Horní Maršov Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northeast, Czechia
Is Airbnb profitable in Horní Maršov in 2025? Explore comprehensive Airbnb analytics for Horní Maršov, Northeast, Czechia to uncover income potential. This 2025 STR market report for Horní Maršov, based on AirROI data from July 2024 to June 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Horní Maršov, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Horní Maršov Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Horní Maršov Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Horní Maršov (2025)
Understanding the monthly revenue variations for Airbnb listings in Horní Maršov is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Horní Maršov is typically October, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Horní Maršov across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,539+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,762 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $522 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $207, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Horní Maršov
Horní Maršov Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Horní Maršov STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Horní Maršov:
- Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Horní Maršov
Average Daily Rate (ADR) Airbnb Trends in Horní Maršov (2025)
Effective short term rental pricing strategy in Horní Maršov involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Horní Maršov typically peaks in June and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $268+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
- Typical properties (Median) charge around $90 per night.
- Entry-level properties (Bottom 25%) earn around $45 per night.
Average Daily Rate (ADR) Trend by Month in Horní Maršov
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Airbnb Seasonality Analysis & Trends in Horní Maršov (2025)
Peak Season (October, February, September)
- Revenue averages $2,570 per month
- Occupancy rates average 31.5%
- Daily rates average $137
Shoulder Season
- Revenue averages $1,838 per month
- Occupancy maintains around 27.5%
- Daily rates hold near $143
Low Season (May, November, December)
- Revenue drops to average $1,430 per month
- Occupancy decreases to average 22.2%
- Daily rates adjust to average $144
Seasonality Insights for Horní Maršov
- The Airbnb seasonality in Horní Maršov shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Horní Maršov's highest earning potential, with monthly revenues capable of climbing to $2,634, occupancy reaching a high of 41.0%, and ADRs peaking at $160.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,397, occupancy could drop to 18.4%, and ADRs may adjust down to $130.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Horní Maršov.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Horní Maršov seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Horní Maršov (2025)
Exploring the top neighborhoods for short-term rentals in Horní Maršov? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Horní Maršov Town Center | A charming town center with local shops, cafes, and a traditional Czech atmosphere, perfect for travelers looking for a cozy experience close to attractions. | Local cafes, Shops, Historical architecture, Maršovský stream, Cultural events |
| Krkonošsko-jesenická nature reserve | Stunning natural area with beautiful landscapes and outdoor activities. Ideal for nature lovers, hikers, and those looking to enjoy the outdoors. | Hiking trails, Skiing opportunities, Wildlife watching, Scenic views, Nature photography spots |
| Deštné v Orlických horách | A nearby ski resort area popular in winter and summer for outdoor sports, making it a year-round destination for adventure seekers. | Ski slopes, Mountain biking routes, Trekking paths, Nature parks, Relaxation spots |
| Sněžka Mountain | The highest mountain in Czechia, attracting hikers and tourists for its breathtaking views and trails. A must-visit for outdoor enthusiasts. | Hiking to Sněžka peak, Scenic viewpoints, Mountain huts, Winter sports, Cultural historical significance |
| Černá hora | Another popular mountain area for skiing in winter and hiking in summer, offering a variety of accommodations and services for tourists. | Ski resorts, Hiking trails, Nature retreats, Restaurants with local cuisine, Local festivals |
| Janské Lázně | Famous spa town known for its thermal springs and wellness services. Attracts visitors seeking relaxation and rejuvenation. | Spa facilities, Wellness centers, Mountain walking paths, Thermal baths, Natural parks |
| Local Wine Route | A scenic route known for its wineries and wine tastings, popular among tourists looking for gastronomic experiences and local culture. | Winery tours, Wine tastings, Local festivals, Scenic vineyards, Gastronomic events |
| Bubla | A small village known for its quiet atmosphere and proximity to nature, perfect for those looking for a peaceful getaway far from the city hustle. | Countryside walks, Local farms, Traditional Czech cuisine, Quiet retreats, Nature exploration |
Understanding Airbnb License Requirements & STR Laws in Horní Maršov (2025)
While Horní Maršov, Northeast, Czechia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Horní Maršov to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Horní Maršov (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Horní Maršovbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Charming Mountain Lodge & Wellness by Interhome
Entire Place • 4 bedrooms
Stylish cottage with clay tennis courts
Entire Place • 4 bedrooms
Maršovská cottage
Entire Place • 3 bedrooms
weekend house for 8- 15 people
Entire Place • 6 bedrooms
Vila Adélka - cozy cottage in the Giant Mountains
Entire Place • 5 bedrooms
Apartment 101
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Horní Maršov (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Horní Maršov based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jana - Interhome | 1 | $141,622 | 6 | 5.00/5.0 |
| Stanislava | 1 | $61,248 | 53 | 4.92/5.0 |
| Aneta | 1 | $23,901 | 16 | 5.00/5.0 |
| Lucie | 6 | $21,574 | 48 | 4.86/5.0 |
| Martin | 1 | $19,368 | 18 | 4.94/5.0 |
| Rainer | 3 | $10,191 | 194 | 4.84/5.0 |
| Pavel A Lucka | 1 | $8,266 | 20 | 4.95/5.0 |
| Spravce | 1 | $7,893 | 3 | 5.00/5.0 |
| Michaela&Elemer | 1 | $7,665 | 120 | 4.91/5.0 |
| Stanislava | 1 | $5,795 | 4 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Horní Maršov.
Dive Deeper: Advanced Horní Maršov STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Horní Maršov. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHorní Maršov Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Horní Maršov
- The Horní Maršov Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 58.3% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 41.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Horní Maršov, House properties are the most common (58.3%), reflecting the local real estate landscape.
- Houses represent a significant 58.3% portion, catering likely to families or larger groups.
- The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.2%) offer potential for unique stay experiences.
Horní Maršov Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Horní Maršov
- The dominant room capacity in Horní Maršov is 2 bedrooms listings, making up 20.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 5+ bedrooms properties represent 41.6% of the active Airbnb listings in Horní Maršov, indicating a high concentration in these sizes.
- A significant 41.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Horní Maršov.
Horní Maršov Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Horní Maršov
- The most common guest capacity trend in Horní Maršov vacation rentals is listings accommodating 8+ guests (37.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Horní Maršov STR market, accounting for 50.0% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Horní Maršov.
- On average, properties in Horní Maršov are equipped to host 4.5 guests.
Horní Maršov Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Horní Maršov
- The most common availability pattern in Horní Maršov falls within the 271-366 days range, representing 79.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Horní Maršov (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 8.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Horní Maršov Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
9.1% of total
2 Nights
11 listings
50% of total
3 Nights
2 listings
9.1% of total
4-6 Nights
1 listings
4.5% of total
30+ Nights
6 listings
27.3% of total
Key Insights
- The most prevalent minimum stay requirement in Horní Maršov is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (27.3%) caters to monthly stays (30+ nights) in Horní Maršov, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 50% of Horní Maršov hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.1% currently do.
- A 2-night minimum appears standard (50%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 27.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Horní Maršov.
Horní Maršov Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
29.2% of total
Moderate
8 listings
33.3% of total
Firm
5 listings
20.8% of total
Strict
4 listings
16.7% of total
Cancellation Policy Insights for Horní Maršov
- The prevailing Airbnb cancellation policy trend in Horní Maršov is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (62.5%) and stricter (37.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Horní Maršov.
- Regularly review your cancellation policy against competitors and market demand shifts in Horní Maršov.
Horní Maršov STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Horní Maršov
- The overall average booking lead time for vacation rentals in Horní Maršov is 60 days.
- Guests book furthest in advance for stays during December (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (72 days avg.) sees the longest lead times, while Fall (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Horní Maršov.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 72 days) to capture early planners.
- Monitor your own booking lead times against these Horní Maršov averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Horní Maršov (2025)
Amenity data is currently unavailable for Horní Maršov.
Horní Maršov Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Horní Maršov
- The typical guest profile for Airbnb in Horní Maršov consists of predominantly international visitors (73%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 27.1% of guests.
- Key international markets include Czechia (27.1%) and Germany (25.7%).
- Top languages spoken are English (45%) followed by German (15%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Horní Maršov Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Josefův Důl | 14 | $2,565 | $321.29 | 32% |
| Tisá | 14 | $2,209 | $169.25 | 47% |
| Smržovka | 20 | $2,151 | $184.35 | 44% |
| Capital City of Prague | 7,719 | $2,040 | $149.32 | 54% |
| Mladé Buky | 17 | $1,971 | $216.19 | 36% |
| Rudník | 18 | $1,899 | $223.50 | 31% |
| Rathmannsdorf | 19 | $1,873 | $144.89 | 47% |
| Jablonné v Podještědí | 17 | $1,818 | $189.60 | 41% |
| Boxberg/O.L. - Hamor | 18 | $1,730 | $180.39 | 42% |
| Lučany nad Nisou | 11 | $1,715 | $199.52 | 32% |