%
La Buitrera18$1,047$126.5324%
El Imperio13$1,043$186.1522%
Carmen Apicala10$966$183.6521%
Nilo76$961$223.4121%
Venecia46$893$210.8920%
Quimbaya190$890$131.4228%

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