Los Santos Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santander, Colombia
Is Airbnb profitable in Los Santos in 2025? Explore comprehensive Airbnb analytics for Los Santos, Santander, Colombia to uncover income potential. This 2025 STR market report for Los Santos, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 71 active listings.
Whether you're considering an Airbnb investment in Los Santos, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Los Santos Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Los Santos Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Los Santos (2025)
Understanding the monthly revenue variations for Airbnb listings in Los Santos is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Los Santos is typically December, while May often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Los Santos across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,046+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,016 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $537 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $258, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Los Santos
Los Santos Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Los Santos STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Los Santos:
- Best-in-class properties (Top 10%) achieve 39%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 28% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 15%.
- Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Los Santos
Average Daily Rate (ADR) Airbnb Trends in Los Santos (2025)
Effective short term rental pricing strategy in Los Santos involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Los Santos typically peaks in May and dips lowest during June. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $235+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $162 or more.
- Typical properties (Median) charge around $108 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Los Santos
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Airbnb Seasonality Analysis & Trends in Los Santos (2025)
Peak Season (December, April, January)
- Revenue averages $982 per month
- Occupancy rates average 22.8%
- Daily rates average $133
Shoulder Season
- Revenue averages $814 per month
- Occupancy maintains around 19.9%
- Daily rates hold near $124
Low Season (February, May, July)
- Revenue drops to average $646 per month
- Occupancy decreases to average 17.2%
- Daily rates adjust to average $131
Seasonality Insights for Los Santos
- The Airbnb seasonality in Los Santos shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Los Santos's highest earning potential, with monthly revenues capable of climbing to $1,067, occupancy reaching a high of 26.3%, and ADRs peaking at $141.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $588, occupancy could drop to 13.5%, and ADRs may adjust down to $116.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Los Santos.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Los Santos seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Los Santos (2025)
Exploring the top neighborhoods for short-term rentals in Los Santos? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Histórico | The historic center of Santander, known for its colonial architecture and rich history. A prime hub for tourists exploring the cultural heritage of the region. | Santander Cathedral, Casa de Bolívar, Parque de los Deseos, Museo de Arte Moderno, Plaza de la Paz |
| Parque de la Vida | A vibrant area filled with parks, cultural sites, and local markets. Ideal for families and travelers seeking outdoor activities and local experiences. | Parque de la Vida, Bioparque Los Ocarros, Local markets, Cultural festivals, Walking trails |
| Barrancabermeja | Known as the 'Petroleum Capital' of Colombia, it attracts business travelers and engineers, making it a great opportunity for short-term rentals. | Ciénaga de San Silvestre, Puente José Corazón Argote, Oil Refinery tours, National parks nearby |
| San Gil | A popular destination for adventure tourism in Colombia, famous for its extreme sports. It attracts thrill-seekers and eco-tourists year-round. | Chicamocha National Park, Canyoning, Paragliding, Caving, Aquatic activities |
| Málaga | A picturesque town known for its coffee farms and stunning landscapes. Perfect for travelers seeking a tranquil and authentic Colombian experience. | Coffee tours, Parque Principal, Cultural Coffee Route, Natural parks, Local cuisine |
| Bucaramanga | The capital of Santander, it's a growing metropolis with an expanding tourist sector and urban attractions. | Panachi Park, Catedral Metropolitana, Parque del Agua, Shopping centers, Cultural events |
| Guadalupe | Known for its beautiful natural landscapes and religious significance, Guadalupe attracts those seeking spirituality and nature. | Santuario de los Milagros, Ecological trails, Natural hot springs, Cultural heritage |
| Páramo de Santurban | A unique ecological zone that appeals to nature enthusiasts and is part of a national park, offering a distinct investment opportunity in eco-tourism. | Biodiversity, Nature hikes, Bird watching, Scenic viewpoints, Cultural interactions with local communities |
Understanding Airbnb License Requirements & STR Laws in Los Santos (2025)
Yes, Los Santos, Santander, Colombia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Los Santos to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 69% licensed listings)
Top Performing Airbnb Properties in Los Santos (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Los Santosbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Las Palmas
Entire Place • 8 bedrooms
Near Bucaramanga, Canyon 2 km, Pool @villagondola
Entire Place • 3 bedrooms
House in the Air
Entire Place • 6 bedrooms
A nice country estate with a private pool
Entire Place • 5 bedrooms
the most exclusive cottage
Entire Place • 5 bedrooms
Oasis en La Mesa
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Los Santos (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Los Santos based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #513157358 | 9 | $45,576 | 4 | N/A/5.0 |
| Santiago | 2 | $45,024 | 59 | 4.88/5.0 |
| Finca Campestre Las Brisas | 3 | $24,855 | 217 | 4.85/5.0 |
| Alexander | 1 | $22,302 | 28 | 4.71/5.0 |
| Henry | 1 | $18,216 | 31 | 4.52/5.0 |
| Luis Fernando | 3 | $17,588 | 79 | 4.87/5.0 |
| Gabriel | 1 | $16,831 | 7 | 5.00/5.0 |
| Luisa | 1 | $13,377 | 6 | 5.00/5.0 |
| Host #425383945 | 1 | $12,874 | 1 | N/A/5.0 |
| Adriana | 1 | $11,826 | 28 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Los Santos.
Dive Deeper: Advanced Los Santos STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Los Santos. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLos Santos Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Los Santos
- The Los Santos Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.9% of the 71 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Los Santos, Outdoor/Unique properties are the most common (40.8%), reflecting the local real estate landscape.
- Houses represent a significant 36.6% portion, catering likely to families or larger groups.
- The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 2.8%) offer potential for unique stay experiences.
Los Santos Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Los Santos
- The dominant room capacity in Los Santos is 1 bedroom listings, making up 31% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 53.5% of the active Airbnb listings in Los Santos, indicating a high concentration in these sizes.
- A significant 53.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Los Santos.
Los Santos Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Los Santos
- The most common guest capacity trend in Los Santos vacation rentals is listings accommodating 8+ guests (54.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Los Santos STR market, accounting for 83.1% of listings.
- 61.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Los Santos.
- On average, properties in Los Santos are equipped to host 5.7 guests.
Los Santos Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Los Santos
- The most common availability pattern in Los Santos falls within the 271-366 days range, representing 93% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Los Santos (45.1%), reflecting common guest stay durations or potential owner blocking patterns.
Los Santos Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
54 listings
76.1% of total
2 Nights
8 listings
11.3% of total
3 Nights
1 listings
1.4% of total
30+ Nights
8 listings
11.3% of total
Key Insights
- The most prevalent minimum stay requirement in Los Santos is 1 Night, adopted by 76.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.4%) of the Los Santos Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.3%) caters to monthly stays (30+ nights) in Los Santos, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 76.1% of Los Santos hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Los Santos.
Los Santos Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
28 listings
43.8% of total
Moderate
17 listings
26.6% of total
Firm
14 listings
21.9% of total
Strict
5 listings
7.8% of total
Cancellation Policy Insights for Los Santos
- The prevailing Airbnb cancellation policy trend in Los Santos is Flexible, used by 43.8% of listings.
- The market strongly favors guest-friendly terms, with 70.4% of listings offering Flexible or Moderate policies. This suggests guests in Los Santos may expect booking flexibility.
- Strict cancellation policies are quite rare (7.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.8% market standard in Los Santos.
- Using a Strict policy might deter some guests, as only 7.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Los Santos.
Los Santos STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Los Santos
- The overall average booking lead time for vacation rentals in Los Santos is 23 days.
- Guests book furthest in advance for stays during December (average 42 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 7 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (30 days avg.) sees the longest lead times, while Summer (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Los Santos.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 42 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these Los Santos averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Los Santos (2025)
Amenity Prevalence
Amenity Insights for Los Santos
- Essential amenities in Los Santos that guests expect include: Free parking on premises, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Los Santos: Free parking on premises, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Kitchen.
- Consider adding popular differentiators like Wifi or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Los Santos to stay competitive.
Los Santos Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Los Santos
- The typical guest profile for Airbnb in Los Santos consists of primarily domestic travelers (83%), often arriving from nearby Bucaramanga, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 83.1% of guests.
- Key international markets include Colombia (83.1%) and United States (9%).
- Top languages spoken are Spanish (58.6%) followed by English (29.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bucaramanga and Bogotá.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Los Santos Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.