Melgar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tolima, Colombia
Is Airbnb profitable in Melgar in 2025? Explore comprehensive Airbnb analytics for Melgar, Tolima, Colombia to uncover income potential. This 2025 STR market report for Melgar, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 380 active listings.
Whether you're considering an Airbnb investment in Melgar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Melgar Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Melgar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Melgar (2025)
Understanding the monthly revenue variations for Airbnb listings in Melgar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Melgar is typically April, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Melgar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,627+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,539 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $712 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $309, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Melgar
Melgar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Melgar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Melgar:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 19%.
- Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Melgar
Average Daily Rate (ADR) Airbnb Trends in Melgar (2025)
Effective short term rental pricing strategy in Melgar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Melgar typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $238+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $183 or more.
- Typical properties (Median) charge around $117 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Melgar
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Airbnb Seasonality Analysis & Trends in Melgar (2025)
Peak Season (April, May, June)
- Revenue averages $1,582 per month
- Occupancy rates average 27.2%
- Daily rates average $133
Shoulder Season
- Revenue averages $1,030 per month
- Occupancy maintains around 25.9%
- Daily rates hold near $133
Low Season (February, March, September)
- Revenue drops to average $765 per month
- Occupancy decreases to average 22.4%
- Daily rates adjust to average $127
Seasonality Insights for Melgar
- The Airbnb seasonality in Melgar shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Melgar's highest earning potential, with monthly revenues capable of climbing to $1,705, occupancy reaching a high of 30.4%, and ADRs peaking at $136.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $690, occupancy could drop to 20.1%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Melgar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Melgar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Melgar (2025)
Exploring the top neighborhoods for short-term rentals in Melgar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Laguna del Hombre | A beautiful natural lagoon offering relaxation and water activities. This area is ideal for families and groups looking for a tranquil getaway close to nature. | Laguna del Hombre, Water sports activities, Nature trails, Picnic areas, Canoeing and kayaking |
| Parque Principal de Melgar | The main park in Melgar is a social hub for tourists and locals alike. It is surrounded by restaurants and shops, making it a prime location for visitors. | Parque Principal, Restaurants, Local boutiques, Cultural events, Street performances |
| Termales El Otoño | Famous for its hot springs and wellness offerings, this area attracts visitors looking for relaxation and therapeutic experiences. | Hot springs, Spas, Wellness activities, Nature walks, Close proximity to nature |
| Zoológico de Melgar | An attractive destination for families, the zoo features a variety of animals and educational exhibits, perfect for children. | Melgar Zoo, Animal exhibits, Family-friendly activities, Playgrounds, Educational programs |
| Fábrica de Licores de Tolima | A great place to learn about local spirits and distillation processes. It attracts tourists interested in local culture and products. | Distillery tours, Tastings, Local liqueurs, Cultural experiences, Shopping for souvenirs |
| Playa de Melgar | A popular beach area that offers sunbathing and water activities. It draws crowds during weekends and holidays. | Beach activities, Restaurants, Nightlife, Water sports, Local vendors |
| Cerro de las Tres Cruces | A scenic viewpoint that provides breathtaking views of the surrounding area. Ideal for hikers and nature enthusiasts. | Hiking trails, Scenic views, Photo opportunities, Nature exploration, Bird watching |
| Mirador Guatín | An observation point that offers stunning views of the Tolima landscape. It's a serene spot popular for picnics and sightseeing. | Viewing platform, Picnic areas, Nature photography, Hiking options, Tranquil environment |
Understanding Airbnb License Requirements & STR Laws in Melgar (2025)
Yes, Melgar, Tolima, Colombia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Melgar to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 72% licensed listings)
Top Performing Airbnb Properties in Melgar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Melgarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rest in Melgar with WIFI, BBQ and more…
Entire Place • 6 bedrooms
Cozy cottage!
Entire Place • 4 bedrooms
Melgar Private Pool Rest House
Entire Place • 4 bedrooms
Casa Quinta with pool and WIFI in Melgar
Entire Place • 5 bedrooms
QUINTA LEEVENTO BEAUTIFUL VACATION HOME
Entire Place • 4 bedrooms
Luxurious Mediterranean-style Private Mansion
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Melgar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Melgar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ana | 5 | $98,188 | 349 | 4.92/5.0 |
| Ginna Paola | 6 | $81,283 | 271 | 3.15/5.0 |
| Samir | 5 | $66,247 | 135 | 4.93/5.0 |
| Alejandro | 2 | $62,280 | 136 | 4.82/5.0 |
| Jorge | 2 | $44,764 | 177 | 4.80/5.0 |
| Luz | 1 | $44,029 | 13 | 4.85/5.0 |
| Liz | 1 | $43,979 | 19 | 5.00/5.0 |
| Jonathan | 1 | $40,722 | 113 | 4.80/5.0 |
| Julieta | 1 | $39,924 | 74 | 4.65/5.0 |
| Felipe | 1 | $36,858 | 156 | 4.62/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Melgar.
Dive Deeper: Advanced Melgar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Melgar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMelgar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Melgar
- The Melgar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.7% of the 380 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Melgar, House properties are the most common (71.3%), reflecting the local real estate landscape.
- Houses represent a significant 71.3% portion, catering likely to families or larger groups.
- The presence of 7.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 1.1%) offer potential for unique stay experiences.
Melgar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Melgar
- The dominant room capacity in Melgar is 3 bedrooms listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 4 bedrooms properties represent 58.9% of the active Airbnb listings in Melgar, indicating a high concentration in these sizes.
- A significant 78.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Melgar.
Melgar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Melgar
- The most common guest capacity trend in Melgar vacation rentals is listings accommodating 8+ guests (77.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Melgar STR market, accounting for 85.5% of listings.
- 87.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Melgar.
- On average, properties in Melgar are equipped to host 7.2 guests.
Melgar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Melgar
- The most common availability pattern in Melgar falls within the 271-366 days range, representing 75.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Melgar (42.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 7.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Melgar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
187 listings
52.1% of total
2 Nights
93 listings
25.9% of total
3 Nights
8 listings
2.2% of total
4-6 Nights
3 listings
0.8% of total
7-29 Nights
1 listings
0.3% of total
30+ Nights
67 listings
18.7% of total
Key Insights
- The most prevalent minimum stay requirement in Melgar is 1 Night, adopted by 52.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.0%) of the Melgar Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.7%) caters to monthly stays (30+ nights) in Melgar, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52.1% of Melgar hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Melgar.
Melgar Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
97 listings
33.8% of total
Moderate
92 listings
32.1% of total
Firm
35 listings
12.2% of total
Strict
63 listings
22% of total
Cancellation Policy Insights for Melgar
- The prevailing Airbnb cancellation policy trend in Melgar is Flexible, used by 33.8% of listings.
- There's a relatively balanced mix between guest-friendly (65.9%) and stricter (34.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.8% market standard in Melgar.
- Regularly review your cancellation policy against competitors and market demand shifts in Melgar.
Melgar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Melgar
- The overall average booking lead time for vacation rentals in Melgar is 35 days.
- Guests book furthest in advance for stays during December (average 54 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (38 days avg.) sees the longest lead times, while Summer (20 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Melgar.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 54 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 38 days) to capture early planners.
- Monitor your own booking lead times against these Melgar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Melgar (2025)
Amenity Prevalence
Amenity Insights for Melgar
- Essential amenities in Melgar that guests expect include: TV. Lacking these (this) could significantly impact bookings.
- Popular amenities like Free parking on premises, Kitchen, Pool are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Melgar.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Melgar: TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Free parking on premises or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Melgar to stay competitive.
Melgar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Melgar
- The typical guest profile for Airbnb in Melgar consists of primarily domestic travelers (89%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 88.9% of guests.
- Key international markets include Colombia (88.9%) and United States (4.4%).
- Top languages spoken are Spanish (61.6%) followed by English (29.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bogotá and Bogota.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Melgar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Anapoima | 24 | $2,636 | $368.41 | 23% |
| Cauca Viejo | 25 | $1,898 | $265.42 | 26% |
| Apulo | 92 | $1,805 | $269.55 | 26% |
| Anapoima | 268 | $1,692 | $261.66 | 26% |
| La Peña | 10 | $1,299 | $163.13 | 29% |
| Carmen Apicala | 10 | $1,227 | $197.12 | 21% |
| El Imperio | 13 | $1,196 | $223.38 | 26% |
| Cundinamarca | 12 | $1,185 | $167.31 | 26% |
| Sasaima | 29 | $1,079 | $144.12 | 29% |
| Quimbaya | 165 | $1,030 | $135.72 | 30% |