Buga Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Valle del Cauca, Colombia

Source: AirROI
Last updated: 2025-07-01

Is Airbnb profitable in Buga in 2025? Explore comprehensive Airbnb analytics for Buga, Valle del Cauca, Colombia to uncover income potential. This 2025 STR market report for Buga, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 129 active listings.

Whether you're considering an Airbnb investment in Buga, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Buga Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Buga Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$49
The average rental revenue earned for an occupied room per day in Buga.
Occupancy Rate(?)
28.7%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$3,032
Typical annual income for an Airbnb listing in Buga. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-3.0%
Slight decrease (-3.0%) vs. last year.
Peak Revenue Month(?)
December
The month with the highest average earnings, indicating peak season in Buga.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Buga.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
129
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Buga (2025)

Understanding the monthly revenue variations for Airbnb listings in Buga is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Buga is typically December, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Buga across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $843+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $548 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $289 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $125, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Buga

Buga Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Buga STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while May experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Buga:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Buga

Average Daily Rate (ADR) Airbnb Trends in Buga (2025)

Effective short term rental pricing strategy in Buga involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Buga typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $93+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $55 or more.
  • Typical properties (Median) charge around $34 per night.
  • Entry-level properties (Bottom 25%) earn around $25 per night.

Average Daily Rate (ADR) Trend by Month in Buga

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Airbnb Seasonality Analysis & Trends in Buga (2025)

Peak Season (December, April, June)
  • Revenue averages $477 per month
  • Occupancy rates average 33.0%
  • Daily rates average $50
Shoulder Season
  • Revenue averages $383 per month
  • Occupancy maintains around 30.5%
  • Daily rates hold near $47
Low Season (May, September, November)
  • Revenue drops to average $331 per month
  • Occupancy decreases to average 27.2%
  • Daily rates adjust to average $47

Seasonality Insights for Buga

  • The Airbnb seasonality in Buga shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Buga's highest earning potential, with monthly revenues capable of climbing to $526, occupancy reaching a high of 39.3%, and ADRs peaking at $53.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $287, occupancy could drop to 24.6%, and ADRs may adjust down to $44.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Buga.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Buga seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Buga (2025)

Exploring the top neighborhoods for short-term rentals in Buga? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Parque de Buga
The central park area is a historical and cultural hub in Buga, attracting tourists for its beautiful scenery and local events. It provides easy access to many key attractions in the city.
Basilica del Señor de los Milagros, Parque de Buga, Puente del Caneco, Casa de la Cultura, Jardín Botánico
Zona Rosa
Known for vibrant nightlife and dining options, the Zona Rosa attracts both local and international visitors looking for entertainment, making it a desirable area for short-term rentals.
Restaurantes y bares, Centro Comercial La 14, Plaza de Mercado, Cafés
Catedral de Buga
This area is renowned for its beautiful cathedral, drawing in tourists for its architectural brilliance and religious significance. Ideal for cultural and religious tourism.
Catedral de Buga, Museo de Arte Religioso, Plaza de Bolívar
Calle de los Estudiantes
Popular among students and young professionals, this area has a lively atmosphere with numerous educational institutions, cafes, and entertainment spaces catering to a youthful crowd.
Universidad del Valle, cafés, teatros
Las Playas
A quieter residential area with beautiful landscapes and access to nature, offering a peaceful retreat for families and nature lovers.
Sendero ecológico, Parques naturales, Rutas de senderismo
La Zona Industrial
Although less touristy, this area sees a lot of business travel due to nearby companies and manufacturing plants, catering to professionals looking for short-term housing.
Sector industrial, Empresas locales
Barrio La Esmeralda
A charming neighborhood that showcases local culture and arts, perfect for tourists who want to experience authentic Buga life.
Mercados locales, Galerías de arte, Eventos culturales
Cerro de las Tres Cruces
This area offers stunning views and hiking opportunities, attracting adventure seekers and nature enthusiasts, making it a unique choice for Airbnb hosting.
Miradores, Rutas de senderismo, Naturaleza

Understanding Airbnb License Requirements & STR Laws in Buga (2025)

While Buga, Valle del Cauca, Colombia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Buga to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Buga (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Bugabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

A new and beautiful apartment with parking

A new and beautiful apartment with parking

Entire Place • 3 bedrooms

$12,691
Revenue
44.7%
Occupancy
$70.87
Daily Rate
Beautiful Country House and Pool

Beautiful Country House and Pool

Entire Place • 3 bedrooms

$12,634
Revenue
23.1%
Occupancy
$149.22
Daily Rate
House 10 - TEN IN EVERYTHING!

House 10 - TEN IN EVERYTHING!

Entire Place • 3 bedrooms

$12,429
Revenue
37.4%
Occupancy
$91.05
Daily Rate
A lovely country house with a pool

A lovely country house with a pool

Entire Place • 3 bedrooms

$12,037
Revenue
22.3%
Occupancy
$147.12
Daily Rate
Full Accommodation at the Hostel

Full Accommodation at the Hostel

Entire Place • 4 bedrooms

$10,581
Revenue
36.4%
Occupancy
$137.18
Daily Rate
Elevated Cabin with Jacuzzi | Buga

Elevated Cabin with Jacuzzi | Buga

Private Room • 1 bedroom

$9,967
Revenue
18.6%
Occupancy
$139.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Buga (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Buga based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Maria Consuelo3$25,6784Not Rated
Edwin2$21,8031104.93/5.0
Daniel4$17,3343634.74/5.0
Juan David3$16,2261624.83/5.0
Edwin1$12,429504.92/5.0
Lisa Marie4$11,633155.00/5.0
Tatiana1$10,58185.00/5.0
German David3$10,5144134.88/5.0
Julian2$10,4941534.91/5.0
Alexander8$10,0751364.58/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Buga.

Dive Deeper: Advanced Buga STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Buga. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Buga Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Buga

  • The Buga Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.5% of the 129 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Buga, Apartment/Condo properties are the most common (48.8%), reflecting the local real estate landscape.
  • Houses represent a significant 30.2% portion, catering likely to families or larger groups.
  • The presence of 12.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 3.1%) offer potential for unique stay experiences.

Buga Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Buga

  • The dominant room capacity in Buga is 2 bedrooms listings, making up 28.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 56.6% of the active Airbnb listings in Buga, indicating a high concentration in these sizes.
  • A significant 37.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Buga.

Buga Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Buga

  • The most common guest capacity trend in Buga vacation rentals is listings accommodating 8+ guests (20.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Buga STR market, accounting for 35.7% of listings.
  • 39.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Buga.
  • On average, properties in Buga are equipped to host 4.7 guests.

Buga Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Buga

  • The most common availability pattern in Buga falls within the 271-366 days range, representing 72.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Buga (38%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Buga Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (79%)

1 Night

98 listings

79% of total

2 Nights (11.3%)

2 Nights

14 listings

11.3% of total

3 Nights (1.6%)

3 Nights

2 listings

1.6% of total

30+ Nights (8.1%)

30+ Nights

10 listings

8.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Buga is 1 Night, adopted by 79% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (90.3%) of the Buga Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 79% of Buga hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Buga.

Buga Airbnb Cancellation Policy Trends Analysis (2025)

Limited

1 listings

0.8% of total

Flexible (54.7%)

Flexible

70 listings

54.7% of total

Moderate (32.8%)

Moderate

42 listings

32.8% of total

Firm (9.4%)

Firm

12 listings

9.4% of total

Strict

3 listings

2.3% of total

Cancellation Policy Insights for Buga

  • The prevailing Airbnb cancellation policy trend in Buga is Flexible, used by 54.7% of listings.
  • The market strongly favors guest-friendly terms, with 87.5% of listings offering Flexible or Moderate policies. This suggests guests in Buga may expect booking flexibility.
  • Strict cancellation policies are quite rare (2.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 54.7% market standard in Buga.
  • Given the high prevalence of Flexible policies (54.7%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 2.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Buga.

Buga STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Buga

  • The overall average booking lead time for vacation rentals in Buga is 15 days.
  • Guests book furthest in advance for stays during April (average 22 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in July (average 8 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (17 days avg.) sees the longest lead times, while Summer (12 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (15 days) as a baseline for your pricing and availability strategy in Buga.
  • Target marketing efforts for the Spring season well in advance (at least 17 days) to capture early planners.
  • Monitor your own booking lead times against these Buga averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Buga (2025)

Amenity data is currently unavailable for Buga.

Buga Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Buga

  • The typical guest profile for Airbnb in Buga consists of primarily domestic travelers (80%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
  • Domestic travelers account for 80.1% of guests.
  • Key international markets include Colombia (80.1%) and United States (9.7%).
  • Top languages spoken are Spanish (62%) followed by English (27.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Bogotá and Cali.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Buga Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
La Buitrera18$1,076$125.3126%
Quimbaya188$893$133.1929%
Calima Lake16$884$216.3819%
Calima184$796$176.0719%
Ginebra11$758$133.9319%
Restrepo17$751$179.4419%
Pance27$694$86.6833%
Alcalá23$650$203.0419%
La Tebaida233$643$110.8427%
Montenegro274$643$135.7125%

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