Apulo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in RAP (Especial) Central, Colombia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Apulo in 2025? Explore comprehensive Airbnb analytics for Apulo, RAP (Especial) Central, Colombia to uncover income potential. This 2025 STR market report for Apulo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 92 active listings.

Whether you're considering an Airbnb investment in Apulo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Apulo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Apulo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$270
The average rental revenue earned for an occupied room per day in Apulo.
Occupancy Rate(?)
25.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$21,656
Typical annual income for an Airbnb listing in Apulo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-9.6%
Slight decrease (-9.6%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Apulo.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Apulo.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
92
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Apulo (2025)

Understanding the monthly revenue variations for Airbnb listings in Apulo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Apulo is typically December, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Apulo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,633+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,606 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,888 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $865, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Apulo

Apulo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Apulo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Apulo:

  • Best-in-class properties (Top 10%) achieve 51%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Apulo

Average Daily Rate (ADR) Airbnb Trends in Apulo (2025)

Effective short term rental pricing strategy in Apulo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Apulo typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $435+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $357 or more.
  • Typical properties (Median) charge around $248 per night.
  • Entry-level properties (Bottom 25%) earn around $140 per night.

Average Daily Rate (ADR) Trend by Month in Apulo

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Airbnb Seasonality Analysis & Trends in Apulo (2025)

Peak Season (December, May, January)
  • Revenue averages $3,123 per month
  • Occupancy rates average 30.3%
  • Daily rates average $269
Shoulder Season
  • Revenue averages $2,561 per month
  • Occupancy maintains around 26.6%
  • Daily rates hold near $246
Low Season (February, March, September)
  • Revenue drops to average $1,855 per month
  • Occupancy decreases to average 22.5%
  • Daily rates adjust to average $250

Seasonality Insights for Apulo

  • The Airbnb seasonality in Apulo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Apulo's highest earning potential, with monthly revenues capable of climbing to $3,663, occupancy reaching a high of 35.0%, and ADRs peaking at $284.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,811, occupancy could drop to 20.5%, and ADRs may adjust down to $236.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Apulo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Apulo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Apulo (2025)

Exploring the top neighborhoods for short-term rentals in Apulo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bogotá D.C.
The capital city of Colombia, known for its rich history, cultural events, and vibrant nightlife. It attracts both tourists and business travelers, making it a prime location for Airbnb hosts.
Gold Museum, Monserrate, La Candelaria, Usaquén, Zona Rosa, Botero Museum
Medellín
An innovative city surrounded by mountains, Medellín offers a beautiful climate and a dynamic culture. It is becoming increasingly popular among both local and international tourists.
Comuna 13, El Poblado, Botero Plaza, Parque Arvi, Metrocable, Museo de Antioquia
Cartagena
A historic coastal city with beautiful beaches and colonial architecture. It is a top tourist destination in Colombia, especially during the high season.
Walled City, Castillo San Felipe, Rosario Islands, Cartagena Cathedral, Getsemaní, Bocagrande Beach
Santa Marta
Known as the gateway to Tayrona National Park and a beach destination, Santa Marta attracts tourists looking for both relaxation and adventure.
Tayrona National Park, Rodadero Beach, Historic Center, Pueblito Chairama, Quinta de San Pedro Alejandrino, Taganga
Cali
Famous for its salsa music and dance, Cali is a vibrant city with a lively atmosphere and a warm climate, appealing to tourists interested in culture and nightlife.
Zoológico de Cali, El Gato del Río, Caliwood Museum, Champagnat Park, Cristo Rey, Salsa clubs
Barranquilla
Known for its Carnival, Barranquilla is a cultural hub and industrial city, drawing visitors for its lively events and warm coastal climate.
Carnaval de Barranquilla, Bocas de Ceniza, Museo del Caribe, Puente Piocha, Estadio Metropolitano, Parque Cultural del Caribe
Eje Cafetero (Coffee Region)
The Coffee Triangle, known for its lush green hills and coffee farms, offers a unique cultural and natural experience, attracting eco-tourists and travelers interested in coffee.
Cocora Valley, Manizales, Salento, Coffee plantations, Termales del Ruiz, Parque Nacional Natural Los Nevados
Villa de Leyva
A historic town known for its colonial architecture and cobblestone streets, attracting tourists looking for a charming cultural experience in a peaceful setting.
Plaza Mayor, Museo del Carmen, Casa Terracota, Iglesia de Nuestra Señora del Rosario, Cerro de la Vieja, Pozos Azules

Understanding Airbnb License Requirements & STR Laws in Apulo (2025)

Yes, Apulo, RAP (Especial) Central, Colombia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Apulo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 92% licensed listings)

Top Performing Airbnb Properties in Apulo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Apulobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

TopSpot´s Most Coveted Property / 250+ Reviews!

TopSpot´s Most Coveted Property / 250+ Reviews!

Entire Place • 6 bedrooms

$96,130
Revenue
48.4%
Occupancy
$513.50
Daily Rate
New TopSpot for 18 in Puente Piedra-Apulo PP.10

New TopSpot for 18 in Puente Piedra-Apulo PP.10

Entire Place • 4 bedrooms

$72,965
Revenue
42.3%
Occupancy
$422.67
Daily Rate
Exceptional TopSpot in Entrepuentes-Apulo! E.72

Exceptional TopSpot in Entrepuentes-Apulo! E.72

Entire Place • 6 bedrooms

$62,550
Revenue
34.1%
Occupancy
$588.44
Daily Rate
For 23 people luxurious and very private.

For 23 people luxurious and very private.

Entire Place • 5 bedrooms

$59,946
Revenue
34.4%
Occupancy
$461.25
Daily Rate
TopSpot in the Colinas de Entrepuentes Apulo E.88!

TopSpot in the Colinas de Entrepuentes Apulo E.88!

Entire Place • 4 bedrooms

$58,796
Revenue
39.7%
Occupancy
$389.43
Daily Rate
New TopSpot in Entrepuentes-Apulo! E.16

New TopSpot in Entrepuentes-Apulo! E.16

Entire Place • 4 bedrooms

$58,751
Revenue
36.2%
Occupancy
$379.32
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Apulo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Apulo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
TopSpot22$830,06012394.79/5.0
Claudia Patrícia7$149,357744.06/5.0
Alejandro1$59,9461594.67/5.0
Natalia2$52,230624.96/5.0
Liliana1$45,81155.00/5.0
Guillermo1$44,716114.91/5.0
Henry2$38,461594.78/5.0
Joaquin1$38,148164.88/5.0
Natalia1$36,968334.61/5.0
Nicolas1$35,231174.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Apulo.

Dive Deeper: Advanced Apulo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Apulo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Apulo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Apulo

  • The Apulo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.8% of the 92 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Apulo, House properties are the most common (90.2%), reflecting the local real estate landscape.
  • Houses represent a significant 90.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 4.4%) offer potential for unique stay experiences.

Apulo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Apulo

  • The dominant room capacity in Apulo is 5+ bedrooms listings, making up 37% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 5+ bedrooms and 4 bedrooms properties represent 65.3% of the active Airbnb listings in Apulo, indicating a high concentration in these sizes.
  • A significant 88.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Apulo.

Apulo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Apulo

  • The most common guest capacity trend in Apulo vacation rentals is listings accommodating 8+ guests (87%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Apulo STR market, accounting for 91.3% of listings.
  • 90.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Apulo.
  • On average, properties in Apulo are equipped to host 7.5 guests.

Apulo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Apulo

  • The most common availability pattern in Apulo falls within the 271-366 days range, representing 66.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 95.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Apulo (37%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 4.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Apulo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

20 listings

22.2% of total

2 Nights (45.6%)

2 Nights

41 listings

45.6% of total

3 Nights (1.1%)

3 Nights

1 listings

1.1% of total

30+ Nights (31.1%)

30+ Nights

28 listings

31.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Apulo is 2 Nights, adopted by 45.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.8%) of the Apulo Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (31.1%) caters to monthly stays (30+ nights) in Apulo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.6% of Apulo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 31.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Apulo.

Apulo Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (15.1%)

Flexible

13 listings

15.1% of total

Moderate (24.4%)

Moderate

21 listings

24.4% of total

Firm (33.7%)

Firm

29 listings

33.7% of total

Strict (26.7%)

Strict

23 listings

26.7% of total

Cancellation Policy Insights for Apulo

  • The prevailing Airbnb cancellation policy trend in Apulo is Firm, used by 33.7% of listings.
  • A majority (60.4%) of hosts in Apulo utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.7% market standard in Apulo.
  • Regularly review your cancellation policy against competitors and market demand shifts in Apulo.

Apulo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Apulo

  • The overall average booking lead time for vacation rentals in Apulo is 34 days.
  • Guests book furthest in advance for stays during December (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (44 days avg.) sees the longest lead times, while Fall (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Apulo.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 44 days) to capture early planners.
  • Monitor your own booking lead times against these Apulo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Apulo (2025)

Amenity Prevalence

Amenity Insights for Apulo

  • Essential amenities in Apulo that guests expect include: Kitchen, Free parking on premises, TV, Pool. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, BBQ grill, Refrigerator are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Apulo: Kitchen, Free parking on premises, TV, Pool.
  • Prioritize adding missing essentials: Kitchen, Free parking on premises, TV, Pool.
  • Consider adding popular differentiators like Wifi or BBQ grill to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Apulo to stay competitive.

Apulo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Apulo

  • The typical guest profile for Airbnb in Apulo consists of primarily domestic travelers (83%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 82.9% of guests.
  • Key international markets include Colombia (82.9%) and United States (6.9%).
  • Top languages spoken are Spanish (51.9%) followed by English (34.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bogotá and Bogota.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Apulo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Anapoima24$2,636$368.4123%
Cauca Viejo25$1,898$265.4226%
Anapoima268$1,692$261.6626%
La Peña10$1,299$163.1329%
Carmen Apicala10$1,227$197.1221%
El Imperio13$1,196$223.3826%
Cundinamarca12$1,185$167.3126%
Sasaima29$1,079$144.1229%
Quimbaya165$1,030$135.7230%
Villeta21$1,010$185.0723%

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